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Tesla Cybertruck bed frame crushes myth of pickup's alleged inability to do 'real work'
There is no doubt that over the years, pickup trucks — once built exclusively for heavy-duty work and utility — have pretty much become massive luxury vehicles that feature posh interiors and a smooth ride. Even the Ford F-150, America’s number one pickup, has spawned off variants like the Platinum and Limited trims that are more optimized for comfort than rugged, no-nonsense work.
This is one of the reasons why the Tesla Cybertruck attracted some dismissal and ire among pickup truck purists when it was unveiled. Tesla is known as a premium vehicle manufacturer, and its electric cars, while at times lacking the usual luxury finishes of their Audi and Mercedes-Benz counterparts, are still considered by some as “luxury” vehicles. Teslas are known and expected to be quick, tech-focused, and fun to drive. But as actual work vehicles? Not so much.
The Tesla Cybertruck is unlike any other pickup truck available in the market today. With an XY design that echoes the 80’s science fiction movies and a theme that is centered on the company’s mastery of in-vehicle tech, the Cybertruck is every bit a Tesla as its stablemates: the Model S, Model X, Model 3, and Model Y. Thus, despite the truck’s tough looks and impressive specs, the all-electric pickup truck received some criticism for allegedly being a vehicle that simply cannot be used for any “real work.”
This reaction was so notable that it did not take long before it became evident that the Cybertruck may end up having a “Cowboy Problem,” which refers to longtime pickup truck veterans possibly avoiding the vehicle due to its lack of utility and real-world use. But inasmuch as this may be the case, the fact remains that the Cybertruck is designed to have as much utility as the best pickups on the market. This means that Tesla designed the vehicle to be used for a variety of functions, from family trips to serious construction work.
A teaser for this was stealthily hinted at by Tesla during the pickup’s unveiling event, which was eventful on its own right with its meme-worthy moments. During a point in the Cybertruck’s presentation, Elon Musk quickly went over a slide that featured the vehicle with various attachments. One featured the Tesla ATV, another featured an overlanding kit that included a stove, and another featured a large trailer. Most interestingly, another image featured the Cybertruck in a construction site with what appeared to be a bed rack or a ladder rack.
Elon Musk has already stated that the Cybertruck will have several attachments that will make it into an ideal vehicle for a variety of purposes. The Tesla CEO, for one, mentioned that the Cybertruck would have a fold-out solar attachment that would allow the truck to recharge about 30 to 40 miles worth of range per day when parked outdoors. With this in mind, the addition of a custom ladder rack for the Cybertruck is definitely possible. A bed or ladder rack, after all, is an extremely valuable tool for the Cybertruck that would allow owners to transport large items to construction sites.
Transporting large items safely requires vehicle owners to make sure that their cargo is secured properly. When transporting items like ladders, some pickup drivers drive with their tailgate down and their cargo secured with bungee cords, ropes, or tie-downs. This is pretty risky, as the items may fall off during transit. Using a ladder rack reduces the chances of these events happening, while ensuring that cargo space is maximized. This will be incredibly valuable for Cybertruck operators, as the all-electric pickup is capable of carrying 3500 lbs. worth of payload.
What is rather interesting with the Cybertruck’s ladder rack is that it seems to follow the vehicle’s angular, XY theme. A look at Tesla’s teaser image of the Cybertruck’s bed or ladder rack shows a simple design, suggesting that the production of the item will probably not cost much. This could result in the Cybertruck’s ladder or bed rack being priced competitively versus other popular racks in the market. This would likely make the Cybertruck even more successful among contractors, as they would be able to maximize the massive vehicle’s generous storage and cargo capacity, while enjoying its low operating costs and its impressive specs.
H/T Earl Banning.
The in-car Tesla Theater is among the most unique features available within the cars. When charging, parked, camping, or just hanging out, vehicle occupants can access a variety of streaming platforms on the large center screen, helping keep them entertained during downtime.
However, the Theater might be getting plenty more streaming platforms, something that owners have requested for some time.
Tesla owners recently discovered that visiting Apple TV in the vehicle browser can launch a fullscreen interface that looks and behaves like a dedicated application rather than an ordinary webpage:
Today I learned that if you go to Apple TV in the Tesla browser, it will open up an actual Apple TV app, fully functional. Not just the site.
Apparently there are more apps than just the few that show on the apps page. pic.twitter.com/os1Ypfm4JR
— Jason W (@jmwilt21) August 20, 2026
The experience drops the usual address bar and browser chrome, presenting catalogs, continue watching rows, and playback controls in the same window Tesla Theater already uses for its listed services. Independent testers soon found similar treatment for HBO Max, Paramount+, Peacock, Disney+, and Prime Video when those sites are opened from the car browser.
This shift is a plausible early signal that Tesla is widening Theater support without a formal software note. Theater has long been a set of web views rather than native applications, so recognizing extra domains and stripping the browser frame is a small server-side change that can expand the catalog quickly.
Owners still lack permanent Theater icons for the newly recognized services, and video remains limited to Park, yet the smoother launch is a meaningful step toward a broader lounge while charging.
Tesla Theater arrived with software version 10 in September 2019. The first video services were Netflix, YouTube, and Hulu, available only while parked and originally tied to WiFi. Spotify arrived in the same era as music rather than Theater video. Disney+ joined officially in July 2021 with the 2021.24 update, giving owners another major catalog on the center screen. Twitch and TikTok later appeared among the default Theater tiles, and Tesla Tutorials remained a persistent educational tile.
Not every addition stayed put. In December 2023, a Holiday software build removed the Disney+ tile for many United States owners after a public dispute involving advertising on X. Hulu stayed visible even though Disney owned it. Visiting disneyplus.com in the browser often restored the tile, which suggested the removal was a recognition list change rather than a complete block. Owners have also reported occasional blank Theater grids after updates, usually fixed by language toggles, resets, or later firmware.
Tesla axes Disney+ from vehicles with Musk-Iger rivalry, but there’s a workaround
Code archives from 2024 listed many unused source names, including Apple TV and Prime Video, that never became official icons, which now looks like groundwork for the current fullscreen browser behavior.
Now that this hint toward an expanded Theater experience has been recognized, Tesla could follow through with these additional shortcuts as a sign that more streaming platforms are available in Teslas than ever before.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla Theater might be getting plenty more streaming platforms
Tesla Semi’s biggest adoptee gives an update on production timeline
