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Tesla’s new Tilburg site hints at new storage and parts center ahead of Model 3 EU push

[Credit: Hans Noordsij/Twitter]

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Tesla appears to be expanding its activities in Tilburg, Netherlands, as the company has acquired a third major facility in the region. The yet-to-be announced complex spans 387,500 square feet (36,000 square meters) and is located at Vossenbergseweg, close to Tesla’s assembly plant and delivery center.

The electric car maker’s activities were initially shared online by Tesla owner-enthusiast Hans Noordsij, who noted that he was tipped off about the facility recently. Tesla has so far been tight-lipped about the purpose of the new site, with local news publication AD.nl reportedly being unable to get information about the new facility from the electric car maker. In a statement to Teslarati, Hans noted that when he inquired about the new site during a service appointment for his Model S, Tesla’s staff at the service center also declined to confirm the purpose of the facility.

Tesla’s new Tilburg, NL site. [Credit: Hans Noordsij/Twitter]

While the nature of the new site remains unannounced, there seems to be a good chance that the 387,500-square-foot facility would be utilized to prepare for the likely influx of vehicles to the region resulting from the upcoming Model 3 push. Considering that Tesla has an assembly and delivery plant, as well as a sales and service center, in Tilburg, the new facility could serve as a location where parts for vehicles would be stored and distributed. Hans, for his part, noted that Tesla already adopts this strategy today, but on a far smaller scale.

As more electric cars saturate the NL and nearby areas, the company would need a stronger service system that can cater to the growing fleet. This is particularly true with regards to the impending arrival of the Model 3, which is expected to begin deliveries in the region sometime next year. Having a dedicated site for electric car parts distribution would ultimately help Tesla in its push to improve the ramp of its in-house service centers, which are capable of addressing repairs in short periods of time. 

In some regions such as Norway, after all, Tesla is currently struggling to expand its service facilities, resulting in some electric car owners experiencing long wait times before even minor repairs are addressed. Elon Musk personally addressed this on Twitter last July, stating that owners are “right to be upset with Tesla” considering the company’s incapability to have vehicles repaired in a timely manner.

Tesla’s third Tilburg, NL site could play a vital role in the upcoming Model 3 push in the region. 

If Tesla’s initiatives in the United States are any indication, though, the company appears to have found a solution to drastically reduce the waiting times for vehicle repairs. Through the use of in-house service centers, Tesla is now starting to attain shorter turnaround times for vehicles’ service and repairs. One such instance was shared earlier this month by the owners of the LikeTesla YouTube channel, whose Model 3 was involved in an accident. Utilizing an in-house service center, the Model 3 owners were able to get their electric sedan fully repaired — complete with a new bumper, a new headlight, a new front fender — in just 25 hours.

Tesla does not intend to stop there. In an update on Twitter last August, Elon Musk noted that Tesla is aiming to achieve same-day body repairs using pre-stocked parts at service centers. With this in mind, Tesla’s new Tilburg facility could be a sign that quicker turnaround times for vehicle repairs in the region could be just around the corner. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Cybercab uses a unique strategy for picking up the right rider

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Credit: ARTSIMAGE | X

Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.

Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.

This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.

Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.

Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.

Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.

Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.

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Tesla will launch Cybercab on September 3

Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.

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Tesla ends in-house wrap service that always seemed like a short-term program

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Credit: Tesla

Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.

After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.

By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.

Tesla revamps in-house vinyl wrap service with better pricing

It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.

However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:

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Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.

However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.

Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.

Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.

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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event

Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.

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Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.

While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.

Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.


Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.

Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.

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