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Mercedes-Benz EQE pricing revealed for U.S.
Update 6:05 PM EST: Mercedes-Benz contacted Teslarati to correct pricing for the Pinnacle trim of all 3 EQE configurations. An earlier release from MB listed incorrect pricing.
Mercedes-Benz has announced pricing for the upcoming Alabama-built EQE SUV, the automaker’s second fully-electric sport utility vehicle following the EQS. Starting at $77,900, the EQE is expected to arrive at Mercedes dealers in the Spring.
The EQE lineup will feature three configurations: the EQE 350+ SUV, EQE 350 4MATIC SUV, and EQE 500 4MATIC SUV. All models will be offered in Premium, Exclusive, and Pinnacle trim levels in the United States, and for the first time, the fully variable 4MATIC all-wheel-drive system with torque shift will be offered at the same starting price as the base level EQE 350+ SUV, giving more value for customers in Mercedes’ highest volume model.
Specifications and Features
Mercedes-Benz wanted to keep the sporty yet luxurious feel of its vehicles, and that continues with the EQE SUV, which started production in August 2022. Wheels will vary in size from 19 to 21 inches and are positioned flush with the outer edge of the body, the company said. This is in an effort to improve aerodynamics within its model family.
Aerodynamics didn’t stop there, either. Mercedes-Benz crafted an underbody with numerous aerodynamic details that help complement the drag coefficient to support better range ratings and try to eliminate overall range loss as much as possible.
More range support features were added to the EQE, including the addition of a heat pump, which has become an obvious option for many EV makers after Tesla included one in the Model Y several years ago, and an intelligent powertrain management system.
Tesla highlights Model Y’s heat pump innovations in new promotional video
The heat pump works in parallel to Tesla’s by utilizing heat from the inverter and electric motor and the high-voltage battery system to heat the vehicle interior. Along with that, the intelligent powertrain management system:
“The second innovation is an all-new intelligent powertrain management system that monitors at 160 times per second, if the front electric motor is necessary. If not, a clutch disconnects or re-engages the front motor in 100 milliseconds. The decoupling of the front drive unit reduces drag and improves range.”
Along with improvements internally to support range and aerodynamics, Mercedes-Benz has included a new Automatic Lane Change Feature, making the EQE the first model in the EVA2 family to have this feature with the optional Driver Assistance Package. It is available in the top two trim levels and can automatically initiate lane changes or pass slower vehicles without driver intervention.
The interior features the MBUX infotainment system with a 12.8″ OLED multimedia touchscreen portrait display and a 12.3″ driver display.
While each trim has its own strengths, all three have EQ-specific innovative technologies but will have plenty of leeway with an array of additional options that will allow for further personalization and customization.
The vehicle will be built at the Mercedes-Benz plant in Tuscaloosa, Alabama, and a battery factory in nearby Bibb County will supply batteries for both the EQE and EQS.
Premium Trim:
- EQE 350+ SUV – $77,900
- EQE 350 4MATIC SUV – $77,900
- EQE 500 4MATIC SUV – $89,500
Highlights for Premium Trim include:
- MBUX EQ Navigation Services, including Navigation with Electric Intelligence
- Parking Package with Surround View System and PARKTRONIC
- Heated Front Seats
- MB-Tex Upholstery
- Power Tilt and Sliding Panorama Roof
- Burmester® Sound System
- Keyless-Go Comfort Package
- 64-Color Ambient Lighting EQE
500 4MATIC Additional Standard Equipment:
- AMG Line Exterior
- 20″ Wheels
- Leather Upholstery
- 10-Degree Rear Axle Steering
Exclusive Trim:
- EQE 350+ SUV – $80,000
- EQE 350 4MATIC SUV – $80,000
- EQE 500 4MATIC SUV – $91,600
Highlights for Exclusive Trim Include:
- All features of Premium Trim
- MBUX Augmented Reality for Navigation
- Active Ambient Light
- Driver Assistance Package including all-new Automatic Lane Change function
Pinnacle Trim:
- EQE 350+ SUV – $83,850
- EQE 350 4MATIC SUV – $83,850
- EQE 500 4MATIC SUV – $95,450
Highlights for Pinnacle Trim Include:
- All features of Premium and Exclusive Trims
- Four-Zone Climate Control
- Air Balance Package
- Energizing Comfort
- Head-Up Display
- 100W USB-C Package
- DIGITAL LIGHT Package
- Mercedes Star Pattern Logo Projectors (Front Doors)
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The in-car Tesla Theater is among the most unique features available within the cars. When charging, parked, camping, or just hanging out, vehicle occupants can access a variety of streaming platforms on the large center screen, helping keep them entertained during downtime.
However, the Theater might be getting plenty more streaming platforms, something that owners have requested for some time.
Tesla owners recently discovered that visiting Apple TV in the vehicle browser can launch a fullscreen interface that looks and behaves like a dedicated application rather than an ordinary webpage:
Today I learned that if you go to Apple TV in the Tesla browser, it will open up an actual Apple TV app, fully functional. Not just the site.
Apparently there are more apps than just the few that show on the apps page. pic.twitter.com/os1Ypfm4JR
— Jason W (@jmwilt21) August 20, 2026
The experience drops the usual address bar and browser chrome, presenting catalogs, continue watching rows, and playback controls in the same window Tesla Theater already uses for its listed services. Independent testers soon found similar treatment for HBO Max, Paramount+, Peacock, Disney+, and Prime Video when those sites are opened from the car browser.
This shift is a plausible early signal that Tesla is widening Theater support without a formal software note. Theater has long been a set of web views rather than native applications, so recognizing extra domains and stripping the browser frame is a small server-side change that can expand the catalog quickly.
Owners still lack permanent Theater icons for the newly recognized services, and video remains limited to Park, yet the smoother launch is a meaningful step toward a broader lounge while charging.
Tesla Theater arrived with software version 10 in September 2019. The first video services were Netflix, YouTube, and Hulu, available only while parked and originally tied to WiFi. Spotify arrived in the same era as music rather than Theater video. Disney+ joined officially in July 2021 with the 2021.24 update, giving owners another major catalog on the center screen. Twitch and TikTok later appeared among the default Theater tiles, and Tesla Tutorials remained a persistent educational tile.
Not every addition stayed put. In December 2023, a Holiday software build removed the Disney+ tile for many United States owners after a public dispute involving advertising on X. Hulu stayed visible even though Disney owned it. Visiting disneyplus.com in the browser often restored the tile, which suggested the removal was a recognition list change rather than a complete block. Owners have also reported occasional blank Theater grids after updates, usually fixed by language toggles, resets, or later firmware.
Tesla axes Disney+ from vehicles with Musk-Iger rivalry, but there’s a workaround
Code archives from 2024 listed many unused source names, including Apple TV and Prime Video, that never became official icons, which now looks like groundwork for the current fullscreen browser behavior.
Now that this hint toward an expanded Theater experience has been recognized, Tesla could follow through with these additional shortcuts as a sign that more streaming platforms are available in Teslas than ever before.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla Theater might be getting plenty more streaming platforms
Tesla Semi’s biggest adoptee gives an update on production timeline
