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Study claims Tesla and other EVs, autonomous driving tech, are not wanted by consumers

(Photo: Andres GE)

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A recent study from US-based global marketing information services firm JD Power has concluded that consumers are not at all that excited about the advent of full self-driving vehicles, or electric cars for that matter. According to the firm, the respondents of its study exhibited a low level of confidence for autonomous vehicles and a neutral level of confidence for electric cars. 

The rather surprising results are sourced from JD Power’s Mobility Confidence Index Study, which was conducted in collaboration with SurveyMonkey, which polled 5,749 consumers who were asked about self-driving vehicles, and 5,270 consumers who were asked about all-electric cars. The respective results of both polls were then converted to a 100-point scale. According to the firm, the results were not encouraging, with autonomous vehicles scoring 36 out of 100 and EVs scoring 55 out of 100. 

JD Power has not published the full results of its study, though it has noted that the respondents of its self-driving vehicle survey expressed concerns about riding in autonomous cars themselves, as well as being on the road with other drivers while inside a self-driving car. The firm noted that 71% of the study’s respondents were most worried about tech failures that can happen while an autonomous vehicle is in operation, while 57% were concerned about the possibility of the cars getting hacked. It should be noted that 68% of the study’s respondents admitted that they had “little to no knowledge about self-driving vehicles.” 

The results of JD Power’s EV survey were a bit better compared to its full self-driving vehicle study. Charging infrastructure and battery range were listed as “critical challenges which must be addressed,” with 64% of respondents having concerns about charging infrastructure, 77% expecting electric vehicles to have a range of at least 300 miles, and 74% stating that they were unwilling to wait more than 30 minutes to replenish 200 miles of range in a charging station.

Amidst these concerns, only 39% of the respondents to JD Power’s survey stated that they were likely to purchase an electric vehicle, while 49% expressed concerns about the reliability of EVs compared to gas-powered cars. Similar to the respondents of the full self-driving vehicle study, 68% of those who were surveyed about electric vehicles stated that they had no experience with EVs at all, with some admitting that they have never sat inside an electric car. 

(Photo: Tesla)

Kristin Kolodge, executive director, driver interaction & human-machine interface research at JD Power, stated that the results of the study were not encouraging for EVs and autonomous driving systems. “Out of the box, these scores are not encouraging. As automakers head down the developmental road to self-driving vehicles and greater electrification, it’s important to know if consumers are on the same road — and headed in the same direction. That doesn’t seem to be the case right now. Manufacturers need to learn where consumers are in terms of comprehending and accepting new mobility technologies—and what needs to be done.” she said. 

Considering the aggressive push for electric car adoption and the equally aggressive push for the retirement of the internal combustion engine in regions such as Europe and China, the results of JD Power’s survey, which seemed to be driven by respondents that simply lacked information, are quite interesting, and perhaps not representative of global car buyers as a whole.

If any, the fact that the majority of respondents in both surveys admitted to having little experience or knowledge about EVs and self-driving systems highlights the need for more information dissemination, especially from companies like Tesla. After all, Tesla has already addressed the biggest concerns highlighted by the respondents of JD Power’s EV survey, as evidenced by its Supercharger Network, its proprietary fast-charging technology, and the release of vehicles like the Model S Long Range, which can go 370 miles on a single charge.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla buyers are buying for Full Self-Driving and not for the car, data shows

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(Credit: Tesla)

Tesla Full Self-Driving (Supervised) showed a record attach rate at delivery for new vehicles in the third quarter of 2026.

75 percent of new vehicle deliveries in North America included a subscription to FSD software, up from 55 percent in the prior quarter, a 20-percentage-point sequential gain in the company’s most mature market.

Tesla Q3 2026 Earnings results: in-line revenues, slight beat on EPS

Tesla shed light on the Q3 Shareholder Deck that 75 percent of new deliveries came with an FSD subscription:

“FSD (Supervised)⁴ attach rate continued to grow, reaching over 75% of new vehicle deliveries in North America – our most mature market – a nearly twenty percentage point sequential increase. We believe that FSD is driving demand in markets where it is available, and we continue to work with regulators to get it approved in other markets. “

The higher attach rate accompanied strong growth in the overall FSD consumer base, as active subscriptions rose to 1.75 million, a 67 percent year-over-year increase. For the first time, more than half of paid customers are on the monthly subscription, which is priced at $99 per month in the U.S.

The transition to subscriptions has accelerated since Tesla discontinued the one-time purchase option in most markets earlier this year. The recurring model improves revenue visibility and margins compared with large upfront payments. With three-quarters of North American deliveries now including FSD, the software is now an evidently large contributor to Tesla’s economics and ancillary revenue.

Geographic expansion remains important for further gains. FSD is now available in nine countries in the EU, and more than 100,000 customers have driven over 160 million kilometers. Tesla is pursuing broader EU-wide approval, with a related vote expected in December. Similar progress in additional markets could support higher attach rates beyond North America.

These results came as Tesla had a strong quarterly delivery performance of 486,532 vehicles in the quarter, which came with its largest passenger-vehicle backlog in four years. Battery supply continued to limit volume, but the company has pointed to FSD as a clear difference-maker that is helping sustain demand. As supervised capabilities improve, the attach rate will likely continue to improve.

At face value, it is a key measure of how Tesla is converting sales into autonomy progress.

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Tesla Cybercab gets a for sale date at last

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Credit: Tesla

Update: 10/22 10:51a – Para 1 consumers changed to “customers” for accuracy.

Tesla Cybercab units finally got a definitive date for when they will be able to be purchased by customers, ending speculation regarding whether the fully autonomous vehicle would be available in the near term.

During Tesla’s third-quarter 2026 earnings call on October 21, Vice President of Engineering Lars Moravy said the company is aiming to begin delivering its purpose-built Cybercab robotaxi to customers before year-end.

“We’re trying to get Cybercabs to customers by the end of this year, 2026,” Moravy said. He added that production is underway on the line at Gigafactory Texas, but “all of those are currently going to our own internal Robotaxi fleet.”

Moravy explained that as operations scale, Tesla will “mainly deliver fully designed autonomous vehicles to our customers,” with the Cybercab as the first such vehicle. Initial customer deliveries will start small while the company gains experience with delivery logistics, ownership models, fleet management, and operating autonomous vehicles outside its direct control.

CEO Elon Musk reinforced the limited nature of private sales, describing the Cybercab primarily as a “transport-as-a-service” offering rather than a personal ownership vehicle like the Model 3, Model Y, or upcoming Roadster. “The vast majority of the Cybercab stuff will be Tesla-owned and transport-as-a-service,” Musk said.

The Cybercab is a two-seater vehicle developed by Tesla without a steering wheel or pedals. It relies completely on Tesla’s Full Self-Driving suite and has been in production since February. Early units have been put in Tesla’s Robotaxi service as of early September, when the company launched rides to the public. Tesla previously indicated it would aim to sell Cybercabs for about $30,000.

Unsupervised Full Self-Driving is expected to ship to consumer cars during Q2 2027, Ashok Elluswamy, Tesla’s Head of AI, indicated during the call. Early buyers or fleet operators may receive vehicles whose autonomous operation remains geographically restricted due to lagging regulatory agencies. There are some hurdles that remain ahead of Cybercab deliveries.

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Tesla Q3 2026 Earnings results: in-line revenues, slight beat on EPS

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Tesla (NASDAQ: TSLA) reported its earnings for the third quarter of 2026, marking a reasonable performance on the various financial metrics. Tesla still plans to hold a call that will field investor questions at 5:30 p.m. ET, 4:30 p.m. CT.

Here’s where Earnings came in:

  • Total Revenues: $28.046 reported vs. $28.34B expected
  • Non-GAAP EPS: $0.48 reported vs. $0.45 expected
  • Operating Margin: 2.6 % reported vs. 2.5% expected
  • Operating Income: $718M reported vs. $721M expected
  • Free Cash Flow: $1.531B reported vs. ~-$4.51B expected

Major Takeaways

Full Self-Driving (Supervised)

“FSD (Supervised)⁴ attach rate continued to grow, reaching over 75% of new vehicle deliveries in North America – our most mature market – a nearly twenty percentage point sequential increase. We believe that FSD is driving demand in markets where it is available, and we continue to work with regulators to get it approved in other markets.”

Tesla Semi

“We began volume production of Tesla Semi, our Class 8 heavy-duty truck. The top variant can go 500 miles at full 82,000 lbs gross combination weight while achieving an efficiency of 1.7 kWh/mile. That efficiency allows the Tesla Semi to use a third of the energy used by a comparable diesel truck to haul the same payload. In a transportation market where energy is one of the largest components of total cost per mile, this will provide a meaningful advantage to Tesla Semi operators.”

SI Compute

“We plan to reach 400 MW of SI training compute by the end of the year, supporting the development of both vehicle and humanoid robot autonomy software. Additionally, we continued construction for the Austin Fab, where we plan to start commissioning equipment in 2027.”

Robotaxi

“We began deployment of Cybercab into our Robotaxi fleet in Austin. We reached nearly two million cumulative unsupervised miles for our Robotaxi service as of the end of the quarter. Operating hours in Austin are now 6am to midnight, and we expect to reduce wait times via increased fleet supply and improvement of Robotaxi orchestration algorithms. Grok is available in Cybercab with access to Grok Bot and Connectors, which allows users to manage their inbox, calendars, files, chats and tasks – all hands free via voice command – making Cybercab a mode of transport, a productivity space and, with our entertainment options, a second living room.”

Interested in ordering a Tesla? Use my referral code for three free months of Full Self-Driving (Supervised) here.

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