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Amidst Tesla’s growing lead in the EV sector, VW boss rallies his troops to avoid being the next Nokia
The cellular phone industry was changed forever on June 29, 2007, when the first generation Apple iPhone was released to the public. It was a fresh and new idea that changed how mobile phones would be used and looked at forever. However, it was a wake-up call to Apple’s competitors and past cell phone manufacturers: Adapt or Fall Behind.
In Germany, a man named Herbert Diess, who runs a little car company called Volkswagen, is aware of the parallels between the automotive and cell phone sectors. Change happens. It happens fast, and if you don’t try to adapt to it, you won’t be relevant in a few years. Take Nokia, for example.
“Nokia is probably a good example of how such a change can happen—if you’re not fast enough, you’re not going to survive,” Diess said in an interview with Bloomberg. “I’m always telling our people this example.”
Nokia was arguably the most popular cell phone brand up until 2007. Most children used their Mom’s Nokia phone to play Snake while their parents shopped, giving it the versatility as a handy portable telephone and entertainment machine. However, Apple thought on a more broad scale and saw the cell phone as an opportunity to revolutionize the way people look at them. Instead of a few buttons and a low-resolution, pixelated screen, Apple got rid of most of the buttons and updated the software within a phone to show that it was capable of everything that a computer could do.
(Credit: AUTO BILD/YouTube)
Fast forward a few years, and Tesla is doing essentially the same thing with the automotive market. The company took the automobile and changed everything about it: the powertrain, the infotainment, the design, and the performance. Now, Volkswagen is trying to avoid becoming the Nokia of cars, looking to adapt to the global automotive market’s ever-changing look.
Volkswagen is arguably the automaker that supports the change to EVs the most of the companies with an ICE-based history. Interestingly, it is the same company that fended off a major emissions scandal within the last decade. However, it still has been the car company with the most support for Tesla and the transition to electrification.
Volkswagen has repaid Dieselgate victims an outrageous compensation package
Volkswagen’s transition begins with updating its currently-operating production plants to support the manufacturing process of EV powertrains. But that is not the biggest challenge the German automaker is facing, according to Diess.
“The bigger transition automotive will face is really as the car is becoming more and more of a software device,” he said, “gathering huge amounts of data, and then building up from the data artificial intelligence, knowledge about the driver, road conditions, safety, and then improving the way this device behaves.”
In regards to Tesla, Diess says that its lead is big, but that the company is helping “pull the industry” along with the guidance of CEO Elon Musk. “He’s a reference for us. If we look into our future and what the car has to become, it has to become electric, and it has to become an internet device.”
In the race to become the premier EV company, Volkswagen has a long way to go. Overtaking Tesla is in the company’s future plans, but Diess realizes that his company is ready for the challenges that lie ahead.
“I think we are the best-prepared company for the EV age. Europe will be one of the main hubs of electrification, and we are well prepared, so I’m happy. The big thing is managing through that transition. In 2024 and 2025, when cars really become Internet devices and start self-driving, I hope that we took the right decisions.”
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Tesla FSD fleet is nearing 7 billion total miles, including 2.5 billion city miles
As can be seen on Tesla’s official FSD webpage, vehicles equipped with the system have now navigated over 6.99 billion miles.
Tesla’s Full Self-Driving (Supervised) fleet is closing in on almost 7 billion total miles driven, as per data posted by the company on its official FSD webpage.
These figures hint at the massive scale of data fueling Tesla’s rapid FSD improvements, which have been quite notable as of late.
FSD mileage milestones
As can be seen on Tesla’s official FSD webpage, vehicles equipped with the system have now navigated over 6.99 billion miles. Tesla owner and avid FSD tester Whole Mars Catalog also shared a screenshot indicating that from the nearly 7 billion miles traveled by the FSD fleet, more than 2.5 billion miles were driven inside cities.
City miles are particularly valuable for complex urban scenarios like unprotected turns, pedestrian interactions, and traffic lights. This is also the difference-maker for FSD, as only complex solutions, such as Waymo’s self-driving taxis, operate similarly on inner-city streets. And even then, incidents such as the San Francisco blackouts have proven challenging for sensor-rich vehicles like Waymos.
Tesla’s data edge
Tesla has a number of advantages in the autonomous vehicle sector, one of which is the size of its fleet and the number of vehicles training FSD on real-world roads. Tesla’s nearly 7 billion FSD miles then allow the company to roll out updates that make its vehicles behave like they are being driven by experienced drivers, even if they are operating on their own.
So notable are Tesla’s improvements to FSD that NVIDIA Director of Robotics Jim Fan, after experiencing FSD v14, noted that the system is the first AI that passes what he described as a “Physical Turing Test.”
“Despite knowing exactly how robot learning works, I still find it magical watching the steering wheel turn by itself. First it feels surreal, next it becomes routine. Then, like the smartphone, taking it away actively hurts. This is how humanity gets rewired and glued to god-like technologies,” Fan wrote in a post on X.
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Tesla starts showing how FSD will change lives in Europe
Local officials tested the system on narrow country roads and were impressed by FSD’s smooth, human-like driving, with some calling the service a game-changer for everyday life in areas that are far from urban centers.
Tesla has launched Europe’s first public shuttle service using Full Self-Driving (Supervised) in the rural Eifelkreis Bitburg-Prüm region of Germany, demonstrating how the technology can restore independence and mobility for people who struggle with limited transport options.
Local officials tested the system on narrow country roads and were impressed by FSD’s smooth, human-like driving, with some calling the service a game-changer for everyday life in areas that are far from urban centers.
Officials see real impact on rural residents
Arzfeld Mayor Johannes Kuhl and District Administrator Andreas Kruppert personally tested the Tesla shuttle service. This allowed them to see just how well FSD navigated winding lanes and rural roads confidently. Kruppert said, “Autonomous driving sounds like science fiction to many, but we simply see here that it works totally well in rural regions too.” Kuhl, for his part, also noted that FSD “feels like a very experienced driver.”
The pilot complements the area’s “Citizen Bus” program, which provides on-demand rides for elderly residents who can no longer drive themselves. Tesla Europe shared a video of a demonstration of the service, highlighting how FSD gives people their freedom back, even in places where public transport is not as prevalent.
What the Ministry for Economic Affairs and Transport says
Rhineland-Palatinate’s Minister Daniela Schmitt supported the project, praising the collaboration that made this “first of its kind in Europe” possible. As per the ministry, the rural rollout for the service shows FSD’s potential beyond major cities, and it delivers tangible benefits like grocery runs, doctor visits, and social connections for isolated residents.
“Reliable and flexible mobility is especially vital in rural areas. With the launch of a shuttle service using self-driving vehicles (FSD supervised) by Tesla in the Eifelkreis Bitburg-Prüm, an innovative pilot project is now getting underway that complements local community bus services. It is the first project of its kind in Europe.
“The result is a real gain for rural mobility: greater accessibility, more flexibility and tangible benefits for everyday life. A strong signal for innovation, cooperation and future-oriented mobility beyond urban centers,” the ministry wrote in a LinkedIn post.
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Tesla China quietly posts Robotaxi-related job listing
Tesla China is currently seeking a Low Voltage Electrical Engineer to work on circuit board design for the company’s autonomous vehicles.
Tesla has posted a new job listing in Shanghai explicitly tied to its Robotaxi program, fueling speculation that the company is preparing to launch its dedicated autonomous ride-hailing service in China.
As noted in the listing, Tesla China is currently seeking a Low Voltage Electrical Engineer to work on circuit board design for the company’s autonomous vehicles.
Robotaxi-specific role
The listing, which was shared on social media platform X by industry watcher @tslaming, suggested that Tesla China is looking to fill the role urgently. The job listing itself specifically mentions that the person hired for the role will be working on the Low Voltage Hardware team, which would design the circuit boards that would serve as the nervous system of the Robotaxi.
Key tasks for the role, as indicated in the job listing, include collaboration with PCB layout, firmware, mechanical, program management, and validation teams, among other responsibilities. The role is based in Shanghai.
China Robotaxi launch
China represents a massive potential market for robotaxis, with its dense urban centers and supportive policies in select cities. Tesla has limited permission to roll out FSD in the country, though despite this, its vehicles have been hailed as among the best in the market when it comes to autonomous features. So far, at least, it appears that China supports Tesla’s FSD and Robotaxi rollout.
This was hinted at in November, when Tesla brought the Cybercab to the 8th China International Import Expo (CIIE) in Shanghai, marking the first time that the autonomous two-seater was brought to the Asia-Pacific region. The vehicle, despite not having a release date in China, received a significant amount of interest among the event’s attendees.