News
Tesla builds energy trading team as solar sources gain popularity worldwide
Recently, Tesla posted a job position calling for a Senior Energy Trading Analyst in Palo Alto, California. The job listing reveals Tesla’s plans for an energy trading team and its future as an electricity provider.
“We are looking for a Senior Energy Trading Analyst to drive continual performance improvements of the largest fleet of battery storage projects in the world. This includes Tesla’s utility-scale battery fleet (i.e., transmission level) and virtual power plants (i.e., aggregation of residential batteries at the distribution level),” said Tesla about the new job position.
“Using Tesla’s in-house automated trading platform, Autobidder, you will be responsible for bidding batteries into multiple wholesale energy markets, ensuring the assets meet contractual obligations, and complying with market rules,” the role’s description noted.

Tesla Energy’s progress doesn’t usually garner much attention even though it has steadily gained traction in countries like Australia. In Q2 2021, Tesla solar and battery storage deployments tripled year-over-year. The surge in energy deployments was mainly thanks to Tesla’s Megapack ramp.
However, the Powerwall proved popular as well, with deployments doubling YoY. Earlier this year, Tesla announced that all its solar and solar roof products would come with a Powerwall.
“I think we have a chance of hitting an annualized rate of a million units of Powerwall next year, maybe toward on the order of 20,000 a week,” Elon Musk said during the last earnings call. “But again, dependent on cell supply and semiconductors. But in terms of demand, I think there’s probably demand for in excess of a million Powerwalls per year. And actually just a vast amounts of the Megapacks for utilities.”
Tesla strongly believes that battery storage systems are necessary as nations start transitioning to renewable power sources. In a White Paper shared with Australia’s Energy Security Board (ESB), Tesla Energy argued that battery storage can replace essential services provided by thermal plants. Tesla has been very involved in the ESB’s efforts to design a more robust and lower emissions power system for Australians.
Tesla Energy takes the next step
Besides distributing solar products and battery storage systems, Tesla Energy made moves to become an electricity provider in several countries, including Australia, Texas, and the United States. Last month, Tesla Energy Ventures, LLC submitted an application for a REP Certificate in Texas to become a retail energy provider.
The move to become a retail electricity provider in Texas seems timely as the transition to a renewable-dominant grid becomes viable. President Biden’s almost $1 trillion infrastructure bill calls for changes nationwide, including US electrical grids.
According to the Solar Futures study from the US Department of Energy’s (DOE) National Renewable Energy Laboratory, even without policies pushing for renewable grids, the transition to clean energy sources like solar will increase with time. The study found that installed solar capacity increases by almost a factor of 7 by 2050 compared to 2005, without clean energy policies. It also found that grid emissions could decline by 45% by 2035 and 61% by 2050, relative to 2005 levels.
With an energy trading team, its leading solar and battery storage technology, Tesla could head another growing market.
See Tesla’s application to the Public Utility Commission of Texas below!
Tesla Energy Ventures Texas by Maria Merano on Scribd
The Teslarati team would appreciate hearing from you. If you have any tips, reach out to me at maria@teslarati.com or via Twitter @Writer_01001101.
Elon Musk
Tesla Full Self-Driving pricing strategy eliminates one recurring complaint
Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.
In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.
This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.
Tesla is now allowing it to happen again ahead of the February 14th deadline.
The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.
Now, that issue will never be presented again.
Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.
Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.
While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.
Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.
The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.
News
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
News
Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”