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Tesla’s goal of producing 1 million cars per year is closer than everyone thinks
In classic Tesla fashion, Elon Musk shared an almost insane goal back in 2016. While speaking with analysts in a conference call, Musk remarked that he believes Tesla has a shot at achieving a production rate of 1 million cars a year. This statement was met with much criticism, considering that just the year prior, Tesla delivered just over 50,500 vehicles.
As the US auto industry is starting what could very well be a long road to recovery from a pandemic, it is starting to become evident that Musk’s goal may end up being feasible after all.
The year has been cruel to the automotive industry. Back in April, North American car factories that are known to produce about a million vehicles a month ended up producing fewer than 5,000 units. But while the year has been painful for the car industry, some recovery started becoming evident in recent months. Just last month, some large automakers reported sales that beat their 2019 numbers, hinting that an upswing may be on the way.
Amidst this trend is the one outlier in the US auto industry: Tesla. The electric car maker has felt the full brunt of the pandemic, as shown in the extended closure of its Fremont Factory from mid-March to mid-May. Despite this, the company was able to show a profitable second quarter, and this past Q3, it delivered a record 139,300 vehicles, up 50% from Q2 2020. The company also produced 145,036 cars in the third quarter, up 76% from the second quarter.
What is rather remarkable is that Tesla has decided to stand by its initial goal of delivering half a million cars this 2020. This target was already ambitious without the pandemic. With the pandemic, the company’s refusal to adjust its delivery targets seems downright insane. Yet if the company’s Q3 and potential Q4 results are any indication, Tesla may actually be closer to its 1-million-car-per-year goal than expected.
Tesla has delivered about 318,000 vehicles so far this year. For Tesla to meet its goal of delivering 500,000 vehicles in 2020, the company would have to deliver over 180,000 cars in the fourth quarter. This is yet another record for the company, and it is one that would likely be challenging. RBC Capital Markets analyst Joseph Spak, in a statement to The New York Times, noted that while 500,000 cars is “not an unattainable goal,” achieving it now “seems increasingly difficult.”
Yet despite these challenges, the fact that Tesla seems to be in striking distance of its pre-pandemic 2020 delivery goal represents an incredibly notable shift for the company. Just a little over a year ago, after all, Tesla was a much different automaker. It was still an embattled EV company, seemingly scrambling to raise money while TSLA short-sellers circled like sharks smelling blood in the water. Tesla ultimately proved its critics wrong, posting four profitable quarters as of Q2 2020.
If Tesla could come close or achieve its goal of producing and delivering over 180,000 vehicles in Q4 2020, the company would only be 70,000 cars short of a 250,000-vehicle-per-quarter run-rate. Once that is achieved, hitting 1 million cars per year in both production and deliveries will only be a matter of time. Granted, this is a rather ambitious step, but one must note that Tesla is pretty much taking on 2020 with just one and a half factories.
Today, Tesla only produces cars in two sites: the Fremont Factory and Gigafactory Shanghai. And even then, Giga Shanghai is not yet fully ramped, with the facility yet to start Model Y production and the Model 3 line has only started operating with 3 shifts. This means that this year, Tesla has pursued its ambitious goals with a main factory in the US that was closed for over a month and a Chinese plant whose Phase 1 is now just hitting its stride.
These circumstances will likely change by next year. Tesla is in the process of building two new vehicle production facilities: Gigafactory Berlin and Gigafactory Texas. Both facilities are designed to produce high-volume vehicles, with the German plant manufacturing the Model Y and Texas building the Cybertruck, a vehicle that has received well over half a million orders, as per remarks from CEO Elon Musk.
Of course, Tesla’s production and deliveries still only comprise a small part of the auto market. Yet despite this, the company’s rapid rise and the equally quick emergence of the electric vehicle sector means that Tesla is poised to dominate an industry that is still forming. Michelle Krebs, an executive editor at Cox Automotive, a market research firm, said it best in a statement to the NYT.
“Tesla is the EV market right now. It’s still a tiny part of the market, and they are going to face more competition, but they are now well established,” she said.
Cybertruck
Tesla launches Cybertruck orders in a new market with a catch

Tesla is launching Cybertruck orders in a new market, but there’s a bit of a catch.
The Cybertruck was launched in the Middle East earlier this year, as Tesla launched the ability to place a reservation for the all-electric pickup in the United Arab Emirates. It would be the first market outside of North America that would have the ability to place an order for the Cybertruck.
Tesla confirms Cybertruck will make its way out of North America this year
Other markets where the vehicle has been widely requested, like Europe and Asia, have still not approved the vehicle to be sold to the public, mostly because of size and design restrictions.
However, in the UAE, Tesla is opening up the ability for those who placed reservations for the vehicle to finally put in their order. The Order Configurator is only available to those who have already placed a reservation; it is not yet available to the public.
Tesla said it would open up the public online configurator across the Middle East in the coming weeks:
If you’re in the UAE and you have a Cybertruck reservation, you can now order your new truck
The public will get access in the coming weeks. https://t.co/KJaP7NEfiT
— TESLARATI (@Teslarati) September 16, 2025
The UAE is not the only country that will have access to the Cybertruck, as fans in other Middle Eastern countries will also be able to place orders soon. Tesla announced back in April that Saudi Arabia and Qatar would also have Cybertruck deliveries.
These vehicles will be built at Tesla’s Gigafactory Texas plant just outside of Austin, as Gigafactory Berlin and Gigafactory Shanghai, two factories located in the same hemisphere as the Middle East, do not have established lines for Cybertruck production.
As for the other markets, Tesla CEO Elon Musk has hinted that the company could develop a smaller Cybertruck for those markets, as he admitted that in the long term, it likely made sense to build a more compact version for regions where roads are traditionally tighter.
Elon Musk hints at smaller Tesla Cybertruck version down the road
There has been no evidence of Tesla developing this more compact version, but it could eventually happen.
News
Tesla rolls out new life-saving feature for kids in Europe
On average, 37 children die every year from being left in vehicles unattended.

Tesla is rolling out a new life-saving feature in the European market, one that has been available in the United States for some time and can be considered potentially invaluable.
One of the most preventable causes of death for children is being left in cars unattended. On average, 37 children die every year after being left in hot vehicles. The cause of death is usually heatstroke, and it is incredibly avoidable.
Tesla rolls out new crucial safety feature aimed at saving children
However, there are instances where kids are left in vehicles and lose their lives, something that many companies have tried to fight with alerts and features of their own.
Tesla is one of them, as it has rolled out features like ultrasonic sensors to detect heartbeats, interior cameras to detect movement, and alerts to notify parents if they leave someone in the car.
A few months ago, Tesla rolled out a new feature called “Child Left Alone Detection” in the United States. It was described as:
“If an unattended child is detected, the vehicle will flash the exterior indicator lights, play an alert tone, and send a notification to your Tesla app. This will repeat at regular intervals until you return to your vehicle. Cabin data is processed locally and is not transmitted to Tesla.
This feature is enabled by default. To disable, go to Controls > Safety > Child Left Alone Detection.”
This feature was only rolled out in the U.S. at the time. It is now making its way to the European market, according to Not a Tesla App, which detected the rollout in the 2025.32.6 software update.
The rollout of this feature could specifically change many unfortunate situations. For many of us, it seems hard to think about leaving something as precious as another human life in a hot car. Many of us won’t leave our vehicles without our cell phones, so it seems unlikely that someone would do it without a child.
News
Tesla gets another NHTSA probe, this time related to door handles
“Although Tesla vehicles have manual door releases inside of the cabin, in these situations, a child may not be able to access or operate the releases even if the vehicle’s driver is aware of them.”

Tesla is facing another investigation into its vehicles by the National Highway Traffic Safety Administration (NHTSA), this time related to an issue with its door handles.
In a new Open Investigation named “Electronic door handles become inoperative,” the NHTSA says that it has received nine complaints from owners of the 2021 Tesla Model Y stemming from “an inability to open doors.”
These issues were reported after “parents exited their vehicle after a drive cycle in order to remove a child from the pack seat or placing a child in the back seat before starting a drive cycle.” Parents said they were “unable to reopen a door to regain access to the vehicle.”
Tesla door handles become unlikely hero as they stump road rager
Four of the nine complaints ended with having to break a window to regain access to the cabin.
🚨 Model Year 2021 Tesla Model Y vehicles are under a preliminary investigation by the NHTSA due to a potential issue with door handles, with nine owners reporting an inability to open doors from the outside
“The most commonly reported scenarios involved parents exiting the… pic.twitter.com/u0qBBiu9LT
— TESLARATI (@Teslarati) September 16, 2025
The NHTSA goes on to explain that, while Teslas do have a manual door release inside the cabin, a child may not be able to access it:
“Although Tesla vehicles have manual door releases inside of the cabin, in these situations, a child may not be able to access or operate the releases even if the vehicle’s driver is aware of them. As a result, in these instances, an occupant who remains inside a vehicle in this condition may be unable to be rapidly retrieved by persons outside of the vehicle.”
It appears that the agency is attributing the issue to a low voltage in the vehicle’s 12V DC battery. This would mean there needs to be some sort of notification to the driver that the battery is running low on power and should be replaced to avoid this issue.
The NHTSA estimates that 174,290 vehicles are potentially impacted by this issue. It plans to assess the scope and severity of the condition, the agency says. The NHTSA also wants to see what approach Tesla uses to supply power to door locks and the reliability of the applicable power supplies.
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