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Porsche begins to market the Taycan in dealerships through customer deposit program
The Porsche Taycan is expected to be released sometime next year, but the German legacy automaker is already starting its marketing efforts for the all-electric car. The stakes are high for the carmaker — if it can design the Taycan in such a way that it rivals the best electric vehicles on the market like the Tesla Model S, the company can establish itself as a leader in the emerging EV market. If the car comes up short of expectations, the Taycan will end up being delegated as a footnote in the list of electric cars that never reached their potential.
Porsche started accepting pre-orders for the vehicle earlier this year, though the company initially extended the offer to several selected countries such as Norway, partly due to the country’s open support for electric mobility. The pre-orders for the vehicle were extended to the United States recently as well, by means of a Deposit Option Program for customers residing in the country. Interested buyers can fill up an online form to be part of the program, after which they will be sent information and updates about the electric car from a selected Porsche dealer. An example of a pre-order form for US-based Porsche Taycan customers can be accessed here.
Porsche is yet to reveal the final production version of the Taycan. The legacy carmaker still uses the Mission E sedan concept in its promotional materials for the upcoming electric car. A number of camouflaged test mules have been made, but the test vehicles are disguised with elements that will surely not make it to the production model, such as twin exhaust pipes at the rear. Despite not revealing the car’s final production model, Porsche Managing Director Alexander Pollich announced last month that the company is seeing a strong, positive reception to the vehicle so far.
Among the legacy automakers that are currently developing an all-electric car, Porsche appears to be one of the most serious about its desire to transition into the electric mobility age. As details of the Taycan trickled out over the years, it became quite evident that the all-electric, four-door sedan would be a serious competitor to the mainstays of the EV industry like the Model S. Porsche even notes that the Taycan will have the same soul and pedigree found in its iconic gas-powered vehicles such as the Porsche 911. Former race car driver Mark Webber echoed this sentiment during a test drive of the car, stating that the Taycan handles and feels very much “like a Porsche.”
Back in 2014, Elon Musk stated that the hoped Tesla “could address the false perception that people have that an electric car had to be ugly and slow and boring like a golf cart.” Just a year after that, Porsche debuted the Mission E sedan concept car at the 2015 Frankfurt Motor Show, and it has become a poster child for Porsche’s transition to electric mobility ever since. Porsche even expanded the Mission E line earlier this year, revealing a more rugged, off-road version of the vehicle dubbed as the Mission E Cross Turismo. The company also stated that by 2025, it aims for “every second Porsche sold to have an electric drive unit,” meaning half of its offerings would be fully electric while the other half will be plug-in hybrids.
The Porsche Taycan is expected to feature the legacy carmaker’s trademark performance, with the vehicle listed with a 0-60 mph time of 3.5 seconds, a range of 310 miles per charge, and a top speed of 155 mph. The electric car is expected to be produced at a facility located at Zuffenhausen, a suburb in Stuttgart, Germany — the same factory where Porsche manufactures some of its finest vehicles like the 911, 718 Boxster, and the 718 Cayman. Porsche is expecting to manufacture 20,000 Taycans per year when it begins production.
Elon Musk
Tesla’s $2.9 billion bet: Why Elon Musk is turning to China to build America’s solar future
Tesla looks to bring solar manufacturing to the US, with latest $2.9 billion bet to acquire Chinese solar equipment.
Tesla is reportedly in talks to purchase $2.9 billion worth of solar manufacturing equipment from a group of Chinese suppliers, including Suzhou Maxwell Technologies, which is the world’s largest producer of screen-printing equipment used in solar cell production. According to Reuters sources, the equipment is expected to be delivered before autumn and shipped to Texas, where Tesla plans to anchor its next phase of domestic solar production.
The move is a direct extension of a vision Elon Musk has been building for months. At the World Economic Forum in Davos this past January, Musk announced that both Tesla and SpaceX were independently working to establish 100 gigawatts of annual solar manufacturing capacity inside the United States. Days later, on Tesla’s Q4 2025 earnings call, he made the ambition concrete: “We’re going to work toward getting 100 GW a year of solar cell production, integrating across the entire supply chain from raw materials all the way to finished solar panels.”
Job postings on Tesla’s website reflect that same target, with language explicitly calling for 100 GW of “solar manufacturing from raw materials on American soil before the end of 2028.”
Tesla job listing for Staff Manufacturing Development Engineer, Solar Manufacturing
The urgency behind the latest solar manufacturing target is rooted in a set of rapidly emerging pressures related to AI and Tesla’s own energy business. U.S. power consumption hit its second consecutive record high in 2025 and is projected to climb further through 2026 and 2027, driven largely by the explosion in AI data centers and the broader electrification of transportation. Tesla’s own energy division, which produces the Megapack utility-scale battery storage system, has been growing rapidly, and solar supply is a critical companion component for the business to scale. Musk has argued that solar is not just a clean energy option but the only one that makes economic sense at the scale AI infrastructure demands.
Tesla lands in Texas for latest Megapack production facility
Ironically, the path to domestic solar independence currently runs through China. Sort of.
Despite Tesla’s stated push to localize its supply chain, mirrored recently by the company’s plan for a $4.3 billion LFP battery manufacturing partnership with LG Energy Solution in Michigan, Tesla still relies on China-based suppliers to keep its cost structure intact.
The $2.9 billion equipment deal underscores a tension Musk himself acknowledged at Davos: “Unfortunately, in the U.S. the tariff barriers for solar are extremely high and that makes the economics of deploying solar artificially high, because China makes almost all the solar.” Building the factory in America requires buying the machinery from the country Tesla is trying to reduce its dependence on.
Tesla named by U.S. Gov. in $4.3B battery deal for American-made cells
The regulatory pathway adds another layer of complexity. Suzhou Maxwell has been seeking export approval from China’s commerce ministry, and it remains unclear how quickly that clearance will come. Still, the market has already reacted, with shares in the Chinese firms reportedly involved in the talks surged more than 7% following the Reuters report that broke the story.
Whether Tesla can hit its 2028 target of 100GW of solar manufacturing remains an open question. Though that scale may seem staggering, especially in such a short timeframe, we know that Musk has a documented history of “always pulling it off” in the face of ambitious deadlines that may slip. But, rest assured – it’ll get done.
Elon Musk
Elon Musk reveals date of Tesla Full Self-Driving’s next massive release
Initially planned for a January or February release, v14.3 aims to add some reasoning and logic to the decisions that Full Self-Driving makes, which could improve a lot of things, including Navigation, which is a major complaint of many owners currently.
Tesla CEO Elon Musk revealed the date of Full Self-Driving’s next massive release: v14.3.
For months, Tesla owners with Hardware 4 have been utilizing Full Self-Driving v14.2 and subsequent releases. Currently, the most up-to-date FSD version is v14.2.2.5, which has definitely brought out mixed reviews. With releases, some things get better, and other things might regress slightly.
For the most part, things are better in terms of overall behavior.
However, many owners have been looking forward to the next release, which is v14.3, about which Musk has said many great things. Back in November, Musk said that v14.3 “is where the last big piece of the puzzle lands.”
He added:
“We’re gonna add a lot of reasoning and RL (reinforcement learning). To get to serious scale, Tesla will probably need to build a giant chip fab. To have a few hundred gigawatts of AI chips per year, I don’t see that capability coming online fast enough, so we will probably have to build a fab.”
Initially planned for a January or February release, v14.3 aims to add some reasoning and logic to the decisions that Full Self-Driving makes, which could improve a lot of things, including Navigation, which is a major complaint of many owners currently.
Tesla Full Self-Driving v14.2 is a considerable improvement from early versions of the suite, but we have written about the somewhat confusing updates that have come with recent versions.
Tesla Full Self-Driving v14.2.2.5 might be the most confusing release ever
They’ve been incredibly difficult to gauge in terms of progress because some things have gotten better, but there seems to be some real regression on a handful of things, especially with confidence and assertiveness.
Musk confirmed today on X that Tesla is already testing v14.3 internally right now. It will hit a wide release “in a few weeks,” so we should probably expect it by late April.
It’s in testing right now. Wide release in a few weeks.
— Elon Musk (@elonmusk) March 19, 2026
Overall, there are high hopes that v14.3 could be a true game changer for Tesla Full Self-Driving, as many believe it could be the version that Robotaxis in Austin, Texas, some of which are driverless and unsupervised, are running.
It could also include some major additions, including “Banish,” also referred to as “Reverse Summon,” which would go find a parking spot after dropping occupants off at their destination.
What Tesla will roll out, and when exactly it arrives, all remain to be seen, but fans have been ready for a new version as v14.2.2.5 has definitely run its course. We have had a lot of readers tell us their biggest request is to fix Navigation errors, which seem to be one of the most universal complaints among daily FSD users.
Cybertruck
Chattanooga Charge: Tesla and EV fans ready for the Southeast’s wildest Tesla party
From Cybertruck Convoys to Kid-Friendly Fun Zones: The Chattanooga Charge Has Something for Everyone
Hundreds of like-minded Tesla and EV enthusiasts are descending on Chattanooga Charge this weekend for the largest Tesla meet in the Southeast. Taking place on March 20–22, 2026 at the stunning Tennessee Riverpark.
If you were there last year, you’ll know that it’s the ultimate experience to see the wildest Teslas in action, see the best in EV tech, and arguably the most fun – finally put a name to the face and connect with those social media buddies IRL! Oh, and that epic night time Tesla light show is a once-in-a-lifetime experience that will transform the Riverpark into something out of a sci-fi film that’s remarkably unforgettable and must be seen in person.
This year’s event takes everything up a notch, with over 100 Cybertrucks expected to be on display, many sporting jaw-dropping modifications and custom wraps that push the boundaries of what these stainless steel beasts can look like.
Whether you’re a diehard Tesla fan, EV supporter, or just EV-mod-curious, the sheer spectacle is worth the drive.
The Chattanooga Charge doesn’t wait until Saturday morning to get started. The weekend technically kicks off Friday, March 20th, and the venue sets the tone immediately. Come share roadtrip stories over drinks at the W-XYZ Rooftop Bar on the top floor of the Aloft Chattanooga Hamilton Place Hotel, with sunset views over the city.
Come morning, nurse your hangover with a some good coffee, and convoy with hundreds of other Tesla and EV drivers through Chattanooga to the event for some morning meet and greets before the speaker panel starts and the food trucks fire up.
Tesla owner clubs travel from across the country to be here, not just to show off their vehicles,, but to connect, share, and celebrate a shared passion for the future of driving.
Sounds like a plan to me. See you there, guys. Don’t miss it. Get your tickets at ChattanoogaCharge.com and join the charge. 🔋⚡
Chattanooga Charge is a premier Tesla and EV gathering inspired by the X Takeover, known as one of the largest Tesla event gatherings. What began as a bold idea from the team at DIY Wraps/TESBROS, hosted in their hometown of Chattanooga, Tennessee, the event quickly became a movement across social media. The first annual Chattanooga Charge united over 16 Tesla clubs from 16 states, proof that the EV community was hungry for something big in the South. Year after year, the event has grown in scale, ambition, and heart.
Tesla’s $2.9 billion bet: Why Elon Musk is turning to China to build America’s solar future
Elon Musk reveals date of Tesla Full Self-Driving’s next massive release
