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Tesla offers Model 3 Performance buyers free unlimited Supercharging in latest referral program update

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Tesla has updated the details for its latest Referral Program to include Model 3 Performance as a vehicle that’s eligible for incentives when purchased through a referral code. In addition, Tesla has extended free unlimited Supercharging to Model S and Model X purchases made between August 1 and September 16, which also includes Model 3 Performance.Β 

With a new Referral Program in place, owners can give five of their referrals free unlimited Supercharging with the purchase of a Model S, Model X, or Model 3 Performance. Vehicles purchased before September 16 would enjoy the full, unlimited fast-charging perk for the lifetime of the vehicle under its original ownership. After September 16, Tesla would be limiting unlimited Supercharging to one year for the Model S, Model X, and Model 3 Performance. TheΒ limits of the new Referral ProgramΒ also indicate that all Model 3 Performance orders placed before August 1, 2018 would be given unlimited Supercharging, including vehicles not purchased through a referral code. This is the first time Model 3 buyers are being offered free use of the company’s global network of Superchargers.

Tesla has been rolling out a Referral Program for Model 3 owners over the past few months, though some owners were only able to receive their referral codes recently. Ultimately, the updated Referral Program features benefits designed specifically for the growing Model 3 community, but it also comes with a time limit. If the company does follow through and retires the program after September 16, it will only be a matter of time before new owners of Tesla’s vehicles, including its flagship Model S and X, would have to pay for Supercharging.

Tesla’s introduction of rewards directly linked to the Model 3 Performance appears to be the electric car maker’s latest way of upselling the vehicle to reservation holders. Considering that the company is pushing for profitability this third quarter, every order of the Model 3 Performance, which starts at $64,000, would likely help Tesla become profitable this Q3. The Model 3, after all, has been found to the profitable, with a recent teardown and analysis of the vehicle from Detroit veteran Sandy Munro revealing that the electric car’s Long Range RWD variant exceeds 30% profit. The Model 3 Performance, being priced higher, would most likely give Tesla even more.

Apart from the introduction of free unlimited Supercharging to the Model 3 Performance, Tesla’s updated Referral Program still features much of the same perks as before. The following is a breakdown of referral awards for participating Tesla owners.

1 to 2 Qualifying Referrals

  • Signature Black Wall Connector – This item is only available under the Referral Program. Shipping started in July 2018.
  • Founders Series Tesla Model S for Kids – This item is a miniature version of the Tesla Model S, complete with working headlights, a sound system, and even a working charge port. Anecdotes from the Tesla community note that the large box of the Model S for Kids fits perfectly at the back of the family sedan with the rear seats folded down.

3 Qualifying Referrals

  • Early Access Token for Solar Roof – Customers who opt for this perk would get early access and priority scheduling for Solar Roof installations, which already begun earlier this year. This perk could be given to a friend.

4 Qualifying Referrals

  • 21” Arachnid Wheels for Model S or 22” Turbine Wheels for Model X — Wheels designed to improve the performance of the Model S and X.
  • One Week with Model S or Model X – The Teslas used for this perk could be used on a road trip. Customers who opt to not use this reward can give this to a friend.

5 Qualifying Referrals

  • Tesla Unveiling Invitation – Owners who reach five referral orders will be invited to a future unveiling event. The VIP invitation is valid for the Tesla owner and one guest.
  • Founders Series Powerwall 2 – This home battery storage unit features a unique red color scheme.Β 

Tesla is also extending its Race an Electric Semi Truck referral award. Just like before, the person who can get the most number of friends to sign up for Tesla’s newsletter would have the opportunity to race the Tesla Semi around the company’s test track.

Referral rewards for Tesla Solar have also been extended with the updated program. Owners could give their referrals a 5-year extended limited warranty on new solar energy system installations. One to four qualifying referrals would give Tesla owners $400 cash of $750 credit per installed referrals. Five qualifying referrals gives owners a free Founders Series Powerwall 2 battery.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

SpaceX announces new Starbase for ‘thousands of Starship launches annually’

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Credit: SpaceX

SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.

Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.

CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”

The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.

SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.

Environmental Responsibility

SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:

  • Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. We’re partnering with state and federal agencies to expand Louisiana’s Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
  • Rebuilding the Marshlands: “In working with the state, we’re planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
  • Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coast’s culture can continue.”

SpaceX shares rose about 2.5 percent on the news.

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Cybertruck

Tesla just made Cybertruck more expensive

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Credit: Tesla

Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.

Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.

Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.

The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.

Cybertruck Sales: Is It the Product or Pricing?

Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.

Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.

Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.

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I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.

If you’re interested in buying a Tesla vehicle, use my referral link.

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Energy

Tesla Semi factory is getting a celebration nobody expected

Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.

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Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.

While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.

The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.

Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.

The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.

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