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Full Recap of Tesla’s 2015 Annual Shareholder Meeting

At the Tesla Annual Shareholder Meeting, chairman Elon Musk touched on a number of subjects, including cars, the GigaFactory, battery storage and space travel.

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Tesla growth chart used at 2015 annual shareholder meeting

Tesla growth chart used at 2015 annual shareholder meeting

During his remarks at the Tesla annual shareholder meeting on Tuesday, chairman Elon Musk touched on a wide range of topics from the AutoPilot system, the GigaFactory, residential and utility scale grid storage, and life on Mars. Here’s a synopsis.

Car Stuff

Musk told the meeting that he anticipates sales volume will continue to grow 50% per year, on average, for the next several years. The company has opened a new casting and machining center near the Fremont factory. Moving production functions there has opened up room at the factory to install a new assembly line capable of producing 3 times as many cars as the current line. A new paint facility capable of handling up to 500,000 cars a year has also been installed.

The Model X is undergoing final pre-production tweaking and will start production in “3 to 4 months.” In response to a question, Musk said that mounting the battery pack low in the chassis makes the Model X one of the safest SUV’s on the road. He went on to say that, like the Model S, it will achieve some of the highest crash test ratings of any car on the road.

“[I]t’s turning out to be a really great car. I think the Model X may arguably be a better SUV than the Model S is as a sedan. We want to make sure obviously that some of the key features of the Model X, particularly the Falcon Wing door and the way the second row seats are done …is…just right, and provide true functionality and true value improvements versus just sort of feeling gimmicky. It’s got to be a genuine improvement in utility and aesthetics, so getting those final nuances right for the Model X is what we’re focused on right now.”

When asked about the affordable mass-market Model 3, he said it would be available only with a single motor at first to keep costs down but would be offered in a dual motor version as well.

He did have exciting news about the Supercharger network. The company is fitting solar panels to as many Supercharger locations as possible. He assured the audience that those that could not be converted to solar power would soon get their electricity only from renewable power sources.

Musk  also said the company has created a new liquid cooled charging cord that is significantly thinner and more flexible than the one used now. Not only does liquid cooling make the cable more elegant, it will permit the use of higher powered Supercharger facilities in the future.

He emphasized that the system will continue to expand in North America and other countries to permit Tesla owners to enjoy free long distance driving for life. He did say that owners who use Superchargers for all their daily charging can expect to receive a “note” from the company.

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With regard to the AutoPilot suite of autonomous driving features, Musk indicated that the company is busy testing and upgrading the system. “We’re making gradual progress towards what I’d say is a releasable bit of software. But it is quite a tricky thing and we want to make sure that our testing is exhaustive before we release the software. But if we keep making progress, I think we may be able to get it out to all the access customers which is sort of our public beta program around the end of this month.”

Full implementation is not expected for about 3 years, with a lot depending on how regulators in the US and abroad react to it. He said that the system at this point is intended to function like the auto pilot in airplanes — there to help but not to allow drivers to sleep through their journey to arrive alert and refreshed at their destination…..yet.

Musk admitted that interest in battery swapping was far lower than expected. He indicated that the company is focusing more on improving Supercharger performance and less on building battery swap locations.

Tesla PowerWall

One of the biggest announcements of the day concerns the Tesla PowerWall. Some critics have chirped that the units introduced to great fanfare in April were too small to be worth the cost. “I am very happy to announce that we’ve dramatically increased the power capability of the Powerwall. So it’s actually going to go from having 2 kilowatts steady, 3.3 kilowatt peak to a 7 kilowatt power, 5 kilowatt steady, price is unchanged. So, it basically more than doubled the power output of the Powerpack and the price is going to stay the same.”

The company will prioritize deliveries to people who already have a residential solar system or who are installing one. Why? Because an inverter will be already included in their system, meaning adding a PowerWall will cost only about $3,500 for the unit and about $500 for installation. That’s huge.

But even with that announcement, Musk admitted that the PowerWall may not make economic sense for most customers in the US because the differences between the cost of electricity during a 24 hour period are usually not large enough for there to be a pay back on the cost of the system in a reasonable period of time. He cites Germany, Australia and Hawaii as markets where the PowerWall makes more economic sense.

The company focus is on grid scale storage, which it expects will account for 80% of its stationary battery business. “That’s where the economics are very compelling because there is an important difference between price and cost. The cost to the utilities of between day and night is quite substantial because the power usage is often sort of 2:1 at least if not greater than 2:1, sometimes substantially greater than 2:1 between peak day usage and trough night usage.”

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Musk told the audience that utility companies look favorably on using Tesla battery storage units because they are more compact than what competitors offer, so they can fit into the footprint of existing substations without the need to acquire more land and the permitting issues that may create. He says utilities are just like residential customers — they appreciate that the Tesla units are basically “plug and play” ready, with no hassles or headaches.

The GigaFactory

Musk said the GigaFactory was coming along smoothly, with production expected to begin next year with full capacity expected within 3 years. In response to a question from the audience, he responded, “Our focus right now is just making sure that we build the Gigafactory version one correctly and that’s going to be quite a difficult challenge over the next few years. We’ll have the first part of it active next year but then we want to try to get to full production in roughly three years…that’s going to be quite a challenge. And I think once we get to that point we want to figure out where to put Gigafactory Two and Three.”

He says the GigaFactory will have the capacity to build 50 gigawatt-hours of batteries a year. “And that should allow for 500,000 cars to be produced a year plus have 15 gigawatt-hours left over for stationary. The way it’s looking, demand for stationary is higher than expected, so we’re looking at potentially expanding the output capability of the Gigafactory to meet the higher demand for stationary.”

SpaceX

An audience member asked when SpaceX would be going public and Musk responded that a SpaceX IPO was a long way off, primarily because the stock market is focused on quarterly reports and has an attention span limited to 1 to 2 years maximum. He said the timeline for SpaceX was quite a bit beyond that. Then he dropped this bomb:

“I’m trying to build a city on Mars and that ends up sacrificing profitability for a really long time. I think it would be not super loved by the public markets. I’d expect with SpaceX that we will probably go public once we will have a regular flights to Mars.”

The Take Away

One stockholder asked Elon Musk what his goals for the company are. He gave this answer, which may serve as the overarching statement that underlies everything he and his various companies are attempting to accomplish.

“Our goal at Tesla is pretty straight forward; it’s really to accelerate the advent of sustainable energy and particularly sustainable transport. So in order for humanity to have a good future or for life…we have to figure out how to make that future sustainable, meaning not to have crazy amounts of CO2 in the atmosphere and ultimately get into situation of hydrocarbon scarcity, which would be economically disastrous.

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“So, that’s what we’re focused on. Our primary goal is to accelerate the advent of sustainable transport and then, with the batteries, help the advent of sustainable energy production.”

Quoted material is courtesy of Seeking Alpha transcription service.

 

 

"I write about technology and the coming zero emissions revolution."

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Tesla Semi gets its largest order yet

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Credit: Einride

Tesla got its largest order for the all-electric Class 8 Semi yet, a 500-unit order from Einride AB, a Swedish trucking company.

Einride made the announcement this morning following its second-quarter earnings call. The company said it plans to use 500 Tesla Semi units on its fleet intelligence platform, called Saga AI. The deployments will serve large companies like Amazon and will extend Einride’s electric freight network across logistics routes in California, New Jersey, Texas, Illinois, and Georgia.

The deployment is being carried out in several phases over the next two years as Tesla ramps production of the Semi at its dedicated production facility in Sparks, Nevada. Einride will receive its first Semi units in September.

Saga AI

Saga AI is Einride’s dedicated fleet intelligence platform. It enables scaled adoption of electric trucks for freight use and allows shippers to integrate electric capacity without the operational burden or capital risks of managing a fleet. This helps integrate cost-efficient logistics and makes budgeting and forecasting much more accurate.

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Tesla Semi’s Adoption

The Tesla Semi is now gathering large-scale clients past those who have helped the company operate a Pilot Program to gain initial information and feedback from real-world drivers.

Perhaps the biggest and most notable is that of Frito-Lay and PepsiCo., who have worked with Tesla for the past several years to dial in the finer details of the truck, including its efficiency and operation-related components.

Tesla Semi gets strange-but-understandable comparison from Jay Leno

There has been tremendous progress in that time, and it even catalyzed Tesla to make some design changes, which were unveiled earlier this year.

But Einride CEO Roozbeh Charli says his company’s partnership with Tesla will continue to push those things forward:

“This deployment is yet another proof point that we can execute at the scale our customers demand. Working closely with Tesla to bring next-generation Semis into active operations quickly and at scale is a testament to the strength of that partnership, and how quickly this technology is maturing from promise to daily operations.”

Tesla Semi is already winning over truck drivers

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Additionally, Dan Priestley, the Director of the Semi Program at Tesla, said the partnership is ideal due to Einride’s focus on sustainable transport:

“Einride is at the forefront of sustainable freight, and we are thrilled to deepen our relationship with them through this order of 500 Semis. EV heavy trucks provide lower costs per mile from fuel savings, reduced maintenance, and better uptime over diesel trucks. These savings increase further through operational efficiency when deploying EV trucks at scale, and we are excited that Einride recognizes this and look forward to supporting their deployments.” 

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India tells Elon Musk’s X to “Follow the Law” in latest censorship update

Elon Musk says X now exposes government censorship, but India’s secrecy laws complicate that promise.

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Elon Musk’s promise to make government censorship requests on X “clearly visible” is running into a wall in India, where the law forbids the very disclosure Musk is promising.

On August 15, Musk responded to an update from X’s open-source algorithm team by writing “Any censorship required by governments is now clearly visible.” The claim referred to a change X pushed two days earlier to its public xai-org/x-algorithm repository, which now includes a controversial filter written directly into the code. The filter suppresses posts from 665 accounts flagged by Brazil’s Superior Electoral Court from appearing in the For You feed of any viewer located in Brazil, unless the viewer already follows the account. The election tied to the filter is scheduled for October 4.

India’s government wasn’t as impressed, and responded on Monday that “X will have to follow the law of the land,” in response to Musk’s transparency push covered by the Times of India. The problem is structural rather than political. India issues content blocking orders under Section 69A of its IT Act, and Rule 16 of the accompanying 2009 Blocking Rules requires those orders to stay confidential. Publishing an India equivalent of the Brazil filter, naming specific accounts and citing specific government orders, would itself violate Indian law. Government use of Section 69A has grown from roughly 6,000 orders a year between 2018 and 2023 to about 24,300 in 2025, according to a Tech Times report.

Elon Musk shares details on X vs. Brazil conflict

The contrast puts Musk’s transparency pledge in an odd spot. It works largely as advertised in Brazil, where electoral law requires disclosure and X can point to specific account IDs and a specific court order in public code. It cannot work the same way in India, where the law requires the opposite. X users in India will keep seeing content disappear from search and their feeds without any public accounting of why, even as X tells the rest of the world that its censorship compliance is now inspectable.

This isn’t the first time X’s fights with a national government have shaped how the platform operates. Brazil’s Supreme Court ordered X to suspend the accounts of sitting lawmakers and journalists in 2024, a standoff that cost X its Brazilian revenue for months and froze Starlink’s local accounts before the investigation into Musk and X was closed in March with no evidence of wrongdoing found. X also sued California over a state law requiring moderation disclosures, arguing the mandate itself violated the First Amendment.

Whether India’s government pursues anything beyond a public statement remains to be seen. For now, the mismatch between what X can legally publish and what different governments legally allow it to publish is the real story behind Musk’s seven word claim.

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Tesla Cybercab launch preparations have begun

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Credit: TechOperator | X

Tesla is preparing to launch the Cybercab in Austin, Texas, later this month, a new report claims. Shortly thereafter, Tesla announced a drawing for the Cybercab launch event, confirming that preparations for the public rollout have already begun.

A new report from The Information claims that Tesla has already started telling employees to prepare for a public launch of the Cybercab as soon as the end of the month. The vehicle will launch publicly to riders in Austin initially.

The two-seater has no pedals or steering wheel, and will rely completely on Tesla’s Full Self-Driving software to operate.

While the report went unconfirmed from Tesla, the company launched a lottery to ride in a Cybercab at an upcoming launch event, essentially confirming that preparations are underway:

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Cybercab entered production at Gigafactory Texas back in April, with initial units being test mules for the company as it has put the car in a variety of environments and climates. Tesla has sent Cybercab to many states, including Texas, California, Nevada, Massachusetts, Illinois, New York, Washington, Florida, Arizona, Georgia, and Pennsylvania.

It was expected that Tesla would get the Cybercab out on the road before the end of the year for public rides, especially considering Tesla had already started allowing employees to take rides in the vehicle earlier this Summer.

Tesla starts testing its Starlink-integrated Cybercab on public roads

This is a huge development, not only with the Cybercab program, but for Tesla’s self-driving program. Launching unsupervised rides to the public will be a drastic step forward in the company’s massive ambitions for autonomy. It is a long time coming, too. Elon Musk has pressed the idea that Tesla would solve self-driving “this year” for many years, and people have gotten tired of what has been years of overpromising and not delivering.

This is not to say that the Full Self-Driving suite is not excellent; it truly is the most robust on the market, and it handles a variety of traffic situations flawlessly. It definitely has its faults, but generally, it is fantastic.

Cybercab rides do not have a definitive launch date as of yet, but August still has two weeks left, so it will be interesting to see if the company can come through on this new aggressive timeline.

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