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Tesla rival Mercedes-Benz EQC to adopt gradual production ramp over possible warranty concerns
Tesla rival Mercedes-Benz has decided to adopt a gradual rollout for the EQC, the company’s first all-electric vehicle that’s designed to compete with premium SUVs like the Model X. Mercedes-Benz head of production and supply chain management Markus Schaefer related the EQC’s production ramp update last week.
Schaefer noted in a statement to Europe Auto News that the German automaker is opting to play it safe with the EQC’s rollout to make sure that warranty costs for the upcoming vehicle don’t spike. The Mercedes-Benz executive added that his main concern lies in monitoring the EQC’s costly, 80-kWh lithium-ion battery pack.
“We want to be sure we deliver Mercedes quality from day one in all aspects, and we have to watch the warranty side for customers as well. We don’t want customers ending up at the mechanic later. Slowing down the ramp-up is a tool to make sure we do it right, to address all the unknowns that an electric car brings,” Schaefer said.
So far, there have been no problems emerging from the EQC’s battery pack plant in Kamenz, Germany, with all component manufacturers being carefully vetted by the company. That being said, Mercedes-Benz acknowledges that building a new type of vehicle at scale could become more challenging than expected, considering the new technology involved and a series of new suppliers. Thus, for Schaefer, it would be best to prepare for any possible problems with the EQC’s battery.
“This is the heart of the electric vehicle, which is very much in charge of safety and performance of the vehicle as well as long life and costs. There are hundreds of components that have to come together from various new suppliers, Tier 2 and Tier 3, which are in the background, and we have to see their performance,” he said.
While the Mercedes-Benz EQC would see a gradual rollout when it starts production, Schaefer maintains that he is nonetheless optimistic about the company’s capability to quickly ramp the vehicle. The company plans to manufacture the EQC at its factories in Bremen, Germany, and Beijing, China, on the same line as the company’s fossil fuel-powered vehicles like the Mercedes-Benz GLC.
“I’m not worried about the production plants in Bremen and Beijing. I know their capability, and they have proven they can ramp up in lightning speed,” Schaefer said.
The Mercedes-Benz EQC is expected to be among the vehicles that would compete with Tesla in the premium EV market. The SUV was unveiled last week, and during the event, Daimler AG Chief Executive Officer Dieter Zetsche stated that the legacy carmaker would be “going all-in” on the emerging electric car transition. Zetsche also noted that its first all-electric car, the EQC, would “offer the best package” compared to rivals.
The Mercedes-Benz EQC is equipped with two electric motors that produce 402 hp and 564 lb-ft of torque, which allows the EQC to accelerate from a dead stop to 60 mph in 4.9 seconds. The EQC also has a top speed of 112 mph. Mercedes-Benz courted some confusion when it unveiled the EQC, as some of the company’s press materials listed the vehicle’s range from its 80-kWh battery as ~200 miles per charge, but in a later statement to The Verge, Mercedes-Benz has clarified that the vehicle actually has a range of 279 miles per charge.
Elon Musk
Elon Musk hints Tesla investors will be rewarded heavily
“Hold onto your Tesla stock. It’s going to be worth a lot, I think. That’s my bet,” Musk said.
Elon Musk recently hinted that he believes Tesla investors will be rewarded heavily if they continue to hold onto their shares, and he reiterated that in a new interview that the company released on its social accounts this week.
Musk is one of the most successful CEOs in the modern era and has mammothed competitors on the Forbes Net Worth List over the past year as his holdings in his various companies have continued to swell.
Tesla investors, especially those who have been holding shares for several years, have also felt substantial gains in their portfolios. Over the past five years, the stock is up over 78 percent. Since February 2019, nearly seven years ago to the day, the stock is up over 1,800 percent.
Musk said in the interview:
“Hold onto your Tesla stock. It’s going to be worth a lot, I think. That’s my bet.”
Elon Musk in new interview: “Hold on to your $TSLA stock. It’s going to be worth a lot, I think. That’s my bet.” pic.twitter.com/cucirBuhq0
— Sawyer Merritt (@SawyerMerritt) February 26, 2026
It’s no secret Musk has been extremely bullish on his own companies, but Tesla in particular, because it is publicly traded.
However, the company has so many amazing projects that have an opportunity to revolutionize their respective industries. There is certainly a path to major growth on Wall Street for Tesla through its various future projects, including Optimus, Cybercab, Semi, and Unsupervised FSD.
- Optimus (Tesla’s humanoid robot): Musk has discussed its potential for tasks like childcare, walking dogs, or assisting elderly parents, positioning it as a massive long-term driver of company value.
- Cybercab (Tesla’s robotaxi/autonomous ride-hailing vehicle): a fully autonomous vehicle geared specifically for Tesla’s ride-sharing ambitions.
- Semi (Tesla’s electric truck, with mentions of expansion, like in Europe): brings Tesla into the commercial logistics sector.
- Unsupervised FSD (Full Self-Driving software achieving full autonomy without human supervision): turns every Tesla owner’s vehicle into a fully-autonomous vehicle upon release
These projects specifically are some of the highest-growth pillars Tesla has ever attempted to develop, especially in Musk’s eyes, as he has said Optimus will be the best-selling product of all-time.
Many analysts agree, but the bullish ones, like Cathie Wood of ARK Invest, are perhaps the one who believes Tesla has incredible potential on Wall Street, predicting a $2,600 price target for 2030, but this is not even including Optimus.
She told Bloomberg last March that she believes that the project will present a potential additive if Tesla can scale faster than anticipated.
Cybertruck
Tesla drops latest hint that new Cybertruck trim is selling like hotcakes
According to Tesla’s Online Design Studio, the new All-Wheel-Drive Cybertruck will now be delivered in April 2027. Earlier orders are still slated for early this Summer, but orders from here on forward are now officially pushed into next year:
Tesla’s new Cybertruck offering has had its delivery date pushed back once again. This is now the second time, and deliveries for the newest orders are now pushed well into 2027.
According to Tesla’s Online Design Studio, the new All-Wheel-Drive Cybertruck will now be delivered in April 2027. Earlier orders are still slated for early this Summer, but orders from here on forward are now officially pushed into next year:
🚨 Tesla has updated the $59,990 Cybertruck Dual Motor AWD’s estimated delivery date to April 2027.
First deliveries are still slated for June, but if you order it now, you’ll be waiting over a year.
Demand appears to be off the charts for the new Cybertruck and consumers are… pic.twitter.com/raDCCeC0zP
— TESLARATI (@Teslarati) February 26, 2026
Just three days ago, the initial delivery date of June 2026 was pushed back to early Fall, and now, that date has officially moved to April 2027.
The fact that Tesla has had to push back deliveries once again proves one of two things: either Tesla has slow production plans for the new Cybertruck trim, or demand is off the charts.
Judging by how Tesla is already planning to raise the price based on demand in just a few days, it seems like the company knows it is giving a tremendous deal on this spec of Cybertruck, and units are moving quickly.
That points more toward demand and not necessarily to slower production plans, but it is not confirmed.
Tesla Cybertruck’s newest trim will undergo massive change in ten days, Musk says
Tesla is set to hike the price on March 1, so tomorrow will be the final day to grab the new Cybertruck trim for just $59,990.
It features:
- Dual Motor AWD w/ est. 325 mi of range
- Powered tonneau cover
- Bed outlets (2x 120V + 1x 240V) & Powershare capability
- Coil springs w/ adaptive damping
- Heated first-row seats w/ textile material that is easy to clean
- Steer-by-wire & Four Wheel Steering
- 6’ x 4’ composite bed
- Towing capacity of up to 7,500 lbs
- Powered frunk
Interestingly, the price offering is fairly close to what Tesla unveiled back in late 2019.
Elon Musk
Elon Musk outlines plan for first Starship tower catch attempt
Musk confirmed that Starship V3 Ship 1 (SN1) is headed for ground tests and expressed strong confidence in the updated vehicle design.
Elon Musk has clarified when SpaceX will first attempt to catch Starship’s upper stage with its launch tower. The CEO’s update provides the clearest teaser yet for the spacecraft’s recovery roadmap.
Musk shared the details in recent posts on X. In his initial post, Musk confirmed that Starship V3 Ship 1 (SN1) is headed for ground tests and expressed strong confidence in the updated vehicle design.
“Starship V3 SN1 headed for ground tests. I am highly confident that the V3 design will achieve full reusability,” Musk wrote.
In a follow-up post, Musk addressed when SpaceX would attempt to catch the upper stage using the launch tower’s robotic arms.
“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk clarified.
His remarks suggest that SpaceX is deliberately reducing risk before attempting a tower catch of Starship’s upper stage. Such a milestone would mark a major step towards the full reuse of the Starship system.
SpaceX is currently targeting the first Starship V3 flight of 2026 this coming March. The spacecraft’s V3 iteration is widely viewed as a key milestone in SpaceX’s long-term strategy to make Starship fully reusable.
Starship V3 features a number of key upgrades over its previous iterations. The vehicle is equipped with SpaceX’s Raptor V3 engines, which are designed to deliver significantly higher thrust than earlier versions while reducing cost and weight.
The V3 design is also expected to be optimized for manufacturability, a critical step if SpaceX intends to scale the spacecraft’s production toward frequent launches for Starlink, lunar missions, and eventually Mars.
Elon Musk hints Tesla investors will be rewarded heavily
Tesla drops latest hint that new Cybertruck trim is selling like hotcakes
