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Tesla owners are catching the #frunkpuppy fever: Here’s the story behind the trend

[Credit: Earl Banning/Twitter]

Published

7 years ago

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Every Friday, an increasing number of Tesla owners are taking photographs of pets in their electric cars’ frunks. Fondly dubbed as #frunkpuppyfriday, the adorable, lighthearted trend has started spreading across the Tesla community, reaching even high-profile owners such as Maye Musk herself. With the Friday photo sessions almost becoming routine among Tesla owners, it appears that the frunkpuppy fever will be around for quite some time.

This the story of the frunkpuppy trend — a look behind the frunk, if you will.

Tesla Model 3 owner Earl Banning works as an active duty Air Force neuropsychologist. As part of his work, he performs cognitive testing for active duty military personnel and retirees. The neuropsychologist opted to start a Twitter account in May to follow Tesla updates from Elon Musk, and before the month was over, he took delivery of his Model 3 — a black Long Range RWD variant that’s fully loaded with Autopilot and Full Self-Driving. In June, his Model 3 received software update v8.1(2018.24.1), and with it, his vehicle gained the capability to be summoned through the Tesla app.

Earl posted a short video of his Model 3 pulling into his garage without a driver. The clip was picked up by Tesla’s official Twitter account, and later, retweeted by Elon Musk himself. As his following grew due to Elon Musk’s retweet, the neuropsychologist and pet enthusiast started posting images of his dog in his Model 3’s frunk. Things started taking off, and Norman, his labradoodle, even became a sponsor of an accessory for the Model 3. Earl also began to make connections in the TSLA Twitter community, all the while dealing with the TSLAQ group, some of whom were accusing him of faking his Model 3’s Summon video or being a paid Tesla supporter.

Tragedy struck in July. The neuropsychologist’s wife encountered a sudden and severe health issue, resulting in her being rushed to the ER and almost passing away. Doctors were not optimistic, stating that the likely outcome would either be death or severe cognitive impairment. Banning stayed in the hospital with his wife for around a month as she battled her illness, distracting himself by interacting with the online Tesla community. At one point, he opted to share his situation and his fears with other Tesla owners, and he found both support and catharsis. As luck would have it, the #frunkpuppy trend started gaining ground at this time as well.

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Earl’s wife would eventually beat the odds. Though recovery will take a year, her life was no longer in danger. Earl’s frunkpuppy pictures started gaining ground online as well. Eventually, Trevor from the Model 3 Owners Club, who has a strong social media following, tweeted a picture of his cat in his car. Other social media influencers started picking up the trend. Dogs were followed by birds, rabbits, guinea pigs, and cats. One Tesla owner even shared an image of a snake inside a frunk.

On October, the frunkpuppy trend struck gold. Maye Musk retweeted a frunkpuppy photo, promising that she would do a shoot with her dog as soon as she is able. Late October, she did just that, posting a rather fashionable picture of her rescue dog inside her electric car’s frunk. Her image was voted by the Tesla community as the best #frunkpuppyfriday photo of the week.

Earl admits that he doesn’t really know where the frunkpuppy trend will go. He dreams of eventually getting enough referrals to get a Roadster, then using the car for charity. At some point in the future, he hopes to start a nonprofit that helps veterans, stroke survivors, and traumatic brain injury (TBI) victims, or even one that gives people with disabilities access to Teslas with Full Self-Driving capabilities. In a message to Teslarati, the Model 3 owner notes that while such a scenario is unlikely, it doesn’t hurt to be optimistic.

“Will all this happen? Odds are not likely. But my amazing wife beat all odds, survived and will fully recover. My two daughters love frunkpuppy and Teslas, and they get to keep their mom in their life. This thought brings tears of joy, so I’m here dreaming big. Tesla’s mission is sustainable energy and less pollution. I want that for them,” he said.

There is no denying that Tesla is a polarizing company, attracting an equal number of avid supporters and aggressive skeptics. Amidst the volatility of the company’s stock and the drama surrounding Elon Musk, though, there is a community of owners that are simply happy and content with their electric cars — a community that is warming up to the idea of Friday pet photoshoots in their vehicles’ frunk.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Lifestyle

Tesla brings perhaps the coolest interior feature to cars in latest update

Tesla adds on to the “fun” aspect of its vehicles.

Published

2 weeks ago

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July 30, 2025

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Credit: Tesla

Tesla has brought perhaps the coolest interior feature to its cars in a new update that is rolling out to vehicles now.

The feature will require a newer vehicle that has interior ambient lighting, which is present on the new Model S, Model X, Model 3 “Highland,” and Model Y “Juniper.” The Cybertruck also has ambient lighting strips throughout.

Tesla Model Y’s ambient lighting design changes revealed in leaked video

With the Version 2025.26+ Software Update, Tesla is rolling out a new “Sync Accent Lights w/ Music” feature, which is available on the Tesla Toybox:

To enable the feature, you’ll access the Toybox, choose “Light Sync,” and then choose “Sync Accent Lights w/ Music.”

Although it does not improve the performance of the vehicle, it is yet another example of Tesla making one of the coolest cars out there. This is truly a cool add-on that can be used to impress your friends and family.

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Elon Musk

xAI, Musk Foundation helps schools near Memphis supercomputer site

Reports of xAI and the Musk Foundation’s work were recently posted by local news media.

Published

2 weeks ago

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July 26, 2025

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xAI-supercomputer-memphis-environment-pushback
(Credit: xAI)

Elon Musk’s artificial intelligence startup xAI and the Musk Foundation have been supporting Memphis-Shelby County Schools with HVAC repairs and facility upgrades, while also funding youth programs for students in the area. 

Reports of xAI and the Musk Foundation’s work were recently posted by local news media.

xAI’s school visits lead to facility repairs

Representatives from xAI visited John P. Freeman Optional School, Fairley High School, and Westwood High School, all of which are located near its Colossus supercomputer site, to assess HVAC systems, plumbing, gym facilities, and athletic fields. The visits resulted in a list of priority repairs, some of which were completed in April and May.

In addition to the repairs, xAI also shared a number of initiatives that are planned for students in the area, as stated in a Commercial Appeal report.

“xAI is working on providing STEM workshops for local students, donating equipment to technical training programs, and supporting job fairs to boost employment opportunities. These initiatives reflect xAl’s commitment to fostering education and economic growth in Memphis,” xAI noted in a statement.

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Musk Foundation donation

Apart from xAI, the Musk Foundation also donated $350,000 to the Boys & Girls Clubs of Greater Memphis, enabling the reopening of two club sites located at Booker T. Washington High School and Westwood High School. Both locations had closed earlier this year due to lapses in funding. As per xAI, the Musk Foundation’s donation allows clubs to reopen for almost 1,000 students. 

The donation will fund staffing, supplies, and transportation, among others. “Kids are the future of humanity,” Elon Musk said in a statement, adding that students need “every chance to shoot for the stars.”

“We’re honored to support the Boys & Girls Clubs of Greater Memphis in reopening these sites, giving kids in underserved communities the tools to build brighter futures,” Musk said.

The gift was praised by local officials, including Boys & Girls Clubs board chair Michael Garriga, who stated that the “commitment will ensure the youth of our community have the opportunities they need to develop their skills and talents to become successful students and future citizens.”

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EV fans urge Tesla to acquire Unplugged Performance for edge in fleet and security industry

Unplugged Performance has built a name for itself by producing performance upgrades for Tesla vehicles.

Published

4 weeks ago

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July 12, 2025

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Credit: Unplugged Performance

A growing number of Tesla enthusiasts and longtime community voices are calling on the electric vehicle maker to acquire Unplugged Performance, a California-based aftermarket company best known for tuning Tesla vehicles and developing specialized government fleet solutions under its UP.FIT division.

The idea was once considered a niche proposal among EV fans, but it is now gaining serious attention not just as a performance play but as a strategic move to deepen Tesla’s roots in the fleet and security industry. 

A strategic fit

Unplugged Performance has built a name for itself by producing performance upgrades for Tesla vehicles, from track-optimized components to visual and aerodynamic upgrades. But in recent years, its UP.FIT division has pivoted toward a more functional future by outfitting Tesla vehicles like Model Ys for police, military, and government use.

That work has sparked growing calls for closer collaboration with Tesla, especially as the EV maker increasingly leans into autonomy, AI, and fleet services as core components of its next chapter.

“I posted this four years ago, but I think it’s more true now than ever,” wrote Whole Mars Catalog, a well-known Tesla investor and FSD Beta tester, on X. “Tesla should buy Unplugged. But not just as a Performance division. What they are doing with UP.FIT unlocks large government and commercial fleet purchases that can improve utilization.”

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Tesla fans such as shareholder Sawyer Merritt echoed the sentiment, calling Unplugged a “great fit within Tesla.” adding, “They are literally located directly next to Tesla’s design studio in Hawthorne.”

Enabling the next wave

Supporters of the idea noted that integrating Unplugged into Tesla’s corporate structure could help accelerate the adoption of autonomous technologies in government sectors. With UP.FIT patrol cars already in use across some U.S. police departments, Tesla fans envisioned a future where self-driving Teslas could potentially revolutionize law enforcement, search-and-rescue, and public service logistics.

“Just imagine how autonomous patrol cars could transform policing and bring us into a safer future,” the veteran FSD tester wrote.

The benefits could also extend to Tesla’s existing consumer base. “They also have some incredible products in the works that I think will appeal to many ordinary Tesla drivers — not just those looking for performance or mods. Stuff that’s so good it should have come straight from the design studio next door,” Whole Mars Catalog noted.

Unplugged Performance, founded in 2013, shares not just a product vision with Tesla, but also geography. Its Hawthorne headquarters sits directly adjacent to Tesla’s design studio, and the two companies have maintained a close working relationship over the years. The aftermarket firm has long positioned itself as a “mission-aligned” partner to Tesla.

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In response to the recent calls for acquisition, Unplugged Performance acknowledged the support from the community. “Our very existence is to support the Tesla mission with @UpfitTesla and @UnpluggedTesla,” Unplugged CEO Ben Schaffer posted on X. “We love working with Tesla and are grateful for the community’s support since 2013!”

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