Investor's Corner
Tesla’s (TSLA) Elon Musk is currently the auto industry’s most tenured CEO
Tesla (NASDAQ:TSLA) might easily be considered as a young, upstart electric car maker, but the company is actually being led by the car industry’s most tenured CEO today. In what could only be described as a twist of fate and a stroke of irony, Elon Musk has become the longest-serving CEO in today’s auto segment, having taken Tesla’s chief executive seat back in 2008.
Musk emerged as the car industry’s longest-serving CEO in May, when then-Daimler CEO Dieter Zetsche, who had been serving as the German automaker’s chief executive since 2006, announced his retirement after 13 years on the job. And Zetsche was not the only one. The Renault-Nissan-Mitsubishi alliance also saw notable turnovers in the group’s CEO positions this year.
Back in January, Renault attracted headlines following veteran CEO Carlos Ghosn’s resignation over his alleged connection with a high-profile financial scandal. Last month, Mitsubishi, which maintains a notable presence in markets such as Southeast Asia, also announced the departure of its CEO, Osamu Masuko, who has been leading the company for the last five years. Even South Korean automaker Hyundai, which produces the practical and well-received Kona EV, saw some turnover in its executive positions earlier this year, with Chung Eui-sun being dubbed as co-CEO with Lee Won-hee, who also took over the chief executive post this year.
Following is a list of car company CEOs as well as their tenure as chief executive of their respective companies (H/T to Benzinga).
- Tesla: Elon Musk in 2008
- Toyota: Akio Toyoda, 2009
- General Motors (GM): Mary Barra, 2014
- Peugeot: Carlos Tavares, 2014
- Honda: Takahiro Hachigo, 2015
- BMW: Harald Krüger, 2015 (though he has recently confirmed that he will be stepping down as BMW’s CEO)
- Ford: Jim Hackett, 2017
- Nissan: Hiroto Saikawa, 2017
- Mazda: Akira Marumoto, 2018
- Volkswagen: Herbert Diess, 2018
- Fiat Chrysler: Michael Manley, 2018
- Suzuki: Toshihiro Suzuki, 2018
- Daimler: Ola Kaellenius, 2019
- Renault: Thierry Bolloré, 2019
- Mitsubishi: Takao Kato, 2019
Tesla gets a bad reputation at times for allegedly being a car company that cannot retain talent. Yet, together with Elon Musk, several of the electric car maker’s key executives have been with Tesla for long periods of time. Among these are CTO JB Straubel and Chief Designer Franz von Holzhausen, as well as President of Automotive Jerome Guillen, who joined Tesla back in 2010, before the first Model S rolled off the line. Other executives that recently rose through the ranks, such as CFO Zach Kirkhorn, have also been with the company since the days of the original Tesla Roadster.
It is evident from Tesla’s growing pains that Elon Musk is still learning the ropes as the company’s chief executive. This became evident during Tesla’s Model 3 production ramp, a “bet the company” strategy that Musk describes as one of the most arduous points in his career. These experiences ultimately give Musk a certain advantage over his fellow CEOs in the auto market, as it allows him to have a clear vision of Tesla’s strengths and weaknesses. This, in turn, enables him to roll out strategies that benefit the company in the long-term. An excellent example of this is Gigafactory 1 in Nevada, a substantial investment that was once deemed a folly by critics, but is turning out to be an act of remarkable foresight today.
Musk is recognized for being a disruptive visionary, and he really is. Nevertheless, it should be noted that the Tesla and SpaceX CEO also deserves some credit for being a leader that sticks with a company through every up and down. Part of this is likely due to the fact that he sincerely fights for Tesla and its mission of accelerating the advent of sustainable energy. Ultimately, this could very well be a big difference-maker for Tesla’s chances of survival and potential success.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.
Lucid CEO Silvio Napoli responded to rumors of an imminent bankruptcy that was reportedly being mulled after a report stated the automaker was working with the firm AlixPartners to iron out its next steps.
The company felt a massive loss on Wall Street yesterday, as the report essentially pushed the stock down as much as 55 percent on Tuesday.
The report, published initially by Eletric-Vehicles.com, claimed Lucid was essentially in dire straits and was told by AlixPartners, a commonly used restructuring advisor, to either take shares private or file for Chapter 11 bankruptcy protection.
Lucid’s head of Communications, Nick Twork, immediately challenged the report and stated the company “has sufficient liquidity to carry its operations well into next year.”
Now, the company’s CEO is chiming in as well, stating that the report is “so far from the facts that they require a direct response.”
Napoli said:
“Lucid is not considering bankruptcy or a transaction to take the company private. Those reports are false. The Board did not explore either scenario. Period.
As disclosed in our most recent quarterly filing, Lucid has sufficient liquidity to fund its operations well into next year.
We work with outside advisors to improve operational performance and execution. They are not advising Lucid on a take-private transaction or bankruptcy, and any suggestion that they have recommended either course of action to management or the Board is false.
My priority is clear: turn this company around. That is where the leadership team and I are focused.
I look forward to providing a full update during our quarterly earnings call on August 4th.”
🚨 Lucid CEO Silvio Napoli calls rumors of financial issues “so far from the facts that they require a direct response.”
Read his full remarks here: https://t.co/t3Pg1NHvzy pic.twitter.com/LvHUPhO4Qf
— TESLARATI (@Teslarati) July 15, 2026
It seems pretty clear that Lucid is confident things will be okay, and, to be honest, they should not have much to worry about, especially considering the company has been backed by the Saudi Public Investment Fund (PIF) for years. It has solid financial backing, and its sales, while weak, are pretty much right on par with a company of this age.
Lucid also sent a Cease & Desist letter to the publication for their report.
Lucid shares have rebounded nicely and are up nearly 21 percent at the time of publication. As soon as the company dispelled the rumors of bankruptcy yesterday, the stock began to climb back toward more reasonable levels.
Electric vehicle maker Lucid Group has denied rumors of an imminent bankruptcy after a report from this morning sent the stock on a dramatic drop on Wall Street, seeing losses of more than 40 percent during trading hours.
Lucid’s Director of Communications, Nick Twork, responded to the report from Eletric-Vehicles.com, which stated the company’s restructuring advisor, AlixPartners, was asked to review two decisions: taking Lucid shares private or filing for Chapter 11 bankruptcy protection.
The report also claims AlixPartners told the Lucid board to “concentrate on Gravity production while improving its quality, and to temporarily hold back the Lucid Air, the sedan that has defined the company since its launch.”
Twork said:
$LCID The rumors are completely false. The company has sufficient liquidity to carry its operations well into next year, as recently published in its last quarterly filings, and it has not formed any special Board committee to explore the scenarios reported today. Our focus is…
— Nick Twork (@ntwork) July 14, 2026
Shares rebounded after the response to the report, halving its losses as the trading day neared 3 p.m. Eastern.
Lucid has struggled to get its sales off the ground and into more respectable numbers, but the company is in its early years, when things are hard to begin with. It is also backed by several notable investors, including the Saudi Public Investment Fund (PIF), which has nearly limitless money and likely would not ditch an investment of this size so soon.
Lucid shares were down just 14 percent at the time of publication, a far cry from the 55 percent its losses topped out at during the day.
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