Investor's Corner
Tesla’s (TSLA) Elon Musk is currently the auto industry’s most tenured CEO
Tesla (NASDAQ:TSLA) might easily be considered as a young, upstart electric car maker, but the company is actually being led by the car industry’s most tenured CEO today. In what could only be described as a twist of fate and a stroke of irony, Elon Musk has become the longest-serving CEO in today’s auto segment, having taken Tesla’s chief executive seat back in 2008.
Musk emerged as the car industry’s longest-serving CEO in May, when then-Daimler CEO Dieter Zetsche, who had been serving as the German automaker’s chief executive since 2006, announced his retirement after 13 years on the job. And Zetsche was not the only one. The Renault-Nissan-Mitsubishi alliance also saw notable turnovers in the group’s CEO positions this year.
Back in January, Renault attracted headlines following veteran CEO Carlos Ghosn’s resignation over his alleged connection with a high-profile financial scandal. Last month, Mitsubishi, which maintains a notable presence in markets such as Southeast Asia, also announced the departure of its CEO, Osamu Masuko, who has been leading the company for the last five years. Even South Korean automaker Hyundai, which produces the practical and well-received Kona EV, saw some turnover in its executive positions earlier this year, with Chung Eui-sun being dubbed as co-CEO with Lee Won-hee, who also took over the chief executive post this year.
Following is a list of car company CEOs as well as their tenure as chief executive of their respective companies (H/T to Benzinga).
- Tesla: Elon Musk in 2008
- Toyota: Akio Toyoda, 2009
- General Motors (GM): Mary Barra, 2014
- Peugeot: Carlos Tavares, 2014
- Honda: Takahiro Hachigo, 2015
- BMW: Harald Krüger, 2015 (though he has recently confirmed that he will be stepping down as BMW’s CEO)
- Ford: Jim Hackett, 2017
- Nissan: Hiroto Saikawa, 2017
- Mazda: Akira Marumoto, 2018
- Volkswagen: Herbert Diess, 2018
- Fiat Chrysler: Michael Manley, 2018
- Suzuki: Toshihiro Suzuki, 2018
- Daimler: Ola Kaellenius, 2019
- Renault: Thierry Bolloré, 2019
- Mitsubishi: Takao Kato, 2019
Tesla gets a bad reputation at times for allegedly being a car company that cannot retain talent. Yet, together with Elon Musk, several of the electric car maker’s key executives have been with Tesla for long periods of time. Among these are CTO JB Straubel and Chief Designer Franz von Holzhausen, as well as President of Automotive Jerome Guillen, who joined Tesla back in 2010, before the first Model S rolled off the line. Other executives that recently rose through the ranks, such as CFO Zach Kirkhorn, have also been with the company since the days of the original Tesla Roadster.
It is evident from Tesla’s growing pains that Elon Musk is still learning the ropes as the company’s chief executive. This became evident during Tesla’s Model 3 production ramp, a “bet the company” strategy that Musk describes as one of the most arduous points in his career. These experiences ultimately give Musk a certain advantage over his fellow CEOs in the auto market, as it allows him to have a clear vision of Tesla’s strengths and weaknesses. This, in turn, enables him to roll out strategies that benefit the company in the long-term. An excellent example of this is Gigafactory 1 in Nevada, a substantial investment that was once deemed a folly by critics, but is turning out to be an act of remarkable foresight today.
Musk is recognized for being a disruptive visionary, and he really is. Nevertheless, it should be noted that the Tesla and SpaceX CEO also deserves some credit for being a leader that sticks with a company through every up and down. Part of this is likely due to the fact that he sincerely fights for Tesla and its mission of accelerating the advent of sustainable energy. Ultimately, this could very well be a big difference-maker for Tesla’s chances of survival and potential success.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
Investor's Corner
Tesla analyst teases self-driving dominance in new note: ‘It’s not even close’
Tesla analyst Andrew Percoco of Morgan Stanley teased the company’s dominance in its self-driving initiative, stating that its lead over competitors is “not even close.”
Percoco recently overtook coverage of Tesla stock from Adam Jonas, who had covered the company at Morgan Stanley for years. Percoco is handling Tesla now that Jonas is covering embodied AI stocks and no longer automotive.
His first move after grabbing coverage was to adjust the price target from $410 to $425, as well as the rating from ‘Overweight’ to ‘Equal Weight.’
Percoco’s new note regarding Tesla highlights the company’s extensive lead in self-driving and autonomy projects, something that it has plenty of competition in, but has established its prowess over the past few years.
He writes:
“It’s not even close. Tesla continues to lead in autonomous driving, even as Nvidia rolls out new technology aimed at helping other automakers build driverless systems.”
Percoco’s main point regarding Tesla’s advantage is the company’s ability to collect large amounts of training data through its massive fleet, as millions of cars are driving throughout the world and gathering millions of miles of vehicle behavior on the road.
This is the main point that Percoco makes regarding Tesla’s lead in the entire autonomy sector: data is King, and Tesla has the most of it.
One big story that has hit the news over the past week is that of NVIDIA and its own self-driving suite, called Alpamayo. NVIDIA launched this open-source AI program last week, but it differs from Tesla’s in a significant fashion, especially from a hardware perspective, as it plans to use a combination of LiDAR, Radar, and Vision (Cameras) to operate.
Percoco said that NVIDIA’s announcement does not impact Morgan Stanley’s long-term opinions on Tesla and its strength or prowess in self-driving.
NVIDIA CEO Jensen Huang commends Tesla’s Elon Musk for early belief
And, for what it’s worth, NVIDIA CEO Jensen Huang even said some remarkable things about Tesla following the launch of Alpamayo:
“I think the Tesla stack is the most advanced autonomous vehicle stack in the world. I’m fairly certain they were already using end-to-end AI. Whether their AI did reasoning or not is somewhat secondary to that first part.”
Percoco reiterated both the $425 price target and the ‘Equal Weight’ rating on Tesla shares.
Investor's Corner
Tesla price target boost from its biggest bear is 95% below its current level
Tesla stock (NASDAQ: TSLA) just got a price target boost from its biggest bear, Gordon Johnson of GLJ Research, who raised his expected trading level to one that is 95 percent lower than its current trading level.
Johnson pushed his Tesla price target from $19.05 to $25.28 on Wednesday, while maintaining the ‘Sell’ rating that has been present on the stock for a long time. GLJ has largely been recognized as the biggest skeptic of Elon Musk’s company, being particularly critical of the automotive side of things.
Tesla has routinely been called out by Johnson for negative delivery growth, what he calls “weakening demand,” and price cuts that have occurred in past years, all pointing to them as desperate measures to sell its cars.
Johnson has also said that Tesla is extremely overvalued and is too reliant on regulatory credits for profitability. Other analysts on the bullish side recognize Tesla as a company that is bigger than just its automotive side.
Many believe it is a leader in autonomous driving, like Dan Ives of Wedbush, who believes Tesla will have a widely successful 2026, especially if it can come through on its targets and schedules for Robotaxi and Cybercab.
Justifying the price target this week, Johnson said that the revised valuation is based on “reality rather than narrative.” Tesla has been noted by other analysts and financial experts as a stock that trades on narrative, something Johnson obviously disagrees with.
Dan Nathan, a notorious skeptic of the stock, turned bullish late last year, recognizing the company’s shares trade on “technicals and sentiment.” He said, “From a trading perspective, it looks very interesting.”
Tesla bear turns bullish for two reasons as stock continues boost
Johnson has remained very consistent with this sentiment regarding Tesla and his beliefs regarding its true valuation, and has never shied away from putting his true thoughts out there.
Tesla shares closed at $431.40 today, about 95 percent above where Johnson’s new price target lies.