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Mercedes CEO praises rising diesel sales: ‘There is no rational reason today not to buy one’

(Credit: Daimler AG)

Published

6 years ago

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Germany’s electric car revolution might be accelerating with the introduction of vehicles like the Porsche Taycan and the arrival of the Tesla Model 3, but some automakers in the country seem to be maintaining their appreciation of diesel-powered propulsion nonetheless. In a recent statement, Mercedes-Benz CEO Ola Källenius revealed that diesel sales have actually been on a rise for the veteran carmaker, suggesting that the fuel type is far from being phased out. 

The Mercedes-Benz CEO’s comments were related at the Frankfurt Motor Show, where Källenius stated that he believes common sense among consumers will eventually preserve the future of diesel. The chief executive also pointed out that the latest innovations in diesel technology have made the fuel far cleaner than before, making it a cleaner choice for many car buyers. 

“The good thing about facts is that they are facts. The truth is that in most situations, diesels enjoy an economy benefit of 15-20% and in a lot of circumstances also lower NOx emissions than they are certified at. There is no rational reason today not to buy one if your driving profile suits its best use,” the CEO said. 

Perhaps more importantly, Källenius added that Mercedes-Benz’s diesel sales have actually been rising in the past months. This is bolstered by the introduction of vehicles such as the GLE350de 4Matic, a diesel-electric plug-in hybrid SUV equipped with a 31.2 kWh battery that is capable of lasting between 55.9 and 61.5 miles under the WLTP cycle. With this in mind, the CEO remarked that he remains “cautiously optimistic” about the future of diesel. 

“At Mercedes, we only experienced a relatively small decline in sales, but over the past months, we have seen that mix creeping up again. At the point of sale, the public are typically very rational and so, if diesel meets their needs, they will buy it. If it doesn’t, we must ensure we have alternatives. But on the future of diesel I’m cautiously optimistic,” he said. 

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The Daimler CEO’s comments about diesel are quite similar to the statements of Sebastian Willmann, Head of Diesel Engine Development at Volkswagen. In an interview last month, Willmann stated that the company’s new 2.0 TDI EA288 Evo diesel engine will be the company’s cleanest and best yet. The executive also added that Volkswagen’s diesel engines are the cleanest they have ever been. “Diesel has always been very economical and now it is absolutely clean,” he said. 

Unfortunately for Volkswagen, the announcement of its new diesel engine came not long before a Düsseldorf district court declared that a software fix rolled out by the automaker as a response to its Dieselgate scandal in 2015 had another cheat device written in. According to the district court, the exhaust gas cleaning system in Volkswagen’s fix only worked at outside temperatures between 10-32 degrees Celsius. If the weather falls below or above this range, the cleaning system remained disabled, allowing the affected vehicles to overly-pollute as before.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla takes first step in sunsetting Model S and X with drastic move

Tesla won’t be taking custom orders of the Model S or Model X in Europe any longer.

Published

9 hours ago

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July 30, 2025

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Credit: @supergeek18 | X

Tesla has seemingly taken the first step in sunsetting two of its older vehicles, the Model S and Model X, by ending international orders.

The flagship sedan and SUV from Tesla are the two oldest cars in the company’s lineup. They account for a very small portion of overall sales, and several years ago, CEO Elon Musk admitted that Tesla only continues to build and sell them due to “sentimental reasons.”

Earlier this year, there were calls for Tesla to end the production of the two cars, but Lars Moravy said that the Model S and Model X were due to get some love later in 2025. That happened, but the changes were extremely minor.

Tesla launches new Model S and Model X, and the changes are slim

Some took this as an indication that Tesla has kind of moved on from the Model S and Model X. A handful of people seemed to think Tesla would overhaul the vehicles substantially, but the changes were extremely minor and included only a few real adjustments.

In Europe, customers are unable to even put a new order in on a Model S or Model X.

We noticed earlier today that Tesla pressing the ‘Order’ button on either of the flagship vehicles takes you to local inventory, and not the Design Studio where you’d configure your custom build:

Tesla simply does not make enough Model S or Model X units to justify the expensive logistics process of shipping custom orders overseas. It almost seems as if they’re that they will essentially build a bunch of random configurations, send them overseas every few months, and let them sell before replenishing inventory.

Inversely, it could also mean Tesla is truly gearing up to sunset the vehicle altogether. It seems unlikely that the company will fade them out altogether in the next couple of years, but it could absolutely think about ending international orders because volume is so low.

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Energy

Tesla inks multi-billion-dollar deal with LG Energy Solution to avoid tariff pressure

Tesla has reportedly secured a sizable partnership with LGES for LFP cells, and there’s an extra positive out of it.

Published

14 hours ago

on

July 30, 2025

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Credit: Tesla

Tesla has reportedly inked a multi-billion-dollar deal with LG Energy Solution in an effort to avoid tariff pressure and domesticate more of its supply chain.

Reuters is reporting that Tesla and LGES, a South Korean battery supplier of the automaker, signed a $4.3 billion deal for energy storage system batteries. The cells are going to be manufactured by LGES at its U.S. factory located in Michigan, the report indicates. The batteries will be the lithium iron phosphate, or LFP, chemistry.

Tesla delivers 384,000 vehicles in Q2 2025, deploys 9.6 GWh in energy storage

It is a move Tesla is making to avoid buying cells and parts from overseas as the Trump White House continues to use tariffs to prioritize domestic manufacturing.

LGES announced earlier today that it had signed a $4.3 billion contract to supply LFP cells over three years to a company, but it did not identify the customer, nor did the company state whether the batteries would be used in automotive or energy storage applications.

The deal is advantageous for both companies. Tesla is going to alleviate its reliance on battery cells that are built out of the country, so it’s going to be able to take some financial pressure off itself.

For LGES, the company has reported that it has experienced slowed demand for its cells in terms of automotive applications. It planned to offset this demand lag with more projects involving the cells in energy storage projects. This has been helped by the need for these systems at data centers used for AI.

During the Q1 Earnings Call, Tesla CFO Vaibhav Taneja confirmed that the company’s energy division had been impacted by the need to source cells from China-based suppliers. He went on to say that the company would work on “securing additional supply chain from non-China-based suppliers.”

It seems as if Tesla has managed to secure some of this needed domestic supply chain.

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Lifestyle

Tesla brings perhaps the coolest interior feature to cars in latest update

Tesla adds on to the “fun” aspect of its vehicles.

Published

15 hours ago

on

July 30, 2025

By

Credit: Tesla

Tesla has brought perhaps the coolest interior feature to its cars in a new update that is rolling out to vehicles now.

The feature will require a newer vehicle that has interior ambient lighting, which is present on the new Model S, Model X, Model 3 “Highland,” and Model Y “Juniper.” The Cybertruck also has ambient lighting strips throughout.

Tesla Model Y’s ambient lighting design changes revealed in leaked video

With the Version 2025.26+ Software Update, Tesla is rolling out a new “Sync Accent Lights w/ Music” feature, which is available on the Tesla Toybox:

To enable the feature, you’ll access the Toybox, choose “Light Sync,” and then choose “Sync Accent Lights w/ Music.”

Although it does not improve the performance of the vehicle, it is yet another example of Tesla making one of the coolest cars out there. This is truly a cool add-on that can be used to impress your friends and family.

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