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SpaceX making good progress towards Super Heavy static fire campaign
SpaceX appears to be making great progress towards the start of its first full Super Heavy static fire campaign, building upon extensive Starship testing and a single booster static fire completed in July 2021.
On May 14th, upgraded Super Heavy booster B7 was moved back to SpaceX’s South Texas Starbase Starship factory after completing a successful round of tests and smoothing out an otherwise rocky start to its life. It was not the booster’s first time on that journey: after first leaving the Starbase ‘nest’ on March 31st, Booster 7 suffered significant internal damage during a structural stress test on April 14th and was forced to return to the factory for repairs. Impressively, despite the cramped environment and extremely limited access to the interior of the Super Heavy’s primary and secondary propellant tanks, SpaceX engineers and technicians somehow completed those repairs and Booster 7 sailed through a new round of ‘cryoproof’ testing on May 9th and 11th.
In the ~20 days since its second return, SpaceX teams have been hard at work preparing Super Heavy B7 for its next major challenges – the results of which could determine whether the massive rocket helps launch a Starship into space later this year.
That goal, same as it has been for half a year, is to qualify the first Super Heavy booster for flight. To do so, SpaceX must – at long last – static fire a Super Heavy with all necessary Raptor engines installed. For Booster 7 and its near-term successors, that means 33 new “Raptor 2” engines capable of generating a total of ~7600 metric tons (~16.7M lbf) of thrust.
That’s exactly what SpaceX workers have been focused on doing since Booster 7’s second return to a Starbase assembly bay. Bit by bit, they have spent every day since installing Raptor 2 engines one at a time. Unfortunately, due to the Super Heavy’s relocation inside a brand new assembly building known as the Megabay, High Bay 2, or Wide Bay, the half-dozen or so unaffiliated photographers who have come to regularly photograph Starbase have yet to find an angle that shows the state of that engine installation progress.
Two weeks later, it’s clear that SpaceX is taking its time, which likely also implies that the company is simultaneously encasing Booster 7’s Raptors and engine section in shrouds that will protect them during static fire testing; as well as during launch, reentry, and landing if B7 makes it that far. That’s not guaranteed, however, and it could also simply be that installing 33 engines on the first attempt at installing any Raptor 2s on any rocket has proven much harder than expected.
On June 1st, CEO Elon Musk appeared to confirm that engines are still being installed on Super Heavy B7, but he also verified that “all Raptor 2 engines needed for [the] first orbital flight are complete.” That could include Starship S24, which needs three sea-level Raptor 2s and three vacuum-optimized Raptor 2s, but it’s still great news even if he only means it for Booster 7. SpaceX has been spotted delivering at least a handful of new Raptor 2 engines a week for the last month or two, which means that all 33 engines may already be onsite at Starbase. If some are still undergoing proof testing at SpaceX’s McGregor, Texas facilities, it could be a few more weeks before all necessary engines are onsite, but that milestone is likely close at hand if it hasn’t already been reached.
For Super Heavy Booster 4, which was inexplicably never static-fired, installation of all 29 of its Raptor 1 engines took just a few days, but the installation of a heat shield around those engines took at least a few weeks. On June 1st, SpaceX also began installing grid fins on Super Heavy B7, further indicating the company’s growing confidence in the booster.
Outside of booster outfitting, SpaceX has also been aggressively refilling the Starbase orbital launch site’s (OLS) massive tank farm, which is capable of storing, subcooling, and distributing thousands of tons of liquid oxygen (LOx), liquid methane (LCH4), liquid nitrogen (LN2), and a variety of gases. For a full wet dress rehearsal (WDR), which has also never been done with Super Heavy, SpaceX would need to fill the booster with around 3400 tons (7.5M lb) of propellant. Out of an abundance of caution, Super Heavy B7 will likely have far less propellant aboard during almost all of its static fire tests, but a full static fire with a full load of propellant – simulating most prelaunch conditions – will likely be one of the last main goals of any static fire campaign. At full thrust, 33 Raptor 2 engines will likely burn around 25 tons (~55,000 lb) of propellant per second, so a huge amount of propellant will be needed regardless.
In the same series of June 1st tweets, Musk also confirmed that SpaceX intends to proceed cautiously into its first true Super Heavy static fire campaign, testing engines “just one at a time at first.” Musk probably isn’t being literal, as a campaign in which Booster 7 tested every one of its 33 Raptors individually could easily take weeks, so it’s likely safe to interpret his words to mean that SpaceX is not going to leap straight from the first limited test of one or a few engines to all 13 center engines, all 20 outer ‘boost’ engines, or all 33 engines at once.
Almost three weeks into the process of engine and heat shield installation, Booster 7 could potentially be ready to return to the orbital launch site any day now, though there’s probably an equal chance that it’s still a few weeks away. Nonetheless, SpaceX is on the cusp of kicking off one of the most exciting and important test campaigns in the history of Starship.
News
Tesla loses Director who designed one of the company’s best features
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave.
Tesla has lost the director who designed one of the company’s best features: Over-the-Air updates.
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave. In a lengthy statement on LinkedIn, Dmytryk said that he’s “closing the book.” He had nothing but good things to say:
“After 11 incredible years at Tesla, I’m closing the book. It’s been the ride of a lifetime: always on the news, innovating relentlessly, constantly pushing the limits. Tesla is THE place for talented, passionate people. I feel insanely lucky to have been part in that culture for so long.”
It appears the intense lifestyle of developing and creating intensively for so long might have caught up to Dmytryk, who did not give his definitive plans for the future, and it appears he may be taking some time off before jumping into a new venture:
“The future? Extremely bright. Ambitions intact, just getting started as a transformative company that could elevate billions of lives. So why leave now?! Human life’s always been my North Star, right now I need to be with mines. I’ve always admired Tesla’s top leadership and vision. But what I’ve always found incredible is the tenacity, brilliance and devotion of people on the front line. YOU make Tesla unstoppable. I wish you all the best and of course EPIC wins.”
The move was first reported by NotaTeslaApp.
Over-the-Air updates are among Tesla’s best features. They are used to improve the Full Self-Driving suite, add features, remedy recalls, and more. Many vehicles have the ability to receive OTA updates, as I did in a Ford Bronco previous to my Model Y. However, Tesla does them better than anyone else: they’re seamless, effective, and frequent. Your car always improves.
The move is a blow to Tesla, of course, considering Dmytryk’s massive contribution to the company and extremely long tenure spent, but not something that is overwhelmingly detrimental. Tesla deals with a lot of extremely intelligent people, some of whom are the best in their field, so they are sure to find a suitable replacement.
However, it’s no secret that the company has been losing some of its top talent, some of whom were in executive roles. Some have left to take on new projects, and others have not revealed their career plans.
It seems at least some of those employees are simply deciding to walk away and try new things after working so hard for so long. According to Dmytryk’s LinkedIn, he also played a large part in Musk’s acquisition of X, as he stated he “worked at Twitter/X ~45/week while working at the same pace for Tesla.”
That averages a 13-hour day, seven days a week, or 18 hours for the normal five-day work week.
News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
âś… Battery Manufacturer: LG Energy Solutions
âś… Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
Tesla loses Director who designed one of the company’s best features
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
