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Tesla Top 5 Week in Review: Utah Bans Tesla Sales, Controversy Over Drivers Data, Model 3 Sensors, and More
What a week it was for Tesla! Reaching all-time trading highs was certainly an achievement to celebrate. So, too, was the 2017 Q1 earnings report, in which Tesla excelled in deliveries versus same month, previous year. Teslarati gets the first scoop a Model 3 release candidate in the wild, with reports of new sensors being spotted. Tesla’s company practice of divulging individual driver data became a contested topic, as did the Utah Supreme Court’s decision to prohibit Tesla direct sales to customers. Here are those stories and more on our Teslarati Top 5 Week in Review.
Tesla steamrolls US automakers to become #1 by market cap
Tesla, Inc. (TSLA) stock, which had previously traded at $280 in February, achieved its all-time high this week, up from the March 31, 2017 close of market mark of $291.74. Tesla’s performance pushed the company’s market capitalization past that of Ford for the first time ever. Ford’s market capitalization at about $44.8 billion stood just about $3 billion under Tesla’s. Next in line for Tesla is GM’s $51.4 billion market cap. Tesla sold only a fraction of Ford’s 6.7 million cars and GM’s 10 million cars in 2016; both offer investors the comfort of healthy balance sheets and steady profits. However, Tesla investors seem willing to hold out for the company’s future potential for still higher growth ahead. Historical malaise over missed delivery targets may be dissipating.
Tesla delivers a record 25,000 Model S, X in Q1 2017, 69% increase over Q1 2016
With Model S deliveries at 3,450 and Model X deliveries at 11,550, Tesla achieved a new quarterly record to start 2017. Selling just over 25,000 vehicles in Q1 represented a 69% increase over the same month, Q1 2016. Tesla argues that vehicle deliveries symbolize only one measure of the company’s financial performance; quarterly financial results, they say, depend on a variety of factors, including the cost of sales, foreign exchange movements, and mix of directly leased vehicles.
New sensors spotted on Tesla Model 3: Autopilot 2.0 could have 10 cameras
Up until Tuesday, the Model 3 was assumed to have eight cameras: three facing forwards, two in the B-pillar between the front and rear doors, two in the front fenders, and one in the rear by the hatch latch. (Radar and ultrasonic sensors will also provide the computer with contextual data.) The recent sighting indicates that two additional sensors are located by the C-pillars between the rear door and back. This is significant because Tesla CEO Elon Musk has repeatedly stated that the Model 3 design is meant to include autonomous driving. With a dashboard that lacks a speedometer on the driver’s side and, instead, will fade in and out of opacity on the central control screen, the Model 3 technology evolution will be fascinating. Its sensors and cameras will provide crucial data about the vehicle’s surroundings, bringing the future to today.
Tesla defends its right to release individual driver data to disprove claims
Tesla’s company policies about owner privacy has been under scrutiny this week, with accusations that it divulges drivers’ performance information in order to protect its self-driving car technology. Unlike other research institutions, Tesla does not acquire permission from its drivers, who are supplying data about self-driving technology system responses. Moreover, while the company has disseminated specific driver information to the media following crashes, it has refused thus far to share that same data with the drivers. Some accidents involving Tesla all-electric vehicles have involved the Tesla Autopilot system, but in 2016 the U.S. National Highway Traffic Safety Administration cleared Tesla of any wrong-doing in a fatal crash in which Autopilot was engaged.
Tesla loses 5-0 battle in Utah over right to sell direct to consumers
The Utah Supreme Court this week has upheld a previous ruling which prohibits Tesla and other automakers from selling directly to customers. Tesla contested Utah’s claim of manufacturers and dealer owners being one and the same, saying its direct sales to customers distinguish it from independent dealerships. In essence, the Utah Supreme Court justices chose not to address when Utah law does or does not block an automaker from direct sales.
Elon Musk
Elon Musk sheds two new bits of detail on Starship after 13th test launch
Elon Musk shed two new bits of detail on Starship following its 13th test launch, which was an overwhelming success.
SpaceX launched Starship for the 13th time last Friday after two delays: one on Monday when several Raptor engines did not ignite, and another on Thursday due to unfavorable weather conditions in Starbase, Texas.
The launch was overwhelmingly successful. SpaceX was able to complete a necessary test of the heat shield tiles by increasing the acceleration of Starship from launch throughout the flight; 20 Starlink v3 satellites were released with no issue; the Super Heavy Booster landed safely in the Gulf of America, Ship successfully reignited engines while in space; and it also splashed down without incident in the Indian Ocean.
SpaceX Starship just nailed something it’s never done before
Nevertheless, more details are coming out about Starship, and Musk is doing the talking.
Starship Will Be Retrieved in the Ocean
Musk revealed on Tuesday night that Starship would be recovered by a ship in the Indian Ocean. SpaceX routinely tries to recover Starship after splashdown in an effort to find out more about the flight by examining the spacecraft afterward.
We’re sending a ship out to recover Starship https://t.co/fUqUZTITO9
— Elon Musk (@elonmusk) July 28, 2026
This helps engineers find out more about why things might have happened, allows them to examine any potential damage or anomalies that might have occurred, and increases the chances of an even more successful flight next time thanks to the additional information recovered.
Ship Could Have Been Caught by Tower Arms, Musk claims
Musk has already indicated that SpaceX will plan to attempt a catch of Starship with the 14th test flight. While this would be a major accomplishment, it would be an expected next step, considering the fact that the Super Heavy Booster has already been caught by the chopsticks on numerous occasions.
The ship landing was precise, meaning that it would have been caught by the tower arms https://t.co/6nbNrRfX9P
— Elon Musk (@elonmusk) July 29, 2026
A ship catch would be a great indication of where SpaceX stands in terms of reusability and launch cadence. A successful catch with relatively no incidents would be a good sign that SpaceX is nearing a more frequent launch of Starship, but also that the reusability of the massive rocket would be something many would expect in the near future.
It is a necessity to make life multiplanetary.
Elon Musk
Elon Musk updates the SpaceX timeline for Mars
Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.
The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.
Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”
People on Mars in roughly 5 to 7 years.
Mars lander a few years sooner.
— Elon Musk (@elonmusk) July 29, 2026
The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”
Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.
Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.
In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.
The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.
Investor's Corner
SpaceX gets an absolutely crazy price target after rough IPO
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.






