News
Tesla partners with automated paint shop company at Giga Berlin
Tesla has partnered with Geico Taikisha for Giga Berlin’s paint shop, and the first machines have arrived on site. Tesla plans to improve its paint quality at Giga Berlin dramatically, and the electric carmaker has recruited Geico Taikisha’s automated machines to help solve the lengthy issues that the company has had with its automotive coatings.
@gigafactory_4 spotted several large machines with Geico Taikisha labels on Twitter. The devices, which are fully automated for efficiency and quality reasons, will aim to revolutionize the way Tesla paints its vehicles at the European production plant.
The partnership was also confirmed by several advertisements that sit outside of the buildings where the paint machines are being stored. The banners dawn both Geico Taikisha and Tesla logos, indicating the two companies are working together for the automaker’s attempt to revamp its paint projects.
Looks like the first machines for #GigaBerlin already arrived! Never heard about Geico Taiki-Sha.
Seems to be an innovative italian coating company.https://t.co/MqpFwWkFMFAny additional information @tobilindh @Gf4Tesla?
Thanks @SimoneCatharin for the hint. pic.twitter.com/pcReYMhNRV
— Giga Berlin / Gigafactory 4 (@gigafactory_4) September 15, 2020
Tesla will likely use the company’s “Smart Paintshop,” based on the fact that the banner displays the logo for that solution.
The Smart Paintshop uses a series of computer-generated designs, along with 4D modeling, to create a high-quality paint application while reducing energy usage.
According to Geico Taikisha’s website, its paintshop solutions are fully customizable and are turnkey systems. The customization gives the client full range control over how the system will operate, and Tesla’s automation goals indicate that the paint shop will be operated by machinery with little human interaction.
Additionally, Geico Taikisha’s innovation-focused approach allows the company to increase the technological possibilities that its clients request continually. The customizable systems that give a broad range of options “in order to meet the needs of the most demanding customers in a highly competitive sector,” the company’s website states.
Geico Taikisha’s goals also line up with Tesla’s in terms of sustainability and energy efficiency. The company’s paintshop systems use 70% less energy consumption than competitors and are 30% powered by renewable resources.
The partnership will allow Tesla to increase the quality of its paintshop while also increasing automation.
The electric automaker has stressed that its main focus is to increase production and manufacturing efficiency through innovation. Still, another main focus was to improve the quality of its paint shop.
Elon Musk stated that Giga Berlin would have a world-class paint facility, offering new colors that would change with the curvature of the vehicles produced at the facility.
The partnership could lead to these developments, eventually becoming a reality. It is already known that Giga Berlin will offer a new Deep Crimson color, but the improvements to the paintshop have been relatively undisclosed until now.
Elon Musk
‘You Chose Ambition’: Tesla Chair hails shareholders for backing Elon Musk’s vision
Denholm stated that the vote highlighted TSLA investors’ continued confidence in both Musk’s leadership and Tesla’s vision for an autonomous, AI-driven future.
Tesla Chair Robyn Denholm has issued a letter to shareholders celebrating what she described as “overwhelming support” at this year’s Annual Meeting, framing the approval of Elon Musk’s trillion-dollar pay plan as a defining moment in Tesla’s mission.
Denholm stated that the vote highlighted TSLA investors’ continued confidence in both Musk’s leadership and Tesla’s vision for an autonomous, AI-driven future.
Denholm hails shareholder confidence
In her letter, which was posted by the electric vehicle maker on X through Tesla’s official handle, Denholm thanked investors for backing Proposals One, Three, and Four, items she said reaffirm Tesla’s “Master Plan Part IV” and its broader mission to accelerate sustainable prosperity. She characterized the shareholder vote as “a vote of confidence in our visionary leader, Elon,” crediting Musk with transforming Tesla into one of the most valuable companies in history.
“In a year when many tried to sow doubt and negativity, you chose a better future,” Denholm wrote. “You chose ambition. You chose to see what is possible. You chose to back the people who have been in the room since the earliest days, fighting for the mission that first brought us all together—a better world for humanity,” she wrote in her letter.
Her comments framed Musk’s pay package approval not only as a governance milestone but as a symbolic endorsement of Tesla’s long-term trajectory across autonomy, AI, and energy innovation.
“A whole new book” of innovation
Denholm highlighted Tesla’s push toward autonomy as the company’s next major growth phase, citing the Robotaxi program and Optimus humanoid robot as examples of bringing artificial intelligence “into the physical world.” She described this period as potentially “the largest value-creation event in Tesla’s history, and quite possibly in the history of humanity.”
The letter reaffirmed the board’s commitment to direct engagement with shareholders through Tesla’s online platform and live events. Denholm emphasized that feedback from investors “informs our strategy and strengthens us” as Tesla prepares for new technology rollouts and expanded AI capabilities.
“You, our shareholders, have given us the mandate and the runway to execute. We are humbled, and rest assured that we do not take that responsibility lightly… Thank you for believing in Tesla. Thank you for standing with us. We look forward to years of bold leadership and pioneering innovation, fueled by our commitment to creating a better future for all,” she wrote.
Elon Musk
Tesla Takedown group prepares anti-Elon Musk effort on November 15
Organizers also emphasized that “Tesla Takedown is a peaceful protest movement. We oppose violence, vandalism and destruction of property.”
A coalition of activists has announced a coordinated “Tesla Takedown” Day of Action on November 15, urging participants worldwide to protest Tesla CEO Elon Musk’s newly approved 2025 performance award.
Organizers described the movement as a peaceful protest against what they view as excessive corporate power and wealth concentration in the hands of one individual.
Activists try again
Tesla Takedown organizers said their November 15 protests will coincide with the nine-month anniversary of their first weekend of action. In a public statement, the group called on supporters to “host or join an action in your community” under the banner #NoTrillionaires, framing the event as a stand against billionaire influence in politics and technology.
“Fascism is on the march in America and around the world. Institutions and elites are caving. We’re fighting back. No one is doing more to fuel the rise of fascism than Elon Musk. Now, Tesla shareholders want to supercharge his assault on democracy by making him a trillionaire. Yes, with a T. That will make him even more dangerous. The good news is, we CAN stop him. His insane trillion-dollar incentive package depends on hitting huge benchmarks. That’s where all of us come in,” the group wrote.
Organizers also emphasized that “Tesla Takedown is a peaceful protest movement. We oppose violence, vandalism and destruction of property. This protest is a lawful exercise of our First Amendment right to peaceful assembly.”
The group’s emphasis on opposing violence and vandalism is a welcome statement considering that previous Tesla Takedown protests have resulted in arrests and chaos in the past. Earlier this year, anti-Tesla individuals vandalized, firebombed, and shot at several Tesla locations in protest of Elon Musk.
Musk’s pay package
The planned demonstrations follow Tesla shareholders’ recent approval of CEO Elon Musk’s 2025 performance award, a landmark pay plan that could make him the world’s first trillionaire if key performance and valuation goals are achieved. Over 75% of shareholders voted in favor of the award during Tesla’s 2025 Annual Shareholder Meeting, where Musk appeared on stage to thank investors alongside the company’s humanoid robot, Optimus.
The pay plan links Musk’s compensation to ambitious operational and stock price milestones that could see Tesla become the world’s most valuable company by a wide margin with a market cap of $8.5 trillion. Musk is also required to hit several product targets for the electric vehicle maker. These include the delivery of 20 million Tesla vehicles cumulatively, 10 million active FSD subscriptions, 1 million Tesla bots delivered, and 1 million Robotaxis in operation.
News
Tesla Model Y and Model 3 top world’s best-selling EV rankings in September
The two vehicles’ feat was highlighted recently by CEO Elon Musk in a post on X.
The Tesla Model Y and Model 3 are still the best-selling electric vehicles in the world in September, a remarkable achievement given that both EVs are premium models that typically command higher prices than their competitors.
The two vehicles’ feat was highlighted recently by CEO Elon Musk in a post on X.
Still best-selling
As observed by tech watcher @XFreeze, the Model Y and Model 3 were the world’s #1 and #2 best-selling electric vehicles in the world in September 2025. Interestingly enough, the list includes both battery electric vehicles and plug-in hybrid electric cars.
During the month, Tesla was able to sell 140,904 Model Y crossovers and 67,374 Model 3 sedans across the globe. This is quite impressive considering that the Model Y and Model 3 have been around for several years now, and they are still premium-priced.
Staying power
The Model Y and Model 3’s stellar staying power may be due to a variety of factors, including the vehicles’ bang-for-the-buck nature. The Model 3, for example, is quite a bit closer to the price of a Toyota Camry or Honda Civic, but its amenities are closer to those of the BMW 3 Series. The same is true for the Model Y.
Despite their relatively mainstream price, the Model 3 and Model Y offer a ton of tech features that are only available in Teslas. These include Full Self-Driving, which is steadily becoming a huge selling point in territories where it is available, and the company’s vast suite of tech-centric convenience features. The fact that the Model 3 and Model Y are among the safest vehicles in their respective classes doesn’t hurt either.
-
News4 days agoTesla shares rare peek at Semi factory’s interior
-
Elon Musk4 days agoTesla says texting and driving capability is coming ‘in a month or two’
-
News3 days agoTesla makes online ordering even easier
-
News3 days agoTesla Model Y Performance set for new market entrance in Q1
-
News4 days agoTesla Cybercab production starts Q2 2026, Elon Musk confirms
-
News4 days agoTesla China expecting full FSD approval in Q1 2026: Elon Musk
-
News5 days agoTesla Model Y Performance is rapidly moving toward customer deliveries
-
News2 days agoTesla is launching a crazy new Rental program with cheap daily rates

