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Tesla offers Model S and Model X customers amazing new incentive

Credit: Tesla Charging, Twitter

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Tesla is now offering free charging to Model S and Model X buyers, following the introduction of another incentive for current Tesla owners.

Tesla’s recent shift in pricing strategy has been quite chaotic. Since the start of this year, the automaker has introduced six separate price cuts and, most recently, a price increase on the Model S and Model X. However, for new Model S and X customers, the company has introduced a new incentive, which more than makes up for the recent price increase.

The new incentive, free supercharging for three years, was first discovered at the end of the week as an incentive for owners to upgrade from older vehicles with unlimited free supercharging. But now, as reported by the Kilowatts on Twitter, that incentive is also being extended to new Model S and Model X customers as well.

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As a growing number of people have gotten to enjoy the benefits of free supercharging, showing them how much money they can save over an entire year, this incentive has proved incredibly powerful. And even for those who have never owned an electric car, the prospect of not paying for “fuel” costs for three years is a fantastic opportunity.

However, it should be noted that this benefit is being introduced precisely because of how good free supercharging is. Some of the earliest Teslas ever sold were given access to unlimited free Supercharging, and ever since, the automaker has been working on getting customers to give it up. Though it remains unclear how successful it has been.

Tesla is far from the only automaker looking to incentivize customers with charging deals like this. However, it is certainly the only one with access to its own charging grid, the Supercharging Network.

Currently, Ford, Hyundai, Kia, and even General Motors are offering customers free or reduced rate charging with notable partners, including Chargepoint, Electrify America, and many more. However, none have yet to introduce an incentive as aggressive as three years of free charging.

With increasing competition within the EV segment, automakers may need to increase the number and value of incentives like these to attract customers, especially in the United States, where Tesla remains dominant in the market.

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What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Tesla launches new Supercharger program that business owners will love

“We treat your site like we treat our sites. By providing you with a full-service package that includes network operations, preventative maintenance and driver support, we’re able to guarantee 97% uptime–the highest in the industry.”

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Credit: Tesla

Tesla has officially launched a new Supercharger program in the United States, catering to business owners who are sure to love it.

Tesla’s Supercharger Network is the world’s most expansive electric vehicle charging network, with over 70,000 locations worldwide. EV owners can also access other networks, making the charging experience well-rounded and available at nearly every location imaginable.

The company is now taking things a step further by launching “Supercharger for Business,” a new way to enable fast-charging for Teslas and other EVs through stalls that are owned by you but managed by the company.

Tesla Superchargers get massive nod in new study showing reliability

“Purchase and install Superchargers at your business,” Tesla writes on a page on its website for the new program. “Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”

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There are several advantages to this program that benefit owners, customers, and employees alike. It is truly a great opportunity for everyone involved.

For company owners, the presence of Superchargers is extremely beneficial for customers, as it can be a convenient way to attract people to your business. It will also provide your employees who drive EVs with a fast and convenient way to charge at work, making your business a more attractive place to work.

The stalls are also customizable, and can have your company’s logo placed on the charger:

For customers, they will be able to pull up to your business for a meeting or a visit and charge during their stop. EV owners know how convenient this would be.

For employees, they can now fast-charge at work. It is a huge benefit to have this available. It can also be more convenient than typical chargers at offices, which usually have a lower power output and take hours to gain range. In a pinch, the Superchargers will be more convenient.

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Businesses also have the ability to control everything they want with the Superchargers, including pricing, while also benefiting from Tesla’s management and maintenance of the stalls:

“We treat your site like we treat our sites. By providing you with a full-service package that includes network operations, preventative maintenance and driver support, we’re able to guarantee 97% uptime–the highest in the industry.”

With EVs becoming more popular every year, this is something that many businesses will take advantage of to not only gain customers, but also potentially sway an employee to their company for employment.

Not to mention, this is a great advertising opportunity for businesses.

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Tesla board reveals reasoning for CEO Elon Musk’s new $1 trillion pay package

“Yes, you read that correctly: in 2018, Elon had to grow Tesla by billions; in 2025, he has to grow Tesla by trillions — to be exact, he must create nearly $7.5 trillion in value for shareholders for him to receive the full award.”

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(Credit: Tesla)

Tesla’s Board of Directors has proposed a new pay package for company CEO Elon Musk that would result in $1 trillion in stock offerings if he is able to meet several lofty performance targets.

Musk, who has not been meaningfully compensated since 2017, completed his last pay package by delivering billions in shareholder value through a variety of performance-based “tranches,” which were met and resulted in the award of billions in stock.

Elon Musk’s new pay plan ties trillionaire status to Tesla’s $8.5 trillion valuation

However, Musk was unable to claim this award due to a ruling by the Delaware Chancery Court, which deemed the payout an “unfathomable sum.”

Now, the company is taking steps to ensure Musk gets paid, as the Board feels that it is crucial to retain its CEO, who has been responsible for much of the company’s success.

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This is not a statement to undermine the work of all of Tesla’s terrific employees, but a ship needs to be captained by someone, and Musk has proven he is the right person for the job.

The Board also believes that, based on a statement made by the company in its proxy, various issues will be discussed during the upcoming Shareholder Meeting.

Robyn Denholm and Kathleen Wilson-Thompson recognized Musk’s contributions in a statement, which encouraged shareholders to vote to approve the payout:

“We’re asking you to approve the 2025 CEO Performance Award. In designing the new performance award, we explored numerous alternatives. Ultimately, the new award aims to build upon the success of the 2018 CEO Performance Award framework, which ensure that Elon was only paid for the performance delivered and incentivized to guide Tesla through a period of meteoric growth. The 2025 CEO Performance Award similarly challegnes Elon to again meet a series of even more aspirational goals, including operational milestones focused on reaching Adjusted EBITDA targets (thresholds that are up to 28 times higher than the 2108 CEO Performance Award’s top Adjusted EBITDA milestone) and rolling out new or expanded product offerings (including 1 million Robotaxis in commercial operation and delivery of 1 million AI Bots), all while growing the company’s market capitalization by trillions of dollars.

Yes, you read that correctly: in 2018, Elon had to grow Tesla by billions; in 2025, he has to grow Tesla by trillions — to be exact, he must create nearly $7.5 trillion in value for shareholders for him to receive the full award.

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In addition to these unprecedented performance milestones, the 2025 CEO Performance Award also includes innovative structural features, born out of the special committee’s considered analysis and extensive shareholder feedback. These features include supercharged retention (at least seven and a half years and up to 10 years to vest in the full award), structural protections to minimize stock price volatility due to administration of this award and, thereafter, incentives for Elon to participate in the Board’s continued development of a framework for long-term CEO Succession. If Elon achieves all the performance milestones under this principle-based 2025 CEO Performance Award, his leadership will propel Tesla to become the most valuable company in history.”

Musk will have a lot of things to accomplish to receive the 423,743,904 shares, which are divided into 12 tranches.

However, the Board feels he is the right person for the job, and they want him to remain the CEO. This package should ensure that he stays with Tesla, as long as shareholders feel the same way.

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Tesla Robotaxi app download rate demolishes Uber, Waymo all-time highs

After two and a half months of testing with a group of hand-picked Tesla influencers and some media, the company has officially launched Robotaxi rides in both Austin, Texas, and the California Bay Area to the public.

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Credit: @BLKMDL3 | X

Tesla launched its Robotaxi app to the general public yesterday, and the number of downloads is a testament to the platform’s high demand for testing.

After two and a half months of testing with a group of hand-picked Tesla influencers and some media, the company has officially launched Robotaxi rides in both Austin, Texas, and the California Bay Area to the public.

Tesla Robotaxi makes major expansion with official public app launch

Downloading the app is available to iOS users, so if you have an iPhone, you can get it and join the waitlist. Tesla has not yet launched the Robotaxi app for the Android platform, but did hint that it would be coming soon.

The testing phase with the group Tesla selected has gone well. In Austin, the City has only listed one “Safety Concern” with Robotaxi during the testing phase. For the most part, things have gone extremely well, and riders have had good things to say.

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Tesla is still operating with some safeguards in place, such as Safety Monitors and Safety Drivers, but these are precautionary and temporary; CEO Elon Musk has said they should be removed by the end of the year.

Elon Musk says Tesla will take Safety Drivers out of Robotaxi: here’s when

Even still, Tesla Robotaxi is something that many people want to experience, and the app downloads prove it.

The Tesla Robotaxi app was downloaded at a rate that exceeded all rolling 30-day periods of both Uber and Waymo, according to Brett Winton of ARK Invest. Tesla’s Robotaxi’s first day on the App Store exceeded Uber’s by 40 percent and Waymo’s best download day ever by six times:

The surge in downloads is a good indication of how in demand the Robotaxi suite was, as many people within the community had vocalized their requests to try the platform, but Tesla was not ready to expand it beyond its handpicked group.

The expansion of the program will result in more rides, provided Tesla continues to expand its fleet of vehicles. It has already admitted many of those who were initially placed on the waitlist.

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