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SpaceX is building Starship’s East Coast launch site at a breakneck pace
After breaking ground on September 21st, SpaceX and construction contractors are working at a breakneck pace to complete the modifications necessary for the existing Launch Complex 39A pad to support East Coast Starship and Super Heavy launches.
SpaceX is simultaneously preparing two launch sites and two orbital-class Starship prototypes – Mk1 (Boca Chica, Texas) and Mk2 (Cocoa, Florida) – for their inaugural flight tests. Both pads and flight hardware appear to feature unique design choices and clearly have different strategic value, but one thing remains entirely consistent: SpaceX is not wasting time at either site.
Less than five days after SpaceX received its final construction permit and broke ground at Pad 39A, the company and its contractors have made quick work of clear the ground. Major earthmoving is well underway, concrete deliveries have already begun, and piles are being driven in a bid to quickly secure the proposed Starship launch mount’s foundation.
Per descriptions and drawings included in environmental assessments and water management documents published in August and September, SpaceX – already leasing and operating out of Pad 39A – intends to modify the NASA-owned Kennedy Space Center (KSC) facilities. Once complete, Pad 39A will be able to simultaneously support both Falcon 9/Heavy and Starship/Super Heavy launches. Per communications archived as part of St. Johns River Water Management District (SJR) permitting, SpaceX also needed NASA approval to attain the stormwater management permits needed to begin its Pad 39A modifications.
The fact that SpaceX has already broken ground guarantees that NASA and KSC have already given SpaceX full permission to do so, meaning that the path to complete Pad 39A’s Starship launch accommodations is nearly wide open. The only thing SpaceX still needs – assuming the company hasn’t already received approval – is one last major permit in the form of a positive National Environmental Policy Act (NEPA) environmental assessment (EA), the final draft of which was published on August 7th. SpaceX can technically continue construction but it will need to secure NEPA approval before it can begin any sort of Starship operations at the new facilities.
Meanwhile, although it’s pretty clear that a large portion of SpaceX’s Cocoa, FL Starship crew has been diverted to help with Mk1 in Texas, a skeleton crew continues to do what they can to prepare Starship Mk2 for its next major assembly milestones. Most notably, the prototype’s upper (top) tank dome was rolled out of the facility’s assembly building, a strong indicator that it’s nearly ready for installation atop Starship Mk2’s tank section. This will ‘cap off’ Starship Mk2, a milestone its sister ship reached on September 14th. As such, Mk2 is likely two or so weeks behind Mk1 after suffering delays at the hand of Hurricane Dorian and after CEO Elon Musk likely decided to prioritize Starship Mk1’s pre-presentation preparations.
Most importantly, a few local observers have noted and continued to document the process SpaceX will have to undertake to transport Starship Mk2 from Cocoa to Cape Canaveral – specifically Pad 39A. Several people realized that a nearby railroad bridge’s imminent construction could shortly block the path SpaceX was hoping to use to get Starship to the Indian River, where a barge could carry it the rest of the way to KSC. SpaceX likely has backup routes as options, but they would very likely require far more time and effort.
Time will tell if SpaceX can prepare Starship Mk2 in time to take its original transport route. By all appearances, if the prototype’s transport ends up being delayed, Pad 39A’s newly minted Starship launch facilities will likely be ready and waiting once the rocket arrives.
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Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
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Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
