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Tesla’s rivals from legacy auto are facing a day of reckoning due to the pandemic

(Credit: Tesla)

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In Volkswagen’s Zwickau plant in Germany, a storm seems to be brewing. The veteran automaker has put a lot of its cards on the ID.3, its upcoming all-electric hatchback. But with the pandemic still maintaining its hold on the global automotive market, things are starting to look a lot more challenging. 

Volkswagen initially planned to produce the ID.3 en masse at the expansive facility. The Zwickau plant is expected to be one of the largest electric car factories in the globe, and it is poised to be a key factor in the German automaker’s attempt at closing the gap between itself and electric vehicle pioneer Tesla. Unfortunately for Volkswagen, the pandemic has thrown a proverbial wrench at its plans. 

The effects of the COVID-19 virus will be felt for years to come, and the automotive sector will be among those that will likely take a massive hit. With the economic pressures of the pandemic, car buyers are expected to be more conservative about big ticket purchases. This could prove challenging for veteran automakers and their respective EV programs, as their electric lineup will likely hold a premium price over their more affordable gas-powered cars.

The Volkswagen ID.3. (Credit: John Foulkes/Twitter)

A premium price for electric vehicles will likely be a weight that legacy automakers would have to bear. With dropping oil prices, internal combustion cars could become more attractive to budget-conscious buyers. Tesla is pretty much immune to this, since the company only produces all-electric vehicles, and its cars are only getting more affordable. This was highlighted by the company’s recent decision to drop the price of its Model S, Model 3, and Model X, as well as its release of the Model Y. 

In a recent statement to Bloomberg, Volkswagen has stated that when it comes to its shift to electric vehicles, the company has simply reached a point where there is no turning back. The pandemic has pretty much crushed demand for vehicles, and all-electric cars like the ID.3 are poised to enter uncharted territory. This was addressed by Thomas Ulbrich, who runs Volkswagen’s EV business. In a statement, he noted that ultimately, “we all have a historic task to accomplish to protect the health of our employees—and at the same time get business back on track responsibly.”

For VW, this means that the company has to push through with the ID.3 regardless of the existing challenges in the market. CEO Herbert Diess, an avid supporter of the electric car movement who has earned the respect of Tesla’s Elon Musk, hinted at this in previous comments. In a post last month on LinkedIn, Diess stated that he and his colleagues are still hard at work with the ID.3. “My new working week starts together with Thomas Ulbrich at the wheel of a Volkswagen ID.3 – our most important project to meet the European CO2-targets in 2020 and 2021. We are fighting hard to keep our timeline for the launches to come,” the CEO wrote. 

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The Tesla Model Y (Credit: MotorTrend)

Prior to the onset of the coronavirus, Volkswagen was poised to push the ID.3 as the first of its flagship electric vehicle line. But with the pandemic, things are poised for some big changes. The German automaker has already started adapting to these coming changes, and some seem to be partly inspired by younger carmakers such as Tesla. The company, for example, has decided to offer its ID.3 line online. Volkswagen has also started rolling out touchless test drives, just like Tesla in the United States and China. 

But things will not be easy. The global automotive market will take a hit this year because of the pandemic, and some companies may end up in dire straits. French finance minister Bruno Le Maire has stated that Renault SA, the maker of the popular Zoe electric car, can “disappear” without state aid. Even Toyota, a company that is largely considered as an immovable pillar in the automotive segment, has warned that its profits will likely tumble to the lowest level in almost a decade. 

For now, the best bet for automakers planning on releasing electric cars would be to release vehicles that provide what car buyers in the post pandemic would prefer: value and practicality. Tesla’s bet for this lies in the Model Y and the Model 3, as both cars are reasonably priced and offer the best that the EV industry has to offer. Hopefully, automakers like Volkswagen would be able to accomplish the same. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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SpaceX Starship gets FAA nod for ninth test flight

The FAA has given the green light for Starship’s ninth test flight.

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(Credit: SpaceX)

SpaceX has received FAA approval for the ninth test flight of the Starship rocket. The approval was delayed due to the federal agency finishing its comprehensive safety review of the eighth flight earlier this year.

The FAA said in a statement that it has determined that SpaceX has “satisfactorily addressed the causes of the mishap, and therefore, the Starship vehicle can return to flight.”

The eighth test flight occurred back on March 6. SpaceX completed a successful liftoff of Starship and the Super Heavy Booster, before the two entered stage separation a few minutes after launch.

Starship Flight 8: SpaceX nails Super Heavy booster catch but loses upper stage

The booster returned and was caught by the chopsticks on the launch pad, completing the second successful booster catch in the program’s history. However, SpaceX lost contact with Starship in the upper atmosphere.

The ship broke up and reentered the atmosphere over Florida and the Bahamas.

The debris situation caused the FAA to initiate a mishap investigation:

The FAA said it will verify that SpaceX implements all the corrective actions on Flight 9 that it discovered during the mishap investigation.

There is no current confirmed launch window, but the earliest it could take off from Starbase is Tuesday, May 27, at 6:30 p.m. local time.

To prevent any injuries and potentially limit any damage, the FAA has stayed in contact with various countries that could be impacted if another loss of vehicle occurs:

“The FAA is in close contact and collaboration with the United Kingdom, Turks & Caicos Islands, Bahamas, Mexico, and Cuba as the agency continues to monitor SpaceX’s compliance with all public safety and other regulatory requirements.”

The agency has also stated that the Aircraft Hazard Area (AHA) is approximately 1,600 nautical miles and extends eastward from the Starbase, Texas, launch site through the Straits of Florida, including the Bahamas and Turks & Caicos.

For flight 8, the AHA was just 885 nautical miles.

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Hyundai begins real-world testing of AI-powered EV charging robot

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Credit: Hyundai

Hyundai announced on Thursday that it has officially launched real-world testing of its AI-powered EV charging robot, which it is referring to as the ACR.

The Korean company is partnering with both Kia and Incheon International Airport for the testing phase, which was launched with a memorandum of understanding (MOU). The pilot program is going to be used to lay the groundwork for future robot use for EV charging.

Incheon already has a reputation that aligns with the pilot program as it has the largest eco-friendly vehicle infrastructure in Korea, according to Korea JoongAng Daily, which first reported the launch of the pilot program.

Hyundai is partnering with Kia’s Robotics Lab to provide hardware and software solutions for this early rollout.

Yan Hee-won, President of Hyundai Motor’s R&D Division, said:

“This marks an important turning point in validating the practical value of future mobility technologies. With customized automatic charging solutions, we aim to deliver a more convenient and enhanced mobility experience for users.”

The testing phase will be limited in the sense that the charging robot will be deployed for a fleet of eco-friendly airport vehicles. Those who park their EVs at the airport will not be able to use it for use while they’re traveling — at least at first.

Eventually, it will become a great way to give vehicles range while the owners are off on trips.

Tesla had a similar idea several years ago, which it shared viral videos of back in 2015.

Tesla “snake charger” wasn’t just a creepy one-off, suggests Elon Musk

Musk said in 2020 that Tesla still had the intention of making it. However, it has shifted to wireless induction charging, which seems to be a better option simply because of fewer moving parts and better compatibility with the upcoming Robotaxi fleet.

Tesla flexes Robotaxi wireless charging — autonomy from top to bottom

Tesla displayed its wireless charging idea at the “We, Robot” event last year:

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How Tesla could benefit from the ‘Big Beautiful Bill’ that axes EV subsidies

Tesla has a few paths to limit damage from the elimination of tax credits.

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President Donald J. Trump purchases a Tesla on the South Lawn, Tuesday, March 11, 2025. (Official White House Photo by Molly Riley)
President Donald J. Trump purchases a Tesla on the South Lawn, Tuesday, March 11, 2025. (Official White House Photo by Molly Riley)

The United States House of Representatives passed President Trump’s “Big Beautiful Bill” by a vote of 215 to 214 on Thursday, effectively bringing an end to many EV subsidy programs, like the $7,500 tax credit, by the end of this year.

The bill will not only eliminate the $7,500 credit on new EV purchases, but also the $4,000 credit given on the purchase of used electric vehicles, and a $1,000 credit on the installation of Level 2 chargers. It will also impact solar subsidies that help generate clean energy in a residential setting.

EVs would also be subject to a $250 road use fee.

All of these things sound like negatives — truly because they are. Those who are not in a financial position to buy an EV this year, even with the tax credit, might not be able to afford them in the coming years either, unless manufacturers are able to bring pricing to a level that is more accessible to consumers.

In theory, President Trump’s focus on bringing manufacturing back to America would bring prices down, but it won’t happen overnight. Companies will take many years to completely bring manufacturing and part sourcing to the United States.

However, Tesla could feel some positives from this bill, and it all comes down to timing. Of course, in the long term, it wouldn’t be great for the company, especially if it did not have two things going on right now: a slightly lagging delivery pace and the introduction of affordable models.

Tax Credit Sunsetting Advantage

Sunsetting the $7,500 tax credit means one thing: those who have been in limbo over buying an EV from Tesla are going to have to make a decision on whether they want to buy this year and still have access to the credit, or test their luck and hope for price reductions.

More than likely, those who have been on the fence will be willing to pull the trigger this year, and Tesla will definitely gain some sales from this fact alone. Other automakers will, too.

This could help offset Tesla’s slow start to the year, which has been caused by the changeover of production lines of the Model Y across each of its factories globally.

Affordable Models

Tesla said earlier this year that it will roll out affordable models in the first half of 2025. These cars are expected to be around the $30,000 mark, but the company has not shed any true information on what they will cost.

Potential affordable Tesla “Model 2/Model Q” test car spotted anew in Giga Texas

Ideally, the cars would cost under $30,000 without the EV tax credit, which would be more than accessible for many car buyers in the United States.

The introduction of models that are not in need of a tax credit to be affordable to the masses. This would help offset some of the losses Tesla might feel from cars losing the tax credit.

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