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SpaceX’s 99th Falcon launch checks off new rocket booster reuse record [updated]
Update: Right on schedule, SpaceX Falcon 9 booster B1049 lifted off from Cape Canaveral Air Force Station Launch Complex 40 (LC-40) carrying 58 Starlink satellites and three rideshare payloads from Earth observation company Planet.
A bit less than nine minutes after liftoff, B1049 performed a bullseye landing on drone ship Of Course I Still Love You (OCISLY), becoming the first Falcon 9 booster to successfully launch and land six times. Soon after, the expendable Falcon 9 upper stage reached orbit without issue and deployed three Planet SkySats to complete SpaceX’s third Starlink rideshare mission in two months.
Around T+45 minutes, SpaceX revealed that recovery ship GO Ms. Tree (formerly Mr. Steven) had successfully caught a Falcon fairing half for the fifth time – also the second catch of a twice-flown fairing. Seconds later, Falcon 9 deployed all 58 Starlink v1.0 satellites, completing SpaceX’s 11th Starlink mission and leaving almost 600 operational v1.0 satellites in orbit. With this success, SpaceX is now just four launches away from beginning a public Starlink internet beta test.
SpaceX is hours away from crossing off a major rocket reusability milestone while simultaneously attempting the 99th 100th launch of a Falcon rocket.
SpaceX’s 10th Starlink v1.0 satellite launch, 11th Starlink mission overall, and ninth Starlink launch this year is scheduled to lift off from Cape Canaveral, Florida no earlier than (NET) 10:31 am EDT (14:31 UTC) on Monday, August 18th. Carrying 58 Starlink spacecraft and three Planet SkySat Earth imaging satellites, Starlink-10 will be third mission of SpaceX’s Smallsat Rideshare Program. If the mission goes according to plan, SpaceX will end the day with some 585 operational Starlink satellites in orbit – ~69% of the way to the internet constellation’s initial operational capability (IOC).
If successful, Starlink-10 would leave SpaceX just four launches shy of one of the biggest milestones facing any satellite communications constellation.
100th launch while simultaneously launching the same Falcon 9 booster for the sixth time – a reusability first. (Richard Angle)
For Starlink, there are likely several different initial operational capability (IOC) milestones ahead of the constellation. As of July 2020, SpaceX says “hundreds” of private beta test participants – mostly SpaceX employees and their families – are already putting the nascent internet service through its paces.
More recently, the first public signs of those beta testers appeared via speed tests shared (intentionally or not) online, revealing Starlink internet speeds ranging from 10-60+ megabits per second (Mbps) and latency (ping) approaching what CEO Elon Musk said early customers should expect (20-30 ms). Already, latency alone puts Starlink internet service leagues above medium Earth orbit (MEO) and geostationary (GEO) competitors, while the speeds available to private beta testers are easily comparable to or better than existing satellite internet alternatives. Given that current beta-testers are only accessing a constellation of a few hundred satellites (of thousands planned) with user terminal prototypes, it’s safe to say that the quality of Starlink internet service can only improve.
While SpaceX is barely a tenth of the way to Starlink’s first ~4400-satellite phase, a May 2020 interview with Gwynne Shotwell revealed that the company intends to open the Starlink beta program to the public once 14 batches of satellites are safely in orbit. Based on recent FCC-SpaceX interactions, it appears that the company is excluding v0.9 satellite prototypes from the operational count, implying that said public beta can begin to roll out once the Starlink V1 L14 (Starlink-14) launch is complete and the satellite batch has boosted into its final orbit.
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Main purpose aside, the Starlink-10 mission will also mark several major rocket milestones for SpaceX. Regardless of the outcome, the company will be just one launch shy from cresting the triple-digit
mark, reaching 100 Falcon 1, Falcon 9, and Falcon Heavy launch attempts since its 2005 launch debut. The mission will also be Falcon 9’s 92nd launch and – if successful – 91st success. Based on SpaceX’s activity in the last eight months, the company could feasibly complete another 7-9 launches, of which 4-5 would likely be Starlink missions.
To economically launch so many Starlink missions, SpaceX has dug deep into the reusability of its Falcon 9 rockets. In April, Falcon 9 B1048 became the first booster to launch five times, although an engine failure prevented a landing attempt. In June and August, another two Falcon 9 boosters successfully launched and landed for the fifth time. Now, Falcon 9 B1049 – the first SpaceX rocket to successfully launch and land five times – is set to become the first to launch (and hopefully land) six times with Starlink-10. If the schedule holds and Starlink-10 goes according to plan, SpaceX will have set two consecutive booster reuse records less than three months (75 days) apart.
Tune in at the link below to watch SpaceX’s Starlink-10 launch and landing live.
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Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand.
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand. While registrations in some countries such as Sweden have fallen sharply this year, the company’s sales in other key territories have been rising.
Giga Berlin shifts to two shifts
Giga Berlin factory manager André Thierig told the DPA that the facility has been running two shifts since September to manage a surge in global orders. And due to the tariff dispute with the United States, vehicles that are produced at Giga Berlin are now being exported to Canada.
“We deliver to well over 30 markets and definitely see a positive trend there,” Thierig said.
Despite Giga Berlin now having two shifts, the facility’s production still needs to ramp up more. This is partly due to the addition of the Tesla Model Y Performance and Standard, which are also being produced in the Grunheide-based factory. Interestingly enough, Giga Berlin still only produces the Model Y, unlike other factories like Gigafactory Texas, the Fremont Factory, and Gigafactory Shanghai, which produce more than one type of vehicle.
Norway’s momentum
Norway, facing an imminent tax increase on cars, has seen a historic spike in Tesla purchases as buyers rush to secure deliveries before the change takes effect, as noted in a CarUp report. As per recent reports, Tesla has broken Norway’s all-time annual sales record this month, beating Volkswagen’s record that has stood since 2016.
-->What is rather remarkable is the fact that Tesla was able to achieve so much in Norway with one hand practically tied behind its back. This is because the company’s biggest sales draw, FSD, remains unavailable in the country. Fortunately, Tesla is currently hard at work attempting to get FSD approved for Europe, a notable milestone that should spur even more vehicle sales in the region.
Tesla is launching a crazy Full Self-Driving free trial, which will enable owners who have not purchased the suite outright to try it for 30 days.
There are a handful of stipulations that will be needed in order for you to qualify for the free trial, which was announced on Thursday night.
Tesla said the trial is for v14, the company’s latest version of the Full Self-Driving suite, and will be available to new and existing Model S, Model 3, Model X, Model Y, and Cybertruck owners, who will have the opportunity to try the latest features, including Speed Profiles, Arrival Options, and other new upgrades.
🚨 Tesla is launching a free 30-day trial of Full Self-Driving in North America for owners.
It includes every model, but you need v14.2 or later, and you cannot have already purchased the suite outright. https://t.co/8CNmxxOkVl
— TESLARATI (@Teslarati) November 27, 2025
You must own one of the five Tesla models, have Full Self-Driving v14.2 or later, and have an eligible vehicle in the United States, Puerto Rico, Mexico, or Canada.
The company said it is a non-transferable trial, which is not redeemable for cash. Tesla is reaching out to owners via email to give them the opportunity to enable the Full Self-Driving trial.
Those who are subscribed to the monthly Full Self-Driving program are eligible, so they will essentially get a free month of the suite.
Once it is installed, the trial will begin, and the 30-day countdown will begin.
Tesla is making a major push to increase its Full Self-Driving take rate, as it revealed that about 12 percent of owners are users of the program during its recent earnings call.
Tesla CFO Vaibhav Taneja said during the call:
“We feel that as people experience the supervised FSD at scale, demand for our vehicles, like Elon said, would increase significantly. On the FSD adoption front, we’ve continued to see decent progress. However, note that the total paid FSD customer base is still small, around 12% of our current fleet.”
Earlier today, we reported on Tesla also launching a small-scale advertising campaign on X for the Full Self-Driving suite, hoping to increase adoption.
Tesla Full Self-Driving warrants huge switch-up on essential company strategy
It appears most people are pretty content with the subscription program. It costs just $99 a month, in comparison to the $8,000 fee it is for the outright purchase.
Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.
Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.
Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.
Tesla counters jab at lack of advertising with perfect response
However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.
In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:
NEWS: Tesla is running paid advertisements on X about FSD (Supervised). Here’s an ad they started running yesterday: pic.twitter.com/IHVywLMyTd
— Sawyer Merritt (@SawyerMerritt) November 25, 2025
Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.
Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.
Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.
We wouldn’t put it out of the question, at least not yet.
Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla launches crazy Full Self-Driving free trial: here’s how you can get it
