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Lucid plans for Tesla Model 3 and Y competitor at ‘lower cost’

(Credit: Lucid)

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Lucid said it is planning to launch an electric vehicle that will be priced at a lower cost to compete with the Tesla Model 3 and Model Y, but where the company plans to price it seems interesting.

Lucid has been building EVs since 2021 when it unveiled the Air lineup. With lower costs and more customization planned for next year with that model, it also plans to roll out the Gravity SUV in the coming years.

The high costs associated with early EV models align with what industry leader Tesla did in the late 2000s with the original Roadster. The early vehicles are somewhat of a fundraiser for later projects and have led to subsequent models with slightly lower price points than previously.

Lucid Gravity SUV unveiled: 440+ miles of range, under $80k, late 2024 production

That is essentially Lucid’s gameplan, according to CEO Peter Rawlinson’s recent interview with Autocar, as it will launch an EV that is a lower cost than previous models but not quite as low as many would expect.

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Rawlinson said that Lucid has “to go with volume, because that’s what we’re about.”

But it said that its price point is $50,000, or roughly £40,000, which would be a lower cost than what it offers for the Air sedan, but would still be priced higher than the most affordable versions of Tesla’s Model 3 or Model Y.

Bringing costs down to $50,000 for Lucid would be a big move for them, but it also would have its least expensive vehicle going up against Tesla’s most expensive versions of its volume vehicles. On top of that, Rawlinson said that, while Lucid has already started working on the vehicle, it will not come until after 2025.

Tesla, along with other companies, will likely have more affordable vehicles by then. Tesla could have its $25,000 EV unveiled and on its way to production. Other companies, like Rivian, Ford, and GM, which has already unveiled a sub-$30,000 EV in the Chevy Bolt, will also likely have more affordable options by that time.

Tesla mega-bull Ron Baron has an aggressive timeline for $25k EV

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Lucid is reaching for a more luxury car buyer base, and people know they will pay a premium for its vehicles. However, $50,000 might be a price that is simply too high for some to consider, especially as competitors that have already shown their cars are efficient and robust in terms of tech will be unveiling new, perhaps revolutionary, products by the time Lucid is just getting to offer its first “affordable” EV.

While the Model 3 and Model Y could hypothetically be priced the same as today when Lucid’s mass-market EV comes out (although we feel it is probably a lofty expectation), Rawlinson said it has a few things to offer that Tesla cannot.

“…we’ve got the most advanced technology, which means we can go farther with less battery, and the battery is the most high-cost item of an electric car. So if you can go a certain distance with less battery, you can make that car more cheaply than anyone else.”

Lucid will also eventually end up in the United Kingdom, and Lucid will “totally” offer models outside of the Air in the region.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla adds 15th automaker to Supercharger access in 2025

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tesla supercharger
Credit: Tesla

Tesla has added the 15th automaker to the growing list of companies whose EVs can utilize the Supercharger Network this year, as BMW is the latest company to gain access to the largest charging infrastructure in the world.

BMW became the 15th company in 2025 to gain Tesla Supercharger access, after the company confirmed to its EV owners that they could use any of the more than 25,000 Supercharging stalls in North America.

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Newer BMW all-electric cars, like the i4, i5, i7, and iX, are able to utilize Tesla’s V3 and V4 Superchargers. These are the exact model years, via the BMW Blog:

  • i4: 2022-2026 model years
  • i5: 2024-2025 model years
    • 2026 i5 (eDrive40 and xDrive40) after software update in Spring 2026
  • i7: 2023-2026 model years
  • iX: 2022-2025 model years
    • 2026 iX (all versions) after software update in Spring 2026

With the expansion of the companies that gained access in 2025 to the Tesla Supercharger Network, a vast majority of non-Tesla EVs are able to use the charging stalls to gain range in their cars.

So far in 2025, Tesla has enabled Supercharger access to:

  • Audi
  • BMW
  • Genesis
  • Honda
  • Hyundai
  • Jaguar Land Rover
  • Kia
  • Lucid
  • Mercedes-Benz
  • Nissan
  • Polestar
  • Subaru
  • Toyota
  • Volkswagen
  • Volvo

Drivers with BMW EVs who wish to charge at Tesla Superchargers must use an NACS-to-CCS1 adapter. In Q2 2026, BMW plans to release its official adapter, but there are third-party options available in the meantime.

They will also have to use the Tesla App to enable Supercharging access to determine rates and availability. It is a relatively seamless process.

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Tesla adds new feature that will be great for crowded parking situations

This is the most recent iteration of the app and was priming owners for the slowly-released Holiday Update.

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Credit: Grok

Tesla has added a new feature that will be great for crowded parking lots, congested parking garages, or other confusing times when you cannot seem to pinpoint where your car went.

Tesla has added a new Vehicle Locator feature to the Tesla App with App Update v4.51.5.

This is the most recent iteration of the app and was priming owners for the slowly-released Holiday Update.

While there are several new features, which we will reveal later in this article, perhaps one of the coolest is that of the Vehicle Locator, which will now point you in the direction of your car using a directional arrow on the home screen. This is similar to what Apple uses to find devices:

In real time, the arrow gives an accurate depiction of which direction you should walk in to find your car. This seems extremely helpful in large parking lots or unfamiliar shopping centers.

Getting to your car after a sporting event is an event all in itself; this feature will undoubtedly help with it:

Tesla’s previous app versions revealed the address at which you could locate your car, which was great if you parked on the street in a city setting. It was also possible to use the map within the app to locate your car.

However, this new feature gives a more definitive location for your car and helps with the navigation to it, instead of potentially walking randomly.

It also reveals the distance you are from your car, which is a big plus.

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Along with this new addition, Tesla added Photobooth features, Dog Mode Live Activity, Custom Wraps and Tints for Colorizer, and Dashcam Clip details.

All in all, this App update was pretty robust.

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Tesla CEO Elon Musk shades Waymo: ‘Never really had a chance’

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Credit: Tesla

Tesla CEO Elon Musk shaded Waymo in a post on X on Wednesday, stating the company “never really had a chance” and that it “will be obvious in hindsight.”

Tesla and Waymo are the two primary contributors to the self-driving efforts in the United States, with both operating driverless ride-hailing services in the country. Tesla does have a Safety Monitor present in its vehicles in Austin, Texas, and someone in the driver’s seat in its Bay Area operation.

Musk says the Austin operation will be completely void of any Safety Monitors by the end of the year.

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With the two companies being the main members of the driverless movement in the U.S., there is certainly a rivalry. The two have sparred back and forth with their geofences, or service areas, in both Austin and the Bay Area.

While that is a metric for comparison now, ultimately, it will not matter in the coming years, as the two companies will likely operate in a similar fashion.

Waymo has geared its business toward larger cities, and Tesla has said that its self-driving efforts will expand to every single one of its vehicles in any location globally. This is where the true difference between the two lies, along with the fact that Tesla uses its own vehicles, while Waymo has several models in its lineup from different manufacturers.

The two also have different ideas on how to solve self-driving, as Tesla uses a vision-only approach. Waymo relies on several things, including LiDAR, which Musk once called “a fool’s errand.”

This is where Tesla sets itself apart from the competition, and Musk highlighted the company’s position against Waymo.

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Jeff Dean, the Chief Scientist for Google DeepMind, said on X:

“I don’t think Tesla has anywhere near the volume of rider-only autonomous miles that Waymo has (96M for Waymo, as of today). The safety data is quite compelling for Waymo, as well.”

Musk replied:

“Waymo never really had a chance against Tesla. This will be obvious in hindsight.”

Tesla stands to have a much larger fleet of vehicles in the coming years if it chooses to activate Robotaxi services with all passenger vehicles. A simple Over-the-Air update will activate this capability, while Waymo would likely be confined to the vehicles it commissions as Robotaxis.

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