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These were the best-selling EV brands in the U.S. in Q1
Tesla remained the clear market leader in Q1, while Chevrolet and others saw substantial sales growth with the introduction of new models.
A recent report has revealed the latest estimates on electric vehicle (EV) sales for the first quarter of the year, with Tesla and Ford landing the top two spots, while GM’s brands saw the most sales growth.
On Thursday, Cox Automotive released data estimates for the U.S. EV market in Q1 2025, showing that Tesla remained the clear market leader among brands, while Ford, GM, BMW, and Hyundai made up the rest of the top five. The report estimated 296,227 EVs sold overall, marking an 11.4 percent increase year over year, and bringing new-vehicle EV sales to around 7.5 percent of the market.
Cox notes that this is still a steady increase from 7 percent of the market during Q1 last year, despite headwinds created by the Trump administration’s tariff war.
“The year certainly started strong, but the road ahead will be anything but smooth,” said Valdez Streaty, Cox Automotive analyst.
Tesla outsold the next top 10 brand names combined in Q1 with 128,100 units, though sales declined 8.6 percent year over year for the brand. Ford was the second-best-selling brand with 22,550 units sold, representing an 11.5 percent increase year over year.
Meanwhile, GM’s Chevrolet brand saw a 114.2 percent increase in sales from the first quarter of 2024 with 19,186, as led by the Chevy Equinox EV. The rest of the top 10 was made up, in order, by VW (9,564), Honda (9,561), Kia (8,656), Rivian (8,553), and Cadillac (7,972).
Brands such as Porsche, Toyota, and GMC joined the Chevy brand in seeing substantial sales growth, representing 249 percent, 196 percent, and 183 percent increases year over year, respectively.
It’s worth noting that multiple automakers own different brands, such as Chevrolet, GMC, and Cadillac being owned by GM, Audi being owned by VW, or Stellantis owning Jeep and Dodge, among other examples still.
EV Sales Volume Change by Brand: Q1 2025 versus Q1 2024
Credit: Cox Automotive
New Entries: EV Sales Volume in Q1 2025
Credit: Cox Automotive
READ MORE ON EV SALES: Tesla vs. competition: How many BEVs did OEMs sell in the U.S. in 2024?
Tesla doesn’t break out sales data by region, though the company recently reported delivering 336,681 units globally in the first quarter, representing a 13-percent drop from Q1 2024.
While it’s not a surprise that Tesla’s market share steadily declines as more competition enters the market, recent pressure on Elon Musk for his involvement with the Trump administration has, if nothing else, caused some automakers to try to poach Tesla owners with special trade-ins and other promotions.
Tesla has also been rolling out the refreshed Model Y, and the potential effects of the transition to it from the legacy model may play a role, though future quarters will show a better glimpse at the impact of the redesigned vehicle’s arrival.
At the time of writing, Cox Automotive has also not yet responded to Teslarati’s request for clarification on which brands are included in the “additional EV models” category. However, we expect these to include low-volume, luxury, and other niche EV brands, such as Lucid Motors. The publication also says the data overall excludes super exotics.
You can see EV sales ranked by brand below, check out the full data from Cox Automotive here, or read the publication’s press release on the report here.
Mass-market EV sellers in Q1 2025, ranked by brand
- Tesla: 128,100
- Ford: 22,500
- Chevrolet: 19,186
- BMW:13,538
- Hyundai: 12,843
- VW: 9,564
- Honda: 9,561
- Kia: 8,656
- Rivian: 8,553
- Cadillac: 7,972
- Nissan: 6,471
- Audi: 5,905
- Toyota: 5,610
- Acura: 4,813
- GMC: 4,728
- Porsche: 4,358
- Mercedes: 3,472
- Subaru: 3,131
- Volvo: 2,718
- Jeep: 2,595
- Dodge: 1,947
- Genesis: 1,496
- Lexus: 1,453
- Mini: 696
- Jaguar: 381
- Additional EV models*: 5,390
Total EV sales estimated by KBB in the U.S. in Q1 2025: 296,227
*The additional EV models category is likely made up of low-volume, luxury, and niche EV makers
Top 10 EV models sold in the U.S. in Q1 2025
- Tesla Model Y: 64,051
- Tesla Model 3: 52,520
- Ford Mustang Mach-E: 11,607
- Chevrolet Equinox EV: 10,329
- Honda Prologue: 9,561
- Hyundai Ioniq 5: 8,611
- VW ID.4: 7,663
- Ford F-150 Lightning: 7,187
- BMW i4: 7,125
- Tesla Cybertruck: 6,406
Here’s how many EVs were sold in the U.S. last year by model
Elon Musk appeared on the Moonshots podcast with Peter Diamandis today to discuss AGI, U.S. vs. China, Tesla, and some other interesting topics, but there was some discussion about the upcoming unveiling of the Roadster, the company’s electric supercar that will arrive several years after it was initially slated for release.
Musk made some pretty amazing claims about the Roadster; we already know it is supposed to be lightning-fast and could even hover, if Tesla gets everything to happen the way it wants to. However, the car has some pretty crazy capabilities, some of which have not even been revealed.
On the podcast, Musk said:
“This is not a…safety is not the main goal. If you buy a Ferrari, safety is not the number one goal. I say, if safety is your number one goal, do not buy the Roadster…We’ll aspire not to kill anyone in this car. It’ll be the best of the last of the human-driven cars. The best of the last.”
🚨 Elon on the Roadster unveiling, scheduled for April 1:
— TESLARATI (@Teslarati) January 6, 2026
Musk makes a good point: people who buy expensive sports cars with ridiculous top speeds and acceleration rates do not buy them to be safe. They hope they are safe in case of an emergency or crash, but safety is not at the forefront of their thoughts, because nobody buys a car thinking they’ll crash it.
The Roadster is truly going to push the limits and capabilities of passenger vehicles; there’s no doubt about that. Tesla plans to show off the new version car for the first time on April 1, and Musk has only hinted at what is possible with it.
Musk said back in November:
“Whether it’s good or bad, it will be unforgettable. My friend Peter Thiel once reflected that the future was supposed to have flying cars, but we don’t have flying cars. I think if Peter wants a flying car, he should be able to buy one…I think it has a shot at being the most memorable product unveiling ever. [It will be unveiled] hopefully before the end of the year. You know, we need to make sure that it works. This is some crazy technology in this car. Let’s just put it this way: if you took all the James Bond cars and combined them, it’s crazier than that.”
Production is set to begin between 12 and 18 months after the unveiling, which would put the car out sometime in 2027. Hopefully, Tesla is able to stay on track with the scheduling of the Roadster; many people have been waiting a long time for it.
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Tesla launches hiring for Robotaxi program in its twentieth country
Overall, the hiring signals Tesla’s aggressive timeline for global dominance in autonomous mobility.
Tesla has launched a hiring initiative for its Robotaxi program in its twentieth country, as the company posted two new jobs in Thailand this week.
Tesla is hiring in Bangkok and Kowloon for the Vehicle Operator position, which is related to data collection, and is the first in Thailand, but the twentieth country overall, as the company tries to expand into other markets.
🚨 BREAKING: Tesla is hiring additional full-time Vehicle Operators in Bangkok, Thailand.
Previous openings were 6-month, part-time roles. These are equivalent to AI Safety Operator roles in the U.S. pic.twitter.com/R6LzoU1bos— Tesla Yoda (@teslayoda) January 5, 2026
Tesla has had active job postings for Vehicle Operator positions in the United States, India, Israel, Taiwan, Germany, the Czech Republic, Hungary, the UK, Finland, Switzerland, Sweden, the Netherlands, Austria, Spain, Norway, Italy, and Turkey in past listings.
These postings are not all currently available, likely because the roles have been filled.
Thailand is the most recent, and broadens the company’s potential path to expanding its ride-hailing program, which is only active in the United States in Austin, Texas, and the California Bay Area, so far.
These roles typically involve data collection, which assists in improving Autopilot and Full Self-Driving operation. Tesla’s self-driving programs utilize real-world data that is accumulated and stored, observing vehicle and traffic behavior, as well as tendencies that are performed by human drivers to help increase safety and overall performance.
Overall, the hiring signals Tesla’s aggressive timeline for global dominance in autonomous mobility. Although the company has several high-profile rivals and competitors in the field, it has established itself as a main player and a leader in the development of autonomous technology, especially in the U.S., as its FSD suite is refined on almost a weekly basis.
The Full Self-Driving suite is available in seven countries and territories currently, including the U.S., Canada, China, Mexico, Puerto Rico, Australia, and New Zealand. Its biggest goal for expansion is currently the European market, where regulatory hurdles have been the main bottleneck prolonging its launch on the continent.
Tesla has performed months of testing in various European countries, including France and Spain, and does have support in some areas from various regulatory agencies. However, the company is hoping to get through this red tape and offer its suite in Europe for the first time, hopefully this year.
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Tesla China rolls out Model Y upgrades, launches low-interest financing
These strategies are aimed at improving the ownership experience and keeping vehicle pricing competitive in the world’s largest electric vehicle market.
Tesla has rolled out minor updates to the five-seat Model Y in China, upgrading the vehicle’s center display to a higher-resolution 16-inch 2K screen. The electric vehicle maker also introduced attractive financing options, including 7-year low-interest rates, to offset the new purchase tax on EVs.
These strategies are aimed at improving the ownership experience and keeping vehicle pricing competitive in the world’s largest electric vehicle market.
Five-seat Model Y gets larger, better display
With its recent update, all three variants of the five-seat Model Y now feature an upgraded 16-inch 2K resolution center display, which replaces the vehicle’s previous 15.4-inch 1080p panel. This screen was already used in the six-seat Model Y L, and it offered improved visual clarity. Tesla China has also updated the Model Y’s headliner to black, giving the vehicle a sleeker appearance.
Prices of the five-seat Model Y remain unchanged at RMB 263,500, RMB 288,500, and RMB 313,500 for the respective trims. This update enhances the cabin experience as domestic rivals are already adopting high-resolution screens. As noted in a CNEV Post report, some domestic automakers have begun rolling out vehicles equipped with 3K-resolution displays.
New financing offers
Tesla also launched ultra-long-term financing offers for its locally produced models in China, which include the Model 3 sedan, the five-seat Model Y, and the six-seat Model Y L, through January 31, 2026. The 7-year option features an annualized fee rate as low as 0.5%, which is equivalent to 0.98% interest. This is expected to save customers up to RMB 33,479 ($4,790) compared to standard rates.
A 5-year zero-interest plan is also available, and it has been extended to the Tesla Model Y L for the first time. These incentives help offset China’s new 5% purchase tax on New Energy Vehicles (NEVs) in 2026-2027. Some of Tesla’s rivals in China have announced in recent months that they would be covering the purchase tax owed by buyers early this year.
Elon Musk just said some crazy stuff about the Tesla Roadster
Tesla launches hiring for Robotaxi program in its twentieth country
