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Tesla’s (TSLA) Elon Musk is currently the auto industry’s most tenured CEO

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Tesla (NASDAQ:TSLA) might easily be considered as a young, upstart electric car maker, but the company is actually being led by the car industry’s most tenured CEO today. In what could only be described as a twist of fate and a stroke of irony, Elon Musk has become the longest-serving CEO in today’s auto segment, having taken Tesla’s chief executive seat back in 2008. 

Musk emerged as the car industry’s longest-serving CEO in May, when then-Daimler CEO Dieter Zetsche, who had been serving as the German automaker’s chief executive since 2006, announced his retirement after 13 years on the job. And Zetsche was not the only one. The Renault-Nissan-Mitsubishi alliance also saw notable turnovers in the group’s CEO positions this year.

Back in January, Renault attracted headlines following veteran CEO Carlos Ghosn’s resignation over his alleged connection with a high-profile financial scandal. Last month, Mitsubishi, which maintains a notable presence in markets such as Southeast Asia, also announced the departure of its CEO, Osamu Masuko, who has been leading the company for the last five years. Even South Korean automaker Hyundai, which produces the practical and well-received Kona EV, saw some turnover in its executive positions earlier this year, with Chung Eui-sun being dubbed as co-CEO with Lee Won-hee, who also took over the chief executive post this year. 

Following is a list of car company CEOs as well as their tenure as chief executive of their respective companies (H/T to Benzinga). 

  • Tesla: Elon Musk in 2008 
  • Toyota: Akio Toyoda, 2009 
  • General Motors (GM): Mary Barra, 2014 
  • Peugeot: Carlos Tavares, 2014 
  • Honda: Takahiro Hachigo, 2015 
  • BMW: Harald Krüger, 2015 (though he has recently confirmed that he will be stepping down as BMW’s CEO) 
  • Ford: Jim Hackett, 2017
  • Nissan: Hiroto Saikawa, 2017
  • Mazda: Akira Marumoto, 2018
  • Volkswagen: Herbert Diess, 2018
  • Fiat Chrysler: Michael Manley, 2018
  • Suzuki: Toshihiro Suzuki, 2018
  • Daimler: Ola Kaellenius, 2019
  • Renault: Thierry Bolloré, 2019
  • Mitsubishi: Takao Kato, 2019

Tesla gets a bad reputation at times for allegedly being a car company that cannot retain talent. Yet, together with Elon Musk, several of the electric car maker’s key executives have been with Tesla for long periods of time. Among these are CTO JB Straubel and Chief Designer Franz von Holzhausen, as well as President of Automotive Jerome Guillen, who joined Tesla back in 2010, before the first Model S rolled off the line. Other executives that recently rose through the ranks, such as CFO Zach Kirkhorn, have also been with the company since the days of the original Tesla Roadster. 

It is evident from Tesla’s growing pains that Elon Musk is still learning the ropes as the company’s chief executive. This became evident during Tesla’s Model 3 production ramp, a “bet the company” strategy that Musk describes as one of the most arduous points in his career. These experiences ultimately give Musk a certain advantage over his fellow CEOs in the auto market, as it allows him to have a clear vision of Tesla’s strengths and weaknesses. This, in turn, enables him to roll out strategies that benefit the company in the long-term. An excellent example of this is Gigafactory 1 in Nevada, a substantial investment that was once deemed a folly by critics, but is turning out to be an act of remarkable foresight today. 

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Musk is recognized for being a disruptive visionary, and he really is. Nevertheless, it should be noted that the Tesla and SpaceX CEO also deserves some credit for being a leader that sticks with a company through every up and down. Part of this is likely due to the fact that he sincerely fights for Tesla and its mission of accelerating the advent of sustainable energy. Ultimately, this could very well be a big difference-maker for Tesla’s chances of survival and potential success. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla investors will be shocked by Jim Cramer’s latest assessment

Jim Cramer is now speaking positively about Tesla, especially in terms of its Robotaxi performance and its perception as a company.

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Credit: CNBC Television/YouTube

Tesla investors will be shocked by analyst Jim Cramer’s latest assessment of the company.

When it comes to Tesla analysts, many of them are consistent. The bulls usually stay the bulls, and the bears usually stay the bears. The notable analysts on each side are Dan Ives and Adam Jonas for the bulls, and Gordon Johnson for the bears.

Jim Cramer is one analyst who does not necessarily fit this mold. Cramer, who hosts CNBC’s Mad Money, has switched his opinion on Tesla stock (NASDAQ: TSLA) many times.

He has been bullish, like he was when he said the stock was a “sleeping giant” two years ago, and he has been bearish, like he was when he said there was “nothing magnificent” about the company just a few months ago.

Now, he is back to being a bull.

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Cramer’s comments were related to two key points: how NVIDIA CEO Jensen Huang describes Tesla after working closely with the Company through their transactions, and how it is not a car company, as well as the recent launch of the Robotaxi fleet.

Jensen Huang’s Tesla Narrative

Cramer says that the narrative on quarterly and annual deliveries is overblown, and those who continue to worry about Tesla’s performance on that metric are misled.

“It’s not a car company,” he said.

He went on to say that people like Huang speak highly of Tesla, and that should be enough to deter any true skepticism:

“I believe what Musk says cause Musk is working with Jensen and Jensen’s telling me what’s happening on the other side is pretty amazing.”

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Tesla self-driving development gets huge compliment from NVIDIA CEO

Robotaxi Launch

Many media outlets are being extremely negative regarding the early rollout of Tesla’s Robotaxi platform in Austin, Texas.

There have been a handful of small issues, but nothing significant. Cramer says that humans make mistakes in vehicles too, yet, when Tesla’s test phase of the Robotaxi does it, it’s front page news and needs to be magnified.

He said:

“Look, I mean, drivers make mistakes all the time. Why should we hold Tesla to a standard where there can be no mistakes?”

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It’s refreshing to hear Cramer speak logically about the Robotaxi fleet, as Tesla has taken every measure to ensure there are no mishaps. There are safety monitors in the passenger seat, and the area of travel is limited, confined to a small number of people.

Tesla is still improving and hopes to remove teleoperators and safety monitors slowly, as CEO Elon Musk said more freedom could be granted within one or two months.

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Investor's Corner

Tesla gets $475 price target from Benchmark amid initial Robotaxi rollout

Tesla’s limited rollout of its Robotaxi service in Austin is already catching the eye of Wall Street.

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Credit: Tesla

Venture capital firm Benchmark recently reiterated its “Buy” rating and raised its price target on Tesla stock (NASDAQ: TSLA) from $350 to $475 per share, citing the company’s initial Robotaxi service deployment as a sign of future growth potential.

Benchmark analyst Mickey Legg praised the Robotaxi service pilot’s “controlled and safety-first approach,” adding that it could help Tesla earn the trust of regulators and the general public.

Confidence in camera-based autonomy

Legg reiterated Benchmark’s belief in Tesla’s vision-only approach to autonomous driving. “We are a believer in Tesla’s camera-focused approach that is not only cost effective but also scalable,” he noted. 

The analyst contrasted Tesla’s simple setup with the more expensive hardware stacks used by competitors like Waymo, which use various sophisticated sensors that hike up costs, as noted in an Investing.com report. Compared to Tesla’s Model Y Robotaxis, Waymo’s self-driving cars are significantly more expensive.

He also pointed to upcoming Texas regulations set to take effect in September, suggesting they could help create a regulatory framework favorable to autonomous services in other cities.

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“New regulations for autonomous vehicles are set to go into place on Sept. 1 in TX that we believe will further help win trust and pave the way for expansion to additional cities,” the analyst wrote.

https://twitter.com/herbertong/status/1938287117441855616?s=10

Tesla as a robotics powerhouse

Beyond robotaxis, Legg sees Tesla evolving beyond its roots as an electric vehicle maker. He noted that Tesla’s humanoid robot, Optimus, could be a long-term growth driver alongside new vehicle programs and other future initiatives.

“In our view, the company is undergoing an evolution from a trailblazing vehicle OEM to a high-tech automation and robotics company with unmatched domestic manufacturing scale,” he wrote.

Benchmark noted that Tesla stock had rebounded over 50% from its April lows, driven in part by easing tariff concerns and growing momentum around autonomy. With its initial Robotaxi rollout now underway, the firm has returned to its previous $475 per share target and reaffirmed TSLA as a Benchmark Top Pick for 2025.

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Tesla blacklisted by Swedish pension fund AP7 as it sells entire stake

A Swedish pension fund is offloading its Tesla holdings for good.

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tesla
(Credit: Tesla)

Tesla shares have been blacklisted by the Swedish pension fund AP7, who said earlier today that it has “verified violations of labor rights in the United States” by the automaker.

The fund ended up selling its entire stake, which was worth around $1.36 billion when it liquidated its holdings in late May. Reuters first reported on AP7’s move.

Other pension and retirement funds have relinquished some of their Tesla holdings due to CEO Elon Musk’s involvement in politics, among other reasons, and although the company’s stock has been a great contributor to growth for many funds over the past decade, these managers are not willing to see past the CEO’s right to free speech.

However, AP7 says the move is related not to Musk’s involvement in government nor his political stances. Instead, the fund said it verified several labor rights violations in the U.S.:

“AP7 has decided to blacklist Tesla due to verified violations of labor rights in the United States. Despite several years of dialogue with Tesla, including shareholder proposals in collaboration with other investors, the company has not taken sufficient measures to address the issues.”

Tesla made up about 1 percent of the AP7 Equity Fund, according to a spokesperson. This equated to roughly 13 billion crowns, but the fund’s total assets were about 1,181 billion crowns at the end of May when the Tesla stake was sold off.

Tesla has had its share of labor lawsuits over the past few years, just as any large company deals with at some point or another. There have been claims of restrictions against labor union supporters, including one that Tesla was favored by judges, as they did not want pro-union clothing in the factory. Tesla argued that loose-fitting clothing presented a safety hazard, and the courts agreed.

tesla employee

(Photo: Tesla)

There have also been claims of racism at the Fremont Factory by a former elevator contractor named Owen Diaz. He was awarded a substantial sum of $137m. However, U.S. District Judge William Orrick ruled the $137 million award was excessive, reducing it to $15 million. Diaz rejected this sum.

Another jury awarded Diaz $3.2 million. Diaz’s legal team said this payout was inadequate. He and Tesla ultimately settled for an undisclosed amount.

AP7 did not list any of the current labor violations that it cited as its reason for

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