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Tesla vs. competition: How many BEVs did OEMs sell in the U.S. in 2024?

Credit: Tesla

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Tesla remained the dominant seller of battery-electric vehicles (BEVs) in the U.S. last year, with early estimates showing that the company sold more than most of its competitors combined. While data isn’t yet available for every automaker selling BEVs in the U.S., we took the time to compile some of the earliest estimates available for 2024 BEV sales, giving us an idea of where Tesla’s competitors landed in the year’s sales.

According to Cox Automotive, automakers sold 1.3 million BEVs in the U.S. in 2024, making up 8 percent of the total market share of nearly 16 million vehicles sold across powertrain types. EV sales also jumped in Q4 to 356,000 vehicles, marking a 12 percent jump year over year.

Cox also expects EV deliveries to surpass 1.5 million in the U.S. in 2025, while 2023 deliveries topped out at 1.2 million.

General Motors (GM) and Ford took up the second and third spots in U.S. BEV sales in 2024, both following Tesla, which held first place decisively. GM’s BEV sales were made up of the Chevy Equinox EV, the Chevy Blazer EV, the Chevy Silverado EV, the Cadillac Lyriq, the GMC Hummer EV, the GMC Sierra EV, and the BrightDrop EV600 commercial van. Ford’s BEV sales were comprised of the Mustang Mach-E, the F-150 Lightning, and the E-Transit.

Toyota was one of the few other manufacturers to release specific U.S. and BEV data, with the latter being made up of those from the BZ4X and Lexus RZ. The vast majority of Toyota’s “electrified” vehicles is comprised of hybrid and plugin hybrid powertrains, along with the Mirai which sports a fuel cell powertrain. All of these electrified vehicle types are excluded from the figure below.

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Hyundai’s BEV figure was made up of Ioniq 5, Ioniq 6, and Kona BEV sales, the latter of which is also offered in a hybrid version. The company’s subsidiary Kia had BEV sales including the battery-electric EV6 and EV9, and while the automaker also sells a BEV version of the Niro, it did not separate the vehicle’s hybrid and BEV versions in its report released last week.

It’s worth noting that Tesla doesn’t share figures for individual market sales, though the maker was estimated by Cox Automotive to have sold about 633,000 units to maintain the clear leader in the market. Others, such as Lucid and Rivian, deliver the vast majority of their vehicles in the U.S., though they do not break out region-specific figures. Meanwhile, similar estimates for the brands have not yet been shared publicly.

READ MORE ABOUT U.S. BEV SALES: Colorado becomes the #1 state for EV sales, beating California

Audi had 23,152 BEVs sold in the U.S. made up of its e-tron Q4, Q6, Q8, and GT lineups, while its parent company, Volkswagen, sold blank units comprised of the ID.4 and newly launched ID.Buzz, which was only sold in the market in the fourth quarter. BMW sold its battery-electric i4, i5, i7, and iX models in the U.S. last year.

Nissan’s BEVs included the Leaf and the Ariya, which saw year-to-date sales increases of 57 and 47 percent, respectively.

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Cox Automotive is also expected to unveil its 2024 EV Sales report in the coming weeks, which should shed light on many of the automakers that have not shared market-specific figures.

You can see the recent estimates from Cox Automotive on the top EV makers in the U.S. in 2024 below, along with some figures directly from each automaker. Additionally, the source of the figures are linked near the bottom of the page.

How many BEVs did automakers sell in the U.S. in 2024?

  1. Tesla: 633,762
  2. GM: 114,432
  3. Ford: 97,865
  4. Hyundai: 61,797
  5. Kia: 56,099
  6. Rivian: 51,442
  7. BMW: 50,981
  8. Nissan: 31,024
  9. Toyota: 28,267
  10. Mercedes-Benz: 21,154
  11. Audi: 23,152
  12. Volkswagen: 18,183

Top 10 EV models sold in the U.S., according to Cox Auto estimates

  1. Tesla Model Y
  2. Tesla Model 3
  3. Ford Mustang Mach-E
  4. Hyundai Ioniq 5
  5. Tesla Cybertruck
  6. Ford F-150 Lightning
  7. Honda Prologue
  8. Chevy Equinox EV
  9. Cadillac Lyriq
  10. Rivian R1S

You can see detailed estimates from Cox Automotive, which were released on January 13.

Audi | BMW | Ford | GM | Hyundai | Lucid | Nissan | Rivian | Tesla | Toyota | Volkswagen

Updated 1/19: Added the latest figures from Cox Automotive estimates.

What are your thoughts? Did I miss any automakers or U.S. sales figures? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

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Study reveals less than 1% of EV owners wish to switch back to ICE

 

Zach is a renewable energy reporter who has been covering electric vehicles since 2020. He grew up in Fremont, California, and he currently lives in Colorado. His work has appeared in the Chicago Tribune, KRON4 San Francisco, FOX31 Denver, InsideEVs, CleanTechnica, and many other publications. When he isn't covering Tesla or other EV companies, you can find him writing and performing music, drinking a good cup of coffee, or hanging out with his cats, Banks and Freddie. Reach out at zach@teslarati.com, find him on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

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Elon Musk

NYC Comptroller moves to sue Tesla for securities violations

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MINISTÉRIO DAS COMUNICAÇÕES, CC BY 2.0 , via Wikimedia Commons

New York City Comptroller Brad Lander is urging the NYC Law Department to sue Tesla for securities violations related to CEO Elon Musk’s involvement in the Department of Government Efficiency (DOGE).

Lander said the basis for the potential litigation lies on “material misstatements from Tesla claiming that CEO Elon Musk spends significant time on the company and is highly active in its management, despite his helming the Trump Administration’s DOGE initiative.”

It is a common complaint amongst some Tesla shareholders who are less than enthusiastic about Musk’s involvement in DOGE. Some feel as if Musk is not concerned about Tesla, especially as the stock has dropped over 28 percent this year. However, Musk has continued to double down on his position within the U.S. government.

Nevertheless, Musk’s position in Tesla is still very apparent. He headed an All-Hands meeting just two weeks ago that showed his commitment to the company as he outlined future plans and even joked to employees that they should hold onto their stock.

However, Lander believes Musk’s involvement has hurt New York City pension systems, which have lost over $300 million so far this year. He said:

“In less than three months, Tesla stock has lost nearly 40% of its value, with losses over $300 million for the New York City pension systems. We have long expressed concerns that the Tesla board has failed to provide independent oversight, or to require that Musk – or someone else – serve as a full-time CEO.”

Lander went on to say that “material misstatements from Tesla misled investors about his role at the company,” stating this was his reasoning for calling on the Law Department to file securities litigation against the company.

He believes taking it to court will force changes and will return Tesla shares back to a level that will benefit pension systems in New York City:

“Shareholder litigation could force the changes in governance and leadership that Tesla needs, and help recover some of our pension systems’ losses. Otherwise, we may need to consider divestment.”

The pension systems would be able to pursue financial damages to cover losses and seek governance changes, it says.

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Elon Musk

Tesla is testing a Model 3 with some mysterious cameras in the U.S.

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Credit: u/Ready_Medium_6693

Tesla is testing a Model 3 with some mysterious cameras, potentially hinting toward the imminent release of the Cybercab and robotaxi platform in the United States.

After Tesla unveiled the Cybercab in Los Angeles in early October, the company suggested that it would be on its way to launching driverless rides in the U.S. in the near future.

Now, Tesla is inching toward a driverless ride-hailing service in Austin, Texas, among some other potential locations, but it is still working toward a platform that is robust enough to handle it.

Although the company’s Full Self-Driving suite is one of the more advanced on the market, Tesla is still working to accomplish what it feels is a mode of transportation that is safer than a human driver. The robotaxi and Cybercab rollouts will likely accomplish that, but there is still work to be done beforehand.

Now, Tesla is testing a Model 3 in the U.S. that was spotted in several different locations in the Northeastern part of the country, as cameras are seen on this vehicle in locations that are not necessarily typical for what it offers currently:

Another one is seen here:

Interestingly, we saw similar camera locations on the Cybercab at the event in October. Tesla is not testing the Cybercab but instead implementing these cameras on a comparable position on its other vehicles.

These are the cameras we spotted on the Cybercab at the event in October:

In the past, Tesla has used a variety of strategies to measure self-driving accuracy, including LiDAR, which has been seen on some testing mules that we have spotted out in public.

Tesla CEO Elon Musk has said that the company does not need LiDAR on testing mules for ground truth, but we still spot them from time to time on public roads.

It’s an appropriate way just to cross Ts and dot Is:

Tesla Model X testing mule spotted with LiDAR rig ahead of Robotaxi event

The company is still moving toward that initial rollout of driverless ride-hailing in Austin in June, and some company executives have stated that the Cybercab will be the vehicle it uses for these initial rides.

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Elon Musk

Tesla adds security feature to Android with latest software update

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Credit: @greggertruck/X

Tesla is bolstering its release of features to Android users as it is rolling out some new things with its latest software update.

Update v4.43.5 will see Tesla add a Dashcam Viewer for Android phones, a new feature that will make it simpler to access and manage both Dashcam and Sentry Mode videos. This has been available to iPhone users for some time, but Android owners have not had access to this quite yet.

Tesla describes the release of the feature in release notes (via Not a Tesla App):

“The Dashcam Viewer is now available in the Tesla app for Android users.

The Dashcam Viewer makes it easy to access and manage your car’s Dashcam and Sentry Mode videos. Accessing videos on your phone is faster and more convenient, but it does come with a few requirements.

The Dashcam Viewer in the Tesla app allows you to view, delete, or save video clips right from your device. This should result in higher quality content being shared online and fewer videos of owners recording their Tesla’s screens with their phones.”

The feature creates a more convenient option to view things that your Tesla has captured on its dashcam or on its external cameras through Sentry Mode, its security camera system that records things that happen around the vehicle.

Sentry Mode has been a great addition for Tesla owners lately, as more and more instances of vandalism have been occurring in the past few months.

It seems Tesla might have made it a point to roll this feature out, especially as it would allow those who are getting Sentry Mode alerts to capture footage of keying or tire slashing, two common techniques used by those who dislike Tesla and/or Elon Musk.

Tesla quietly added this extra Sentry Mode feature to deter vandals

The last time Tesla rolled out some features to Android owners was in January when it beefed up offerings for those who do not use iOS. The January update saw Phone Key Improvements and Hands-Free Trunk Opening make their way to Android users.

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