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Mercedes more than doubles EV sales in 2022, announces upcoming model
Mercedes-Benz has announced its sales statistics for 2022, revealing that the company more than doubled its EV sales compared to 2021.
Mercedes has distinguished itself as a leader in electrification in Europe. Compared to its traditional rivals, BMW, Audi, and Porsche, it has a far more aggressive electrification plan and has introduced significantly more EV models than its competitors. In turn, the market took notice, and Mercedes announced that its EV sales grew by 124% in 2022 compared to 2021.
Led by the Mercedes EQA, which sold 33,100 units, the luxury German automaker sold a total of 117,800 EVs in 2022. This was far from the majority of sales, with the brand selling a total of 2.04 million vehicles during the year. Nonetheless, EVs continue to represent an increasing percentage of the automaker’s sales.
Other popular models include the Mercedes EQB and EQS, selling 24,200 and 19,200 units, respectively. The newest model to the family, the Mercedes EQE, sold a respectable 12,600 units globally.
“2022 marks another successful year in the transformation of Mercedes-Benz,” says Ola Källenius, Chairman of Mercedes’ Board of Management. “We more than doubled our BEV sales, we demonstrated our high ambition in electric with the 1,200 km EQXX test drive, and we achieved a new record year for Mercedes-Maybach with sales up 37%. In 2023 we will continue our mission to offer the most desirable electric cars and further grow our BEV and Top-End sales.”
Besides the brand’s increasing number of electric offerings, the automaker’s impressive production ramp significantly contributed to its success. Mercedes announced its incredibly detailed production switch at the end of last year, and it has had a positive effect as it allowed the brand to overcome its chip shortage and exit from the Russian market. The EQS was the biggest benefactor of this production shift, as Q4 of 2022 was its best-selling quarter ever.
Asia was Mercedes’ biggest market, continuing its sales trend, selling 987,800 units. China, in particular, received the lion’s share of sales; 751,700. In comparison, Europe sold 635,100 units, North America sold 327,000, while the rest of the world sold only 94,000 units, a dramatic 24% decrease from the previous year.
The German auto group’s path forward is clear; continue with aggressive electrification. This will include introducing new electric models and the electrification of new segments of its business. One such upcoming vehicle is the Maybach EQS SUV, the first all-electric ultra-luxury vehicle from the brand. This follows the announcement of the all-new eSprinter, which is beginning the electrification of Mercedes’ commercial offerings.
On top of these new product introductions, Mercedes has a series of new physical upgrades that it is introducing. Most notably, the company will be creating its own EV charging infrastructure, consisting of 10,000 chargers worldwide. Furthermore, after constructing the world’s first all-electric “EQ dealership” in Japan last year, many expect the company to shift its dealerships toward more electric offerings.
With its aggressive electrification and continuing leadership within autonomous driving software, Mercedes is set to dominate its docile traditional competition in the coming year. However, with Tesla still firmly controlling EV sales in many major markets, Mercedes isn’t without significant competition.
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Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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