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Tesla’s lead in EVs needs to be answered by Detroit: “The time has come to show it!”
Tesla is slaying its competitors, and Phil LeBeau is telling other automakers to show what they’re made of, or stop trying to match the electric automaker’s technology and design.
Tesla is stealing the thunder of its combustion-based competitors as consumers are vying to buy electric vehicles instead of petrol-powered machines.
While legacy automakers are attempting to match Tesla’s design, technology, and performance, they continuously come up short. No car company has been able to solve the puzzle that Tesla has completed, which is to create an affordable electric car that offers both acceptable range and impressive performance. Tesla has been able to do it multiple times with several vehicles.
On an episode of Squawk Box on CNBC, Phil LeBeau gave a blunt review of what the automotive industry is doing wrong, and what they should attempt to do in the future if they plan to compete with Tesla.
“They know that they have to catch Tesla in terms of technology and in terms of the styling of the vehicle that they bring out,” LeBeau said. “For years, they have sat there and said, ‘Trust us. We’re going to come out with these vehicles.’ Well, so far, they have swung and missed, repeatedly.”
Unfortunately for the automakers who have attempted to compete with Tesla’s infrastructure, LeBeau is right. Nobody has been able to replicate or even come close to competing with Tesla’s electric vehicles. No company has been able to create a high-performance, extended-range electric car that is available at an affordable price point. Tesla is the only one.
“It is time for them to either step up or stop talking. And we’re going to find out with the GM Hummer, we’re going to find out with the electric pickup trucks coming from GM and Ford, and the other automakers,” LeBeau added.
The issue for other automakers comes down to batteries and the overall focus of their business model. While Tesla works only on electric cars, other automakers are splitting their time between more environmentally-friendly combustion vehicles and battery-electric machines.
The development of batteries is a central focus of creating an electric car that is worth a consumer’s time and money.
Instead of trying to match Tesla’s advancements in battery tech and performance specifications, automakers have been attempting to match the minimalistic design that the automaker has implemented across its vehicle fleet.
Interestingly enough, some companies continue to claim they are close to dethroning Tesla from its ranks as the leader in EV tech. GM claimed in May that it was close to a million-mile battery pack, but the details have not yet been released to the public.
Meanwhile, other car companies are singing a different tune. Volkswagen, for example, has mentioned on several occasions that Tesla holds a significant lead of 10 years in the race for the best electric car.
Either way, there are issues with the approach that other automakers are taking. Companies continue to make their primary focus combustion engines instead of attempting to increase the research and development of its future electric fleet.
“They’re saying we’ve got great tech. Show it! The time has come to show it!”
The full Squawk Box interview featuring Phil LeBeau is available below.
The in-car Tesla Theater is among the most unique features available within the cars. When charging, parked, camping, or just hanging out, vehicle occupants can access a variety of streaming platforms on the large center screen, helping keep them entertained during downtime.
However, the Theater might be getting plenty more streaming platforms, something that owners have requested for some time.
Tesla owners recently discovered that visiting Apple TV in the vehicle browser can launch a fullscreen interface that looks and behaves like a dedicated application rather than an ordinary webpage:
Today I learned that if you go to Apple TV in the Tesla browser, it will open up an actual Apple TV app, fully functional. Not just the site.
Apparently there are more apps than just the few that show on the apps page. pic.twitter.com/os1Ypfm4JR
— Jason W (@jmwilt21) August 20, 2026
The experience drops the usual address bar and browser chrome, presenting catalogs, continue watching rows, and playback controls in the same window Tesla Theater already uses for its listed services. Independent testers soon found similar treatment for HBO Max, Paramount+, Peacock, Disney+, and Prime Video when those sites are opened from the car browser.
This shift is a plausible early signal that Tesla is widening Theater support without a formal software note. Theater has long been a set of web views rather than native applications, so recognizing extra domains and stripping the browser frame is a small server-side change that can expand the catalog quickly.
Owners still lack permanent Theater icons for the newly recognized services, and video remains limited to Park, yet the smoother launch is a meaningful step toward a broader lounge while charging.
Tesla Theater arrived with software version 10 in September 2019. The first video services were Netflix, YouTube, and Hulu, available only while parked and originally tied to WiFi. Spotify arrived in the same era as music rather than Theater video. Disney+ joined officially in July 2021 with the 2021.24 update, giving owners another major catalog on the center screen. Twitch and TikTok later appeared among the default Theater tiles, and Tesla Tutorials remained a persistent educational tile.
Not every addition stayed put. In December 2023, a Holiday software build removed the Disney+ tile for many United States owners after a public dispute involving advertising on X. Hulu stayed visible even though Disney owned it. Visiting disneyplus.com in the browser often restored the tile, which suggested the removal was a recognition list change rather than a complete block. Owners have also reported occasional blank Theater grids after updates, usually fixed by language toggles, resets, or later firmware.
Tesla axes Disney+ from vehicles with Musk-Iger rivalry, but there’s a workaround
Code archives from 2024 listed many unused source names, including Apple TV and Prime Video, that never became official icons, which now looks like groundwork for the current fullscreen browser behavior.
Now that this hint toward an expanded Theater experience has been recognized, Tesla could follow through with these additional shortcuts as a sign that more streaming platforms are available in Teslas than ever before.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla Theater might be getting plenty more streaming platforms
Tesla Semi’s biggest adoptee gives an update on production timeline
