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Tesla’s Elon Musk gets invited to hire Ohio’s GM workers: ‘Lordstown is ready for you’

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When GM announced that it was closing several of its plants in the US and Canada, questions were raised if Elon Musk would jump on the opportunity to acquire more facilities for Tesla. The electric car maker, after all, has grown significantly over the years, starting as a niche carmaker that manufactured a small, quick two-door sports car, and evolving to a company that currently produces one of America’s best-selling passenger cars. With the Model 3 ramp, Tesla has found itself struggling to meet demand, and even its expansive Fremont factory, as Elon Musk put it, had become “packed to the gills.”

Tesla is poised for even more growth, as the company is set to release some of its most ambitious vehicles yet, such as the Model Y SUV, the Tesla pickup truck, the Tesla Semi, and the next-generation Tesla Roadster. With GM closing several of its plants, an opportunity appears to be emerging for Tesla to acquire more manufacturing capabilities in the US. This is an idea that Elon Musk is open to, as revealed during his recent segment in CBS60 Minutes. When asked by host Lesley Stahl if he is interested in acquiring facilities that GM would be retiring, Musk answered in the affirmative.

“It’s possible that we would be interested, if they (GM) were going to sell a plant or not use it, that we would take it over,” he said.

Musk’s statement appears to have resonated with Ohio officials, particularly Governor John Kasich. In a recent post on Twitter, Kasich invited Musk and Tesla to come to Ohio. Kasich even pitched the state’s workers to the CEO, stating that “there are no better workers than Ohio workers.” Directly referencing the GM plant set to be closed down in 2019, the Ohio governor added that “Lordstown is ready for you.” Musk, for his part, has issued a brief response to Kasich’s post. 

The past few years have not been kind to the seasoned auto workers from Lordstown, Ohio. Over the course of 2018, the 52-year-old assembly plant, which is responsible for building the Chevrolet Cruze, had seen several layoffs. Back in April, for example, GM cut the plant’s second shift, eliminating 1,500 jobs in the process. By late November, the American legacy automaker confirmed that it would be retiring the facility next year, as the company focuses on building crossovers, SUVs, pickups, and electric vehicles.

Ohio’s officials attempted to keep the Lordstown plant open for as long as they could. A report from local news outlet Cincinnati.com noted that US Sen. Sherrod Brown, Ohio’s senior senator, attempted to get a commitment from GM CEO Mary Barra. Ohio governor John Kasich did the same, even discussing the possibility of repurposing the facility with the GM CEO. Despite these efforts, the Lordstown assembly plant was listed as one of the facilities under GM’s chopping block nonetheless. 

If Tesla does end up acquiring GM’s Lordstown plant, the electric car maker would be able to tap into a seasoned workforce that has decades of experience building cars. This bodes well for Tesla, particularly as the company has several vehicles expected for release in the coming years. That said, acquiring the plant might present challenges for the electric car maker as well, particularly as the United Auto Workers union (UAW), an organization that is not in good terms with Tesla, was influential in the Lordstown facility.

Tesla’s mission of accelerating the world’s transition to sustainable energy is starting to take form. Faced with competitive, disruptive, zero-emissions vehicles like the Model 3, legacy carmakers such as GM are now taking on a more EV-friendly approach. As the established companies go through these transitions, though, there are bound to be casualties. For GM, some of these casualties are the Lordstown plant’s employees. For these seasoned workers, the possible arrival of Tesla might very well be what they need to ensure that the auto industry remains alive in the state for years to come.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla creates clever solution to simplify and improve its Service

Raj Jegannathan, a Vice President of IT/AI-Infra, Apps, Infosec, and Vehicle Service Operations, revealed that Tesla has started a small pilot program at a few service locations to combat this issue.

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Credit: Tesla

Tesla has created a clever solution to simplify and improve its Service. Tesla performs most of the services that are needed on its vehicles at its company-owned Service Centers.

However, service has been a weak point of the company, as some regions have fewer Service Centers than others. This can cause long wait times for Tesla owners in some parts of the country.

There are also instances where customers do not agree with what Tesla is saying about their vehicle. In fact, one instance that revealed this new change Tesla is making to its Service was precisely that.

One owner posted on X that his vehicle’s battery seal had failed after a recall was issued. Tesla insurance and Tesla Service both did not assist, and it took CEO Elon Musk stepping in to get the issue resolved:

Another owner suggested there should be a more streamlined communications process between the customer and the Service Center, a solution that has been missing.

Raj Jegannathan, a Vice President of IT/AI-Infra, Apps, Infosec, and Vehicle Service Operations, revealed that Tesla has started a small pilot program at a few service locations to combat this issue.

Elon Musk wants Tesla Service to fix two-thirds of cars in the same day

Jegannathan said that Tesla has started to share local and regional leader contact information so customers have the ability to reach out when they have complaints or disagree with warranty claims, changes in estimates, or initial diagnostics.

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It is available in a handful of locations already, and Jegannathan said that once abuse guardrails are built, this will expand to all locations:

This would be a major improvement in the Service portion of Tesla’s business. There are common disagreements between Service and customers, specifically when Service’s suggestions don’t align with the customer’s beliefs.

When it comes to things like a warranty claim, these issues are not really up for interpretation. Instead, the repairs should be made. If there is a misunderstanding on Service’s side, a simple message from the customer could have resolved the issue. That’s basically what happened here.

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Investor's Corner

Tesla gets its best analysis from Morgan Stanley as ‘it’s all about to change’

He maintained its ‘Overweight’ rating and the $410 price target Morgan Stanley had on the stock.

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(Credit: Tesla)

Tesla has gotten perhaps its best analysis from Morgan Stanley in quite some time, as the Wall Street firm claims that “it’s all about to change.”

That phrase could be used for both the company’s status and the world in general.

Analyst Adam Jonas said in a new note on Thursday to investors that Tesla could be one of the major winners in terms of the global transition from what it is now to what it will be.

He describes the global shift that will occur over the next few years:

“Have you interacted with a robot today? Have you even seen a robot today? No? Well, take a mental picture because it’s all about to change. When we meet someone who has never been in a Waymo or a Tesla Cybercab (which is most people), we frequently see a wince and a response such as ‘I’m not sure I’d feel comfortable getting in a car without a driver.’ We imagine going back in time to 1903 and asking people if they’d feel comfortable in an airplane.’”

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The same technological revolutions that have occurred over the past 150 years will continue to occur again and again. We are on the verge of another, Jonas believes, as companies like Tesla are working on artificial intelligence tech, which includes changing the way we look at things like transportation and labor.

Jonas includes an interesting tidbit in his note about how humanoid robots could change wages, and how it could work into the advantage of Tesla, especially as it is developing its own Optimus robot:

“We estimate 1 humanoid robot at $5/hour can do the work of 2 humans at $25/hour, generating an NPV of approximately $200k/humanoid. 1 robot shaped car can potentially drive down cost/mile of a ride share vehicle to <$0.20 mile (1/10th human-driven ride-share).”

Jonas sees Tesla as a key player in how AI will impact things like manufacturing and various automotive industries, and he believes there is long-term potential for AI, robomobility, and even autonomous eVTOL platforms.

Tesla stock: Morgan Stanley says eVTOL is calling Elon Musk for new chapter

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He maintained its ‘Overweight’ rating and the $410 price target Morgan Stanley had on the stock.

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Tesla expands Robotaxi program in Austin to new riders

Tesla has been expanding both the rider group and the geofence in Austin slowly, making sure to prioritize safety and avoid any major events with the early rollout.

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Credit: @TerrapinTerpene/X

Tesla is expanding its Robotaxi program in Austin, Texas, as several people have received invitations to participate and take rides.

Tesla first launched the Robotaxi platform on June 22. It invited a handful of people to participate in the first-ever public rides. We were lucky enough to get an invitation, and our permissions have been expanded in the Bay Area pilot program as well.

The group was small and consisted of big names in the Tesla community. It expanded and is continuing to offer these exclusive invitations to notable members of the Tesla community.

There have been fewer than five subsequent invitations after the first group’s were sent in late June:

Tesla has been expanding both the rider group and the geofence in Austin slowly, making sure to prioritize safety and avoid any major events with the early rollout.

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Tesla’s new Robotaxi geofence shape is an FU by Elon Musk to the competition

“We are being very cautious. We do not want to take any chances, so we are going to go cautiously. But the service areas and the number of vehicles in operation will increase at a hyper-exponential rate,” CEO Elon Musk said during the Q2 Earnings Call.

Eventually, the Robotaxi platform will not require an invite, and it will operate without geofences. Musk believes Tesla can get there within three or six months, and plans to have at least half of the U.S. population with access to a Robotaxi by the end of the year:

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“I think we will probably have autonomous ride-hailing in probably half the population of the U.S. by the end of the year. That’s at least our goal, subject to regulatory approvals. I think we will technically be able to do it. Assuming we have regulatory approvals, it’s probably addressing half the population of the U.S. by the end of the year.”

Tesla plans to have regulatory approval in Nevada, Arizona, and Florida sooner than in other states.

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