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Mercedes-Benz announces all-electric strategy from 2025 onward

Credit: Mercedes-Benz

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Mercedes-Benz is going all-electric starting in 2025, with plans to launch three electric-only architectures that year and install over 200 Gigawatt hours of battery cell capacity across eight factories.

Earlier today, Mercedes-Benz, a German automaker based in Stuttgart, announced its plan to be fully electric by the end of the decade. However, any newly launched architectures will be electric-only starting in 2025, the company said.

Mercedes-Benz is getting ready to go all-electric by the end of the decade, where market conditions allow. Shifting from electric-first to electric-only, the world’s preeminent luxury car company is accelerating toward an emissions-free and software-driven future,” the company stated in a press release.

Mercedes EQS EV spied benchmarking against Tesla Model S and Model 3

Mercedes-Benz is just one of the many automakers that are now choosing to transition to fully electric lineups. As the dynamic of the automotive industry continues to work toward a transition to electric powertrains, more companies are announcing their plans to ditch combustion engines in favor of battery-powered cars. Lamborghini is one of the more notable car companies that has announced this strategy.

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The market shift is most certainly the root cause of Mercedes’ decision to transition to a fully electric lineup in the coming years. “The EV shift is picking up speed – especially in the luxury segment, where Mercedes-Benz belongs,” Daimler AG and Mercedes-Benz AG CEO Ola Källenius said. “The tipping point is getting closer, and we will be ready as markets switch to electric-only by the end of this decade.”

Electric automotive enthusiasts are often skeptical of legacy automakers and OEMs alike, especially when plans or announcements come out that indicate a long-time ICE giant is planning to transition to electrification. There needs to be more than an announcement to convince shareholders and skeptics of their plan. Mercedes has a comprehensive game plan put in place that will solidify its intentions to ditch ICE vehicles, and it starts with a massive investment into battery EVs, which totals over €40 billion ($47.089 billion). The automaker has broken down its plan into four parts: Technology, Production, People, and Financial.

The tech plan includes three new architectures: the MB-EA, the AMG.EA, and the VAN.EA. Each architecture will power a specific class of vehicles, from performance vehicles to medium and large passenger cars to light commercial vehicles.

The production plan outlines how Mercedes plans to transition to BEV manufacturing, including assistance from GROB, a German global leader in highly innovative battery production and automated systems. Mercedes said it also plans to install a new battery recycling factory in Kuppenheim, Germany, which will help develop and secure recycling capacity. This will be operational in 2023.

The people plan outlines the retraining and reskilling of current employees. This has already been started, as Mercedes-Benz said it has already trained about 20,000 employees in aspects of e-mobility.

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Finally, the financial plan shows that the company will reallocate its capital from “EV-first” to “EV-only.” Mercedes-Benz writes:

“Investments into combustion engines and plug-in hybrid technologies will drop by 80% between 2019 and 2026. On this basis, Mercedes-Benz projects company margins in a BEV world which are similar to those in the ICE era.”

You can read Mercedes-Benz entire plan here.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla Cybercab sighting highlights big change since 2024 unveiling

Based on an image recently taken of the vehicle, it appears that Tesla has made the Cybercab’s cabin easier to get in and out of.

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Credit: @tzmartin/YouTube

A recent sighting of the Tesla Cybercab in the wild has teased a pretty interesting update that has been implemented on the autonomous two-seater. 

Based on an image recently taken of the vehicle, it appears that Tesla has made the Cybercab’s cabin easier to get in and out of. 

Recent Cybercab sightings

As per recent posts on social media, it appears Tesla has started testing the Cybercab on public roads. Images posted by Tesla community members in Palo Alto showed a Cybercab prototype being driven near the company’s engineering headquarters. Interestingly enough, the vehicle was equipped with a steering wheel. 

It’s not just the Cybercab’s steering wheel that caught a lot of attention, however. Based on observations by EV watchers online, it appears that Tesla has also made the Cybercab’s door a bit larger. This should make it easier for passengers to get into and out of the autonomous two-seater. The position of the camera in the B-pillar also appears to have been adjusted slightly. 

All-in on autonomy

While Cybercab prototypes that are seen in the wild today are fitted with a steering wheel, the vehicle will be produced strictly as an autonomous Robotaxi. This was highlighted by Elon Musk during the third-quarter earnings call. Musk also expects about 2 million Cybercabs to be produced every year, making it the company’s highest-volume vehicle. 

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“The single biggest expansion in production will be the Cybercab, which starts production in Q2 next year. That’s really a vehicle that’s optimized for full autonomy. It, in fact, does not have a steering wheel or pedals and is really an enduring optimization on minimizing cost per mile for fully considered cost per mile of operation,” Musk said during the Q3 2025 earnings call. 

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Tesla Robotaxi test units spotted in new region ahead of launch

These validation units are used to gain additional data for Tesla’s internal use, or even potentially for regulatory purposes that the company can share with agencies that will eventually grant a license to operate Robotaxi in the state.

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Credit: @MWraps30584 | X

Tesla Robotaxi test units are being spotted in various new regions ahead of their launch in new states. Tesla is aiming to launch in at least a few new states in the coming months as it is ramping up hiring for the Robotaxi program and aiming to expand its ride-hailing service.

Already active in Austin, Texas, and the California Bay Area, Tesla is looking to expand its Robotaxi operations to new states. It’s had its eyes set on Nevada, Florida, and Arizona, which have seemed to have the most movement of the three prospects over the past month or so.

That trend is continuing.

Earlier this month, we reported on two Robotaxi units spotted testing with LiDAR rigs for ground truth validation in Gilbert, Arizona. Noted Cybertruck owner and enthusiast Greggertruck spotted the two units traveling on a highway.

Tesla Robotaxi testing in Arizona is ramping up quickly

Now, those same two units, or at least they appear to be, were spotted in Scottsdale, which is also a suburb of Phoenix, like Gilbert is, with the same LiDAR rigs:

These validation units are used to gain additional data for Tesla’s internal use, or even potentially for regulatory purposes that the company can share with agencies that will eventually grant a license to operate Robotaxi in the state.

Tesla is not a company that utilizes LiDAR for its everyday self-driving efforts, as it has utilized only cameras for the past several years.

Tesla Vision, as the company calls it, is what CEO Elon Musk feels is needed to achieve a fully autonomous network of vehicles, which will eventually need zero supervision for passenger transportation.

LiDAR is utilized by other companies, like Waymo, but Tesla has maintained that it is not necessary for several years. Musk has called it a “crutch” for achieving the proper self-driving tech, and the company only uses it for an additional bit of data.

Tesla has been operating its Robotaxi service in Austin since late June, and it has expanded its service area in the city to nearly 300 square miles, with its most recent expansion occurring earlier this week.

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Tesla’s popular side business is going to get bigger, Elon Musk says

It took several years to get the Diner developed, built, and opened. On July 21, Tesla launched the Diner to the public at 4:20 p.m. local time (of course), after years of development. Musk first offered the idea of a drive-in Supercharger Diner back in December 2018.

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tesla diner in los angeles during daytime
Credit: Matt Hartman

Tesla will open two new Diner locations in the United States after its first location in Los Angeles has been a raging success, as it is constantly packed and serving food for 24 hours a day, every day.

Tesla CEO Elon Musk said that the initial Diner location on Santa Monica Boulevard is “going well,” and based on reviews and its constant out-the-door lines, it is safe to say it has been a major outlet of interest for people in the area.

It features two massive movie screens, a menu that is locally sourced and has been created by a world-class chef, and Supercharging for EVs. It truly is the perfect stop for those who are hungry, need entertainment, or need a quick charge.

tesla diner

Credit: Tesla

So far, Tesla has not released too many details on the success of the restaurant, but it did state in a graphic for its Q3 Supercharging stats that it sold roughly 50,000 burgers at the Diner in Q3, roughly 715 each day. Burgers are not the only thing on the menu, either.

With how well it has gone, Musk is now considering the possibility of new locations that are notable to Tesla, including Austin and Palo Alto.

On Friday, Musk revealed he believes it “probably makes sense to open one” near Gigafactory Texas and Engineering HQ in Palo Alto:”

It took several years to get the Diner developed, built, and opened. On July 21, Tesla launched the Diner to the public at 4:20 p.m. local time (of course), after years of development. Musk first offered the idea of a drive-in Supercharger Diner back in December 2018.

By 2023, Tesla had secured building permits and broken ground on the site in September of that year.

Since its launch, it has been a popular hotspot for Tesla fans and others to visit, although it has attracted unwanted attention from protestors as well.

They look hungry. If they walked inside and ordered some food, maybe they’d stop yelling into microphones and threatening Musk.

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