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Tesla's battery acquisitions are paying off in spades, and giving rivals a lot of pain

(Credit: Tesla)

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There was a time, not too long ago, when Tesla skeptics questioned the company’s focus in designing and producing its own batteries with a dedicated partner like Panasonic and a facility like Gigafactory 1 in Nevada. Batteries, after all, are available off-the-shelf from companies like LG Chem, and it seemed pretty futile for Tesla to insist that it needs its own battery supply for its future business. 

Fast forward to 2020, and Tesla’s extreme focus on battery development is paying off in spades. Over the years, Tesla has acquired multiple companies that have, in some way, enabled the company to accelerate or improve its products’ batteries. Included among these are Grohmann Automation, whose machines are the bread and butter in Gigafactory 1, Maxwell Technologies, and more recently, HIBAR systems

At this point, Tesla’s batteries have pretty much become the gold standard for EVs, and the company appears to be well on its way towards releasing vehicles that have a range of 400 miles or more. The Plaid Model S and X will likely be the first of these, as well as the next-gen Roadster, which will have 620 miles of range. Even the reasonably-priced Cybertruck tops out at over 500 miles of range per charge. Massive battery developments are needed to achieve these, and Tesla seems to have done it, or at least is well on its way. 

This does not appear to be true for other OEMs attempting to enter the electric vehicle market. As veteran companies unveiled their EVs, and as none have really managed to hold a candle to Tesla’s flagship Model S in terms of range, it is becoming evident that the electric car maker’s investments in batteries may have actually been the right strategy all along. Daimler, for one, seems to be feeling this inconvenient truth, with works council chief Michael Brecht explaining during a recent interview with Manager Magazin that Tesla’s battery-related acquisitions are actually having an effect on Germany’s EV efforts. 

Daimler launched its first EV, the Mercedes-Benz EQC, in 2018, and it has not really lived up to the hype. Despite being dubbed at some point as a potential “Tesla Killer” due to its pedigree and excellent German build quality, the all-electric SUV has faced battery shortages and low sales. Registrations in Germany for the vehicle only show about 55 units sold to date despite all the ad campaigns dedicated to the SUV. Battery supply shortages have also forced Daimler to cut the annual production target of the EQC by 50% from 60,000 to just 30,000.

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Quite interestingly, Brecht partly blames Tesla for some of the challenges facing the EQC today. Explaining his points to the publication, he argued that one of the reasons Daimler is struggling with battery demand is because Tesla bought Grohmann Engineering, which has valuable technology that could be used for battery-related developments and activities. Brecht also mentioned that Grohmann was actually hired by Mercedes-Benz to build up its own battery manufacturing capacity. 

Brecht’s statements are notable since it is quite rare to see a veteran car manufacturer actually point the finger at Tesla to explain the dire condition of its own EV program. One can only hope that perhaps, the EQC would be a lesson that Daimler could learn from. After all, Daimler, among German automakers, would likely have no issues tapping into Tesla’s established technologies, batteries and powertrains alike, as the two companies have already worked together in the past. Elon Musk has stated that eventually, Tesla may be open to selling its batteries and powertrains with other OEMs. If this were to happen, it would be wise for Daimler to wait right in front of the line to avoid another EQC-sized flop.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla expands its branded ‘For Business’ Superchargers

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Credit: Francis Energy

Tesla has expanded its branded ‘For Business’ Supercharger program that it launched last year, as yet another company is using the platform to attract EV owners to its business and utilize a unique advertising opportunity.

Francis Energy of Oklahoma is launching four Superchargers in Norman, where the University of Oklahoma is located. The Superchargers, which are fitted with branding for Francis Energy, will officially open tomorrow.

It will not be the final Supercharger location that Francis Energy plans to open, the company confirmed to EVWire.

Back in early September, Tesla launched the new “Supercharger for Business” program in an effort to give businesses the ability to offer EV charging at custom rates. It would give their businesses visibility and would also cater to employees or customers.

“Purchase and install Superchargers at your business,” Tesla wrote on a page on its website for the new program. “Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”

The first site opened in Land O’ Lakes, Florida, which is Northeast of Tampa, as a company called Suncoast launched the Superchargers for local EV owners.

Tesla launches its new branded Supercharger for Business with first active station

The program also does a great job at expanding infrastructure for EV owners, which is something that needs to be done to encourage more people to purchase Teslas and other electric cars.

Francis Energy operates at least 14 EV charging locations in Oklahoma, spanning from Durant to Oklahoma City and nearly everywhere in between. Filings from the company, listed by Supercharge.info, show the company’s plans to convert some of them to Tesla Superchargers, potentially utilizing the new Supercharger for Business program to advertise.

Moving forward, more companies will likely utilize Tesla’s Supercharger for Business program as it presents major advantages in a variety of ways, especially with advertising and creating a place for EV drivers to gain range in their cars.

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Tesla Cybercab ‘breakdown’ image likely is not what it seems

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Credit: TslaChan | X

Tesla Cybercab is perhaps the most highly-anticipated project that the company plans to roll out this year, and as it is undergoing its testing phase in pre-production currently, there are some things to work through with it.

Over the weekend, an image of the Cybercab being loaded onto a tow truck started circulating on the internet, and people began to speculate as to what the issue could be.

The Cybercab can clearly be seen with a Police Officer and perhaps the tow truck driver by its side, being loaded onto, or even potentially unloaded from, the truck.

However, it seems unlikely it was being offloaded, as its operation would get it to this point for testing to begin with.

It appears, at first glance, that it needs assistance getting back to wherever it came from; likely Gigafactory Texas or potentially a Bay Area facility.

The Cybercab was also spotted in Buffalo, New York, last week, potentially undergoing cold-weather testing, but it doesn’t appear that’s where this incident took place.

It is important to remember that the Cybercab is currently undergoing some rigorous testing scenarios, which include range tests and routine public road operation. These things help Tesla assess any potential issue the vehicle could run into after it starts routine production and heads to customers, or for the Robotaxi platform operation.

This is not a one-off issue, either. Tesla had some instances with the Semi where it was seen broken down on the side of a highway three years ago. The all-electric Semi has gone on to be successful in its early pilot program, as companies like Frito-Lay and PepsiCo. have had very positive remarks.

Tesla reveals its first Semi customer after launch

The Cybercab’s future is bright, and it is important to note that no vehicle model has ever gone its full life without a breakdown. It happens, it’s a car.

Nevertheless, it is important to note that there has been no official word on what happened with this particular Cybercab unit, but it is crucial to remember that this is the pre-production testing phase, and these things are more constructive than anything.

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Investor's Corner

Tesla analyst teases self-driving dominance in new note: ‘It’s not even close’

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Credit: Tesla

Tesla analyst Andrew Percoco of Morgan Stanley teased the company’s dominance in its self-driving initiative, stating that its lead over competitors is “not even close.”

Percoco recently overtook coverage of Tesla stock from Adam Jonas, who had covered the company at Morgan Stanley for years. Percoco is handling Tesla now that Jonas is covering embodied AI stocks and no longer automotive.

His first move after grabbing coverage was to adjust the price target from $410 to $425, as well as the rating from ‘Overweight’ to ‘Equal Weight.’

Percoco’s new note regarding Tesla highlights the company’s extensive lead in self-driving and autonomy projects, something that it has plenty of competition in, but has established its prowess over the past few years.

He writes:

“It’s not even close. Tesla continues to lead in autonomous driving, even as Nvidia rolls out new technology aimed at helping other automakers build driverless systems.”

Percoco’s main point regarding Tesla’s advantage is the company’s ability to collect large amounts of training data through its massive fleet, as millions of cars are driving throughout the world and gathering millions of miles of vehicle behavior on the road.

This is the main point that Percoco makes regarding Tesla’s lead in the entire autonomy sector: data is King, and Tesla has the most of it.

One big story that has hit the news over the past week is that of NVIDIA and its own self-driving suite, called Alpamayo. NVIDIA launched this open-source AI program last week, but it differs from Tesla’s in a significant fashion, especially from a hardware perspective, as it plans to use a combination of LiDAR, Radar, and Vision (Cameras) to operate.

Percoco said that NVIDIA’s announcement does not impact Morgan Stanley’s long-term opinions on Tesla and its strength or prowess in self-driving.

NVIDIA CEO Jensen Huang commends Tesla’s Elon Musk for early belief

And, for what it’s worth, NVIDIA CEO Jensen Huang even said some remarkable things about Tesla following the launch of Alpamayo:

“I think the Tesla stack is the most advanced autonomous vehicle stack in the world. I’m fairly certain they were already using end-to-end AI. Whether their AI did reasoning or not is somewhat secondary to that first part.”

Percoco reiterated both the $425 price target and the ‘Equal Weight’ rating on Tesla shares.

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