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Tesla Top 5 Week in Review: Utah Bans Tesla Sales, Controversy Over Drivers Data, Model 3 Sensors, and More
What a week it was for Tesla! Reaching all-time trading highs was certainly an achievement to celebrate. So, too, was the 2017 Q1 earnings report, in which Tesla excelled in deliveries versus same month, previous year. Teslarati gets the first scoop a Model 3 release candidate in the wild, with reports of new sensors being spotted. Tesla’s company practice of divulging individual driver data became a contested topic, as did the Utah Supreme Court’s decision to prohibit Tesla direct sales to customers. Here are those stories and more on our Teslarati Top 5 Week in Review.
Tesla steamrolls US automakers to become #1 by market cap
Source: Courtesy Yahoo Finance
Tesla, Inc. (TSLA) stock, which had previously traded at $280 in February, achieved its all-time high this week, up from the March 31, 2017 close of market mark of $291.74. Tesla’s performance pushed the company’s market capitalization past that of Ford for the first time ever. Ford’s market capitalization at about $44.8 billion stood just about $3 billion under Tesla’s. Next in line for Tesla is GM’s $51.4 billion market cap. Tesla sold only a fraction of Ford’s 6.7 million cars and GM’s 10 million cars in 2016; both offer investors the comfort of healthy balance sheets and steady profits. However, Tesla investors seem willing to hold out for the company’s future potential for still higher growth ahead. Historical malaise over missed delivery targets may be dissipating.
Tesla delivers a record 25,000 Model S, X in Q1 2017, 69% increase over Q1 2016
With Model S deliveries at 3,450 and Model X deliveries at 11,550, Tesla achieved a new quarterly record to start 2017. Selling just over 25,000 vehicles in Q1 represented a 69% increase over the same month, Q1 2016. Tesla argues that vehicle deliveries symbolize only one measure of the company’s financial performance; quarterly financial results, they say, depend on a variety of factors, including the cost of sales, foreign exchange movements, and mix of directly leased vehicles.
New sensors spotted on Tesla Model 3: Autopilot 2.0 could have 10 cameras
Up until Tuesday, the Model 3 was assumed to have eight cameras: three facing forwards, two in the B-pillar between the front and rear doors, two in the front fenders, and one in the rear by the hatch latch. (Radar and ultrasonic sensors will also provide the computer with contextual data.) The recent sighting indicates that two additional sensors are located by the C-pillars between the rear door and back. This is significant because Tesla CEO Elon Musk has repeatedly stated that the Model 3 design is meant to include autonomous driving. With a dashboard that lacks a speedometer on the driver’s side and, instead, will fade in and out of opacity on the central control screen, the Model 3 technology evolution will be fascinating. Its sensors and cameras will provide crucial data about the vehicle’s surroundings, bringing the future to today.
Tesla defends its right to release individual driver data to disprove claims
Tesla’s company policies about owner privacy has been under scrutiny this week, with accusations that it divulges drivers’ performance information in order to protect its self-driving car technology. Unlike other research institutions, Tesla does not acquire permission from its drivers, who are supplying data about self-driving technology system responses. Moreover, while the company has disseminated specific driver information to the media following crashes, it has refused thus far to share that same data with the drivers. Some accidents involving Tesla all-electric vehicles have involved the Tesla Autopilot system, but in 2016 the U.S. National Highway Traffic Safety Administration cleared Tesla of any wrong-doing in a fatal crash in which Autopilot was engaged.
Tesla loses 5-0 battle in Utah over right to sell direct to consumers
The Utah Supreme Court this week has upheld a previous ruling which prohibits Tesla and other automakers from selling directly to customers. Tesla contested Utah’s claim of manufacturers and dealer owners being one and the same, saying its direct sales to customers distinguish it from independent dealerships. In essence, the Utah Supreme Court justices chose not to address when Utah law does or does not block an automaker from direct sales.
Tesla’s Automatic Collision Evasion feature can be seen in one of the first owner videos of it in action.
Tesla owner Spencer (@scotsrule08) posted on Monday that the feature “worked flawlessly,” saying FSD reengaged itself just as he was about to hit a curb. Ashok Elluswamy, who leads Tesla’s AI team, shared the clip and wrote, “A guardian angel always looking out for you.”
The video arrives in the middle of a staged rollout. Tesla first shipped Automatic Collision Evasion with FSD (Supervised) v14.3.9 in software update 2026.27.6 earlier this month, which Teslarati covered as it reached cars. Update 2026.27.10, which began going out on September 19, carried the feature improvements with FSD v14.3.10, according to release notes tracked by Not a Tesla App. The newer 2026.27.11 build is now reaching another wave of vehicles.
The new Automatic Collision Evasion feature worked flawlessly! FSD reengaged itself just as I was about to hit a curb.
Kudos @Tesla_AI team! 👏 pic.twitter.com/Fbp15HhpL2
— Spencer (@scotsrule08) September 28, 2026
The feature only runs on HW4 vehicles, and it requires an active FSD purchase or subscription with both FSD (Supervised) and Automatic Emergency Braking enabled. HW3 owners receive FSD v14.2 Lite in the same updates, but that build does not include collision evasion.
Tesla’s release notes describe two triggers. The first is an imminent frontal collision that braking alone may not prevent, in which case the car can activate FSD to steer, brake or accelerate around the hazard. That scenario is limited to highways below 85 mph, with no pedestrians or cyclists detected and no slippery road surface. The second covers a driver who appears inattentive, such as reaching into the back seat, or who seems to have switched off FSD by accident. Spencer’s curb clip appears to fall into that second category.
Tesla plans big safety improvements for Full Self-Driving v15
Once the system takes over, the accelerator is muted and light brake input will not cancel the maneuver. Drivers need to apply firm, deliberate steering force to take back control, and the car chimes to hand control back once the danger has passed.
Elluswamy recently noted that earlier hazard prediction, faster reaction time and better collision avoidance would arrive with FSD v15, the next major version.
Tesla is delaying its event for the Roadster, moving it from this Thursday, October 1, to Thursday, October 15, due to unfavorable weather.
The company has said it has been tracking the weather for this Thursday closely with local meteorologists, and because the event can only be held outside, Tesla is making the call to delay it:
“We’ve been tracking the weather closely with local meteorologists, but given the severe conditions predicted & because this event can only be held outdoors, we’ve made the difficult decision to reschedule. New date is October 15. Additional details to follow.”
Roadster event update
We’ve been tracking the weather closely with local meteorologists, but given the severe conditions predicted & because this event can only be held outdoors, we’ve made the difficult decision to reschedule.
New date is October 15. Additional details to…
— Tesla (@Tesla) September 28, 2026
We are sure that this is bringing back PTSD for some Tesla fans, and we know it is not ideal, but this also reveals some things about the event. Tesla said that this can only be held outdoors, meaning it bodes well for the rumors that the vehicle could potentially hover.
Some believe that this was essentially confirmed by the FAA airspace restriction they were granted, but this could have been for a drone show or to keep drones from spying on the event.
Tesla Roadster is available for order once again following brief hold
The Roadster event has been long-awaited, and it is unfortunate that the weather is going to keep us all waiting a little bit longer.
The Tesla Roadster will be unveiled in Waco, Texas.
Elon Musk
SpaceX turned a heralding moment for Starship into its greatest
Starship reached orbit despite losing an engine, deployed 26 Starlink V3 satellites on Flight 14.
SpaceX’s Starship reached orbit for the first time on Monday, and for a few nail-biting minutes it looked like it wouldn’t. During ascent on Flight 14, one of Ship 41’s six Raptor engines shut down early, and SpaceX’s livestream host Dan Huot told viewers the team had decided not to commit to orbit. Minutes later, after what Huot described as a lot of conversation in the control room, the final poll came back in favor, and a roughly 19 second burn of a single Raptor pushed the ship into orbit about 170 miles up.
The reversal matters because SpaceX had written the exit ramp into the mission plan. The company said it would only fire the orbital insertion burn if flight controllers confirmed enough backup hardware remained for the deorbit burn, a condition Teslarati laid out ahead of the flight. Losing an engine was exactly the scenario that rule was built for.
Pressing forward fits Elon Musk’s history. Falcon 1 failed three straight times before its fourth launch reached orbit in 2008, with SpaceX nearly out of money, and Starship was developed by flying prototypes until they broke. What changed this year SpaceX going public, and with $SPCX sliding below its IPO price in July when Flight 13 slipped, the short interest climbed significantly, as Teslarati reported at the time. A Starship potentially lost today with revenue generating next-gen Starlink satellites aboard would have landed directly on shareholders.
Splashdown confirmed. Congratulations to the entire SpaceX team on the first orbital flight of Starship! pic.twitter.com/urjmiwnvNl
— SpaceX (@SpaceX) September 28, 2026
That pressure showed up after orbit. SpaceX cut a flight planned to last nearly 10 hours to about three, moving splashdown from west of Chile to the North Pacific near Hawaii. SpaceX gave no reason, though Musk said this month the company was being extremely cautious about debris risk. The single Raptor for deorbit worked, and Ship 41 completed its flip and landing burn before breaking apart in the water, an outcome SpaceX expected. Musk has structured SpaceX’s governance to shield long term bets from market pressure.
The payload is the bigger business story. Musk posted that all 26 Starlink V3 satellites deployed and are “operating nominally.” Each V3 is rated for about 1 Tbps of downlink and 160 Gbps of uplink, so this single launch adds roughly 26 Tbps, about 10 times what a Falcon 9 load of V2 Mini satellites adds. The V3 is too large for Falcon 9, making Starship the only vehicle that can build out the planned 100,000 satellite constellation, at up to 60 per flight once it reaches routine service. Unlike the 20 V3 units on Flight 13, which reentered on a suborbital path, these will raise their orbits and could begin serving customers within weeks and bring in hundreds of millions of additional dollars in projected Starlink revenue.
SpaceX has already begun winding down Falcon 9 Starlink launches from Florida in favor of Starship. Reported targets put Flight 15 as early as October 19, leaving about three weeks to diagnose Monday’s engine shutdown before the next orbital attempt.
Starship’s 14th flight is set to launch on Monday, Sept 28. The 75-minute launch window opens at 7:15 a.m. CT. Live coverage of the mission starts ~35 minutes before launch → https://t.co/uQKQvgaTmJ
— SpaceX (@SpaceX) September 27, 2026
Watch Tesla’s “guardian angel” FSD feature take over for collision evasion
Tesla Roadster event gets delayed due to unfavorable weather
