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Twitter auctions off memorabilia and brings in over $100K

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Twitter auctioned off many of its memorabilia, office supplies, furniture, and more this week. The auction ended on Wednesday morning and included its large bird logo statue that sold for $100,000.

When Elon Musk bought the platform for $44 billion, he later pointed out that the company was “in the fast lane to bankruptcy.” He also began cutting back spending and laid off several employees. Other employees who weren’t fond of Elon Musk and also who weren’t comfortable with the new work required left the company. On Wednesday, The Information reported that Twitter’s fourth-quarter revenue for 2022 had fallen around 35% from the previous year to $1.025 billion.

Although he’s said the company is no longer speeding toward bankruptcy, Twitter is still aiming to save itself. After a reported 40% drop in ad revenue on Tuesday compared with the same day in 2022, Twitter recaptured advertisers with a new content deal. Twitter has also been working towards other solutions, including an annual option for its Twitter Blue subscription service.

Another solution was a report in January of auctioning off user handles to boost revenue. This week’s auction was also another way the platform generated money. The auction included furniture such as chairs and couches to restaurant-grade appliances like the almost 300-pound coffee machine.

In December, Nick Dove, a representative of Heritage Global Partners, told Fortune Magazine that the auction had nothing to do with recouping the costs for the $44 billion purchase of the platform.

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“If anyone genuinely thinks that the revenue from selling a couple computers and chairs will pay for the mountain there, then they’re a moron,” he said.

Along with the Twitter bird logo that sold for $100,000, a 6-foot planter in the shape of a commercial at symbol sold for almost $15,000. A custom reclaimed wood conference room table sold for close to $10,500, and a high-end La Marzocco Strada 3 espresso machine sold for almost $13,500. Twitter also sold a wide variety of meat-slicing machines, industrial-sized freezers, and several luxurious and high-end items such as high-end lounging sofa chairs.

At the time of this writing, auction administrator Heritage Global Partners hasn’t yet published the auction’s final results.

Although the sales of Twitter’s memorabilia, industrial restaurant appliances and luxury furniture will not add up to $44 billion, it reveals that the items were prized enough for those willing to purchase them. The auction opened on January 17th and closed on January 18th.

Your feedback is welcome. If you have any comments or concerns or see a typo, you can email me at johnna@teslarati.com. You can also reach me on Twitter at @JohnnaCrider1.

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Johnna Crider is a Baton Rouge writer covering Tesla, Elon Musk, EVs, and clean energy & supports Tesla's mission. Johnna also interviewed Elon Musk and you can listen here

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Tesla Semi factory looks almost complete during Thanksgiving weekend

Based on recent drone videos, the Tesla Semi factory looks practically ready to start operations.

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Credit: Tesla

It appears that the Tesla Semi factory near Giga Nevada is already hard at work preparing for the initial production of the Class 8 all-electric truck. This was, at least, hinted at in a recent drone flyover of the facility from a longtime watcher. 

The Tesla Semi factory after Thanksgiving

Drone operator and Tesla Semi advocate @HinrichsZane recently shared some footage he captured of the upcoming facility during the Thanksgiving weekend. Based on his video, it appears that Tesla gave its employees in the area the weekend off. One thing is evident from the video, however, and that is the fact that the Tesla Semi factory looks practically ready to start operations.

The Tesla Semi watcher did point out that the electric vehicle maker is still busy bringing in production equipment into the facility itself. Once these are installed, it would not be surprising if initial production of the Tesla Semi begins.

A new Tesla Semi

The upcoming completion of the Tesla Semi factory near Gigafactory Nevada seems all but inevitable in the coming months. What would be especially interesting, however, would be the vehicles that would be produced on the site. During Elon Musk’s presentation at the 2025 Annual Shareholder Meeting, a glimpse of the production Tesla Semi was shown, and it looks quite a bit different than the Class 8 all-electric truck’s classic appearance.

As could be seen in the graphic from the CEO’s presentation, the updated Tesla Semi will feature slim lightbar headlights similar to the new Tesla Model Y, Cybertruck, and the Cybercab. Tesla also teased a number of aerodynamic improvements that increased the truck’s efficiency to 1.7 kWh per mile. Extended camera units, seemingly for FSD, could also be seen in the graphic. 

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Tesla scores major hire as Apple scientist moves to Optimus team

Chen, who advanced from individual contributor to technical lead during his time at Apple, noted that he was blown away by Tesla’s efforts and synergy.

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Credit: Tesla Optimus/X

Former Apple research scientist Yilun Chen has left the tech giant to join Tesla’s Optimus AI team. Chen, who advanced from individual contributor to technical lead during his time at Apple, noted that he was blown away by Tesla’s efforts and synergy.

Apple veteran closes a major chapter

In a farewell note, Yilun Chen reflected on his tenure at Apple as a period defined by rapid growth and exposure to notable internal projects, some of which remain unreleased. His roles spanned engineering, research, early product incubation, and hands-on prototyping, allowing him to build expertise across both mature and emerging teams.

Chen credited mentors, colleagues, and cross-functional collaborators for shaping his trajectory, calling the experience unforgettable and emphasizing how each team taught him different lessons about scaling technology, guiding product vision, and navigating fast-moving research environments. “Each role has offered me invaluable unique lessons… My deepest gratitude goes to my colleagues, mentors and friends,” he wrote.

Tesla’s Optimus lab secured the hire

Chen said the move to Tesla was driven by the momentum surrounding Optimus, a humanoid robot powered by LLM-driven reasoning and Physical AI. After visiting Tesla’s Optimus lab, he admitted that he was “totally blown away by the scale and sophistication of the Optimus lab and deep dedication of people when I got to visit the office.”

His first week at Tesla, he noted, involved spontaneous deep-tech discussions, a flat team structure, rapid prototyping cycles, and what he called a “crazy ideas with super-fast iterations” culture. Chen emphasized that the team’s ambition, as well as its belief that humanoid robots are now within reach, creates an energy level that feels aimed at changing the world.

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“You can feel the energy to change the world here,” he wrote in a post on social media. 

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Elon Musk gives nod to SpaceX’s massive, previously impossible feat

It was the booster’s 30th flight, a scenario that seemed impossible before SpaceX became a dominant force in spaceflight. 

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Credit: SpaceX/X

Elon Musk gave a nod to one of SpaceX’s most underrated feats today. Following the successful launch of the Transporter-15 mission, SpaceX seamlessly landed another Falcon 9 booster on a droneship in the middle of the ocean. 

It was the booster’s 30th flight, a scenario that seemed impossible before SpaceX became a dominant force in spaceflight. 

Elon Musk celebrates a veteran Falcon 9 booster’s feat

SpaceX completed another major milestone for its Smallsat Rideshare program on Friday, successfully launching and deploying 140 spacecraft aboard a Falcon 9 from Vandenberg Space Force Base. The mission, known as Transporter-15, lifted off two days later than planned after a scrub attributed to a ground systems issue, according to SpaceFlight Now. SpaceX confirmed that all payloads designed to separate from the rocket were deployed as planned.

The Falcon 9 used for this flight was booster B1071, one of SpaceX’s most heavily flown rockets. With its 30th mission completed, it becomes the second booster in SpaceX’s fleet to reach that milestone. B1071’s manifest includes five National Reconnaissance Office missions, NASA’s SWOT satellite, and several previous rideshare deployments, among others. Elon Musk celebrated the milestone on X, writing “30 flights of the same rocket!” in his post. 

Skeptics once dismissed reusability as unfeasible

While rocket landings are routine for SpaceX today, that was not always the case. Industry veterans previously questioned whether reusable rockets could ever achieve meaningful cost savings or operational reliability, often citing the Space Shuttle’s partial reusability as evidence of failure. 

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In 2016, Orbital ATK’s Ben Goldberg argued during a panel that even if rockets could be reusable, they do not make a lot of sense. He took issue with Elon Musk’s claims at the time, Ars Technica reported, particularly when the SpaceX founder stated that fuel costs account for just a fraction of launch costs. 

Goldberg noted that at most, studies showed only a 30% cost reduction for low-Earth orbit missions by using a reusable rocket. “You’re not going to get 100-fold. These numbers aren’t going to change by an order of magnitude. They’re just not. That’s the state of where we are today,” he said. 

Former NASA official Dan Dumbacher, who oversaw the Space Launch System, expressed similar doubts in 2014, implying that if NASA couldn’t make full reusability viable, private firms like SpaceX faced steep odds.

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