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Tesla’s proven anti-pandemic safety plan has fallen on deaf ears amid an anti-Elon Musk narrative
One of the most remarkable things that one can witness is the birth and spread of a narrative. Narratives are powerful, as they are capable of affecting and perhaps even changing the perception of people on a particular person or topic. Such a narrative is forming in the Tesla-sphere today: one that completely ignores a company’s proven efforts to battle the coronavirus, and one that brands the electric car maker’s CEO as a de facto villain that cares not for his employees.
Amidst the ongoing issues surrounding the reopening of the Fremont factory, Tesla publicly shared a Return to Work Playbook that it will be using to protect and prevent its workers from contracting the coronavirus. The strategies outlined in the playbook are modeled after the company’s efforts in Gigafactory Shanghai, which successfully battled the virus when it was ravaging China. Tesla’s Shanghai plant was barely affected by the pandemic, and it is back in full operations today.
Alameda County officials have not given Tesla the green light to resume operations in the Fremont plant, a factor that has resulted in heated online discussions between Elon Musk, TSLA critics and supporters, and local government officials. County officials argue that Tesla is yet to meet certain guidelines that would allow its formal approval to reopen the Fremont factory, but no details about these criteria have been released thus far. This has resulted in a rather sticky situation. The county says Tesla is not fulfilling safety guidelines, but it would not specify which.
Strangely enough, Alameda County has also not discussed which parts of Tesla’s Return to Work Playbook are inadequate. A look at the playbook shows several intensive safety protocols that the company will be adopting to prevent the spread of the virus. But even the existence of the playbook itself, and more importantly, its contents, do not seem to be acknowledged by representatives of Alameda County when they speak against the electric car maker’s intentions to reopen the Fremont plant.
CEO Elon Musk has ordered Tesla’s Fremont factory to reopen despite opposition from Alameda County officials. Musk even noted that if anyone were to be arrested due to the factory’s reopening, it should only be him. Such a move has triggered a wave of negative coverage on the CEO, with some articles claiming that Musk is “asking” to be arrested, or “daring” law enforcement to apprehend him. A narrative has also formed suggesting that Tesla and Musk are “forcing” Fremont’s employees to build cars without any regard for public safety. A report from The Washington Post even quoted a Fremont factory worker who reportedly stated that “we are extremely frustrated, angry, scared, that Elon is putting his cars before his workers.”
Such a narrative is compelling, of course, and it makes for a good story. Every tale needs a villain, and Musk, with his outspoken, controversial remarks about the ongoing lockdown, is the perfect target. What is missing from this narrative is the fact that Musk himself has been quoted time and time again, in both spoken and written form, that workers at the plant are not forced to come to work at all. “I’d like to be super clear that if you feel the slightest bit ill or even uncomfortable, please do not feel obligated to come to work. I will personally be at work, but that’s just me. Totally ok if you want to stay home for any reason,” Musk wrote back in March.
A look at the social media feeds from Fremont factory workers paint a much less controversial picture amidst the facility’s reopening as well. Inasmuch as mainstream reports today are running with a narrative that suggests Tesla is forcing employees to catch the virus or perish for the sake of Musk’s pockets, such sentiments do not seem universal for the company’s workforce. Some workers at the factory have noted that they appreciate that work is being resumed, and that the company is indeed following through with its stringent anti-pandemic strategies.
But such a scenario does not paint a narrative that is as compelling as a Machiavellian CEO forcing thousands of employees to perish for his personal profits. If Tesla is simply using a playbook that is tried and tested in Shanghai, and if workers are actually appreciative of the factory’s reopening, the anti-Elon Musk narrative gets lost. If there are no evil CEOs and mass numbers of employees being abused, Tesla’s Fremont facility becomes just a regular car production facility that is reopening its doors after a shutdown: one that is no different than car factories that are already open or are poised to reopen in the coming days.
Unfortunately, the draw of Musk and Tesla and their surrounding narratives are simply too tempting to ignore.
Tesla Return to Work Playbook by Simon Alvarez on Scribd
Tesla Cybercab rides are officially open to the public in Austin, Texas, as the company confirmed on Thursday following its launch event that the two-seater would be available in the company’s Robotaxi fleet.
Cybercab is Tesla’s first vehicle completely void of any manual controls. It has no steering wheel and no pedals, and it will utilize Tesla’s Full Self-Driving fleet to operate. The first rides have already happened, as those at the event were able to hail a Cybercab to any location within the company’s geofence in Austin.
Tesla’s $25K car is the Cybercab with no steering wheel or pedals
The addition of Cybercab to the public Robotaxi fleet is a major statement in Tesla’s trek to launch fully autonomous driving. For years, critics have complained about the need for drivers to continuously supervise the vehicle.
With Cybercab, there are no manual controls in the cockpit other than to control the seat, the center screen, and the climate. The vehicle is fully geared toward being a living room on wheels in a sense: equipped with Starlink V5 satellites, CEO Elon Musk said the vehicle would enable 4K live video, gaming, and other entertainment options during travel.
Cybercab is basically a super comfortable lounge on wheels with a great TV and epic sound https://t.co/X1aWKoJdJV
— Elon Musk (@elonmusk) September 3, 2026
Musk noted that Cybercab is “designed and built for maximally efficient autonomous operation.”
Tesla continues to push the envelope on autonomy, and over the next several months, the company could start selling Cybercab units to the public.
The company opened up a public interest form on its website to gauge demand, and many have already submitted requests to purchase a fleet of Cybercab units for their own personal ride-hailing side hustle.
The launch of Cybercab in this area marks a major accomplishment for Tesla, as it also announced that it has reached 1 million unsupervised autonomous miles since launching driverless rides on the Robotaxi fleet.
Things are moving along at a fine pace, and although we have waited for this for some time, the day has finally come when Tesla is offering self-driving rides of some kind to the public.
Tesla has quietly opened a public interest form for companies that want to buy fleets of its purpose-built Cybercab robotaxis, marking the first official channel for commercial purchases of the two-seat autonomous vehicle. The form went live on September 3, the same day Tesla hosted an invite-only Cybercab launch event in Austin, Texas.
Tesla titled the page “Help Us Build Our Robotaxi Network.” Applicants provide name, email, phone number, company name, and deployment region. They then select one or more categories: Cybercab fleet vehicle purchasing, mobility hubs and infrastructure, event collaboration, or other. Tesla says a representative will follow up with those who express commercial interest.
Tesla has introduced a new form that you can fill out if you are interested in purchasing a fleet of Cybercabs:
Form: https://t.co/Ut0yoiEyXD pic.twitter.com/uuaCXmksIO
— Sawyer Merritt (@SawyerMerritt) September 3, 2026
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Until now, the company had no public ordering path for the vehicle, which was first shown as a concept at the October 2024 “We, Robot” event.
The Cybercab is designed from the ground up for unsupervised operation. It has no steering wheel and no pedals.
Regulatory filings list a 48-kilowatt-hour battery, a single 219-horsepower front motor, a curb weight of 3,113 pounds, and an EPA-adjusted range near 290 to 300 miles. Tesla has already registered dozens of the vehicles with Texas authorities and has been testing them on public streets around Austin.
Tesla Cybercab sightings broaden well outside of Austin with autonomy in focus
The company’s existing Robotaxi service, which currently uses modified Model Y vehicles in parts of Texas and Florida, is expected to add Cybercabs as production ramps up at Gigafactory Texas.
The form signals that Tesla is preparing to treat the Cybercab as more than an in-house fleet asset. Investors and operators have discussed buying groups of the vehicles and placing them on Tesla’s ride-hailing network, with Tesla taking a platform fee. High-profile figures have publicly stated plans to acquire fleets if Tesla allows third-party ownership.
The new page gives those parties a direct way to register interest rather than waiting for a conventional configurator.
Whether the form leads quickly to firm purchase agreements remains unclear. Regulatory approval for widespread unsupervised operation still varies by state, and Tesla has not published pricing or delivery timelines for fleet customers. The company has previously discussed a target price near $25,000 to $30,000 per vehicle.
For now, the form is an early signal that Tesla wants partners to help scale the network rather than operate every Cybercab itself.
Pairing the launch of the Cybercab fleet form with the Austin event is no coincidence. Tesla is inviting businesses to participate in the next phase of its Robotaxi plan at the moment the production vehicle first appears in public.
Tesla has updated its Robotaxi app so riders can pick which vehicle they want before they book. The latest in-app screens now show two options side by side: the two-seat Cybercab and the four-seat Model Y.
A screenshot circulating Thursday shows the change in practice. In Austin, a rider could choose a gold Cybercab for two people or a Model Y for four. Tesla’s updated description calls Cybercab “our first purpose-built autonomous vehicle,” designed for safety, accessibility, and comfort, and says the lineup is available only through the Robotaxi app.
Tesla has updated their Robotaxi page in the App Store. You’ll be able to select if you want a Cybercab or Model Y Robotaxi.
“Our Robotaxi vehicle lineup now includes Cybercab, our first purpose-built autonomous vehicle. Designed for safety, accessibility and comfort, Cybercab… pic.twitter.com/Jff4klilDr
— Sawyer Merritt (@SawyerMerritt) September 3, 2026
The distinction is more than cosmetic, and it’s important to note that Robotaxi refers to the platform, while Cybercab refers to a vehicle.
Model Y Robotaxis have carried the service since it opened in Austin in mid-2025 and later expanded to Dallas, Houston, and parts of Florida. Those vehicles are converted production SUVs that still have steering wheels and pedals.
Cybercab is different. It has no driver controls, butterfly doors, a low seat height meant to work with wheelchairs, extra trunk space for assistive devices, and braille on the handles. Tesla has registered dozens of the two-seaters with Texas regulators in the days leading up to its September 3 Austin event.
Giving riders a choice lets Tesla match the vehicle to the trip. Most rides involve one or two people, which is where Cybercab is meant to be cheaper and more efficient to operate. Groups of three or four, or anyone who needs more space, can still request a Model Y.
The same app handles booking, payment, cabin settings, and, on Cybercab, features such as phone-based door opening and in-cabin voice controls.
The update does not mean every city suddenly has both cars available. Cybercab support is listed for Austin first, and the purpose-built fleet is still small compared with the existing Model Y roster. Even so, the app change marks a shift from a single-vehicle pilot to a mixed fleet.
Riders can now choose between the compact, purpose-built robotaxi and the familiar SUV that launched the service.
Tesla opens Cybercab rides to the public, with no steering wheel or pedals
Tesla hints its already prepping for Cybercab fleet orders
