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Study claims Tesla and other EVs, autonomous driving tech, are not wanted by consumers

(Photo: Andres GE)

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A recent study from US-based global marketing information services firm JD Power has concluded that consumers are not at all that excited about the advent of full self-driving vehicles, or electric cars for that matter. According to the firm, the respondents of its study exhibited a low level of confidence for autonomous vehicles and a neutral level of confidence for electric cars. 

The rather surprising results are sourced from JD Power’s Mobility Confidence Index Study, which was conducted in collaboration with SurveyMonkey, which polled 5,749 consumers who were asked about self-driving vehicles, and 5,270 consumers who were asked about all-electric cars. The respective results of both polls were then converted to a 100-point scale. According to the firm, the results were not encouraging, with autonomous vehicles scoring 36 out of 100 and EVs scoring 55 out of 100. 

JD Power has not published the full results of its study, though it has noted that the respondents of its self-driving vehicle survey expressed concerns about riding in autonomous cars themselves, as well as being on the road with other drivers while inside a self-driving car. The firm noted that 71% of the study’s respondents were most worried about tech failures that can happen while an autonomous vehicle is in operation, while 57% were concerned about the possibility of the cars getting hacked. It should be noted that 68% of the study’s respondents admitted that they had “little to no knowledge about self-driving vehicles.” 

The results of JD Power’s EV survey were a bit better compared to its full self-driving vehicle study. Charging infrastructure and battery range were listed as “critical challenges which must be addressed,” with 64% of respondents having concerns about charging infrastructure, 77% expecting electric vehicles to have a range of at least 300 miles, and 74% stating that they were unwilling to wait more than 30 minutes to replenish 200 miles of range in a charging station.

Amidst these concerns, only 39% of the respondents to JD Power’s survey stated that they were likely to purchase an electric vehicle, while 49% expressed concerns about the reliability of EVs compared to gas-powered cars. Similar to the respondents of the full self-driving vehicle study, 68% of those who were surveyed about electric vehicles stated that they had no experience with EVs at all, with some admitting that they have never sat inside an electric car. 

(Photo: Tesla)

Kristin Kolodge, executive director, driver interaction & human-machine interface research at JD Power, stated that the results of the study were not encouraging for EVs and autonomous driving systems. “Out of the box, these scores are not encouraging. As automakers head down the developmental road to self-driving vehicles and greater electrification, it’s important to know if consumers are on the same road — and headed in the same direction. That doesn’t seem to be the case right now. Manufacturers need to learn where consumers are in terms of comprehending and accepting new mobility technologies—and what needs to be done.” she said. 

Considering the aggressive push for electric car adoption and the equally aggressive push for the retirement of the internal combustion engine in regions such as Europe and China, the results of JD Power’s survey, which seemed to be driven by respondents that simply lacked information, are quite interesting, and perhaps not representative of global car buyers as a whole.

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If any, the fact that the majority of respondents in both surveys admitted to having little experience or knowledge about EVs and self-driving systems highlights the need for more information dissemination, especially from companies like Tesla. After all, Tesla has already addressed the biggest concerns highlighted by the respondents of JD Power’s EV survey, as evidenced by its Supercharger Network, its proprietary fast-charging technology, and the release of vehicles like the Model S Long Range, which can go 370 miles on a single charge.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

Tesla makes Elon Musk’s new compensation package official

This is an important thing to note, as much of the media coverage regarding Musk’s pay package seems to indicate that the company and the shareholders are simply giving the CEO the money. He has to come through on each of these tranches to unlock the $1 trillion.

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Credit: @JoeTegtmeyer/X

Tesla has made CEO Elon Musk’s new compensation package official, as it filed a Form 4 with the Securities and Exchange Commission (SEC) on Monday.

The package officially gives Musk the opportunity to acquire over 423 million shares of Tesla stock (NASDAQ: TSLA), dependent on his ability to achieve twelve performance-based tranches that will bring growth to the company and its shareholders.

Tesla (TSLA) shareholders officially approve Elon Musk’s 2025 performance award

Musk’s new compensation package was approved by investors last Thursday at the company’s Annual Shareholder Meeting, as over 75 percent of voters supported the CEO’s new plan, which could be valued at over $1 trillion if he is able to come through on all twelve tranches.

The twelve tranches include growth goals related to vehicle deliveries, the Optimus humanoid robot project, and Tesla’s valuation. If Musk is able to achieve each tranche, he would help Tesla achieve an over $8 trillion market cap.

The 12 tranches include:

  1. $2 trillion market cap + Deliver 20 million Tesla vehicles cumulatively
  2. $2.5 trillion market cap + Reach 10 million active Full Self-Driving (FSD) subscriptions
  3. $3 trillion market cap + Deliver 1 million Optimus humanoid robots
  4. $3.5 trillion market cap + Operate 1 million Robotaxis commercially
  5. $4 trillion market cap + Hit $50 billion in adjusted EBITDA (earnings before interest, taxes, etc.)
  6. $4.5 trillion market cap + Hit $80 billion in adjusted EBITDA
  7. $5 trillion market cap + Hit $130 billion in adjusted EBITDA
  8. $5.5 trillion market cap + Hit $210 billion in adjusted EBITDA
  9. $6 trillion market cap + Hit $300 billion in adjusted EBITDA
  10. $6.5 trillion market cap + Hit $400 billion in adjusted EBITDA
  11. $7.5 trillion market cap + Hit $400 billion in adjusted EBITDA for four straight quarters in a row
  12. $8.5 trillion market cap + Hit $400 billion in adjusted EBITDA for four straight quarters in a row

Achieving the twelve levels of the new compensation package would also give Musk what he’s really after: a larger ownership share in Tesla, which would help him achieve more control, something he feels is necessary for the rollout of the Optimus robot “army.”

Musk does not earn a dime if he does not achieve any of the tranches above.

This is an important thing to note, as much of the media coverage regarding Musk’s pay package seems to indicate that the company and the shareholders are simply giving the CEO the money. He has to come through on each of these tranches to unlock the $1 trillion.

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Tesla provides vehicles for German firefighters’ EV training program

The sessions were aimed at improving emergency services for accidents involving electric vehicles.

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Credit: Tesla Manufacturing/X

Firefighters from across Germany recently gathered at Tesla Gigafactory Berlin-Brandenburg to practice emergency procedures on electric vehicles. The first training session last weekend focused on dismantling Tesla vehicles using spreaders, shears, and saws, giving responders hands-on experience with modern EV construction and safety features. 

The sessions were aimed at improving emergency services for accidents involving electric vehicles, which, while less likely to catch fire than conventional cars, require special handling.

Challenges for first responders

During the exercises, firefighters discovered that Tesla vehicles’ sturdy, unified body panels, which are among the reasons why they are among the safest cars on the road, made cutting doors and roofs more difficult than in older vehicles, as noted in an rbb24 report.

“It was a real eye-opener,” firefighter Martin Haschick said, adding that his first attempt showed him “how not to do it, because we are also trained on older vehicles, and that took longer than I expected.” Tesla trainers demonstrated proper techniques to safely dismantle vehicles, emphasizing differences between older combustion-engine cars and today’s EVs.

Patrick Fath, head of the Tesla plant fire brigade, explained that hands-on experience with current EVs is critical, as scrap cars typically used in training do not reflect modern material strengths or technological design.

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“They naturally have a completely different level of technology and different material strengths. But what can happen to us in everyday life – on the highway, on the roads, involves modern vehicles,” Fath stated.

Future training programs

Tesla plans to continue offering training for regional fire departments and state fire service schools, with the Brandenburg Ministry of the Interior observing the initial sessions to provide feedback. Exercises currently avoid live fires or fluid leaks due to the factory’s location in a drinking water protection zone. Tesla covers the costs of these programs, aiming to enhance first responders’ knowledge of modern EV safety and accident procedures.

In a comment, Fath highlighted that electric vehicle fires should not be too much of a problem, considering that the vehicles don’t catch fire as often as their combustion-powered counterparts. “Studies and experience from recent years have already shown that electric vehicles catch fire far less often than conventional vehicles. We have far fewer flammable materials, no gasoline or diesel tank, and therefore fewer ignition sources,” Fath stated.

Authorities have announced similar conclusions. The German Insurance Association (GDV) has confirmed that EVs catch fire significantly less often than combustion-powered cars, with statistics showing that around 14,200 vehicles caught fire in Germany in 2023. At the time, no higher fire risk was found in EVs. Data from the US National Transportation Safety Board (NTSB) from 2024 also showed that about 25 out of 100,000 EVs catch fire, which is notably fewer than the 1,530 out of 100,000 combustion-powered vehicles that catch fire.

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Elon Musk

SpaceX’s next project will produce Starships at a level that sounds impossible

1,000 rockets per year is an insane number, especially considering Starship’s sheer size.

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Credit: SpaceX

Elon Musk has revealed bold plans for SpaceX’s newest Starbase facility in Texas, predicting it will become a birthplace for “so many spaceships.” The upcoming “Gigabay,” a massive $250 million production hub in Starbase, Texas, is designed to manufacture up to 1,000 Starship rockets per year.

That’s an insane number of rockets for a single facility, especially considering Starship’s sheer size. 

One of the world’s largest industrial structures

SpaceX’s Gigabay is expected to stand roughly 380 feet tall and enclose 46.5 million cubic feet of interior space, making it one of the largest industrial structures to date. The facility will feature 24 dedicated work cells for assembling and refurbishing Starship and Super Heavy vehicles, complete with heavy-duty cranes capable of lifting up to 400 U.S. tons, as noted in a Times of India report.

Construction crews have already placed four tower cranes on-site, with completion targeted for December 2026. Once operational, the Gigabay is expected to boost SpaceX’s launch cadence dramatically, as it would be able to build up to 1,000 reusable Starships per year, as noted in a report from the Dallas Express. Musk stated that the Gigabay will be “one of the biggest structures in the world” and hinted that it represents a major leap in Starbase’s evolution from test site to full-scale production hub.

A key step toward Mars and beyond

Starship is SpaceX’s heavy-lift rocket system, and it remains a key part of Elon Musk’s vision of a multiplanetary future. The vehicle can carry 100–150 tonnes to low Earth orbit and up to 250 tonnes in expendable mode. With several successful flights to date, including a perfect 11th test flight, the Starship program continues to refine its reusable launch system ahead of crewed lunar missions under NASA’s Artemis initiative.

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Starship is unlike any other spacecraft that has been produced in the past. As per Elon Musk, Starship is a “planet-colonizer” class rocket, as the magnitude of such a task “makes other space transport task trivial.” Considering Starship’s capabilities, it could indeed become the spacecraft that makes a Moon or Mars base feasible. 

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