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Tesla vehicle reviews are pointless…Here’s why

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This is a preview from our weekly newsletter. Each week I go ‘Beyond the News’ and handcraft a special edition that includes my thoughts on the biggest stories, why it matters, and how it could impact the future. 

Tesla vehicle reviews are probably one of the most worthless things to read, in my own opinion, especially if they’re coming from a large group or entity with interests that anyone can trace through the money. Earlier this week, Edmunds put up a scathing review of the Model S Plaid, calling it “a waste of money” and saying it was nothing more than a marketing tool to make an aging vehicle relevant once again. Despite these words, which caught the attention of many readers within the first 48 hours, the Edmunds driver couldn’t wipe the large, shining smile from his face as he felt the instant torque of the vehicle take off like a rollercoaster.

For something that is such a waste, it sure provided a lot of enjoyment to the Edmunds staff. Of course, vehicle performance is not necessarily a baseline for whether an automobile is “good” or not. If a car is fast, people will like it because fast cars are just fun to be in, whether you’re a driver or a passenger. However, reviews on electric cars, Teslas in specific, do not get a fair shake, and it’s not necessarily anyone’s fault, per se. Instead, I see it as an opportunity for people to put their opinions out there without speaking in generalities or thinking their point of view is a fact. Of course, you could say the same about this newsletter.

For me, the comprehension of electric cars, Teslas in specific, needs to be examined by someone seasoned and completely understanding what is going on under the hood (I use that term loosely, now) because without the basic comprehension of what you’re driving, you really are not qualified to speak on it. Additionally, whether something is a “waste of money” really comes down to the consumer. If you’re buying a Model S Plaid for the performance statistics, you’re getting the fastest car in the world for millions of dollars less than its competitors. Sure, if you’re buying it for range and a daily driver, it could be considered a “waste” as the Long Range variant is likely a better option. However, some people realize they won’t have their money forever, and the additional $40,000 cost is simply arbitrary in their point of view.

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For me, there are just too many factors as to why reviews are pointless when it comes to certain cars, especially with fast ones. I will discuss a few of them here, and I look forward to hearing your point of view with the others.

Credit: Tesla

Internal Interests

Tesla fans are quick to point out when a product gets a negative review or any sort of pushback. Many of them claim inside interests without really doing their own due diligence, claiming that some entities have their pockets lined with oil money or anything else the mind can grasp. Sometimes, however, they’re not far off. CarMax purchased Edmunds back in April, which means that the company is no longer independent and is owned by a large company with ties with Chrysler, Mitsubishi, Toyota, and Nissan.

It is always important to see what interests some entities have when they speak about a car or any product, for that matter. Simply enough, people with the ability to put their name on an article or a video and put it out there for millions of people to digest have a responsibility to remain partial. It doesn’t always work that way.

Opinionated Points on Features

This is one of my biggest points. Edmunds was quick to dismiss the usefulness of the Yoke, claiming that “the Yoke was a Joke.” Yes, they really wrote that on Twitter.

The thing is, I have monitored the Yoke since it was going to be included in the Model S, and while I have spoken to numerous government agencies and Tesla employees about the Yoke, the wheel is really personal preference. The car is obviously built for performance, and performance vehicles, especially open-wheeled cars, like F1 series vehicles, use a Yoke for complete control at high speeds. It is likely Tesla didn’t go with the Yoke for this reason, but it may have included it as a hint toward a steering wheel-less cockpit in the future. That’s my idea, anyway, especially as the company surges toward autonomy.

I have NEVER come across a single person who has disliked driving the Yoke for what it’s worth.

Of course, a review does include some personal preference, and that’s expected. However, to slash a vehicle in this way that is likely the most advanced car on the market in terms of software, performance, and technology in this way smells of too much opinion, for me. Stick to the facts, is it a good car? Is it functional? Does it do what the automaker said it would do?

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Cars are made to be tested individually

The most logical way to know if a car is for you is to drive it yourself. You should never go off of someone else’s opinion completely. It makes no sense to do this. If cars were meant to be bought off of the basis of someone else’s experience, nobody would drive PT Cruisers (they’re horribly ugly), and everyone would drive what someone else wanted them to drive. Let’s not forget: Cars, while a meaningful portion of life because they get us to work, events, and anywhere we need to go, are supposed to be enjoyable and fun. Not one person on this Earth wants to drive a car they hate if they don’t have to. Hell, when my Dad bought me a 2003 Taurus in college because my Jetta died, I hated it. It was like driving a boat. I was embarrassed by the putrid blue color. I hated the seats, the stereo, and in the winter, I had to keep one hand on the driver’s door because the latch wouldn’t work, and the part was on backorder. There is nothing like driving on the interstate to get to class on time and holding the door shut for dear life, hoping you don’t roll out. I had no other choice, I was a broke college kid, and it was a car that got me from Point A to Point B. But I will never again drive a car I hate.

The thing is, someone I went to high school with loved their 2003 Taurus. They talked about its powerful V6 engine and its fine leather interior. It was a car they enjoyed. I am sure it was a nice car, I didn’t like it.

This goes to my point: Just because someone else hates it and thinks it is a pile of junk doesn’t mean it actually is. It’s just an opinion. Do you want to know if a car is good or not? Drive it yourself and tell your friends what you thought of it. Your opinion of the car won’t change theirs.

I will say this: It is important to have these pieces of literature to show us the negative portions of a car. Like if the software isn’t great, or the touchscreen is not very responsive, or if the center console doesn’t move properly. Those are understandable pieces of criticism, but none of them are opinionated. If the software isn’t great, people will see that. It might keep them from buying a car prematurely.

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With all of that being said, there is plenty of evidence to suggest the Plaid Model S is a great vehicle, and there is other evidence that suggests Tesla has things to work on. Whichever side of the ball you’re on, believe in your opinion, but be open to other’s points as well. Additionally, make the final decision about a car on your own time, don’t go off of someone else’s words. That’s how you end up with something that you really do not enjoy driving.

A big thanks to our long-time supporters and new subscribers! Thank you.

I use this newsletter to share my thoughts on what is going on in the Tesla world. If you want to talk to me directly, you can email me or reach me on Twitter. I don’t bite, be sure to reach out!

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla engineers deflected calls from this tech giant’s now-defunct EV project

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Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”

Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.

However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.

Apple canceling its EV has drawn a wide array of reactions across tech

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It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.

Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”

Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.

In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”

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Musk said in full:

“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”

Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.

Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.

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Tesla to a $100T market cap? Elon Musk’s response may shock you

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There are a lot of Tesla bulls out there who have astronomical expectations for the company, especially as its arm of reach has gone well past automotive and energy and entered artificial intelligence and robotics.

However, some of the most bullish Tesla investors believe the company could become worth $100 trillion, and CEO Elon Musk does not believe that number is completely out of the question, even if it sounds almost ridiculous.

To put that number into perspective, the top ten most valuable companies in the world — NVIDIA, Apple, Alphabet, Microsoft, Amazon, TSMC, Meta, Saudi Aramco, Broadcom, and Tesla — are worth roughly $26 trillion.

Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI

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Cathie Wood of ARK Invest believes the number is reasonable considering Tesla’s long-reaching industry ambitions:

“…in the world of AI, what do you have to have to win? You have to have proprietary data, and think about all the proprietary data he has, different kinds of proprietary data. Tesla, the language of the road; Neuralink, multiomics data; nobody else has that data. X, nobody else has that data either. I could see $100 trillion. I think it’s going to happen because of convergence. I think Tesla is the leading candidate [for $100 trillion] for the reason I just said.”

Musk said late last year that all of his companies seem to be “heading toward convergence,” and it’s started to come to fruition. Tesla invested in xAI, as revealed in its Q4 Earnings Shareholder Deck, and SpaceX recently acquired xAI, marking the first step in the potential for a massive umbrella of companies under Musk’s watch.

SpaceX officially acquires xAI, merging rockets with AI expertise

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Now that it is happening, it seems Musk is even more enthusiastic about a massive valuation that would swell to nearly four-times the value of the top ten most valuable companies in the world currently, as he said on X, the idea of a $100 trillion valuation is “not impossible.”

Tesla is not just a car company. With its many projects, including the launch of Robotaxi, the progress of the Optimus robot, and its AI ambitions, it has the potential to continue gaining value at an accelerating rate.

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Musk’s comments show his confidence in Tesla’s numerous projects, especially as some begin to mature and some head toward their initial stages.

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Celebrating SpaceX’s Falcon Heavy Tesla Roadster launch, seven years later (Op-Ed)

Seven years later, the question is no longer “What if this works?” It’s “How far does this go?”

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SpaceX's first Falcon Heavy launch also happened to be a strategic and successful test of Falcon upper stage coast capabilities. (SpaceX)

When Falcon Heavy lifted off in February 2018 with Elon Musk’s personal Tesla Roadster as its payload, SpaceX was at a much different place. So was Tesla. It was unclear whether Falcon Heavy was feasible at all, and Tesla was in the depths of Model 3 production hell.

At the time, Tesla’s market capitalization hovered around $55–60 billion, an amount critics argued was already grossly overvalued. SpaceX, on the other hand, was an aggressive private launch provider known for taking risks that traditional aerospace companies avoided.

The Roadster launch was bold by design. Falcon Heavy’s maiden mission carried no paying payload, no government satellite, just a car drifting past Earth with David Bowie playing in the background. To many, it looked like a stunt. For Elon Musk and the SpaceX team, it was a bold statement: there should be some things in the world that simply inspire people.

Inspire it did, and seven years later, SpaceX and Tesla’s results speak for themselves.

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Credit: SpaceX

Today, Tesla is the world’s most valuable automaker, with a market capitalization of roughly $1.54 trillion. The Model Y has become the best-selling car in the world by volume for three consecutive years, a scenario that would have sounded insane in 2018. Tesla has also pushed autonomy to a point where its vehicles can navigate complex real-world environments using vision alone.

And then there is Optimus. What began as a literal man in a suit has evolved into a humanoid robot program that Musk now describes as potential Von Neumann machines: systems capable of building civilizations beyond Earth. Whether that vision takes decades or less, one thing is evident: Tesla is no longer just a car company. It is positioning itself at the intersection of AI, robotics, and manufacturing.

SpaceX’s trajectory has been just as dramatic.

The Falcon 9 has become the undisputed workhorse of the global launch industry, having completed more than 600 missions to date. Of those, SpaceX has successfully landed a Falcon booster more than 560 times. The Falcon 9 flies more often than all other active launch vehicles combined, routinely lifting off multiple times per week.

Falcon Heavy successfully clears the tower after its maiden launch, February 6, 2018. (Tom Cross)

Falcon 9 has ferried astronauts to and from the International Space Station via Crew Dragon, restored U.S. human spaceflight capability, and even stepped in to safely return NASA astronauts Butch Wilmore and Suni Williams when circumstances demanded it.

Starlink, once a controversial idea, now dominates the satellite communications industry, providing broadband connectivity across the globe and reshaping how space-based networks are deployed. SpaceX itself, following its merger with xAI, is now valued at roughly $1.25 trillion and is widely expected to pursue what could become the largest IPO in history.

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And then there is Starship, Elon Musk’s fully reusable launch system designed not just to reach orbit, but to make humans multiplanetary. In 2018, the idea was still aspirational. Today, it is under active development, flight-tested in public view, and central to NASA’s future lunar plans.

In hindsight, Falcon Heavy’s maiden flight with Elon Musk’s personal Tesla Roadster was never really about a car in space. It was a signal that SpaceX and Tesla were willing to think bigger, move faster, and accept risks others wouldn’t.

The Roadster is still out there, orbiting the Sun. Seven years later, the question is no longer “What if this works?” It’s “How far does this go?”

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