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Amid Porsche Taycan’s success, German automaker CEO looks towards e-fuels

Credit: Christoph Bauer

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The Porsche Taycan has seen success since its release, and it has become extremely evident this year. In a statement to auto motor und sport, Porsche CEO Oliver Blume stated that orders for the Taycan are slated to exceed the company’s original 20,000-unit goal for 2020. Amidst the Taycan’s momentum, Porsche appears to be looking towards other sustainable solutions that could keep even its internal combustion vehicle business going. 

“Despite the closure of dealerships and factories during the first wave of corona, we will surpass our original target of 20,000 vehicles sold this year,” Blume said. 

While addressing the German media outlet, Blume remarked that Porsche was only able to sell 4,480 units of the Taycan during the first half of 2020. But by the end of October, Taycan sales rose dramatically to 10,994. Considering Blume’s statement, it appears that Porsche is poised to sell about 10,000 more Taycans in the fourth quarter alone. 

Porsche’s electric vehicle program is only bound to get more prominent. The Taycan Cross Turismo, a variant of the Taycan that’s optimized for utility, is expected to be released soon. The all-electric Macan, an EV version of one of the company’s best-selling vehicles, is expected to be released in the near future as well.

Despite the projected success of Porsches electric line of cars, Blume expressed some support for the development of e-fuels. His stance on e-fuels seems to oppose Volkswagen’s, Porsche’s parent company. 

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“Synthetic fuels are not in competition with electromobility, but complement (EVs) sensibly, especially backwards,” Blume said. 

Porsche’s Development Director Michael Steiner shared a similar opinion about e-fuels in a previous press release. Steiner acknowledged that electric vehicles have pushed the auto industry to pursue more sustainable alternatives to fuel. However, he believes e-mobility isn’t changing the auto industry fast enough. The Development Director argued that developing synthetic fuels was important because the combustion engine would still dominate the automotive world for many years. 

“Electromobility is an absolutely inspiring and convincing technology. But taken on its own, it is moving us towards sustainability less quickly than we want to. That is why we are also committed to the topic of eFuels – also with regard to possible uses in motorsport,” Steiner said. 

While Porsche’s stance on the use of e-fuels is understandable considering its pedigree as a sports car maker, the adoption of alternative fuels as a replacement for fossil fuels presents a lot of challenges. The production of e-fuels is complex as they typically utilize hydrogen, which is obtained by electrolysis. Since hydrogen is generated from water, it requires large amounts of electricity. Some would argue that this electricity could simply be used to power vehicles like the Taycan and the electric Macan directly. E-fuels are unavailable on a large scale as well, and it remains to be seen if an infrastructure would be set up in the near future. 

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Maria--aka "M"-- is an experienced writer and book editor. She's written about several topics including health, tech, and politics. As a book editor, she's worked with authors who write Sci-Fi, Romance, and Dark Fantasy. M loves hearing from TESLARATI readers. If you have any tips or article ideas, contact her at maria@teslarati.com or via X, @Writer_01001101.

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Elon Musk

SpaceX Starship just nailed something it’s never done before

SpaceX’s Starship flew successfully Friday, landing both stages and deploying its first Starlink V3 satellites.

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Starship’s thirteenth test flight delivered exactly what SpaceX needed with a clean liftoff, two successful stage recoveries, and the first real payload the vehicle has ever carried to space. Booster 20 and Ship 40 lifted off at 5:51 p.m. CT from Starbase, and by the time the mission wrapped roughly an hour later, both halves of the rocket had done exactly what they were supposed to do.

Booster 20 separated from Ship 40 a few minutes into the flight and stuck a controlled splashdown in the Gulf of Mexico about six minutes after liftoff. That is a meaningful turnaround from Flight 12 in May, when the booster lost several engines during its boostback burn before a hard water landing attempt.


Starship 40’s performance was arguably the bigger win. The vehicle deployed the first 20 operational Starlink V3 satellites Starship has ever carried, then flew a suborbital arc to a landing in the Indian Ocean that SpaceX commentator Dan Huot called the company’s softest splashdown yet. “This is a dream scenario for this team that’s trying to get this heat shield data,” Huot said on the live broadcast, according to Space.com’s live coverage. “I’m a little over the moon right now. Wow. Lucky number 13.”

Unlike the mass simulators SpaceX flew on Flight 12, these were production Starlink V3 satellites, meant to extend solar arrays and antennas and attempt to link with the broader constellation before reentering minutes later. Getting real hardware through a full deploy sequence on only the second flight of the V3 generation keeps Starship on schedule for the payload work NASA is counting on for future Artemis lunar landings.

— TESLARATI (@Teslarati) July 25, 2026

The flight also arrives at a moment when SpaceX needed a win. SPCX has traded below its $135 IPO price since mid-July, as Teslarati reported when the mission slipped to Friday, and short interest has climbed to roughly a third of the tradable float. A clean flight will not fix a balance sheet, but it does answer the one question SpaceX absolutely needed answered this week: whether the fixes made after the July 16 abort would hold up under real flight conditions. They did, on both stages, on the first try after the redesign.

SpaceX has not set a target date for Flight 14, though the company has said it wants to push toward an orbital attempt on the next mission. After Friday, that goal looks a lot more within reach.

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Tesla’s Supercharger Diner probably just secured more locations

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tesla diner
Credit: Tesla

Tesla’s Supercharger Diner in Los Angeles dominated the company’s global usage rankings after just one year, proving the concept is more than just a one-off novelty location that will fade away.

The performance could incite the company to build more locations, something that CEO Elon Musk has hinted at for some time.

Tesla’s Supercharger Diner delivered 21.2 GWh of energy in its first year of operation, the company’s head of Charging, Max de Zegher, revealed on X. Of the top 10 most utilized Supercharger locations in Tesla’s global infrastructure, the Diner in Los Angeles was the most used by drivers, and it wasn’t particularly close:

On its launch day one year ago, nobody was too sure what the Tesla Diner would be about. It seemed like an interesting concept, and considering it had been in the works for years, it was a highly anticipated launch that many were looking forward to.

Based on its success, we could see additional Diners with Superchargers built throughout the United States, and potentially beyond. Musk has said on several occasions that the company would be willing to bring the Diner idea to more markets.

Tesla makes major change at Supercharger Diner amid epic demand

Of the markets that Musk has mentioned, both Palo Alto and Austin have come to be perceived as ideal selections. However, there are no concrete plans as of now to build new Supercharger Diners anywhere; the location on Santa Monica Boulevard will remain the exclusive spot to pick up Tesla-inspired eats, at least for the time being.

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Investor's Corner

Tesla short sellers win big after shares fall after earnings

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A red Tesla Roadster driving around a turn
(Credit: Tesla)

Tesla short sellers won big following the company’s massive fall on Wall Street after it reported subpar Earnings on Wednesday.

Tesla short sellers collected about $4.12 billion in single-day profits on Thursday, according to BloombergShares fell as much as 15 percent during Thursday’s session. It closed as one of the worst days for Tesla on Wall Street in the past three years.

Investors sold off the stock after Tesla said it would aggressively direct its spending toward AI and its Optimus robot project. The company had record revenues, which were driven by one of the strongest quarters in terms of vehicle deliveries in company history.

However, it missed EPS estimates by reporting just $0.33, a far cry from the $0.53 analysts expected.

S3 Partners reported that about 3 percent of Tesla’s outstanding stock is sold short. Managing Director at S3, Ihor Dusaniwsky, provided the short seller’s potential profit, as well as another figure: shorts have likely had paper gains of $8.92 billion this year, as Tesla shares are down 30 percent in 2026.

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Tesla has burned short sellers many times in the past, but the company’s latest Earnings Call was a chance for those skeptics to taste some payback. Although the company gave some very transparent information regarding future projects, the rollout of Robotaxi, Optimus, and Semi, many investors took their profits on Thursday.

Notable short sellers like Michael Burry have been transparent about their skepticism around Tesla shares. Burry just revealed three weeks ago that he had opened up a new short on the stock, stating he shorted Tesla shares at $416.22. “Happy it jumped back to this level,” he said in a blog post.

At the time of publication, Tesla shares were down about 3 percent and the stock was trading at $309.92.

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