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Volkswagen hands software woes to ICE-supporting Audi CEO

(Credit: Volkswagen)

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Volkswagen has announced that it has handed its Car.Software organization over to Audi CEO Markus Duesmann. Duesmann will take charge of Volkswagen’s software in the VW Board of Management, a company press release stated.

One of the main focuses of Volkswagen’s plan to begin the production of a fleet of electric vehicles was software. However, the German automaker has encountered several problems that have delayed the production of its ID.3, which is the first vehicle in VW’s all-electric ID family of cars.

Duesmann will be responsible for the research and development of Volkswagen’s software and will attempt to salvage the company’s operating system before the ID.3 and subsequent electric models from the German automaker roll off of production lines and into owner’s garages.

However, Duesmann’s stance on electric vehicles is not exactly favorable. The Audi frontman commented last week that his company would continue to favor the production of gas and diesel-powered combustion engines. “The combustion engine is far from dead,” Duesmann said.

Although Duesmann does believe that Audi can begin creating more sustainable cars that use gas and diesel for fuel, the overall stance on the issue seems to indicate that the CEO is not necessarily interested in obtaining an electric fleet that is Earth-friendly. Duesmann is an automotive vet, but his goals do not necessarily line up with Volkswagen’s, and the combination of the two entities working together to solve software issues is questionable.

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“We are now starting the biggest revolution in the automotive industry. In a few years, a car’s operating system and its connectivity with a highly secure data cloud will make all the difference,” Duesmann said. “The close cooperation with all brands and teams will be decisive for the success of the Car.Software organization. With my team at Audi, we are assuming a special responsibility as a premium brand.”

Duesmann announced that the new CEO of the Car.Software Organization would be former Senior Vice President of Manufacturing Engineering at BMW, Dirk Hilgenberg.

“With the upcoming handover to Dirk Hilgenberg, we will gain a CEO for the Car.Software organization who has extensive international experience in the integration of software products and technologies. In close cooperation with him, I will push this topic forward vigorously and at high speed,” Duesmann added.

The plan to solve Volkswagen’s extensive list of software issues begins with a rapid personnel expansion. The company plans to hire around 5,000 specialists by the end of 2020, who will all work together to integrate the Software system into Volkswagen’s electrified fleet.

Volkswagen has also spent the last few months expanding several of its German plants to prepare for an expansive push of electric vehicles in the coming years. The company also gave 150 random employees an ID.3 car to test in real-world settings.

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Fixing the software issues that Volkswagen has accrued throughout the production of the ID.3 has worried the company’s executives. However, the new operating infrastructure is sure to bring bumps along the way, and Volkswagen’s rich tradition of automotive manufacturing should prove to be able to solve the issues. However, Duesmann’s appointment to the head of the team is unusual considering the stance the Audi CEO holds on electric vehicles.

Volkswagen’s full press release is available here.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla expands its branded ‘For Business’ Superchargers

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Credit: Francis Energy

Tesla has expanded its branded ‘For Business’ Supercharger program that it launched last year, as yet another company is using the platform to attract EV owners to its business and utilize a unique advertising opportunity.

Francis Energy of Oklahoma is launching four Superchargers in Norman, where the University of Oklahoma is located. The Superchargers, which are fitted with branding for Francis Energy, will officially open tomorrow.

It will not be the final Supercharger location that Francis Energy plans to open, the company confirmed to EVWire.

Back in early September, Tesla launched the new “Supercharger for Business” program in an effort to give businesses the ability to offer EV charging at custom rates. It would give their businesses visibility and would also cater to employees or customers.

“Purchase and install Superchargers at your business,” Tesla wrote on a page on its website for the new program. “Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”

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The first site opened in Land O’ Lakes, Florida, which is Northeast of Tampa, as a company called Suncoast launched the Superchargers for local EV owners.

Tesla launches its new branded Supercharger for Business with first active station

The program also does a great job at expanding infrastructure for EV owners, which is something that needs to be done to encourage more people to purchase Teslas and other electric cars.

Francis Energy operates at least 14 EV charging locations in Oklahoma, spanning from Durant to Oklahoma City and nearly everywhere in between. Filings from the company, listed by Supercharge.info, show the company’s plans to convert some of them to Tesla Superchargers, potentially utilizing the new Supercharger for Business program to advertise.

Moving forward, more companies will likely utilize Tesla’s Supercharger for Business program as it presents major advantages in a variety of ways, especially with advertising and creating a place for EV drivers to gain range in their cars.

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Tesla Cybercab ‘breakdown’ image likely is not what it seems

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Credit: TslaChan | X

Tesla Cybercab is perhaps the most highly-anticipated project that the company plans to roll out this year, and as it is undergoing its testing phase in pre-production currently, there are some things to work through with it.

Over the weekend, an image of the Cybercab being loaded onto a tow truck started circulating on the internet, and people began to speculate as to what the issue could be.

The Cybercab can clearly be seen with a Police Officer and perhaps the tow truck driver by its side, being loaded onto, or even potentially unloaded from, the truck.

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However, it seems unlikely it was being offloaded, as its operation would get it to this point for testing to begin with.

It appears, at first glance, that it needs assistance getting back to wherever it came from; likely Gigafactory Texas or potentially a Bay Area facility.

The Cybercab was also spotted in Buffalo, New York, last week, potentially undergoing cold-weather testing, but it doesn’t appear that’s where this incident took place.

It is important to remember that the Cybercab is currently undergoing some rigorous testing scenarios, which include range tests and routine public road operation. These things help Tesla assess any potential issue the vehicle could run into after it starts routine production and heads to customers, or for the Robotaxi platform operation.

This is not a one-off issue, either. Tesla had some instances with the Semi where it was seen broken down on the side of a highway three years ago. The all-electric Semi has gone on to be successful in its early pilot program, as companies like Frito-Lay and PepsiCo. have had very positive remarks.

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Tesla reveals its first Semi customer after launch

The Cybercab’s future is bright, and it is important to note that no vehicle model has ever gone its full life without a breakdown. It happens, it’s a car.

Nevertheless, it is important to note that there has been no official word on what happened with this particular Cybercab unit, but it is crucial to remember that this is the pre-production testing phase, and these things are more constructive than anything.

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Investor's Corner

Tesla analyst teases self-driving dominance in new note: ‘It’s not even close’

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Credit: Tesla

Tesla analyst Andrew Percoco of Morgan Stanley teased the company’s dominance in its self-driving initiative, stating that its lead over competitors is “not even close.”

Percoco recently overtook coverage of Tesla stock from Adam Jonas, who had covered the company at Morgan Stanley for years. Percoco is handling Tesla now that Jonas is covering embodied AI stocks and no longer automotive.

His first move after grabbing coverage was to adjust the price target from $410 to $425, as well as the rating from ‘Overweight’ to ‘Equal Weight.’

Percoco’s new note regarding Tesla highlights the company’s extensive lead in self-driving and autonomy projects, something that it has plenty of competition in, but has established its prowess over the past few years.

He writes:

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“It’s not even close. Tesla continues to lead in autonomous driving, even as Nvidia rolls out new technology aimed at helping other automakers build driverless systems.”

Percoco’s main point regarding Tesla’s advantage is the company’s ability to collect large amounts of training data through its massive fleet, as millions of cars are driving throughout the world and gathering millions of miles of vehicle behavior on the road.

This is the main point that Percoco makes regarding Tesla’s lead in the entire autonomy sector: data is King, and Tesla has the most of it.

One big story that has hit the news over the past week is that of NVIDIA and its own self-driving suite, called Alpamayo. NVIDIA launched this open-source AI program last week, but it differs from Tesla’s in a significant fashion, especially from a hardware perspective, as it plans to use a combination of LiDAR, Radar, and Vision (Cameras) to operate.

Percoco said that NVIDIA’s announcement does not impact Morgan Stanley’s long-term opinions on Tesla and its strength or prowess in self-driving.

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NVIDIA CEO Jensen Huang commends Tesla’s Elon Musk for early belief

And, for what it’s worth, NVIDIA CEO Jensen Huang even said some remarkable things about Tesla following the launch of Alpamayo:

“I think the Tesla stack is the most advanced autonomous vehicle stack in the world. I’m fairly certain they were already using end-to-end AI. Whether their AI did reasoning or not is somewhat secondary to that first part.”

Percoco reiterated both the $425 price target and the ‘Equal Weight’ rating on Tesla shares.

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