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Tesla China highlights legacy of safety in latest marketing push

(Credit: Tesla Asia/X)

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Tesla is cranking up its marketing efforts in China. This time around, the electric vehicle maker is promoting its reputation for producing vehicles with the best safety standards on the road. 

Tesla VP of External Affairs Grace Tao highlighted the company’s focus on safety in a post on Weibo. As per the executive, the Tesla Model 3 became a double five-star model of “China Electric Vehicle Fire Safety Index” and “Automobile Fire Safety Certification.” She also noted that in the last six years, Tesla has had no global recalls due to fire risks.

Tesla’s safety at a glance:

  • Fire Safety Stats: Tao highlighted that the probability of a Tesla catching fire is just one-eighth that of a gasoline car, and that includes incidents like building fires and arson.
  • Top Marks for Model 3: She pointed out that the Tesla Model 3 boasts top safety ratings, with 5 stars on both China’s EV fire safety index and the automotive fire safety certification.
  • Safety as Standard: Every Tesla, from the affordable Model 3 sedan and the highly popular Model Y crossover to the high-end Model X Plaid includes comprehensive active and passive safety features as standard.

An ever-continued push towards safety: 

“We continue to improve the limits of vehicle safety through continuous technological innovation and strict production and manufacturing standards. Every year, our vehicles surpass ourselves in active and passive safety, data privacy protection, fire safety, and other fields. Buying a Tesla means buying the world’s top vehicle safety configuration,” Grace Tao wrote in her Weibo post.

Tesla China by the numbers:

  • November wholesale: Data released by the China Passenger Car Association (CPCA) has revealed that Tesla sold 78,856 cars wholesale in November. This represents a 15.49% jump from the 68,280 that were sold wholesale in October 2024. 
  • Local Sales: Media reports have suggested that Tesla sold over 73,000 units in China during November, as noted in a report from CNEV Post. The majority of these vehicles are comprised of the Tesla Model Y.
  • Year to Date: From January to October 2024, Tesla’s domestic sales in China reached 500,685 vehicles, an 8.29% increase year-over-year.

Tesla’s Q4 2024 efforts:

  • More Incentives: To further boost sales this Q4, Tesla China has announced an RMB 10,000 discount on select Model Y variants. The company also extended its five-year 0% interest financing offer until the end of December.
  • Ambitious delivery goals: Elon Musk has stated that he believes Tesla China can meet or exceed its 2023 global deliveries. For Tesla to achieve this goal, it would have to deliver a record 515,000 vehicles this Q4 2024.

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla expands ridesharing service in California to new hotspot

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Credit: Tesla

Tesla has extended its Bay Area ride-hailing service to include pickups and drop-offs at San Francisco International Airport (SFO). The update, shared via the company’s official channels on July 21, allows users in the region to request rides directly to and from one of California’s busiest airports.

The expansion builds on Tesla’s secured limousine permit for SFO operations. Public records show the permit became effective March 20, 2026, and remains active through January 31, 2027. Tesla vehicles operating the service now display authorized limousine permits issued by the City and County of San Francisco.

Tesla’s ride-hailing program in California relies on Model Y vehicles equipped with Full Self-Driving (Supervised) technology. Human safety drivers remain present in compliance with state regulations, distinguishing the service from fully driverless operations.

The Bay Area geofence covers a broad area spanning north of San Francisco to south of San Jose, offering extensive connectivity across the region.

UPDATE: Elon Musk reveals why Tesla didn’t say ‘Robotaxi’ upon California launch

This SFO addition follows earlier progress at other Bay Area airports. Tesla previously expanded service to San Jose Mineta International Airport (SJC) in late 2025. The company had engaged with SFO, SJC, and Oakland International Airport officials as early as September 2025 to secure necessary approvals for passenger transport.

The service provides a new option for travelers seeking electric, app-based transportation integrated with Tesla’s ecosystem. Rides are booked through Tesla’s dedicated ride-hailing application, which handles matching, routing, and payments. Pricing follows standard ride-hailing models, with potential adjustments based on distance, time, and demand.

Tesla’s California ride-hailing program launched in July 2025 with an initial invite-only rollout in the Bay Area. It started alongside operations in Austin, Texas, marking the company’s second major U.S. market.

The Bay Area remains a primary focus in California, with service centered on high-demand corridors connecting residential, commercial, and now major transportation hubs. This latest airport integration represents a practical step in Tesla’s broader mobility ambitions within the state.

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Tesla reveals 2026 Summer Update with crazy fixes to Nav and more

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Credit: Tesla

Tesla has officially revealed its 2026 Summer Update, which comes with a variety of crazy new features, including Navigation fixes that owners have been wanting for months.

Tesla routinely releases a larger update with the Spring, Summer, Fall, and Winter updates, where it ships a variety of new features, bug fixes, and other additions to customer cars.

The 2026 Spring Update featured things like “Hey Grok” voice assistance, a redesigned self-driving app, Unreal Engine visual upgrades, and more.

Tesla’s Summer Release has about ten new features; we’ll show you each and detail them below:

New Grok Voice Commands

“Grok can now make phone calls, search and play music, adjust climate, open the glovebox, and answer questions about your Tesla.”

Self-Driving Stats in Mobile App

“View and share self-driving stats from the mobile app.”

Caraoke With Scoring

“Caraoke now scores your singing while in Park. High scores are saved to your Tesla profile.”

Automatic Navigation

“Automatic Navigation now adapts to your routine.

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In addition to Home, Work, and upcoming calendar events, your vehicle can now suggest and route to places you visit regularly – like a school drop-off on the way to work, or the gym on the way home.”

Preferred Routes

“For a more personalized experience, navigation now prioritizes routes that you’ve taken before”

Set Arrival Energy from Mobile App

“Set your desired Arrival Energy from your phone.”

Send Custom Wraps from Mobile App

“Skip the USB drive and upload a custom wrap of your car from the mobile app. Instructions for creating a custom wrap here: https://github.com/teslamotors/custom-wraps.”

Rear Display Lock

“Kids can watch content on the rear screen, but only the front row can control it through the rear screen app.”

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Other Improvements

  • Find Superchargers by name when searching for a destination
  • Add Apple Music songs to queue from search and artist page
  • Set your preferred zoom level for the Self-Driving visualization
  • Intro animations for new Model 3 and Y
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Tesla’s reason for Starlink integration on Cybercab might surprise you

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Credit: Tesla

Tesla’s reason for Starlink integration on Cybercab might surprise you, as the company’s Head of AI, Ashok Elluswamy, finally shed some light on the reason they are putting a satellite internet terminal on its ride-hailing-geared vehicle.

On Monday, Tesla officially confirmed that it would integrate Starlink V5 terminals into Cybercab vehicles, something many Tesla fans had figured the company would do, as the vehicle is primarily geared toward giving rides without any passenger intervention.

The ability to access the internet would allow riders to work or play in the car with their devices. It seemed like a more-than-reasonable feature to add to the Cybercab, which made its way off the production lines for the first time earlier this year.

Tesla reveals first vehicle model to receive Starlink integration

However, the move is not for the rider, as Elluswamy confirmed on Monday night. Instead, it’s actually for Tesla to be able to have a constant connection to the cars in the Robotaxi fleet so it can troubleshoot issues, contact riders, or resolve other issues.

Elluswamy said:

“It is still not required for safe operation of the vehicle. Connectivity is primarily meant for navigation, customer service and, in general, fleet management.”

Many initially assumed the option of constant connectivity would be enabled on the Cybercab for passenger entertainment or work. With the Cybercab, passengers won’t be doing anything but enjoying the ride, so it seemed more than logical that they would be hanging out with Starlink internet access as an amenity.

However, Tesla’s primary concern with Robotaxi is safety, and nailing these first unsupervised rides is a crucial step to setting a good narrative on how effective driverless transportation can be.

Being able to get in touch with passengers or a vehicle if something is wrong is a crucial part of the overall experience, and preventative measures are being taken by Tesla to ensure a smooth process, even in the worst-case.

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