Lifestyle
What an Electric NASCAR series can learn from Formula E/Rally Cross
NASCAR might be exploring an electric series, and they can learn much from Formula E and electric Rally Cross.
After news broke earlier this year that NASCAR may be pursuing an electric version of their series as soon as next year, I was incredibly interested and received a flood of emails from both eager viewers and quick critics alike. But one message was clear from everyone; NASCAR might only have one shot at this, so they better do it right.
Looking at two very predominant electric racing series, Formula E and Rally Cross, there are a lot of lessons that can be learned, especially as both series came from pre-existing racing systems with gas cars, much like NASCAR today. And in short, five key takeaways could easily apply to NASCAR’s first attempt at electrification.
Shorter Races –
Formula E might be onto something with its racing structure, all racing is complete in a single day, and the actual race event only takes 45min. In a world of ever shorter attention spans, this differentiation has allowed the European racing series to establish a significantly younger audience, something that NASCAR desperately needs.
This style of racing also means that the racecars can run the batteries at 100% the whole time, drivers don’t have to lift off, nor do teams have to organize “car switches”; Formula E has had to learn this lesson the hard way, NASCAR would be wise to learn as well.
Make the Cars as Fast as Possible –
When people talk about Formula E, the sad reality is that many look at the cars as cleaner, greener, slower, and less exciting F1 cars. And sadly, to a degree, these people are correct. While Formula E has learned a lot from its debut, this is still a lesson, or perhaps a challenge, that they have not been able to overcome.
So what does this mean for NASCAR? This means that NASCAR has a unique opportunity to make their vehicles even faster with electric drivetrains and even to be faster than some of their arch-rivals. Imagine an ad where the new electric NASCAR is lined up with a current, hybrid drivetrain Formula 1 car. How successful would that ad be if the stock car was faster? Throw in a couple of screaming_eagle.mp3’s and a guitar solo or two, and you’ve got the return of NASCAR to greatness.
Give Manufacturers Some Freedom –
As someone who has worked in Formula E, I can tell you precisely what many manufacturers are looking for and why some have even chosen to leave FE; not enough design freedom. Manufacturers, now more than ever, want to test charging, battery chemistry, tire compounds, motor architectures, battery management systems, and everything in between. And sadly, they can’t get that amount of freedom at Formula E or Rally Cross. NASCAR could be the first!
The premise of modern Nascar is the uniformity of the cars, but even if the teams were allowed to mess with just one of the components I listed above, they would be tripping over themselves to join the sport.
Use New Technology to Show the Race –
Rally Cross has done a fantastic job putting their races on TV. The (relative) quiet nature of the electric drivetrains means they can place music throughout the broadcast. Furthermore, they make every race look like a Ken Block gymkhana video from five years ago! Drones get within inches of the cars as they rocket around corners; there are more jumps and drifting areas on the courses than ever before. All this adds to a more exciting race to watch in person and on a screen.
NASCAR has already mastered the art of driver cams for years now, but adding music and drones could make the experience even better. Allow the viewers to feel like the race is a movie, and help them feel the speed and violence of the racing happening around them!
Lean into Driver Character –
This may be due to NASCAR’s American nature, or perhaps my own, but the passion-filled drivers and their numerous quirks give NASCAR a unique appeal. Don’t just watch racecars go around a circuit, watch a battle between the punky newcomer who swears a lot and the old timer who just needs one good final race and who smokes in his car (both during and after the race). While Formula E has attempted to create this aspect, going as far as allowing drivers to get voted on for performance boosts (DON’T do that, NASCAR), their polished European drivers don’t offer the same excitement as Roy “Buckshot” Jones or Dick Trickle.
More, More Exciting Racing –
Along the same line as shorter races, you also need more good racing in that condensed driving time. I’ve watched my fair share of Formula 1, and I love the excitement of seeing a driver go from last to first (Sergio Perez) or even the reverse (also, Sergio Perez). Rally Cross and Formula E have ensured that there is ALWAYS excitement to watch. Overtakes are constantly happening, and this is not an accident. Both electric series have rules that temporarily force drivers off the racing line (Formula E’s Attack Mode is the best example). At the same time, the cars have been shrunk to allow more space on the track, once again encouraging overtakes.
If NASCAR can encourage more action per minute, drivers and viewers alike will have much more to pay attention to.
Needless to say, I’m excited about electric NASCAR, and I hope it becomes a reality. At the same time, a dedicated focus on improving the racing and viewing experience could yield outstanding results for the heritage racing series and could ultimately resuscitate NASCAR as a top-tier racing series once more.
What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!
Lifestyle
Tesla brings perhaps the coolest interior feature to cars in latest update
Tesla adds on to the “fun” aspect of its vehicles.
Tesla has brought perhaps the coolest interior feature to its cars in a new update that is rolling out to vehicles now.
The feature will require a newer vehicle that has interior ambient lighting, which is present on the new Model S, Model X, Model 3 “Highland,” and Model Y “Juniper.” The Cybertruck also has ambient lighting strips throughout.
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With the Version 2025.26+ Software Update, Tesla is rolling out a new “Sync Accent Lights w/ Music” feature, which is available on the Tesla Toybox:
Turn your Tesla into a rave cave with the new Light Sync feature 🎶
Rolling out now in software update 2025.26+ pic.twitter.com/IIsQxZ9jDP
— Tesla (@Tesla) July 29, 2025
To enable the feature, you’ll access the Toybox, choose “Light Sync,” and then choose “Sync Accent Lights w/ Music.”
Although it does not improve the performance of the vehicle, it is yet another example of Tesla making one of the coolest cars out there. This is truly a cool add-on that can be used to impress your friends and family.
Elon Musk
xAI, Musk Foundation helps schools near Memphis supercomputer site
Reports of xAI and the Musk Foundation’s work were recently posted by local news media.
Elon Musk’s artificial intelligence startup xAI and the Musk Foundation have been supporting Memphis-Shelby County Schools with HVAC repairs and facility upgrades, while also funding youth programs for students in the area.
Reports of xAI and the Musk Foundation’s work were recently posted by local news media.
xAI’s school visits lead to facility repairs
Representatives from xAI visited John P. Freeman Optional School, Fairley High School, and Westwood High School, all of which are located near its Colossus supercomputer site, to assess HVAC systems, plumbing, gym facilities, and athletic fields. The visits resulted in a list of priority repairs, some of which were completed in April and May.
In addition to the repairs, xAI also shared a number of initiatives that are planned for students in the area, as stated in a Commercial Appeal report.
“xAI is working on providing STEM workshops for local students, donating equipment to technical training programs, and supporting job fairs to boost employment opportunities. These initiatives reflect xAl’s commitment to fostering education and economic growth in Memphis,” xAI noted in a statement.
Musk Foundation donation
Apart from xAI, the Musk Foundation also donated $350,000 to the Boys & Girls Clubs of Greater Memphis, enabling the reopening of two club sites located at Booker T. Washington High School and Westwood High School. Both locations had closed earlier this year due to lapses in funding. As per xAI, the Musk Foundation’s donation allows clubs to reopen for almost 1,000 students.
The donation will fund staffing, supplies, and transportation, among others. “Kids are the future of humanity,” Elon Musk said in a statement, adding that students need “every chance to shoot for the stars.”
“We’re honored to support the Boys & Girls Clubs of Greater Memphis in reopening these sites, giving kids in underserved communities the tools to build brighter futures,” Musk said.
The gift was praised by local officials, including Boys & Girls Clubs board chair Michael Garriga, who stated that the “commitment will ensure the youth of our community have the opportunities they need to develop their skills and talents to become successful students and future citizens.”
Lifestyle
EV fans urge Tesla to acquire Unplugged Performance for edge in fleet and security industry
Unplugged Performance has built a name for itself by producing performance upgrades for Tesla vehicles.
A growing number of Tesla enthusiasts and longtime community voices are calling on the electric vehicle maker to acquire Unplugged Performance, a California-based aftermarket company best known for tuning Tesla vehicles and developing specialized government fleet solutions under its UP.FIT division.
The idea was once considered a niche proposal among EV fans, but it is now gaining serious attention not just as a performance play but as a strategic move to deepen Tesla’s roots in the fleet and security industry.
A strategic fit
Unplugged Performance has built a name for itself by producing performance upgrades for Tesla vehicles, from track-optimized components to visual and aerodynamic upgrades. But in recent years, its UP.FIT division has pivoted toward a more functional future by outfitting Tesla vehicles like Model Ys for police, military, and government use.
That work has sparked growing calls for closer collaboration with Tesla, especially as the EV maker increasingly leans into autonomy, AI, and fleet services as core components of its next chapter.
“I posted this four years ago, but I think it’s more true now than ever,” wrote Whole Mars Catalog, a well-known Tesla investor and FSD Beta tester, on X. “Tesla should buy Unplugged. But not just as a Performance division. What they are doing with UP.FIT unlocks large government and commercial fleet purchases that can improve utilization.”
Tesla fans such as shareholder Sawyer Merritt echoed the sentiment, calling Unplugged a “great fit within Tesla.” adding, “They are literally located directly next to Tesla’s design studio in Hawthorne.”
Enabling the next wave
Supporters of the idea noted that integrating Unplugged into Tesla’s corporate structure could help accelerate the adoption of autonomous technologies in government sectors. With UP.FIT patrol cars already in use across some U.S. police departments, Tesla fans envisioned a future where self-driving Teslas could potentially revolutionize law enforcement, search-and-rescue, and public service logistics.
“Just imagine how autonomous patrol cars could transform policing and bring us into a safer future,” the veteran FSD tester wrote.
The benefits could also extend to Tesla’s existing consumer base. “They also have some incredible products in the works that I think will appeal to many ordinary Tesla drivers — not just those looking for performance or mods. Stuff that’s so good it should have come straight from the design studio next door,” Whole Mars Catalog noted.
Unplugged Performance, founded in 2013, shares not just a product vision with Tesla, but also geography. Its Hawthorne headquarters sits directly adjacent to Tesla’s design studio, and the two companies have maintained a close working relationship over the years. The aftermarket firm has long positioned itself as a “mission-aligned” partner to Tesla.
In response to the recent calls for acquisition, Unplugged Performance acknowledged the support from the community. “Our very existence is to support the Tesla mission with @UpfitTesla and @UnpluggedTesla,” Unplugged CEO Ben Schaffer posted on X. “We love working with Tesla and are grateful for the community’s support since 2013!”
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