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A flight-proven SpaceX launch and landing, in pictures
After a series of frustrating but predictable delays, SpaceX has returned its newly-refurbished Launch Complex 40 to active duty with the successful launch of a reused Falcon 9 booster, itself carrying a refurbished Cargo Dragon spacecraft now headed to the International Space Station for its second time.
Clear, sapphire skies greeted Falcon 9 and Dragon earlier this morning as they were at last prepped for launch, this time a very brief window of opportunity on Friday morning. Impressively, despite the fact that LC-40 is essentially a new launch pad, its first launch attempt went off without a hitch – even the slightest delay would have scrubbed the launch of CRS-13 to late December. SpaceX has thus continued to demonstrate its ability to move incredibly quickly while still accomplishing the tasks at hand: the company effectively constructed and upgraded an entirely-new launch facility in less than ten months, a staggering achievement by any comparison.
For this launch, Teslarati’s photographer Tom Cross was on hand to document it, and he weathered the numerous delays and cancellations of launch opportunities and photo ops over the last week. Arguably, his patience paid off and we have some exceptional photos of CRS-13, SpaceX’s 17th successful launch of 2017 and 20th successful landing of a Falcon 9 overall. While we await the status of Tom’s remotely placed cameras, tragically destroyed by Falcon 9’s intense exhaust, Tom was still present on top of the massive Vehicle Assembly Building and was able to take a number of amazing photos of the launch.
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- A reused Falcon 9 clears the lightning towers of Florida’s Launch Complex-40 (LC-40). (Tom Cross)
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- Falcon 9 races to orbit. (Tom Cross)
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- As Falcon 9 rises out of Earth’s atmosphere, its exhaust expands. (Tom Cross)
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- Falcon 9 nears main engine cutoff (MECO) and stage separation. (Tom Cross)
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- As the rocket gains speed, it tips over to reach orbital velocity. (Tom Cross)
After Falcon 9’s second stage separated and continued on towards orbit with Dragon, booster 1035 immediately flipped around and headed back towards Cape Canaveral and Landing Zone-1 for its second-ever recovery. Stationed on top of the VAB, Tom captured this event all the way from boostback burn to landing.
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- Booster 1035 completes its first boostback burn on the fringes of Earth’s atmosphere. (Tom Cross)
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- After the first burn completes, Falcon 9 barrels through hypersonic and transonic regimes of flight. (Tom Cross)
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- The final burn begins. (Tom Cross)
With the first boostback burn complete, Falcon 9 is placed on a landing trajectory. Finally, 1035 begins its last landing burn, the booster’s legs deploy, and as SpaceX would say, “Falcon 9 has landed.”
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- Legs deploy…
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- Falcon 9 approaches the pad…
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- Almost there!
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- And finally, Falcon 9’s Merlin 1D landing engine shuts off, completing the landing. (Tom Cross)
All things considered, this mission was an amazing success for SpaceX: not only does it symbolize NASA’s acceptance of SpaceX’s reuse procedures, but the launch is arguably the first time that a reused spacecraft has launched aboard the reused first stage of a rocket, a truly historic accomplishment for SpaceX along the path towards fully reusable access to orbit.
Up next on the busy rocket company’s docket is the fourth launch of Iridium satellites, currently scheduled to lift off just a week from today, December 22. Rather mind-bogglingly, Iridium-4 will also fly aboard a reused Falcon 9, this time the booster that launched the Iridium-2 mission in June 2017. In the meantime, SpaceX has announced the opening of media accreditation for Falcon Heavy’s January 2018 inaugural launch, which Tom Cross will no doubt be attending and photographing.
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- RIP Tom’s cameras 🙁 (Tom Cross)
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- Tom Cross at the Cape! (Brady Kenningston)
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- A panorama of SpaceX’s newly-reactivated Launch Complex 40. Falcon 9 and Dragon can be seen in the center. (Tom Cross/Teslarati)
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- A December 2017 panorama of SpaceX’s LC-40 facilities, CRS-13’s Cargo Dragon and Falcon 9. (Tom Cross/Teslarati)
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- Falcon 9 readying for launch at LC-40. (Tom Cross)
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- Sooty Falcon 9 1035 before its second flight with an also-reused Dragon payload, CRS-13. (Tom Cross/Teslarati)
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
News
Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla ends in-house wrap service that always seemed like a short-term program
