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The Boring Company event sneak peak: venue, tunneling machine, completed watchtower

(Photo: Tom Cross/Teslarati)

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After months of operating underground, The Boring Company is coming to the surface with the unveiling event of its test tunnel in Hawthorne, CA. The Boring Company is set to livestream Tuesday’s opening party, as Elon Musk presents what could very well be the first step towards a future connected with ultra-high-speed tunnels.

The Boring Company’s tunnel unveiling event is poised to feature a lot of fun,  lighthearted activities, as represented by the multi-story medieval watchtower constructed on the opening party’s venue. The idea of the watchtower came from one of Elon Musk’s playful Twitter sessions, where he announced that the tunneling startup would be building a watchtower on the Los Angeles site, where a person dressed as a knight would be tasked to “yell insults at people in a French accent” to passers-by — a reference to one of the most memorable scenes in the classic comedy film Monty Python and the Holy Grail.

The Boring Company’s completed watchtower. (Photo: Pauline Acalin/Teslarati)

The watchtower was constructed in a quick and clever manner, with the Boring Co. utilizing a metal framework overlaid with pre-made sections of Boring Bricks. Teslarati photographer Pauline Acalin has followed the tower’s construction over the past couple of weeks, and returning to the site on Monday, she was able to capture images of a fully-constructed watchtower, complete with wooden window shutters and more refined brickwork.

Driving by the site on Monday night, Pauline and fellow Teslarati photographer Tom Cross were able to capture more images of the opening party’s venue. Pictures and video taken of the site reveal that The Boring Company is already setting up the lights and the sound system for the event.  Some details of Elon Musk’s completed Monty Python-style watchtower, such as torches on both sides of the structure’s wooden doors, could also be seen. Furthermore, The Boring Company appears to have laid some accent lighting on a tunnel boring machine currently under construction, which is set to be utilized for its high-profile Chicago tunneling project.

The venue for The Boring Company’s opening event on Tuesday, December 18, 2018. (Photo: Tom Cross/Teslarati)

The Boring Company’s test tunnel unveiling event on Tuesday stands as a milestone for the young startup. Elon Musk, for one, noted in a tweet earlier this month that the December 18 product launch will be “more than a tunnel opening.” Seemingly teasing some progress on a garage-elevator concept that the company is building near the SpaceX headquarters, Musk also stated that the event would “include modded but fully road legal autonomous transport cars & ground to tunnel car elevators.” Free test rides would be offered to the public after the tunnel unveiling event as well.

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While The Boring Company is considered more as one of Elon Musk’s more fun hobbies, the startup has been extending its reach nonetheless. The company, for one, beat out more experienced rivals when it was selected to construct a high-speed transport line that would connect downtown Chicago to O’Hare airport. Recent permits from Hawthorne also reveal that The Boring Company is opening The Brick Store, a physical location that will sell Boring Bricks, which could be used for fun projects or low-cost construction and are made from tunneling rock.

Be sure to follow along on Twitter as we take you behind the scenes at The Company unveiling. For now, enjoy this 6-minute footage from Tom and Pauline as they scouted the site of tonight’s opening party.

https://twitter.com/_TomCross_/status/1074869183454691329

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla has one big financial question to answer for investors: Morgan Stanley

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Credit: Tesla

In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.

Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.

The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”

Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”

Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”

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Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.

Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.

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Investor's Corner

SpaceX AI investment gamble will make it a big winner, firm says

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Credit: SpaceX

SpaceX’s massive investment in AI will make it a big winner, Argus Research said after the company’s successful earnings call last week.

The firm also upgraded shares to a Buy from Hold and set a $160 price target.

SpaceX (NASDAQ: SPCX) is currently recovering from its heavy AI infrastructure investments, as it spent nearly $16 billion in Q2 alone. The company did this primarily by monetizing high-demand GPU compute capacity at a much faster pace than traditional data center economics would suggest.

Company CFO Bret Johnsen said that SpaceX would be able to pay back anything on new deployments within a year.

There are plenty of ways the company can do this:

Leasing excess compute capacity through contracts

SpaceX has already built Colossus and Colossus II, largely for its own model training. However, much of that capacity is already rented out to third parties. It already has major deals with Anthropic, Google, and Reflection AI. These partnerships are adding billions per month to SpaceX’s spreadsheet.

SpaceX is charging Anthropic massive money for its compute

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High utilization driven by industry-wide scarcity

The demand for advanced AI training and inference capacity continues to exceed what is available for use. SpaceX can fill new racks quickly after they come online, so the capital deployed converts into revenue with minimal idle time.

Additionally, management and outside observers have described the new compute capital as behaving more like a cost-of-goods-sold than traditional multi-year capex, especially because of this rapid monetization pattern.

Capacity has already scaled from ~0.4 GW a year to 1.4 GW annually by the end of Q2. There are targets of more than 2 GW by year-end.

High incremental margins on the rental business once capacity is online

GPU cloud providers often operate at strong gross margins. SpaceX can monetize capacity that was already partially built or can be added efficiently. This means that incremental EBITDA margins on the rental revenue are usually high. This accelerates cash recovery relative to the gross capital outlay.

Parallel monetization of its own AI software and applications

Beyond pure infrastructure rental, SpaceX also generates revenue from Grok through subscriptions and usage, from X through ads, data, and other related services, enterprise APIs, and the planned integration of the Cursor coding tools acquisition.

These application layers ride on the same compute infrastructure and provide additional high-margin streams that could offset build-out costs. AI-segment revenue overall rose sharply to about $2.6 billion in Q2, according to Motley Fool. This was driven primarily by the infrastructure contracts, but the software side is also partially responsible.

Efficient, large-scale deployment and vertical integration advantages

SpaceX has emphasized the rapid construction of power and cooling infrastructure and favorable cost-per-megawatt economics relative to industry benchmarks in some disclosures.

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Combined with its ability to scale capacity aggressively and the fact that many contracts start generating revenue within months of capacity coming online, the effective payback compresses dramatically compared with more conventional multi-year data-center projects.

SpaceX’s dominant near-term recovery path will turn the AI clusters into a hyperscale-style compute rental business for other leading AI companies while still using a portion for internal models.

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Tesla headlights cause recall of over 20,000 Model 3 and Model Y

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Tesla headlights have caused a recall of over 20,000 of the company’s two most popular vehicles, the Model 3 and Model Y, due to the low-beam bulb exceeding the maximum allowed intensity according to federal standards.

Tesla initiated the recall with the National Highway Traffic Safety Administration (NHTSA) this morning, stating that the low-beam output “exceeds the maximum allowed intensity in the outer upper-right and outer upper-left areas of the 10U and 90U zone, as prescribed in FMVSS No. 108.”

Tesla sourced the impacted headlights from Marelli Automotive Lighting, a Mexico-based company. The recall impacts 2020-2023 Model Y vehicles and 2017-2023 Model 3 vehicles. It is estimated that every VIN in this recall is impacted by the defect.

Typically, Tesla would remedy recalls of this nature through an Over-the-Air software update, which has been a major focus of criticism by the company and its supporters because the NHTSA still refers to it as a “recall,” even though it requires no action by the vehicle owner. The fix is shipped over the internet and downloaded to the car.

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However, there appears to be a potentially different solution for this problem. Tesla has not developed a remedy for this issue, so it could potentially be on the way. The big issue appears to be the fact that these recalled lamps are out of production, and this is an old body style for both vehicles. The headlights and front-end designs are completely different.

Tesla switched to another supplier when the affected headlight design was discontinued. It plans to begin notifying owners of their remedy options by September 15.

Tesla filed a petition protesting the recall to fix the vehicles’ headlight issue, but the NHTSA denied it. Now, Tesla will come up with a solution to fix it.

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