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Xiaomi challenges Tesla in China with Model 3 competitor

Credit: Xiaomi/X

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In the smartphone world, Xiaomi is considered by some to be the “Apple of China” due to its devices’ features and overall quality. And with the launch of the Xiaomi SU7, it appears that the smartphone giant is also looking to achieve the title of “Tesla of China.” 

At a launch event in Beijing, Xiaomi formally launched its first vehicle, the SU7 all-electric sedan. Three variants of the SU7 are offered for now — the SU7 Standard, SU7 Pro, and SU7 Max. The vehicles are competitively priced, with the SU7 Standard starting at RMB 215,900 ($29,870), the SU7 Pro starting at RMB 245,900 ($34,000), and the SU7 Max starting at RMB 299,900 ($41,500).

For context, the upgraded Tesla Model 3 Rear Wheel Drive (RWD) starts at RMB 245,900 ($34,000) and the Model 3 Long Range Dual Motor All Wheel Drive (AWD) starts at RMB 285,900 ($39,500) in China. At such prices, the SU7 effectively undercuts the Model 3 by about $4,000 in price, with the midrange variant of Xiaomi’s all-electric car costing the same as Tesla’s entry-level Model 3

During the Xiaomi SU7’s launch event, Lei Jun, founder, chairman and CEO of the smartphone giant, noted that the all-electric sedan is targeting the same customers as the Tesla Model 3. “Many people ask me who the Xiaomi SU7 is built for. My answer is, ‘Isn’t it time for Tesla Model 3 users to upgrade?’” the executive noted. 

The Xiaomi SU7 was benchmarked against the Tesla Model 3, and it shows. As per the executive, the SU7 is better than the Model 3 on over 90% of its specifications. The Xiaomi SU7 is slightly larger than the Model 3, and its starting range of 700 kilometers (almost 435 miles) is higher than the base Model 3’s 606 kilometers. Lei admitted, however, that it would probably take Xiaomi 3-5 years to catch up to Tesla in terms of powertrain efficiency.  

The reception of Chinese consumers to the SU7 has been very positive so far. In the first 27 minutes after the company started accepting orders for the vehicle, Xiaomi was able to secure over 50,000 firm orders. Deliveries of the SU7’s “Founders Edition” are expected to begin on April 3, 2024. 

While the Xiaomi SU7 is undoubtedly an impressive all-electric sedan, it should be noted that Tesla is a very difficult target to catch because the company just refuses to stay still. This is hinted at by the Cybertruck, whose key innovations like its 48V architecture and steer-by-wire system will likely trickle down to the company’s later vehicles. With this in mind, Xiaomi may find itself competing against a company that’s determined to prove that the “Tesla of China” is still Tesla. 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Energy

Tesla launches Powerwall Lease for affordable home backup

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Credit: Tesla

Tesla Energy has introduced the Powerwall Lease in conjunction with Tesla Electric, making the service available in Texas. This new option delivers whole-home backup power using two Powerwall units for a net monthly cost of $35 after credits, accompanied by a low fixed electricity rate.

Under the lease terms, customers pay a one-time order fee of $100. The base lease payment for the two Powerwalls is approximately $122 per month during the first year, subject to a 3 percent annual escalator thereafter. Enrollment in a qualifying Tesla Electric Backup plan or Virtual Power Plant plan provides an $87 monthly credit.

This credit lowers the effective cost to roughly $35 per month plus applicable tax.

Installation of the standard system carries no additional charge. The package features Storm Watch for outage protection and allows complete management through a single Tesla application. The system supplies continuous whole-home backup capability.

The Powerwall system enables households to maintain electricity during severe storms that disrupt the utility grid. When outages occur, the batteries automatically provide seamless backup power to the home.

Tesla announces 100k Powerwalls are participating in Virtual Power Plants

Tesla Storm Watch monitors weather forecasts and ensures the units are fully charged ahead of anticipated severe weather events so that power remains available throughout the disruption, keeping lights, refrigeration, and other essential systems operating without interruption.

Availability is restricted to select Texas locations where retail electric choice exists. Participants must lease exactly two Powerwall units and maintain continuous enrollment with Tesla Electric. Solar panels cannot be included under this particular lease arrangement.

The monthly credit activates automatically once the system is installed, receives permission to operate, and enrollment is confirmed. To retain the credit, customers are required to stay enrolled in Tesla Electric and fulfill all program conditions.

Nonstandard installations that involve electrical upgrades or special permitting may lead to extra expenses and might impact eligibility for the credit, so be sure to check with either your installer or Tesla to ensure you will still qualify.

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Elon Musk teases Tesla Roadster unveiling once again

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tesla roadster
Credit: Tesla

Elon Musk continues to tease the unveiling event for the Tesla Roadster, a continuing trend that has grown into a bigger game of “When” for fans who have been waiting years for the car to finally enter production.

A video shared on X of the Joe Rogan Experience podcast that Musk appeared on last year, teasing the Roadster unveiling, was shared once again on the social media platform. The poster said the Roadster event will be “unforgettable.”

Musk agreed:

The timing is interesting because just yesterday, Musk said that we will be getting flying cars, and for years, Tesla has hinted that it could develop a SpaceX cold gas thruster package that would help the car float or fly for a short period of time.

It would be reasonable to assume Tesla’s major delays with this unveiling event are likely caused by the company’s need to break the rules and push the envelope on nearly everything. Last July, Lars Moravy, Tesla’s VP of Vehicle Engineering, said:

“Roadster is definitely in development. We did talk about it last Sunday night. We are gearing up for a super cool demo. It’s going to be mind blowing. We showed Elon some cool demos last week of the tech we’ve been working on and he got a little excited.”

The latest updates that Tesla has given us are that the Roadster is in design development, and it did have several potential dates for an unveiling event this year, including April. It was then pushed to August.

However, there are no clues as to when Tesla will be ready, and fans are certainly getting frustrated with the delays.

For what it is worth, Franz von Holzhausen told Jay Leno this week that the event would be “very soon.”

We sure hope.

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Lifestyle

Tesla’s driverless Cybercab just passed a big test with State Governor

Florida’s governor rode Tesla’s Cybercab at a closed test track and called the experience impressive.

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Florida Governor Ron DeSantis rode in a Tesla Cybercab on a closed test track this week and came away impressed, posting on X that the vehicle “successfully navigated all hazards — a kid running into the street, a crash with police stopping traffic, a Model S cutting us off, etc.” He called the ride “impressive.”

The stop was part of a broader event Monday at SunTrax, a 775 acre state owned proving ground in Auburndale that Florida built specifically to test autonomous and connected vehicles before they reach public roads. Standing next to a gold Cybercab, DeSantis described the car in plain terms: “You go in there and you just sit. You have a screen. There’s no steering wheel, no pedals. Clearly these things could be very beneficial.”

DeSantis paired the praise with a caveat that has followed autonomous vehicles since the category existed. “You don’t want to be in an autonomous vehicle and it drives you into a ditch. That would not be good,” he said, framing safety validation as the gate before wider deployment.

SunTrax, the 2.25 mile oval which the state calls the only high speed autonomous vehicle test track in the Southeast, can simulate rain, pedestrian crossings, hills and crowded urban conditions at highway speeds, letting companies push a car past what an early public rollout would risk. Tesla, Waymo and Beep all use the facility, and Florida’s regulatory approach, among the most permissive for autonomous vehicles in the country, doesn’t require a human operator inside a fully autonomous car.

Tesla has reason to want the blessing of Florida and states beyond, as the Cybercab entered volume production at Gigafactory Texas this spring and has since self certified as SAE Level 4 under Texas law. Public road testing so far has kept a safety monitor in the passenger seat, and Florida is where Tesla has been expanding its existing Model Y based Robotaxi service instead, adding Miami in July and then Orlando and Tampa two weeks later. A closed track endorsement from a sitting governor doesn’t change any of that, but it does put Tesla’s newest hardware in front of a state that has already shown it will move fast on rules.

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