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Amidst Tesla’s growing lead in the EV sector, VW boss rallies his troops to avoid being the next Nokia
The cellular phone industry was changed forever on June 29, 2007, when the first generation Apple iPhone was released to the public. It was a fresh and new idea that changed how mobile phones would be used and looked at forever. However, it was a wake-up call to Apple’s competitors and past cell phone manufacturers: Adapt or Fall Behind.
In Germany, a man named Herbert Diess, who runs a little car company called Volkswagen, is aware of the parallels between the automotive and cell phone sectors. Change happens. It happens fast, and if you don’t try to adapt to it, you won’t be relevant in a few years. Take Nokia, for example.
“Nokia is probably a good example of how such a change can happen—if you’re not fast enough, you’re not going to survive,” Diess said in an interview with Bloomberg. “I’m always telling our people this example.”
Nokia was arguably the most popular cell phone brand up until 2007. Most children used their Mom’s Nokia phone to play Snake while their parents shopped, giving it the versatility as a handy portable telephone and entertainment machine. However, Apple thought on a more broad scale and saw the cell phone as an opportunity to revolutionize the way people look at them. Instead of a few buttons and a low-resolution, pixelated screen, Apple got rid of most of the buttons and updated the software within a phone to show that it was capable of everything that a computer could do.
(Credit: AUTO BILD/YouTube)
Fast forward a few years, and Tesla is doing essentially the same thing with the automotive market. The company took the automobile and changed everything about it: the powertrain, the infotainment, the design, and the performance. Now, Volkswagen is trying to avoid becoming the Nokia of cars, looking to adapt to the global automotive market’s ever-changing look.
Volkswagen is arguably the automaker that supports the change to EVs the most of the companies with an ICE-based history. Interestingly, it is the same company that fended off a major emissions scandal within the last decade. However, it still has been the car company with the most support for Tesla and the transition to electrification.
Volkswagen has repaid Dieselgate victims an outrageous compensation package
Volkswagen’s transition begins with updating its currently-operating production plants to support the manufacturing process of EV powertrains. But that is not the biggest challenge the German automaker is facing, according to Diess.
“The bigger transition automotive will face is really as the car is becoming more and more of a software device,” he said, “gathering huge amounts of data, and then building up from the data artificial intelligence, knowledge about the driver, road conditions, safety, and then improving the way this device behaves.”
In regards to Tesla, Diess says that its lead is big, but that the company is helping “pull the industry” along with the guidance of CEO Elon Musk. “He’s a reference for us. If we look into our future and what the car has to become, it has to become electric, and it has to become an internet device.”
In the race to become the premier EV company, Volkswagen has a long way to go. Overtaking Tesla is in the company’s future plans, but Diess realizes that his company is ready for the challenges that lie ahead.
“I think we are the best-prepared company for the EV age. Europe will be one of the main hubs of electrification, and we are well prepared, so I’m happy. The big thing is managing through that transition. In 2024 and 2025, when cars really become Internet devices and start self-driving, I hope that we took the right decisions.”
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Tesla’s biggest rival in China reported a big profit decline once again
Tesla’s biggest rival in China reported a big decline in its profitability for the second straight quarter, and a loss of one-third compared to the same quarter last year.
BYD overtook Tesla as the best-selling EV maker in China in the fourth quarter of 2023, finally surpassing the company in terms of sales in the region.
Is Tesla really losing to BYD, or just playing a different game?
The Chinese market is one of the most competitive in the world, especially for EVs, as the industry is healthy with young and scrappy companies looking to sell the best possible tech in their vehicles.
BYD reported its earnings on Thursday and said that its profit had slumped by 33 percent compared to the same quarter last year. For this year’s third quarter, BYD reported a net profit of 7.8 billion yuan ($1.1 billion), a 32.6 percent decrease compared to the same period in 2024.
Its revenue was 195 billion yuan ($27.4 billion), which was only a 3 percent decrease compared to Q3 2024.
The drop in profits and revenue can mostly be attributed to the ongoing growth of competition in the Chinese market. The increased competition in China has pushed companies to turn to overseas markets in response, according to CnEVPost.
BYD is one of those companies, and it is attempting to push sales upward by entering new markets, especially in Europe, where the company sold more than 13,000 units in EU countries in September alone.
This was a 272 percent increase year over year, a major piece of evidence that it has a lot of potential in foreign markets.
The drop in financial figures is likely a short-term issue for BYD, as it has already established itself as a formidable competitor to many companies in many markets. In Q1, it reported an increase in profit by 100 percent compared to the same time span the year prior.
As it works to expand to even more markets in the world, it will continue to build upon its already-solid reputation.
News
GM takes latest step to avoid disaster as EV efforts get derailed
There was an even larger step taken this morning, as the Detroit Free Press reported that GM was idling its Factory Zero plant in Michigan until late November, placing about 1,200 workers on indefinite layoff status.
General Motors has taken its latest step to avoid financial disaster as its electric vehicle efforts have been widely derailed.
GM’s electric vehicle manufacturing efforts started off hot, and CEO Mary Barra seemed to have a real hold on how the industry and consumers were starting to evolve toward sustainable powertrains. Even former President Joe Biden commended her as being a major force in the global transition to EVs.
However, the company’s plans have not gone as they’ve drawn them up. GM has reported some underwhelming delivery figures in recent quarters, and with the loss of the $7,500 tax credit, the company is planning for what is likely a substantial setback in its entire EV division.
Earlier this month, the company reported it would include a $1.6 billion charge in its quarterly earnings results from EV investments. It was the first true sign that things with GM’s EV projects were going to slow down.
There was an even larger step taken this morning, as the Detroit Free Press reported that GM was idling its Factory Zero plant in Michigan until late November, placing about 1,200 workers on indefinite layoff status.
This is in addition to the 280 employees it has already laid off after production cuts that happened earlier this year at the Detroit-Hamtramck plant.
After November 24, GM will bring back 3,200 people to work until January 5 to operate both shifts. On January 5, GM is expected to keep 1,200 workers on indefinite layoff.
GM is not the only legacy automaker to make a move like this, as Ford has also started to make a move that reflects a cautious tone regarding how far and how committed it can be to its EV efforts.
After the tax credit was lost, it seemed to be a game of who would be able to float their efforts longest without the government’s help. Tesla CEO Elon Musk long said that the loss of these subsidies would help the company and hurt its competitors, and so far, that is what we are seeing.
Elon Musk was right all along about Tesla’s rivals and EV subsidies
However, Tesla still has some things to figure out, including how its delivery numbers will be without the tax credit. Its best quarter came in Q3 as the credit was expiring, but Tesla did roll out some more affordable models after the turn of the quarter.
News
Tesla expands Robotaxi geofence, but not the garage
This has broadened its geofence to nearly three times the size of Waymo’s current service area, which is great from a comparative standpoint. However, there seems to be something that also needs to be expanded as the geofence gets larger: the size of the Robotaxi fleet.
Tesla has expanded its Robotaxi geofence four times, once as recently as this week.
However, the company has seemingly kept its fleet size relatively small compared to the size of the service area, making some people — even pro-Tesla influencers — ask for more transparency and an expansion of the number of vehicles it has operating.
Over the past four months, Tesla has done an excellent job of maintaining growth with its service area in Austin as it continues to roll out the early stages of what is the Robotaxi platform.
The most recent expansion brought its size from 170 square miles (440.298 sq. km) to 243 square miles (629.367 sq. km).
Tesla sends clear message to Waymo with latest Austin Robotaxi move
This has broadened its geofence to nearly three times the size of Waymo’s current service area, which is great from a comparative standpoint. However, there seems to be something that also needs to be expanded as the geofence gets larger: the size of the Robotaxi fleet.
Tesla has never revealed exactly how many Model Y vehicles it is using in Austin for its partially driverless ride-hailing service (We say partial because the Safety Monitor moves to the driver’s seat for freeway routes).
When it first launched Robotaxi, Tesla said it would be a small fleet size, between 10 and 20 vehicles. In late August, after its second expansion of the service area, it then said it “also increased the number of cars available by 50 percent.”
The problem is, nobody knows how many cars were in the fleet to begin with, so there’s no real concrete figure on how many Robotaxis were available.
This has caused some frustration for users, who have talked about the inability to get rides smoothly. As the geofence has gotten larger, there has only been one mentioned increase in the fleet.
Trying to book a RoboTaxi in the new geofence and can’t get paired with a car.
Really think Tesla needs to add more cars to the fleet in Austin. Has become tougher and tougher to use the service reliably @elonmusk pic.twitter.com/KHqea3oUxU
— Farzad (@farzyness) October 29, 2025
Tesla did not reveal any new figures or expansion plans in terms of fleet size in the recent Q3 Earnings Call, but there is still a true frustration among many because the company will not reveal an exact figure.
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