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Rivian announces R1T pickup truck: $69k starting price, 400+ mile range, and 11k-lb towing capacity

[Credit: Rivian]

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US-based EV startup Rivian has come out of the shadows to announce the specs of its first vehicle — the R1T all-electric pickup truck. The R1T, which seats five passengers, is designed from the ground up to be as comfortable off the beaten path as it is on paved roads. Armed to the teeth with clever features and cutting-edge technology, Rivian’s first entry into the electric vehicle market has the potential to be a game-changer.

Rivian spent the better part of the past decade developing its first vehicles — the R1T pickup truck and the R1S SUV, which is set to be unveiled tomorrow at the LA Auto Show. Only the specs of the R1T have been unveiled so far, though in terms of performance, range, and features, the pickup truck is notably impressive. The R1T, for one, is equipped with four electric motors, each one having a power capacity of 147 kW, as well as 3,500 Nm of grounded torque per wheel. 

Three battery pack variants will be offered for the vehicle — a 180 kWh battery that is expected to give 400+ miles of range per charge, a 135 kWh option that gives 300+ miles of range per charge, and a 105 kWh variant, which will give about 230+ miles of range per charge. Rivian plans to start manufacturing the R1T’s higher-end options first, followed by the entry-level version, which starts at $69,000 within 12 months from the start of production. Production for the R1T is expected to begin in 2020. 

The Rivian R1T all-electric pickup truck. [Credit: Rivian]

Being a vehicle designed for the outdoors, the Rivian R1T has the capability to wade through up to 1 meter of water. The pickup, while comparable in size to trucks like the Ford Ranger and the Toyota Tacoma, also outguns its competition in terms of towing capacity. Thanks to its four electric motors, the R1T has a towing capacity of 11,000 pounds, a figure that is more comparable to America’s best-selling vehicle, the larger Ford F-150.

There’s also a lot of storage in the R1T, with a frunk that offers 11.7 cubic feet (330 liters) and a “gear tunnel” — a storage area that spans the width of the vehicle, — that provides an additional 12.4 cubic feet (350 liters) of space. Rivian notes that the gear tunnel would be perfect for storing items like skis, fishing rods, and golf bags. The all-electric pickup’s bed is also fitted with three 110-volt outlets with more than 400 watts available at each, as well as a compressed air source for filling in bike tires.

While the Rivian R1T is evidently designed to be a vehicle that is at home in rough terrain, the pickup truck still features some of the trademark features of premium electric vehicles. Just like Tesla’s electric cars, the R1T features impressive acceleration, with the entry-level truck hitting 60 mph in 4.9 seconds and the 180 kWh top-tier variant going from 0-60 in 3.2 seconds. Interestingly, the mid-level 135 kWh variant of the R1T is the quickest, with a 0-60 mph time of 3 seconds flat. All three versions of the vehicle have a top speed of 125 mph, similar to the Mid Range Model 3 RWD. 

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The Rivian R1T all-electric pickup truck. [Credit: Rivian]

The R1T’s futuristic approach to adventure could be seen in the design flourishes on its interior. The vehicle is equipped with a 15.6″ landscape-oriented center touchscreen, as well as a 12.3-inch display that takes the place of an instrument cluster. A 6.8-inch touchscreen is placed at the back of the center console, giving rear passengers infotainment and climate control access. The R1T’s steering wheel also features two thumb dials, just like the Model 3. Finally, the R1T is fitted with hardware that allows it to be fully self-driving in the future, thanks to a suite of cameras, lidar, radar, ultrasonic, and high-precision GPS technologies.

In a statement to The Verge, Rivian CEO and founder RJ Scaringe stated that the company is laser-focused on the adventure niche. The founder further explained that Rivian stayed largely in the shadows over the past years to ensure that its first vehicles are refined and competitive once they enter the market.

“They may have different form factors, they may be different sizes, but every single one of [our products] has to have this Patagonia-like feel of enabling adventure. We want to keep that very sharp. We want to focus only on the adventure space, so customers understand what we stand for.”

“We were quiet in stealth mode to avoid getting caught in this sort of hype cycle, and we said let’s make sure we have all the pieces lined up — the vehicle, the technology, the team, the supply chain, the manufacturing plant — before we actually talk about it. Because of that, some people have been questioning [us]. People need to see that this is very, very real,” Scaringe said.

Interested buyers could place a refundable deposit of $1,000 for the Rivian R1T here

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla has one big financial question to answer for investors: Morgan Stanley

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Credit: Tesla

In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.

Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.

The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”

Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”

Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”

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Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.

Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.

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Investor's Corner

SpaceX AI investment gamble will make it a big winner, firm says

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Credit: SpaceX

SpaceX’s massive investment in AI will make it a big winner, Argus Research said after the company’s successful earnings call last week.

The firm also upgraded shares to a Buy from Hold and set a $160 price target.

SpaceX (NASDAQ: SPCX) is currently recovering from its heavy AI infrastructure investments, as it spent nearly $16 billion in Q2 alone. The company did this primarily by monetizing high-demand GPU compute capacity at a much faster pace than traditional data center economics would suggest.

Company CFO Bret Johnsen said that SpaceX would be able to pay back anything on new deployments within a year.

There are plenty of ways the company can do this:

Leasing excess compute capacity through contracts

SpaceX has already built Colossus and Colossus II, largely for its own model training. However, much of that capacity is already rented out to third parties. It already has major deals with Anthropic, Google, and Reflection AI. These partnerships are adding billions per month to SpaceX’s spreadsheet.

SpaceX is charging Anthropic massive money for its compute

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High utilization driven by industry-wide scarcity

The demand for advanced AI training and inference capacity continues to exceed what is available for use. SpaceX can fill new racks quickly after they come online, so the capital deployed converts into revenue with minimal idle time.

Additionally, management and outside observers have described the new compute capital as behaving more like a cost-of-goods-sold than traditional multi-year capex, especially because of this rapid monetization pattern.

Capacity has already scaled from ~0.4 GW a year to 1.4 GW annually by the end of Q2. There are targets of more than 2 GW by year-end.

High incremental margins on the rental business once capacity is online

GPU cloud providers often operate at strong gross margins. SpaceX can monetize capacity that was already partially built or can be added efficiently. This means that incremental EBITDA margins on the rental revenue are usually high. This accelerates cash recovery relative to the gross capital outlay.

Parallel monetization of its own AI software and applications

Beyond pure infrastructure rental, SpaceX also generates revenue from Grok through subscriptions and usage, from X through ads, data, and other related services, enterprise APIs, and the planned integration of the Cursor coding tools acquisition.

These application layers ride on the same compute infrastructure and provide additional high-margin streams that could offset build-out costs. AI-segment revenue overall rose sharply to about $2.6 billion in Q2, according to Motley Fool. This was driven primarily by the infrastructure contracts, but the software side is also partially responsible.

Efficient, large-scale deployment and vertical integration advantages

SpaceX has emphasized the rapid construction of power and cooling infrastructure and favorable cost-per-megawatt economics relative to industry benchmarks in some disclosures.

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Combined with its ability to scale capacity aggressively and the fact that many contracts start generating revenue within months of capacity coming online, the effective payback compresses dramatically compared with more conventional multi-year data-center projects.

SpaceX’s dominant near-term recovery path will turn the AI clusters into a hyperscale-style compute rental business for other leading AI companies while still using a portion for internal models.

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Tesla headlights cause recall of over 20,000 Model 3 and Model Y

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Tesla headlights have caused a recall of over 20,000 of the company’s two most popular vehicles, the Model 3 and Model Y, due to the low-beam bulb exceeding the maximum allowed intensity according to federal standards.

Tesla initiated the recall with the National Highway Traffic Safety Administration (NHTSA) this morning, stating that the low-beam output “exceeds the maximum allowed intensity in the outer upper-right and outer upper-left areas of the 10U and 90U zone, as prescribed in FMVSS No. 108.”

Tesla sourced the impacted headlights from Marelli Automotive Lighting, a Mexico-based company. The recall impacts 2020-2023 Model Y vehicles and 2017-2023 Model 3 vehicles. It is estimated that every VIN in this recall is impacted by the defect.

Typically, Tesla would remedy recalls of this nature through an Over-the-Air software update, which has been a major focus of criticism by the company and its supporters because the NHTSA still refers to it as a “recall,” even though it requires no action by the vehicle owner. The fix is shipped over the internet and downloaded to the car.

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However, there appears to be a potentially different solution for this problem. Tesla has not developed a remedy for this issue, so it could potentially be on the way. The big issue appears to be the fact that these recalled lamps are out of production, and this is an old body style for both vehicles. The headlights and front-end designs are completely different.

Tesla switched to another supplier when the affected headlight design was discontinued. It plans to begin notifying owners of their remedy options by September 15.

Tesla filed a petition protesting the recall to fix the vehicles’ headlight issue, but the NHTSA denied it. Now, Tesla will come up with a solution to fix it.

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