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Tesla's battle lines are drawn with retail investors on one side and Wall St on another

(Photo: Andres GE)

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There are very few stocks in the market that inspire such volatility as American electric car maker Tesla (NASDAQ:TSLA). The company has been on a tear lately, propelled by positive Q4 2019 results and emphasized by an ever-growing number of ardent supporters online. Yet amidst these victories, it appears that Tesla has finally reached a point where the battle lines are now being drawn between the company’s supporters, particularly its retail investors and analysts from Wall Street.

Tesla is a tricky company to evaluate, mainly since it covers several industries. The electric car maker is currently the second-largest automaker in the world by market value, though it only produces and delivers a fraction of the vehicles that veteran car companies sell every year. In 2019, Tesla sold just over 367,000 vehicles. Volkswagen, the third-largest automaker according to market cap, sold over 6 million units. 

But the Tesla story is never just about the company’s electric cars. A look at Tesla’s mission shows that the company’s goals are bigger than just selling cars and making money doing so. Tesla aims to accelerate the world’s transition to sustainability, and making electric cars that are better than petrol-powered vehicles is but a crucial part of the puzzle. This also means that there are dimensions to the company that lies far beyond that of its electric car business. 

Tesla Solar Roof (Source: Tesla)

It is this last point where the divergence is most evident between Tesla’s supporters and Wall Street analysts. Tesla shareholders, many of whom actually own the company’s products, are intimately familiar with CEO Elon Musk’s overall plans and goals, as well as the scope of the company’s numerous business. Very few of those who own a Model 3, for example, are not aware that Tesla also makes solar roof tiles, or residential batteries like Powerwalls, or grid-scale batteries like Megapacks for that matter. 

Unfortunately, a good number of analysts who cover TSLA stock seem to be stuck under the impression that the company is an automaker, full stop. A look at analysts and critics who frequent media outlets such as CNBC shows that very few actually consider the potential, or even recognize the existence of Tesla Energy, a business that legendary billionaire Ron Baron believes could be just as big as the company’s electric car business. Even fewer acknowledge the value of Tesla’s Autopilot data, which are gathered from real-world miles. 

This could be seen in Wall Street’s estimates on Waymo, a Google-based company aimed at developing and deploying a self-driving service. Morgan Stanley analyst Brian Nowak wrote in a note to clients last year that the startup is worth $105 billion because of its self-driving technology, and that’s a conservative estimate. Before last year’s update, Nowak valued Waymo at a far more optimistic $175 billion. In comparison, Tesla’s current valuation, as of last Friday’s close, stood at $134 billion. That amount included the company’s auto business, its energy business, and its autonomous driving tech. 

Tesla Autopilot (Source: Elon Musk | Twitter)

As is the nature of Tesla stock, the company’s full potential is usually acknowledged and considered only by the company’s most ardent supporters on the Street. So for now, there is very little chance that the perception of Tesla between its retail supporters and traditional analysts will converge anytime soon. This divergence became a focal point in the company’s recent Q4 2019 earnings call, when Elon Musk admitted that retail investors might have a better grasp of the company’s plans than conventional Wall Street analysts. 

“I do think that a lot of retail investors actually have deeper and more accurate insights than many of the big institutional investors and certainly better insight than many of the analysts. It seems like if people really looked at some of the smart retail investor analysts and what some of the smart smaller retail investors predicted about the future of Tesla, you would probably get the highest accuracy and remarkable insight from some of those predictions,” Musk said.

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Tesla will likely remain a polarizing company for years to come. That said, Tesla Energy’s ramp is upon the market already, and the company’s Solarglass Roof V3 are now being installed to a growing number of homes in the United States. Tesla’s Full Self-Driving system is also closing in on being feature-complete. Overall, it seems that it will only be a matter of time before the true potential of Tesla emerges, and when it does, one would have to deny a whole lot of the company to consider it just as an automaker. 

Disclosure: I have no ownership in shares of TSLA and have no plans to initiate any positions within 72 hours.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla’s flying Roadster just revealed something bigger than the car

Analysts say the Roadster demo puts a Tesla and SpaceX merger back on the table.

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Tesla’s new Roadster, upside down and trailing cold gas thruster smoke, flips over a lineup of Tesla vehicles at the Roadster unveiling near Waco, Texas on October 15, 2026. (Image: Tesla)
Tesla’s new Roadster, upside down and trailing cold gas thruster smoke, flips over a lineup of Tesla vehicles at the Roadster unveiling near Waco, Texas on October 15, 2026. (Image: Tesla)

The Roadster unveiling near Waco ended Thursday night, and by Friday morning much of the investor reaction had less to do with the car than with who owns the rocket technology inside it.

Wedbush analyst Dan Ives said the event “puts the Tesla/SpaceX relationship on the table in a tangible way,” pointing to the propulsion, pressure vessel and control hardware sitting on a Tesla product. Gene Munster of Deepwater Asset Management called the demo “a ridiculous display of engineering” with “no commercial value” beyond embarrassing traditional automakers, though he said it showed Musk wants the two companies together.

The more specific forecast came a day earlier from Barclays. Analyst Dan Levy told clients a deal could be announced before Tesla’s annual meeting, which must happen by December 6, and that an announcement in late October or early November could make shareholder approval harder. Barclays expects SpaceX to be the buyer in an all stock deal, with Tesla holders receiving SpaceX shares at a premium, based on market values of roughly $2.1 trillion for SpaceX and $1.5 trillion for Tesla. If nothing lands around the meeting, the bank still sees an announcement within 6 to 12 months.

The Roadster demo just added more weight to merger speculations. Tesla’s demo used cold gas thrusters and pressure tanks of the kind SpaceX uses on Falcon 9, and Musk described the car as a collaboration between Tesla and SpaceX engineers, as we mentioned in our breakdown of the three Roadster configurations.


Musk has not publicly addressed a deal since the event, as far as we have seen. His most direct answer remains the one he gave at the All In Summit, when he said that with so much collaboration, “who can imagine what action one might take” without ruling anything out. Ives has held to a 2027 timeline since his March note, and Musk pushed back on the China piece of the speculation when ARK floated a year end announcement in August.

The next test is Tesla’s third quarter earnings call on October 21. However, we recall in July that Musk told analysts, “we can’t talk about combining companies and that kind of thing on an earnings call,” so a clear answer wouldn’t be expected.

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Elon Musk breaks his silence on the Starlink impact to Ukraine drones

Musk says the US military and president set Starshield limits, not SpaceX, amid Ukraine complaints.

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Elon Musk says the speed limit cutting out Ukraine’s military Starlink terminals is not SpaceX’s decision. In a post on X Wednesday, Musk wrote that “Starshield systems are owned and controlled by the US government. Any limits on speed or usage are decided by the US military and ultimately POTUS.” He added that Starlink is a commercial service limited to civilian or defensive activities and “cannot be used for offensive military action, as doing so would be inappropriate for a commercial company.”

He was replying to Mykhailo Fedorov, Ukraine’s former defense minister, who had thanked Musk for restoring connectivity at speeds up to 160 km/h and said removing the Starshield limit entirely is “now critical for Ukraine’s defense.”

The complaint started Tuesday night, when Ukrainian officials said military terminals began losing service above roughly 100 mph. Presidential adviser Serhiy Beskrestnov said the defense forces got no warning and several missions were disrupted, as Teslarati reported earlier Wednesday. The 7th Rapid Reaction Corps told Reuters connections dropped for 10 to 20 seconds at speeds well below the limit, which made drones harder to control. Poland’s foreign minister, Radoslaw Sikorski, asked Musk on X whether he is “playing politics with your products again.”

That is why the Starlink and Starshield distinction matters. SpaceX introduced Starshield in 2022 as the government version of Starlink, with an initial focus on Earth observation, communications and hosted payloads. It won a Space Force contract in 2023 with a $70 million ceiling. In December 2024, the Pentagon moved Ukraine’s terminals onto Starshield, covering about 3,000 units across two contracts. Ukraine’s military connections therefore run through a service that Musk now says sits under Washington’s control.

SpaceX pitches subscription model for Trump’s Golden Dome

While Musk’s post describes who holds authority, it does not infer that anyone ordered the limit, and neither SpaceX nor the US government has confirmed who set it. Ukrainian officials have pointed to the timing, which follows President Trump’s push for an energy ceasefire and Musk’s Saturday post that “Zelensky has gone too far.” The BBC noted Trump denied threatening to restrict intelligence sharing with Kyiv, and no evidence has been presented that Washington requested the cap.

The episode also revives a promise from 2025. After Poland accused him of threatening Ukraine’s access, Musk said Starlink “will never turn off its terminals” and would not be used as a bargaining chip. Poland has since supplied more than 29,000 terminals to Ukraine. Teslarati also covered Kyiv’s search for Starlink alternatives in 2025, and the latest dispute gives that search new urgency.

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Investor's Corner

Tesla opens the Q&A for its biggest earnings call yet

Tesla opens its Q3 earnings Q&A, and Cybercab, Robotaxi, Optimus and regulators loom over October 21.

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Tesla has opened its shareholder question portal for the Q3 2026 earnings call, with the Say Q&A page already listing questions. Investors have until 4:00 p.m. EDT on October 20 to submit and vote on what management should answer.

The call is set for Wednesday, October 21. Tesla will post results after the market closes, with a live webcast at 4:30 p.m. CT, or 5:30 p.m. ET, through its investor relations site.

Say ranks questions by the number of shares behind the votes, which gives institutional holders extra weight over the retail crowd.

Ahead of Q2, retail investors asked why Robotaxi growth had stalled, when Cybercab would start customer rides, and where the Optimus Gen 3 ramp stood, while an institutional holder asked how Tesla and SpaceX would split Terafab duties. Cybercab has since answered one of those. Tesla said last week it has 300 plus Cybercabs serving Austin, up eightfold in 30 days, with Dallas named as the next city. The questions now are likely to move from when to how fast.

There is also a regulatory question hanging over the call. NHTSA has demanded sworn answers on how the pedal free Cybercab was certified against federal safety standards, with responses due October 30, nine days after the call. Whether an analyst raises it live is unknown, but it is the kind of exposure that tends to find its way into a Q&A.

The numbers will not be the main draw. Tesla already reported 486,532 deliveries and 13.7 GWh of storage for the quarter. Consensus sits around 43 to 45 cents per share on roughly $27.8 billion in revenue, according to Zacks, after a Q2 report that missed on EPS. Goldman Sachs, which holds a Neutral rating and a $360 target, argues the outlook for Robotaxi, FSD and Optimus will matter more to the stock than the quarter itself.

The call also lands six days after the rescheduled Roadster event, which Tesla will stream on X on Thursday, October 15, at 7:55 p.m. CT. If the Roadster shows up with a production date or a SpaceX thruster package, expect it to climb the voting list before the deadline.

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