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Tesla CEO Elon Musk explains strategy behind Full Self-Driving price drop
Tesla CEO Elon Musk explained the strategy behind the Full Self-Driving price drop that occurred in late August.
Tesla dropped the price of the Full Self-Driving, or FSD, suite by $3,000 on August 31, making it $12,000. In the past, Musk has defended Tesla’s pricing strategy on FSD, claiming that, despite it being incomplete, the feature would be worth significantly more as it is aimed at being a money maker for early adopters when the Robotaxi fleet becomes active.
Musk has said in the past it could be a way for Tesla owners to make tens of thousands of dollars, all while the owner of the vehicle sleeps comfortably in their bed.
But Tesla pushed prices downward in late August, and Musk did not offer an explanation on X, where most of his communications regarding the electric automaker are shared.
Instead, a retail investor asked on Say, the platform Tesla uses to determine which questions it will answer during the Earnings Call about the pricing change.
“The next question is, why was the price dropped on FSD if it is getting better and robotaxi is expected so soon?” Senior Director for Tesla’s Investor Relations, Martin Viecha, said.
Musk responded, “Well, we just wanted to make it more affordable as more people try it. Yes, I think, over time, the price of FSD will increase proportionate to its value. So, with regard [to] the current price as a kind of a temporary low.”
Tesla and Musk will likely hike the price back up soon. There are advantages and disadvantages for the company by doing this. The advantages are simple: more cars in the FSD Beta fleet means more data to be accumulated and used to strengthen the performance of the suite.
Tesla confirmed last night the Beta program had reached 500 million miles of data.
Tesla FSD Beta program reaches half a billion cumulative miles
Disadvantages are equally as straight forward: Tesla flips a switch, and your car has FSD, as long as you pay the $12,000. The company sacrifices $3,000 per driver with the discount.
However, Tesla seemed ready to drop the price to get more people into the FSD Beta program, and although the discount was small, more people likely took advantage of the change. Tesla did not comment on any increase or decrease in take rate due to the FSD suite being discounted.
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Tesla Model Y wins 2026 Drive Car of the Year award in Australia
The Model Y is already Australia’s best-selling EV in 2025 and the tenth best-selling vehicle overall.
The Tesla Model Y has been named 2026 Drive Car of the Year overall winner, taking the top honor after being judged as the vehicle that “moves the game forward the most for Australian new car buyers.”
The Model Y is already Australia’s best-selling EV in 2025 and the tenth best-selling vehicle overall, but the vehicle’s Juniper update strengthened its case with new ownership benefits and expanded software capability.
Drive’s overall award compares category winners and looks at which model most significantly advances the local new car market. In 2026, judges pointed to the Model Y’s five-year warranty and the availability of Full Self-Driving (Supervised) as a monthly subscription as key differentiators.
Priced from AU$58,900 before on-road costs, the all-electric crossover SUV offers a lot of value compared to similarly sized petrol and hybrid rivals. The ability to access Tesla’s Supercharger network across Australia also reduces friction for buyers moving to EV ownership.
Owners can add FSD (Supervised) for AU$149 per month. While it still requires driver oversight, the system expands the vehicle’s advanced driver-assistance capabilities and reflects Tesla’s software-first approach.
“The default choice for a reason. The Tesla Model Y makes the transition to electric both effortless and rewarding,” Drive wrote.
The 2025 Model Y facelift also sharpened the vehicle’s exterior, highlighted by a distinctive rear light bar that gives the crossover SUV a more modern road presence.
Drive described the Model Y as a benchmark for combining practicality, efficiency and technology at an accessible price point. With eligibility for federal Fringe Benefit Tax exemptions through novated leasing, its value proposition has improved for numerous buyers.
For 2026, the Model Y’s combination of range efficiency, charging access and software capability proved decisive. Ultimately, the award all but cements the Model Y’s position as one of the most influential vehicles in Australia’s evolving new-car market today.
Elon Musk
Elon Musk reiterates rapid Starship V3 timeline with next launch in sight
Musk shared the update in a brief post on X, writing, “Starship flies again next month.”
Elon Musk has confirmed that Starship will fly again next month, reiterating SpaceX’s aggressive timeline for the first launch of its Starship V3 rocket.
Musk shared the update in a brief post on X, writing, “Starship flies again next month.” The CEO’s post was accompanied by a video of Starship’s Super Heavy booster being successfully caught by a launch tower in Starbase, Texas.
The timeline is notable. In late January, Musk stated that Starship’s next flight, Flight 12, was expected in about six weeks. This placed the expected mission date sometime in March. That estimate aligned with SpaceX’s earlier statement that Starship’s 12th flight test “remains targeted for the first quarter of 2026.”
If the vehicle does indeed fly next month, it would mark the debut of Starship V3, the upgraded platform expected to feature the rocket’s new Raptor V3 engines.
Raptor V3 is designed to deliver significantly higher thrust than earlier versions while reducing cost and weight. Starship V3 itself is expected to be optimized for manufacturability, a critical step if SpaceX intends to scale production toward frequent launches for Starlink, lunar missions, and eventually Mars.
Starship V3 is widely viewed as the version that transitions the program from experimental testing to true operational scaling. Previous iterations have completed multiple integrated flight tests, with mixed outcomes but steady progress. Expectations are high that SpaceX is now working on Starship’s refinement.
An aggressive launch schedule supports several priorities at once. It advances Starlink’s next-generation satellite deployment, supports NASA’s lunar ambitions under Artemis, and keeps SpaceX on track for its longer-term Moon and Mars objectives.
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Tesla Model Y L six-seater approved for Australia ahead of launch
The variant was listed as YL5NDB on the Australian government’s ROVER approval website.
Tesla’s six-seat, extended-wheelbase Model Y L has been approved for sale in Australia, as per newly published government documents.
The variant, listed as YL5NDB on the Australian government’s ROVER approval website, has confirmed that Tesla has received regulatory clearance to offer the extended Model Y to domestic customers.
Documents seen by Drive show that the Model Y L has been approved in Australia in a single dual-motor, all-wheel-drive configuration. While Tesla has not formally announced a launch date, vehicles are typically approved for Australian sale several months before arriving in showrooms.
The Model Y L is a longer version of the regular Model Y, designed to accommodate a six-seat layout with two seats in each row. It measures 177mm longer overall than the regular Model Y, at 4969mm, and features a 150mm longer wheelbase at 3040mm.
Australian approval documents list the Model Y L with the same nickel-manganese-cobalt battery pack used in the regular Model Y Long Range, which is expected to have a gross capacity of about 84kWh and a usable capacity of about 82kWh. Output is officially listed at 378kW in government filings, though real-world peak output may differ.
The Model Y L replaces the regular Model Y’s second-row bench with two captain’s chairs featuring heating, ventilation, and power adjustment. Heated third-row seats are also included.
Additional upgrades reported by Drive include an 18-speaker sound system, new front seats with single-piece backrests, and continuously variable shock absorbers. The only wheel option listed for the Australian model is 19-inch wheels.
In Europe, where the Model Y L has also received approval but has not yet launched, the variant is expected to claim up to 681km of WLTP range.