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Rivian announces R1T pickup truck: $69k starting price, 400+ mile range, and 11k-lb towing capacity

[Credit: Rivian]

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US-based EV startup Rivian has come out of the shadows to announce the specs of its first vehicle — the R1T all-electric pickup truck. The R1T, which seats five passengers, is designed from the ground up to be as comfortable off the beaten path as it is on paved roads. Armed to the teeth with clever features and cutting-edge technology, Rivian’s first entry into the electric vehicle market has the potential to be a game-changer.

Rivian spent the better part of the past decade developing its first vehicles — the R1T pickup truck and the R1S SUV, which is set to be unveiled tomorrow at the LA Auto Show. Only the specs of the R1T have been unveiled so far, though in terms of performance, range, and features, the pickup truck is notably impressive. The R1T, for one, is equipped with four electric motors, each one having a power capacity of 147 kW, as well as 3,500 Nm of grounded torque per wheel. 

Three battery pack variants will be offered for the vehicle — a 180 kWh battery that is expected to give 400+ miles of range per charge, a 135 kWh option that gives 300+ miles of range per charge, and a 105 kWh variant, which will give about 230+ miles of range per charge. Rivian plans to start manufacturing the R1T’s higher-end options first, followed by the entry-level version, which starts at $69,000 within 12 months from the start of production. Production for the R1T is expected to begin in 2020. 

The Rivian R1T all-electric pickup truck. [Credit: Rivian]

Being a vehicle designed for the outdoors, the Rivian R1T has the capability to wade through up to 1 meter of water. The pickup, while comparable in size to trucks like the Ford Ranger and the Toyota Tacoma, also outguns its competition in terms of towing capacity. Thanks to its four electric motors, the R1T has a towing capacity of 11,000 pounds, a figure that is more comparable to America’s best-selling vehicle, the larger Ford F-150.

There’s also a lot of storage in the R1T, with a frunk that offers 11.7 cubic feet (330 liters) and a “gear tunnel” — a storage area that spans the width of the vehicle, — that provides an additional 12.4 cubic feet (350 liters) of space. Rivian notes that the gear tunnel would be perfect for storing items like skis, fishing rods, and golf bags. The all-electric pickup’s bed is also fitted with three 110-volt outlets with more than 400 watts available at each, as well as a compressed air source for filling in bike tires.

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While the Rivian R1T is evidently designed to be a vehicle that is at home in rough terrain, the pickup truck still features some of the trademark features of premium electric vehicles. Just like Tesla’s electric cars, the R1T features impressive acceleration, with the entry-level truck hitting 60 mph in 4.9 seconds and the 180 kWh top-tier variant going from 0-60 in 3.2 seconds. Interestingly, the mid-level 135 kWh variant of the R1T is the quickest, with a 0-60 mph time of 3 seconds flat. All three versions of the vehicle have a top speed of 125 mph, similar to the Mid Range Model 3 RWD. 

The Rivian R1T all-electric pickup truck. [Credit: Rivian]

The R1T’s futuristic approach to adventure could be seen in the design flourishes on its interior. The vehicle is equipped with a 15.6″ landscape-oriented center touchscreen, as well as a 12.3-inch display that takes the place of an instrument cluster. A 6.8-inch touchscreen is placed at the back of the center console, giving rear passengers infotainment and climate control access. The R1T’s steering wheel also features two thumb dials, just like the Model 3. Finally, the R1T is fitted with hardware that allows it to be fully self-driving in the future, thanks to a suite of cameras, lidar, radar, ultrasonic, and high-precision GPS technologies.

In a statement to The Verge, Rivian CEO and founder RJ Scaringe stated that the company is laser-focused on the adventure niche. The founder further explained that Rivian stayed largely in the shadows over the past years to ensure that its first vehicles are refined and competitive once they enter the market.

“They may have different form factors, they may be different sizes, but every single one of [our products] has to have this Patagonia-like feel of enabling adventure. We want to keep that very sharp. We want to focus only on the adventure space, so customers understand what we stand for.”

“We were quiet in stealth mode to avoid getting caught in this sort of hype cycle, and we said let’s make sure we have all the pieces lined up — the vehicle, the technology, the team, the supply chain, the manufacturing plant — before we actually talk about it. Because of that, some people have been questioning [us]. People need to see that this is very, very real,” Scaringe said.

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Interested buyers could place a refundable deposit of $1,000 for the Rivian R1T here

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla and SpaceX take “Terafab” Trademark fight to Federal Court

Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.

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SpaceX Terafab rendering

Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.

The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.

What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.

TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.

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Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.

The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.

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NHTSA just escalated its Tesla Cybercab investigation in a big way

NHTSA escalated its Cybercab audit into a sworn Special Order with a September 30 deadline.

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Federal regulators have moved from asking Tesla questions about its Cybercab to demanding sworn answers. The National Highway Traffic Safety Administration issued a Special Order that requires a Tesla officer to sign an affidavit attesting to the completeness of the company’s responses, with a deadline of September 30.

The order builds on Audit Query AQ26002, which NHTSA opened on September 3, the same day Tesla began commercial Cybercab service in Austin. Teslarati covered that initial inquiry when it surfaced, noting the agency wanted to understand how Tesla certified a vehicle with no permanently attached steering wheel, pedals, or mirrors as compliant with Federal Motor Vehicle Safety Standards. A Special Order is a different tool and converts a fact finding review into a legally enforceable demand, the same mechanism NHTSA used against Tesla in 2023 during its Autopilot investigation.

Several of the 21 requests target a specific gap in Cybercab’s design. One asks whether Tesla used temporarily attached human controls at any point to help certify the vehicle, and if so, which standards depended on that equipment being present. Another quotes an existing rule directly: “The service brakes shall be activated by means of a foot control.” Cybercab has no foot pedal. NHTSA wants a detailed explanation of how the vehicle satisfies that requirement, and how it complies without the kind of exemption granted to Zoox in July under Part 555, the regulatory pathway built for steering wheel free vehicles.

The order does not claim Cybercab is unsafe or that Tesla broke a rule. It requires Tesla to explain, under oath, the reasoning behind decisions the company already made when it self-certified the vehicle. That distinction matters, but so does the exposure. Motor1’s reporting, summarized here, put potential civil penalty exposure as high as $139 million if NHTSA later finds the certification was flawed, on top of whatever criminal risk comes with a false sworn statement.

Tesla has not said publicly how it plans to respond. Cybercab is still carrying passengers in Austin through the Robotaxi app while the September 30 deadline approaches, and the company has continued expanding the vehicle’s footprint even as the regulatory question remains open. The Special Order does not pause any of that and just sets a date by which Tesla has to put its certification logic on the record, with a company officer’s name attached to it.

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Investor's Corner

Tesla uber bull Ron Baron says ‘the time to buy the stock is now’

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Credit: Tesla

In a new interview on Wednesday, Tesla uber bull Ron Baron said that anyone looking to buy the company’s stock should do so as soon as they can.

Baron, founder and CEO of Baron Capital and one of Tesla’s most persistent institutional bulls, used a CNBC Squawk Box appearance on Wednesday to deliver a familiar message with fresh urgency: In his opinion, Tesla stock is a buy:

“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.”

The Baron Capital frontman’s case is built around Full Self-Driving. Tesla reported 1.48 million active FSD subscriptions in the second quarter, up 56 percent year over year, and company officials have said roughly 55 percent of new North American deliveries left with a subscription enabled.

Baron framed that attach rate as proof the product is moving from enthusiast extra to default expectation, and as a reason software, not just vehicle volume, should drive the next phase of value.

His conviction on Tesla shares is not theoretical, as Baron Capital made its first Tesla investment in 2014, after years of meetings that began around the 2010 IPO roadshow. The firm later built a large SpaceX position starting in 2017.

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Baron said those Musk-led bets have generated about $30 billion of the $71 billion in profits Baron Capital has produced for clients. He put the firm’s current exposure at roughly $25 billion in SpaceX and $5 billion in Tesla. Personally, he described SpaceX as his largest holding, at about $5 billion, with about $1.5 billion in Tesla and additional Tesla exposure through the firm’s funds.

That concentration is also a statement of loyalty. Asked about talk of a SpaceX-Tesla combination, Baron said he had already walked Elon Musk through arguments for and against a deal, then declined to repeat them on air. His public position was simpler: “Whatever you decide is better is what I’m going to support,” he said to Musk.

Baron also said that he picked up the farewell edition of the Model S after Tesla decided to sunset the vehicle earlier this year, calling it his favorite car he’s ever driven.

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