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Op-Ed: Tesla faces a unique challenge–a growing number of investors who no longer believe in Elon Musk

Daniel Oberhaus, CC BY-SA 4.0 , via Wikimedia Commons

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Tesla’s (TSLA:NASDAQProxy Statement 2024 revealed that the company is asking shareholders to approve two big proposals at the upcoming annual meeting of stockholders in June: Tesla’s reincorporation to Texas and the ratification of Musk’s 2018 compensation plan, which was rescinded by a Delaware judge in late January. Considering the sentiments of the Tesla community online today, it would appear that the electric vehicle maker will be facing a rather unique situation in June — a growing group of shareholders who have grown to dislike Elon Musk. 

Elon Musk has never really behaved like a conventional CEO, not for Tesla or any company that he leads or has led in the past. Tesla will also never have 100% of his time, as he is also the CEO of SpaceX, and he is involved with his other companies like Neuralink, The Boring Company, xAI, and X, formerly Twitter. For years, Musk and the Tesla community seemed to have maintained an agreement that such a setup was agreeable. But with Tesla stock down 40% year-to-date, sentiments surrounding Musk have become quite negative. 

Negative Sentiments

These sentiments became quite evident after Tesla announced that it was looking to ratify Musk’s 2018 compensation package, and they became even more prominent when the company went live with https://www.supportteslavalue.com/, a dedicated website that encourages shareholders to support the company’s proposals. Such sentiments were quite notable in the r/TeslaMotors subreddit, a group with over 2.7 million members. When a user posted a link to https://www.supportteslavalue.com/, the vast majority of the comments claimed that they would be voting against the ratification of Musk’s 2018 compensation package. 

Support Tesla!
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The same is true on social media platform X. Musk has become more polarizing than ever as he continued to express his opinions on political and societal matters, and this has resulted in a growing number of Tesla community members seemingly getting disillusioned with the CEO. This was quite evident with Leo KoGuan, a prominent retail shareholder who claims to hold over 27 million TSLA shares. While KoGuan has been very supportive of Musk in the past, his recent posts showed a notable disdain for the CEO. “I fell in love with the crafted image, I was naĩve,” KoGuan wrote. He also noted that if Musk only spends more time at Tesla, the company would be so much better off.

A look at the overall sentiments of alleged TSLA shareholders that seem inclined to vote against Musk’s 2018 compensation plan suggests that investors are most frustrated about the company’s stock price, which has never really recovered since Musk sold part of his personal shares when he purchased Twitter. Many are also notably frustrated at Musk’s polarizing and controversial posts on X, some of which seem to be targeting the very demographic that initially supported Tesla and ensured its survival in its early years. The volume of Musk’s posts about topics like DEI, the US border, and politics has also given the impression that he is simply not focused on Tesla anymore. 

Elon Musk: Strength to Liability

Overall, the situation could be summarized as follows: In 2018, most TSLA shareholders seemed secure in the belief that Musk was the company’s biggest strength. In 2024, a growing number of shareholders seem to believe that Musk has become Tesla’s biggest liability. So prominent are these sentiments today that some have seemingly adopted the idea that Musk is now weighing Tesla down and driving it to the ground, so the EV maker’s best chance of survival is to kick Musk out of Tesla and replace him with a more level-headed and focused CEO — someone like Tim Cook, who is arguably not as innovative as Steve Jobs, but is the leader that brought Apple to a $2.55 trillion valuation. 

As noted by Tesla community members on social media, TSLA stock, after accounting for the stock splits that the company has implemented over the years, was trading at less than $20 per share when Musk’s 2018 compensation package was initially approved. Thus, even in its current state, it should be noted that TSLA shares are still up over 800%. While Tesla has fallen significantly from its peak, when the company was worth over a trillion dollars, it is still more than eight times more valuable than it was when investors approved Musk’s compensation plan. 

In a way, voting against the ratification of Musk’s 2018 compensation plan will probably ensure that Tesla becomes a competent, predictable carmaker — and that’s not so bad at all. Tesla will still be one of the few American automotive startups that survived and thrived in a very long time. That’s a whole lot of accomplishments that can never be taken away from the company, no matter what happens moving forward. Voting in support of the company’s proposals would likely mean that Tesla, under Musk’s leadership, will continue to wager its future on risky innovations that hold world-changing potential, like AI and humanoid robots, all while Musk is focused on multiple, high-profile projects like SpaceX’s Starship program.

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History will ultimately determine which of these choices will be the better option for Tesla. 

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

SpaceX scores another massive Pentagon deal to support military satellites

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SpaceX just picked up another $1.6 billion from the Pentagon, with the U.S. Space Force awarding two task orders worth $1.6 billion to fly 18 Falcon 9 missions from Vandenberg Space Force Base in California through the end of 2027. The launches will carry satellites for the Space Based Sensing and Targeting portfolio, a set of programs meant to help the military detect and track airborne threats and relay that information across forces in near real time.

The award falls under National Security Space Launch Phase 3 Lane 1, the Space Force’s faster, commercial style procurement track for missions that do not require the military’s most demanding certification process. It is also the largest single order publicly disclosed under that program so far, and the first task order issued since the Space Force nearly tripled Lane 1’s contract ceiling from $5.6 billion to $17 billion on July 17.

SpaceX to become America’s Military data backbone for missiles, drones, and warfighters

Eric Zarybnisky, the Space Force’s acting portfolio acquisition executive for space access, said the entire process, from identifying the requirement to signing the contract, took about two months, including a month set aside for companies to prepare proposals.

SpaceX is not just launching these satellites. It already holds the contracts to build two of the programs within the same portfolio, $4.16 billion for the Space Based Airborne Moving Target Indicator system and $2.29 billion for the Space Data Network Backbone, which Teslarati covered in May. That means SpaceX is now responsible for both building key pieces of the military’s next generation sensing network and getting them into orbit.

With this latest award, SpaceX’s Pentagon contract total for 2026 alone tops $8 billion, adding to a defense portfolio that already includes the Golden Dome missile defense software group SpaceX joined in April and a string of GPS launches it inherited after ULA’s Vulcan rocket ran into a booster anomaly, which we detailed in March.

Lane 1’s vendor pool technically includes seven companies: SpaceX, ULA, Blue Origin, Rocket Lab, Stoke Space, Impulse Space, and Relativity Space. In practice, SpaceX remains the only provider with the combination of launch cadence, flight proven Falcon 9 hardware, and West Coast infrastructure to support a campaign requiring roughly one Vandenberg launch a month for the next year and a half.

Some lawmakers have flagged the growing concentration of national security launches with one company as a risk worth watching. For now, the Space Force keeps backing SpaceX, with it being the company that shows up ready to launch.

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Investor's Corner

SpaceX gets an absolutely crazy price target after rough IPO

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Credit: SpaceX

SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).

Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.

SpaceX Starship just nailed something it’s never done before

The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.

Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.

SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.

It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.

The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.

Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.

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SpaceX Starship just nailed something it’s never done before

SpaceX’s Starship flew successfully Friday, landing both stages and deploying its first Starlink V3 satellites.

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Starship’s thirteenth test flight delivered exactly what SpaceX needed with a clean liftoff, two successful stage recoveries, and the first real payload the vehicle has ever carried to space. Booster 20 and Ship 40 lifted off at 5:51 p.m. CT from Starbase, and by the time the mission wrapped roughly an hour later, both halves of the rocket had done exactly what they were supposed to do.

Booster 20 separated from Ship 40 a few minutes into the flight and stuck a controlled splashdown in the Gulf of Mexico about six minutes after liftoff. That is a meaningful turnaround from Flight 12 in May, when the booster lost several engines during its boostback burn before a hard water landing attempt.


Starship 40’s performance was arguably the bigger win. The vehicle deployed the first 20 operational Starlink V3 satellites Starship has ever carried, then flew a suborbital arc to a landing in the Indian Ocean that SpaceX commentator Dan Huot called the company’s softest splashdown yet. “This is a dream scenario for this team that’s trying to get this heat shield data,” Huot said on the live broadcast, according to Space.com’s live coverage. “I’m a little over the moon right now. Wow. Lucky number 13.”

Unlike the mass simulators SpaceX flew on Flight 12, these were production Starlink V3 satellites, meant to extend solar arrays and antennas and attempt to link with the broader constellation before reentering minutes later. Getting real hardware through a full deploy sequence on only the second flight of the V3 generation keeps Starship on schedule for the payload work NASA is counting on for future Artemis lunar landings.

— TESLARATI (@Teslarati) July 25, 2026

The flight also arrives at a moment when SpaceX needed a win. SPCX has traded below its $135 IPO price since mid-July, as Teslarati reported when the mission slipped to Friday, and short interest has climbed to roughly a third of the tradable float. A clean flight will not fix a balance sheet, but it does answer the one question SpaceX absolutely needed answered this week: whether the fixes made after the July 16 abort would hold up under real flight conditions. They did, on both stages, on the first try after the redesign.

SpaceX has not set a target date for Flight 14, though the company has said it wants to push toward an orbital attempt on the next mission. After Friday, that goal looks a lot more within reach.

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