The Insurance Institute for Highway Safety (IIHS) tested Tesla Autopilot safeguards and found that drivers are pretty quick to adapt to the windows of opportunity the suite gives after warning them to pay attention.
The IIHS study sought to determine whether partially automated driving systems and their safeguards increase driver attentiveness. With the rollout of more advanced driver assistance systems (ADAS) and semi-autonomous driving functionalities, the goal is to increase safety.
However, these suites still require the driver to pay attention and be aware of any potential opportunity to take over if needed. These driving systems and features are designed to increase safety but still require the driver’s full attention, hence their semi-autonomous label.
For the study, the IIHS tested both Tesla Autopilot safeguards and those available in Volvo’s Pilot Assist.
The study gave 14 drivers a month with a 2020 Tesla Model 3 and required them to travel on Autopilot, when available, over one month. The IIHS wanted to see how drivers behaved leading up to, during, and after attention reminders prompted by a lack of focus on their end.
The Autopilot study found that drivers could learn safeguard sequences and identify “windows of opportunity” to perform non-driving-related tasks. These vehicles still utilized an Autopilot nag and a torque sensor to monitor whether the driver was paying attention. Failure to keep hands on the steering wheel would result in attention reminders.
Failure to change after the reminders would result in suspension of the Autopilot system, commonly referred to as “Autopilot jail.”
The study found:
“In total, the volunteers drove a little more than 12,000 miles with Autopilot engaged. During that time, they triggered 3,858 attention-related warnings from the partial automation system. About half of those alerts occurred when they had at least one hand on the steering wheel but were apparently not moving it enough to satisfy the torque sensor.”
Most warnings did not go past the initial reminder, and only 72 instances resulted in the driver not responding fast enough to prevent the alerts from escalating.
The study found that while initial warnings increased by 26 percent over the first four weeks, showing drivers were prone to expect it, escalations fell by 64 percent, meaning they did not allow the system to continue warning them.
However, this does not mean that non-driving secondary activities stopped after the first warning. Instead, the study showed something interesting:
“The researchers found that the drivers did nondriving secondary activities, looked away from the road, and had both hands off the wheel more often during the alerts and in the 10 seconds before and after them as they learned how the attention reminders worked. The longer they used the system, the less time it took them to take their hands off the wheel again once the alerts stopped.”
The IIHS admits that the safety impact of the change is hard to measure. While the agency noted that some research shows the longer a driver allows their attention to wander, the more likely they will be involved in an accident, the study also said that “even short lapses of attention become so frequent that the periods of supposed engagement between them have little value.”
The study also said the safeguards can be beneficial to behavior immediately and in the longer term, and other patterns showed potentially unintended consequences:
“The current study has shown that driver interactions with partial automation are dynamic. Some of the changes we observed indicate that system safeguards can beneficially shape behavior both immediately and in the longer term, whereas other patterns revealed potentially unintended consequences. It is important to note that these findings are likely not unique to Tesla’s Autopilot, as many systems on the market have overtly similar safeguard designs. As such, some observations from this study maybe relevant to other driver assistance technology that still requires the driver to be engaged in the driving task.”
IIHS Senior Research Scientist Alexandra Mueller, who led the study, said:
βThese results show that escalating, multimodal attention reminders are very effective in getting drivers to change their behavior. However, better safeguards are needed to ensure that the behavior change actually translates to more attentive driving.β
While this study provides evidence that perhaps better safeguards are needed, it is important to note that Tesla has upgraded the in-cabin camera to monitor driver attentiveness.
Tesla activates cabin-facing camera in bid to improve vehicle safety
Additionally, many cars are on the road without these driver assistance and safety features.
Distracted driving is going to occur whether a vehicle is equipped with modern technology or not.
Tesla and other automakers have brought their newest vehicles up to speed in the fight against distracted driving, and perhaps this study showed that warnings could and should come at varying rates to prevent anticipation from drivers.
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Elon Musk
SpaceX announces new Starbase for ‘thousands of Starship launches annually’
SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.
Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.
CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”
Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!
SpaceX makes sci-fi real. https://t.co/C7Ht0U12ba
β Elon Musk (@elonmusk) August 25, 2026
The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.
SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.
Environmental Responsibility
SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:
- Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. Weβre partnering with state and federal agencies to expand Louisianaβs Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
- Rebuilding the Marshlands: “In working with the state, weβre planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
- Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coastβs culture can continue.”
SpaceX shares rose about 2.5 percent on the news.
Cybertruck
Tesla just made Cybertruck more expensive
Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.
Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.
π¨ Cybertruck prices went up as Tesla bumped them 7%
– Tesla Cybertruck AWD is now $74,990
– Tesla Cybertruck Premium AWD now $84,990
– Tesla Cyberbeast now $99,990 https://t.co/MYJbaw56GLβ TESLARATI (@Teslarati) August 25, 2026
Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.
The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.
Cybertruck Sales: Is It the Product or Pricing?
Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.
Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.
Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.
I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.
If you’re interested in buying a Tesla vehicle, use my referral link.
TESLARATI Premium Membership
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Tesla Semi factory is getting a celebration nobody expected
Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.
Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.
While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.
Inauguration of new Semi factory in Nevada next month pic.twitter.com/a8kAlxrOOn
β Tesla Semi (@tesla_semi) August 24, 2026
The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.
Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.
The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.


