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Tesla owners are catching the #frunkpuppy fever: Here’s the story behind the trend

[Credit: Earl Banning/Twitter]

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Every Friday, an increasing number of Tesla owners are taking photographs of pets in their electric cars’ frunks. Fondly dubbed as #frunkpuppyfriday, the adorable, lighthearted trend has started spreading across the Tesla community, reaching even high-profile owners such as Maye Musk herself. With the Friday photo sessions almost becoming routine among Tesla owners, it appears that the frunkpuppy fever will be around for quite some time.

This the story of the frunkpuppy trend — a look behind the frunk, if you will.

Tesla Model 3 owner Earl Banning works as an active duty Air Force neuropsychologist. As part of his work, he performs cognitive testing for active duty military personnel and retirees. The neuropsychologist opted to start a Twitter account in May to follow Tesla updates from Elon Musk, and before the month was over, he took delivery of his Model 3 — a black Long Range RWD variant that’s fully loaded with Autopilot and Full Self-Driving. In June, his Model 3 received software update v8.1(2018.24.1), and with it, his vehicle gained the capability to be summoned through the Tesla app.

Earl posted a short video of his Model 3 pulling into his garage without a driver. The clip was picked up by Tesla’s official Twitter account, and later, retweeted by Elon Musk himself. As his following grew due to Elon Musk’s retweet, the neuropsychologist and pet enthusiast started posting images of his dog in his Model 3’s frunk. Things started taking off, and Norman, his labradoodle, even became a sponsor of an accessory for the Model 3. Earl also began to make connections in the TSLA Twitter community, all the while dealing with the TSLAQ group, some of whom were accusing him of faking his Model 3’s Summon video or being a paid Tesla supporter.

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Tragedy struck in July. The neuropsychologist’s wife encountered a sudden and severe health issue, resulting in her being rushed to the ER and almost passing away. Doctors were not optimistic, stating that the likely outcome would either be death or severe cognitive impairment. Banning stayed in the hospital with his wife for around a month as she battled her illness, distracting himself by interacting with the online Tesla community. At one point, he opted to share his situation and his fears with other Tesla owners, and he found both support and catharsis. As luck would have it, the #frunkpuppy trend started gaining ground at this time as well.

Earl’s wife would eventually beat the odds. Though recovery will take a year, her life was no longer in danger. Earl’s frunkpuppy pictures started gaining ground online as well. Eventually, Trevor from the Model 3 Owners Club, who has a strong social media following, tweeted a picture of his cat in his car. Other social media influencers started picking up the trend. Dogs were followed by birds, rabbits, guinea pigs, and cats. One Tesla owner even shared an image of a snake inside a frunk.

On October, the frunkpuppy trend struck gold. Maye Musk retweeted a frunkpuppy photo, promising that she would do a shoot with her dog as soon as she is able. Late October, she did just that, posting a rather fashionable picture of her rescue dog inside her electric car’s frunk. Her image was voted by the Tesla community as the best #frunkpuppyfriday photo of the week.

Earl admits that he doesn’t really know where the frunkpuppy trend will go. He dreams of eventually getting enough referrals to get a Roadster, then using the car for charity. At some point in the future, he hopes to start a nonprofit that helps veterans, stroke survivors, and traumatic brain injury (TBI) victims, or even one that gives people with disabilities access to Teslas with Full Self-Driving capabilities. In a message to Teslarati, the Model 3 owner notes that while such a scenario is unlikely, it doesn’t hurt to be optimistic.

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“Will all this happen? Odds are not likely. But my amazing wife beat all odds, survived and will fully recover. My two daughters love frunkpuppy and Teslas, and they get to keep their mom in their life. This thought brings tears of joy, so I’m here dreaming big. Tesla’s mission is sustainable energy and less pollution. I want that for them,” he said.

There is no denying that Tesla is a polarizing company, attracting an equal number of avid supporters and aggressive skeptics. Amidst the volatility of the company’s stock and the drama surrounding Elon Musk, though, there is a community of owners that are simply happy and content with their electric cars — a community that is warming up to the idea of Friday pet photoshoots in their vehicles’ frunk.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla hit by Iranian missile debris in Israel

A Tesla in Israel absorbed a direct hit from missile debris, and the glassroof held.

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Tesla Model Y glass roof shattered from a piece of falling Iranian missile debris

On March 30, 2026, Lara Shusterman was in Netanya, Israel when Iranian ballistic missiles triggered air raid sirens across the city. While she remained in safety, her 2024 Tesla Model Y did not escape untouched. A heavy piece of missile debris struck the car’s massive glass roof, leaving a deep crater but without shattering. In a Facebook post to the Tesla Israel community the following morning, Shusterman described what happened: “The glass did not shatter into dangerous shards. She stopped the damage and pushed the metal part to the ground.” She closed by thanking Elon Musk and the Tesla team for building what she called “security and a sense of trust even in extreme situations.”

Netanya is a coastal city in central Israel, roughly 18 miles north of Tel Aviv and has been among the areas most frequently struck during Iran’s ongoing missile campaign, following coordinated U.S. and Israeli strikes on Iranian military infrastructure. Falling shrapnel from intercepted missiles is a common occurrence.

Source: Tesla Israel Facebook Group

The incident is a testament to Tesla’s structural engineering. Tesla’s glass roof is designed to support over four times the vehicle’s own weight. That strength has shown up in real-world accidents too. In 2021, a Model Y in California was struck by a falling tree during a storm, with the glass roof holding firm and the cabin remaining intact. In another widely reported incident, a Tesla Model Y plunged 250 feet off the cliff at Devil’s Slide in California in January 2023, with all four occupants, including two young children, surviving.

Disturbing details about Tesla’s 250-foot cliff drop emerge amid initial investigation

Tesla officially launched sales in Israel in early 2021 and captured over 60 percent of Israel’s EV market in the first year. The brand’s foothold in Israel remains significant. Tens of thousands of Teslas are now on Israeli roads, making incidents like Shusterman’s easy to corroborate. On the same week her Model Y took the hit, the U.S. Space Force awarded SpaceX a $178.5 million contract to launch missile tracking satellites, a separate but fitting reminder of how intertwined the Musk ecosystem has become with the realities of modern conflict.

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NASA sends humans to the Moon for the first time since 1972 – Here’s what’s next

NASA’s Artemis II launched four astronauts toward the Moon on the first crewed lunar mission since 1972.

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NASA’s Space Launch System rocket launches carrying the Orion spacecraft with NASA astronauts Reid Wiseman, commander; Victor Glover, pilot; Christina Koch, mission specialist; and CSA (Canadian Space Agency) astronaut Jeremy Hansen, mission specialist on NASA’s Artemis II mission, Wednesday, April 1, 2026, from Operations and Support Building II at NASA’s Kennedy Space Center in Florida. NASA’s Artemis II mission will take Wiseman, Glover, Koch, and Hansen on a 10-day journey around the Moon and back aboard SLS rocket and Orion spacecraft launched at 6:35pm EDT from Launch Complex 39B. (NASA/Bill Ingalls)

NASA launched four astronauts toward the Moon on April 1, 2026, marking the first crewed lunar mission since Apollo 17 in December 1972. The Artemis II mission lifted off from Kennedy Space Center aboard the Space Launch System rocket at 6:35 p.m. EDT, sending commander Reid Wiseman, pilot Victor Glover, mission specialist Christina Koch, and Canadian astronaut Jeremy Hansen on a 10-day journey around the far side of the Moon and back.

The mission does not include a lunar landing. It is a test flight designed to validate the Orion spacecraft’s life support systems, navigation, and communications in deep space with a crew aboard for the first time. If the crew reaches the planned distance of 252,000 miles from Earth, they will set a new record for the farthest any human has ever traveled, surpassing even the Apollo 13 distance record.

Elon Musk pivots SpaceX plans to Moon base before Mars

As Teslarati reported, SpaceX holds a central role in what comes next. The Starship Human Landing System is under contract to carry astronauts to the lunar surface for Artemis IV, now targeting 2028, after NASA restructured its mission sequence due to delays in Starship’s orbital refueling demonstration. Before any Moon landing happens, SpaceX must prove it can transfer propellant between two Starships in orbit, something no rocket program has done at this scale.

The last time humans left Earth’s orbit was 53 years ago. Gene Cernan and Harrison Schmitt of Apollo 17 were the final people to walk on the Moon, a record that stands to this day. Elon Musk has long argued that returning is not optional. “It’s been now almost half a century since humans were last on the Moon,” Musk said. “That’s too long, we need to get back there and have a permanent base on the Moon.”

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The Artemis program involves 60 countries signed onto the Artemis Accords, and this mission sets several firsts beyond distance. Glover becomes the first person of color to travel beyond low Earth orbit, Koch the first woman, and Hansen the first non-American astronaut to reach the Moon’s vicinity. According to NASA’s live mission updates, the spacecraft’s solar arrays deployed successfully after liftoff and the crew completed a proximity operations demonstration within the first hours of flight.

Artemis II is step one. The Moon landing and the permanent lunar base come later. But after more than five decades, humans are heading back.

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Elon Musk

Tesla Optimus Gen 3 is coming to the Tesla Diner with new ambitions

Tesla’s Optimus robot left the Hollywood Diner within months of opening. Now Musk is planning its return with a bigger role and a major Gen 3 upgrade underway.

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Tesla Optimus Gen 3 [Credit: Tesla]

Tesla’s Optimus robot was one of the most talked-about features when the Tesla Diner opened on Santa Monica Boulevard in Hollywood on July 21, 2025. Dubbed “Poptimus” by Tesla fans, the Gen 2 robot stood upstairs at the retro-futuristic, drive-in theater and Tesla Supercharging station, scooping popcorn into bags and handing them to guests with a wave.

The diner itself had been years in the making. Elon Musk first floated the idea in 2018 with a tweet about building an “old-school drive-in, roller skates & rock restaurant” at a Hollywood Supercharger. What eventually opened was a unique two-story neon-lit space, with 80 EV charging stalls, and Optimus serving as a live demonstration of where Tesla’s ambitions were headed.


But Optimus did not stay long, and was gone by December 2025.

Now, the robot is set to return with a more demanding job. Musk has ambitions for Optimus to take on a food runner role in 2026, delivering meals directly to cars at the Supercharger stalls. While the latest Gen 3 Optimus is likely to initially take on its previous popcorn-serving role, it wouldn’t be out of the question for Optimus to see a quick promotion. With improved  hand dexterity that features 50 total actuators and 22 degrees of freedom per hand, and significantly more powerful processing through Tesla’s latest AI5 chip that includes Grok-powered voice interaction, Musk described Optimus at the Abundance Summit on March 12, 2026, as “by far the most advanced robot in the world, Nothing’s even close.”

That confidence is backed by a major manufacturing shift. At the Q4 2025 earnings call in January, Musk announced Tesla would discontinue the Model S and Model X and convert those Fremont production lines to build Optimus. “It’s time to basically bring the Model S and X programs to an end,” he said, calling for a pivot that reflects where the Tesla’s future lies.

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