News
Tesla Cybertruck bed frame crushes myth of pickup's alleged inability to do 'real work'
There is no doubt that over the years, pickup trucks — once built exclusively for heavy-duty work and utility — have pretty much become massive luxury vehicles that feature posh interiors and a smooth ride. Even the Ford F-150, America’s number one pickup, has spawned off variants like the Platinum and Limited trims that are more optimized for comfort than rugged, no-nonsense work.
This is one of the reasons why the Tesla Cybertruck attracted some dismissal and ire among pickup truck purists when it was unveiled. Tesla is known as a premium vehicle manufacturer, and its electric cars, while at times lacking the usual luxury finishes of their Audi and Mercedes-Benz counterparts, are still considered by some as “luxury” vehicles. Teslas are known and expected to be quick, tech-focused, and fun to drive. But as actual work vehicles? Not so much.

The Tesla Cybertruck is unlike any other pickup truck available in the market today. With an XY design that echoes the 80’s science fiction movies and a theme that is centered on the company’s mastery of in-vehicle tech, the Cybertruck is every bit a Tesla as its stablemates: the Model S, Model X, Model 3, and Model Y. Thus, despite the truck’s tough looks and impressive specs, the all-electric pickup truck received some criticism for allegedly being a vehicle that simply cannot be used for any “real work.”
This reaction was so notable that it did not take long before it became evident that the Cybertruck may end up having a “Cowboy Problem,” which refers to longtime pickup truck veterans possibly avoiding the vehicle due to its lack of utility and real-world use. But inasmuch as this may be the case, the fact remains that the Cybertruck is designed to have as much utility as the best pickups on the market. This means that Tesla designed the vehicle to be used for a variety of functions, from family trips to serious construction work.

A teaser for this was stealthily hinted at by Tesla during the pickup’s unveiling event, which was eventful on its own right with its meme-worthy moments. During a point in the Cybertruck’s presentation, Elon Musk quickly went over a slide that featured the vehicle with various attachments. One featured the Tesla ATV, another featured an overlanding kit that included a stove, and another featured a large trailer. Most interestingly, another image featured the Cybertruck in a construction site with what appeared to be a bed rack or a ladder rack.
Elon Musk has already stated that the Cybertruck will have several attachments that will make it into an ideal vehicle for a variety of purposes. The Tesla CEO, for one, mentioned that the Cybertruck would have a fold-out solar attachment that would allow the truck to recharge about 30 to 40 miles worth of range per day when parked outdoors. With this in mind, the addition of a custom ladder rack for the Cybertruck is definitely possible. A bed or ladder rack, after all, is an extremely valuable tool for the Cybertruck that would allow owners to transport large items to construction sites.
Transporting large items safely requires vehicle owners to make sure that their cargo is secured properly. When transporting items like ladders, some pickup drivers drive with their tailgate down and their cargo secured with bungee cords, ropes, or tie-downs. This is pretty risky, as the items may fall off during transit. Using a ladder rack reduces the chances of these events happening, while ensuring that cargo space is maximized. This will be incredibly valuable for Cybertruck operators, as the all-electric pickup is capable of carrying 3500 lbs. worth of payload.
What is rather interesting with the Cybertruck’s ladder rack is that it seems to follow the vehicle’s angular, XY theme. A look at Tesla’s teaser image of the Cybertruck’s bed or ladder rack shows a simple design, suggesting that the production of the item will probably not cost much. This could result in the Cybertruck’s ladder or bed rack being priced competitively versus other popular racks in the market. This would likely make the Cybertruck even more successful among contractors, as they would be able to maximize the massive vehicle’s generous storage and cargo capacity, while enjoying its low operating costs and its impressive specs.
H/T Earl Banning.
Investor's Corner
Tesla uber bull Ron Baron says ‘the time to buy the stock is now’
In a new interview on Wednesday, Tesla uber bull Ron Baron said that anyone looking to buy the company’s stock should do so as soon as they can.
Baron, founder and CEO of Baron Capital and one of Tesla’s most persistent institutional bulls, used a CNBC Squawk Box appearance on Wednesday to deliver a familiar message with fresh urgency: In his opinion, Tesla stock is a buy:
“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.”
The Baron Capital frontman’s case is built around Full Self-Driving. Tesla reported 1.48 million active FSD subscriptions in the second quarter, up 56 percent year over year, and company officials have said roughly 55 percent of new North American deliveries left with a subscription enabled.
Baron framed that attach rate as proof the product is moving from enthusiast extra to default expectation, and as a reason software, not just vehicle volume, should drive the next phase of value.
His conviction on Tesla shares is not theoretical, as Baron Capital made its first Tesla investment in 2014, after years of meetings that began around the 2010 IPO roadshow. The firm later built a large SpaceX position starting in 2017.
Ron Baron today in new interview on Tesla:
“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.” pic.twitter.com/Rv5PB0bVZ2
— Sawyer Merritt (@SawyerMerritt) September 16, 2026
Baron said those Musk-led bets have generated about $30 billion of the $71 billion in profits Baron Capital has produced for clients. He put the firm’s current exposure at roughly $25 billion in SpaceX and $5 billion in Tesla. Personally, he described SpaceX as his largest holding, at about $5 billion, with about $1.5 billion in Tesla and additional Tesla exposure through the firm’s funds.
That concentration is also a statement of loyalty. Asked about talk of a SpaceX-Tesla combination, Baron said he had already walked Elon Musk through arguments for and against a deal, then declined to repeat them on air. His public position was simpler: “Whatever you decide is better is what I’m going to support,” he said to Musk.
Baron also said that he picked up the farewell edition of the Model S after Tesla decided to sunset the vehicle earlier this year, calling it his favorite car he’s ever driven.
Elon Musk
SpaceX’s next Starship launch is about to attempt its biggest leap yet
SpaceX targets September 22 for Starship Flight 14, its first attempt to reach real orbit.
SpaceX has set September 22 as the target date for Starship’s 14th test flight, and this one carries a different goal than any of the 13 that came before it. Every previous Starship mission has intentionally flown a suborbital arc, reentering the atmosphere within the same hour it launched. Flight 14 is designed to send the craft into a genuine orbit around Earth for the first time.
The launch window opens at 7:15 a.m. Central time at Starbase in South Texas and runs for 75 minutes, pending regulatory approval, according to SpaceX’s mission description published Tuesday. If the flight goes as planned, Starship will circle the planet roughly six times at an altitude near 275 kilometers over about ten hours before a deorbit burn sends it toward a splashdown in the Pacific Ocean west of Chile, a departure from the Indian Ocean recoveries used on the last several flights.
The mission also marks the first attempt to put a working batch of Starlink V3 satellites into actual service. Flight 13 carried 20 of the new satellites in July, but because that mission never left a suborbital trajectory, the payload reentered along with the ship instead of separating into orbit.
SpaceX tells the FCC that Starship Flight 14 is going to orbit
Each V3 satellite is rated for roughly one terabit per second of downlink capacity, so a successful deployment on Flight 14 would be SpaceX’s largest single jump in network bandwidth since Starlink began flying on Falcon 9.
Flight 13 still did the heavier lifting on the technical side. That July mission flew a deliberately more stressful reentry profile to test Starship’s heat shield, and the ship survived its softest splashdown yet, intact enough for drone inspections shortly after landing. Elon Musk said the flight delivered “all the heat shield data we needed and then some,” a result Teslarati covered in detail when he later said SpaceX had solved the vehicle’s biggest reusability challenge. Flight 14 is where SpaceX starts spending that confidence on an actual orbital insertion rather than another controlled fall back to Earth.
One thing Flight 14 will not attempt is a tower catch of the ship. Musk floated the idea right after Flight 13, but walked the timeline back in August, saying a catch attempt was more likely “in a few months.” The Super Heavy booster will still aim for its own recovery, targeting an offshore landing point in the Gulf of America, the same approach used on recent flights.
September 22 is SpaceX’s own target, not a locked date. Starship’s schedule has slipped before over hardware readiness and FAA sign off, and the company has said as much in its own mission notes. But the plan itself represents the clearest marker yet that Starship is moving from a suborbital test program into something meant to carry paying payloads and, eventually, people.
Elon Musk
Elon Musk gives his most telling Tesla-SpaceX merger conversation yet
Elon Musk hinted a Tesla-SpaceX merger could be coming, and Wall Street is taking notice.
Elon Musk gave his clearest signal yet that Tesla and SpaceX could eventually combine, telling the All-In Summit in Los Angeles that the two companies’ deepening collaboration makes the question worth asking. Sawyer Merritt first surfaced the highlight on X Tuesday.
Asked directly why Tesla and SpaceX remain separate given how closely they already work together, Musk told hosts at the summit: “Great question there. With all this collaboration, on so many levels, who can imagine what action one might take when there’s so much close collaboration in so many areas.” SpaceX President Gwynne Shotwell, who joined Musk on stage, added that SpaceX personnel have already moved into xAI to fill leadership and engineering gaps, saying the businesses are integrating “faster than I thought,” though “not fully integrated yet,”
The comments landed on top of merger speculation that has been building on Wall Street for months. JPMorgan has called a tie-up “strategically coherent on paper,” pointing to overlapping ambitions in AI, robotics, energy, transportation and space. Jefferies went further, estimating Musk could retain roughly 55.3 percent voting control in a deal structured without a premium, a scenario that would still leave room for Tesla shareholders to come out ahead. On Kalshi, traders now put the odds of a merger before 2028 at 66 percent.
Tesla’s stake in SpaceX, still under one percent, traces back to its earlier investment in xAI, which converted to SpaceX equity after SpaceX absorbed the AI company. The two are also jointly building Terafab, a chip facility in Austin meant to serve both Tesla’s AI computing needs and SpaceX’s satellite ambitions. Wedbush analyst Dan Ives has stood by a 2027 merger timeline for months, and Cathie Wood’s ARK Invest recently floated a similar case, an idea Musk pushed back on directly at the time.
Another Tesla SpaceX merger prediction by ARK Invest has Elon Musk talking
The timing adds another layer. Tesla has scheduled an October 1 unveiling for its next generation Roadster at a venue near SpaceX’s McGregor, Texas test site, using the phrase “Go for launch” in its promotional material. Both stocks dipped roughly 2 percent Monday before recovering slightly in premarket trading Tuesday, with SpaceX shares up about 0.4 percent and Tesla essentially flat.
Musk stopped short of confirming anything is in motion. But unlike his past denials of a corporate restructuring, this response didn’t rule one out, and it came with Shotwell sitting next to him describing an integration that’s already underway.