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Mercedes, Porsche, BMW stocks defy market downturn despite disruptions

Credit: Porsche Newsroom

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The stocks of German luxury automakers, including Mercedes, Porsche, and BMW, have remained strong in recent months despite numerous disruptions.

Say what you will about Tesla stock, but over the past year, the one thing it has been, is volatile. The Tesla stock observes multiples of the movements of other legacy automakers, but it hasn’t been the only one that has felt the ebbs and flows of 2022. Other automakers, including Ford and GM, have seen massive falls in stock value over the same timeframe. But simultaneously, luxury German automakers have mysteriously not seen the same rapid declines in stock prices, some (Porsche) even increasing in value over the same timeframe.

Looking at the stock offerings from Mercedes (XETRA: MBG), Porsche (XETRA: P911), and BMW (XETRA: BMW) on the German stock exchange in Frankfurt, the companies’ respective stabilities are immediately visible over the past year.

Each of the stocks (save Porsche) showed a substantial drop at the beginning of the year, likely influenced by the invasion of Ukraine, but in the final six months of the year, each stock offerings nearly wholly recovered. This is despite the near-constant supply shortages that have plagued (and continue to plague) the auto industry, notably in Europe.

There are likely a couple of factors that have led to these stocks’ resilience, particularly Porsche whop has seen a slight increase in value since its IPO in Q4 of last year. Foremost being earnings, each company has reported strong earnings throughout the year, motivated by continued strong sales growth.

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Most recently, the KBA reported that Mercedes grew sales in Germany throughout the year by over 8%, making them the second-largest automaker in the country. And while Mercedes has not announced earnings for Q4 of 2022, its Q3 earnings/production report was a massive success; growing sales compared to the prior year, maintaining its uniquely strong profit margins, and continuing to expand EV offerings globally; giving the business a clear direction forward.


Porsche has seen similar success. Despite Volkswagen Group reporting less than stellar sales and revenue numbers, notably due to a weakening of sales from its Volkswagen brand, the same could not be said for its top-tier Porsche brand. In fact, the company has been so bold and cavalier that it has announced that it will be joining Formula 1 in the coming season, a substantial investment that may have even emboldened investors.

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As for BMW, while it has not announced a new Formula 1 endeavor nor has it seen significant sales growth in its typically strong German market, it has been able to keep sales higher than many anticipated, especially considering the auto group’s manufacturing base in China. And outside of German sales, the company has witnessed continued strength in the American market, particularly for its newest electric offerings.

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Finally, a more long-term investment strategy from German investors may be keeping each of these brands afloat during this tumultuous time. Each of these companies has a prime opportunity for growth as they move towards electrification. And while this new endeavor has required each company to take on sizable debt, the success of new EV models (Mercedes EQS, Porsche Taycan, and BMW i4) has proven the investment worthwhile. It’s no wonder investors see the brands as a safe bet going forward.

Perhaps the prominent lesson that can be learned from the stalwart German companies is a renewed focus on automaker fundamentals instead of mysterious jumps and falls in stock prices. None of the above brands could claim that 2022 was an easy year for them, but with a positive, forward-looking c-suite and group of investors, each of these companies has benefited.

William is not invested in any of the above companies directly but is invested in ETFs that include all of the above companies.

What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

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Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Investor's Corner

Tesla analyst maintains $500 PT, says FSD drives better than humans now

The team also met with Tesla leaders for more than an hour to discuss autonomy, chip development, and upcoming deployment plans.

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Credit: Tesla

Tesla (NASDAQ:TSLA) received fresh support from Piper Sandler this week after analysts toured the Fremont Factory and tested the company’s latest Full Self-Driving software. The firm reaffirmed its $500 price target, stating that FSD V14 delivered a notably smooth robotaxi demonstration and may already perform at levels comparable to, if not better than, average human drivers. 

The team also met with Tesla leaders for more than an hour to discuss autonomy, chip development, and upcoming deployment plans.

Analysts highlight autonomy progress

During more than 75 minutes of focused discussions, analysts reportedly focused on FSD v14’s updates. Piper Sandler’s team pointed to meaningful strides in perception, object handling, and overall ride smoothness during the robotaxi demo.

The visit also included discussions on updates to Tesla’s in-house chip initiatives, its Optimus program, and the growth of the company’s battery storage business. Analysts noted that Tesla continues refining cost structures and capital expenditure expectations, which are key elements in future margin recovery, as noted in a Yahoo Finance report. 

Analyst Alexander Potter noted that “we think FSD is a truly impressive product that is (probably) already better at driving than the average American.” This conclusion was strengthened by what he described as a “flawless robotaxi ride to the hotel.”

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Street targets diverge on TSLA

While Piper Sandler stands by its $500 target, it is not the highest estimate on the Street. Wedbush, for one, has a $600 per share price target for TSLA stock.

Other institutions have also weighed in on TSLA stock as of late. HSBC reiterated a Reduce rating with a $131 target, citing a gap between earnings fundamentals and the company’s market value. By contrast, TD Cowen maintained a Buy rating and a $509 target, pointing to strong autonomous driving demonstrations in Austin and the pace of software-driven improvements. 

Stifel analysts also lifted their price target for Tesla to $508 per share over the company’s ongoing robotaxi and FSD programs. 

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Investor's Corner

Tesla wins $508 price target from Stifel as Robotaxi rollout gains speed

The firm cited meaningful progress in Tesla’s robotaxi roadmap, ongoing Full Self-Driving enhancements, and the company’s long-term growth initiatives.

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Credit: Joe Tegtmeyer/X

Tesla received another round of bullish analyst updates this week, led by Stifel, raising its price target to $508 from $483 while reaffirming a “Buy” rating. The firm cited meaningful progress in Tesla’s robotaxi roadmap, ongoing Full Self-Driving enhancements, and the company’s long-term growth initiatives. 

Robotaxi rollout, FSD updates, and new affordable cars

Stifel expects Tesla’s robotaxi fleet to expand into 8–10 major metropolitan areas by the end of 2025, including Austin, where early deployments without safety drivers are targeted before year-end. Additional markets under evaluation include Nevada, Florida, and Arizona, as noted in an Investing.com report. The firm also highlighted strong early performance for FSD Version 14, with upcoming releases adding new “reasoning capabilities” designed to improve complex decision-making using full 360-degree vision.

Tesla has also taken steps to offset the loss of U.S. EV tax credits by launching the Model Y Standard and Model 3 Standard at $39,990 and $36,990, Stifel noted. Both vehicles deliver more than 300 miles of range and are positioned to sustain demand despite shifting incentives. Stifel raised its EBITDA forecasts to $14.9 billion for 2025 and $19.5 billion for 2026, assigning partial valuation weightings to Tesla’s FSD, robotaxi, and Optimus initiatives.

TD Cowen also places an optimistic price target

TD Cowen reiterated its Buy rating with a $509 price target after a research tour of Giga Texas, citing production scale and operational execution as key strengths. The firm posted its optimistic price target following a recent Mobility Bus tour in Austin. The tour included a visit to Giga Texas, which offered fresh insights into the company’s operations and prospects. 

Additional analyst movements include Truist Securities maintaining its Hold rating following shareholder approval of Elon Musk’s compensation plan, viewing the vote as reducing leadership uncertainty.

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@teslarati Tesla Full Self-Driving yields for pedestrians while human drivers do not…the future is here! #tesla #teslafsd #fullselfdriving ♬ 2 Little 2 Late – Levi & Mario
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Investor's Corner

Tesla receives major institutional boost with Nomura’s rising stake

The move makes Tesla Nomura’s 10th-largest holding at about 1% of its entire portfolio.

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Credit: Tesla China

Tesla (NASDAQ:TSLA) has gained fresh institutional support, with Nomura Asset Management expanding its position in the automaker. 

Nomura boosted its Tesla holdings by 4.2%, adding 47,674 shares and bringing its total position to more than 1.17 million shares valued at roughly $373.6 million. The move makes Tesla Nomura’s 10th-largest holding at about 1% of its entire portfolio.

Institutional investors and TSLA

Nomura’s filing was released alongside several other fund updates. Brighton Jones LLC boosted its holdings by 11.8%, as noted in a MarketBeat report, and Revolve Wealth Partners lifted its TSLA position by 21.2%. Bison Wealth increased its Tesla stake by 52.2%, AMG National Trust Bank increased its position in shares of Tesla by 11.8%, and FAS Wealth Partners increased its TSLA holdings by 22.1%. About 66% of all outstanding Tesla shares are now owned by institutional investors.

The buying comes shortly after Tesla reported better-than-expected quarterly earnings, posting $0.50 per share compared with the $0.48 consensus. Revenue reached $28.10 billion, topping Wall Street’s $24.98 billion estimate. Despite the earnings beat, Tesla continues to trade at a steep premium relative to peers, with a market cap hovering around $1.34 trillion and a price-to-earnings ratio near 270.

Recent insider sales

Some Tesla insiders have sold stock as of late. CFO Vaibhav Taneja sold 2,606 shares in early September for just over $918,000, reducing his personal stake by about 21%. Director James R. Murdoch executed a far larger sale, offloading 120,000 shares for roughly $42 million and trimming his holdings by nearly 15%. Over the past three months, Tesla insiders have collectively sold 202,606 shares valued at approximately $75.6 million, as per SEC disclosures.

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Tesla is currently entering its next phase of growth, and if it is successful, it could very well become the world’s most valuable company as a result. The company has several high-profile projects expected to be rolled out in the coming years, including Optimus, the humanoid robot, and the Cybercab, an autonomous two-seater with the potential to change the face of roads across the globe.

@teslarati Tesla Full Self-Driving yields for pedestrians while human drivers do not…the future is here! #tesla #teslafsd #fullselfdriving ♬ 2 Little 2 Late – Levi & Mario
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