The Tesla Takedown movement has taken a victory lap following the release of the electric vehicle maker’s first quarter 2025 earnings. With the group feeling encouraged by its results with the EV maker, Tesla Takedown is now setting its sights at Elon Musk’s other ventures, such as Starlink and SpaceX.

Because high-speed and reliable satellite internet for people in remote areas and the most affordable spaceflight provider for the United States need to be taken down, it seems.

Tesla Takedown’s Victory Lap

Following Tesla’s Q1 2025 results, which were below expectations, the Tesla Takedown group celebrated. “Today’s earnings report sends a very clear message. The Tesla Takedown grassroots pressure is beginning to hit Tesla where it hurts – the company’s bottom line,” the group noted.

Of course, the fact that Tesla did not sell its best-selling car for the majority of the first quarter due to the new Model Y changeover is conveniently left out.

Nevertheless, in a comment to Insider, Tesla Takedown noted that its post-earnings email had an open rate of 53%, far above the 30% open rate of its previous emails. It also noted that it saw more than 30 new anti-Tesla protests added to its Action Network page within about 24 hours after the Q1 earrings’ release. Lastly, its BlueSky follower count rose by 10% to 15%, far above its weekly growth of 5%.

New Targets Acquired

Despite its name, Tesla Takedown is really more like an anti-Elon Musk group. Thus, it was no surprise that in a statement, the group noted that it is now setting its sights on Musk’s other ventures. As per Tesla Takedown, it is already making preparations for similar efforts against the CEO’s other ventures, such as SpaceX and Starlink. 

“Tesla Takedown has already started laying the groundwork to expand Tesla Takedown efforts to target other Musk businesses including SpaceX, Starlink, X and xAI,” the Tesla Takedown group noted.

It is no secret that Tesla had subpar delivery numbers in the first quarter. It was due to a number of things, most of all the changeover to the new Model Y across its factories worldwide. The results, however, were enough for critics, both longtime and new, to declare that Tesla is just about done.

Looking at Tesla’s recently rolled out promotions across its lineup, however, it seems like the electric vehicle maker is dead serious about proving its skeptics wrong. 

Promotions, Promotions Everywhere

Just recently, Tesla announced that it was rolling out yet another free FSD transfer program for its customers. Such a program is designed to encourage longtime Tesla owners who may be holding onto their old vehicles with FSD to upgrade to a newer car. Tesla noted that its free FSD transfer is available for the Model S, X, 3, Y, and the Cybertruck in North America.

Tesla also announced a 0% APR financing program for new Model 3 orders in the United States. The Model 3 Performance even received an extra incentive, with the company offering premium paint colors such as Deep Blue Metallic and Pearl White for free with every vehicle purchase. Owners of Model Y classic units are also offered a $2,000 discount off the price of a new Model Y. Cybertruck customers, on the other hand, are offered special leasing rates.

Over in China, Tesla has announced a five-year, zero-interest financing program for the new Model Y. A similar program was also made available for the Model 3 sedan.

Taking Control of the “Demand Issue” Narrative

Tesla’s aggressive promotions for its vehicles today are quite strategic. The United States and China, after all, are two of the company’s largest markets. If Tesla wishes to post healthy delivery numbers this Q2, robust delivery numbers in the U.S. and China are practically required. 

When Tesla announced its earnings earlier this week, critics were overjoyed to see that the company had seen a notable drop in revenue. Arguments about the company’s demand issues were highlighted anew as well. It’s ironic, but just a few months after the Model Y secured its place as the world’s best-selling car by volume for the second year in a row, arguments about Tesla’s demand issues are abounding once more.

It remains to be seen if Tesla’s aggressive promotions this Q2 will make a difference in its vehicle sales worldwide. But if the company ends the second quarter with an impressive number of vehicle deliveries, it could take control of its demand narrative with authority. 

A Potential Elon Musk Point

A healthy delivery result for the second quarter may also renew faith among investors that CEO Elon Musk is indeed serious about leading Tesla to new heights. Over the past months, Musk’s attention had been evidently focused on his activities with the Trump administration’s Department of Government Efficiency (DOGE), but during the Q1 2025 earnings call, the CEO stated that he would be spending more time at Tesla starting May. 

This suggests that Musk would be extremely hands-on with the electric car maker for the majority of Q2 2025. Tesla is typically at its best when pushed by its aggressive CEO, so it would be interesting to see just how far the company could go before the end of June 2025.

China’s leading automaker, BYD, reported a 100.4% profit surge in the first quarter, partly driven by its smart electric vehicle (EV) features. BYD’s net profit reached 9.2 billion yuan ($1.26 billion), exceeding the company’s earlier forecast of RMB 8.5 billion ($1.1 billion) to RMB 10 billion ($1.3 billion), according to a Friday stock filing.

The Chinese automaker’s revenue for the quarter hit RMB 170.4 billion ($23 billion), up 36.4% year-on-year, though growth slowed from the prior quarter’s 52.7% rise. BYD’s dominance in China grew stronger, with its market share climbing to 13.6% from 12.1% a year earlier. The company’s “God’s Eye” driver-assistance system–now standard across its lineup at no extra cost–and a new supercharging EV platform have fueled its edge.

Industry observers noted that BYD’s strides with God’s Eye and EV supercharging platform have encouraged Leapmotor, Geely, and Toyota to push harder with their affordable smart EVs. BYD’s strategy of slashing prices while enhancing technology has roiled the market, solidifying its lead in China’s fiercely competitive EV sector.

Beyond its home market, BYD aims to export 800,000 vehicles this year. However, its European expansion has faced hurdles. The Chinese company’s rapid response to its European challenges reflects its broader ambition to dominate global EV markets.

BYD’s ability to combine affordability with advanced features has pressured competitors to adapt, intensifying the global race for EV supremacy. In China, BYD’s price war shows no signs of slowing, with its market share gains signaling robust demand for its smart, cost-competitive vehicles. As BYD refines its international strategy, its first-quarter performance underscores its growing influence in the automotive industry.

Note: BYD sells hybrids and internal combustion engine cars alongside its electric vehicles.