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Tesla pickup truck could be ready for a summer unveiling, says Elon Musk

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During the company’s Q4 2018 earnings call, Elon Musk provided an update on the Tesla pickup truck’s reveal date. While addressing some of the questions submitted by retail investors, Musk noted that the Tesla Truck might be ready to be unveiled this coming summer. Echoing his previous statements about the vehicle, the CEO once more highlighted that the truck would be quite different from those in the market today.

“(As for the) Tesla pickup truck, we might be ready to unveil that this summer. It will be quite unique — unlike anything in the market,” Musk said.

The pickup truck industry is a large, potentially lucrative market for Tesla, especially considering that the segment is home to the United States’ best-selling vehicle — the Ford F-150. With this in mind, the pickup truck segment is ripe for electric disruption, and it is a market that electric car makers and even legacy automakers are looking to tap into. Electric car startup Rivian, for one, has taken the wraps off the R1T luxury pickup truck. Veteran carmaker Ford, on the other hand, has announced that the beloved F-150 would have an all-electric option in the near future as well.

In a way, the pickup truck market fits perfectly with the characteristics of electric vehicles. EVs, for one, have immense torque, which would be useful for hauling cargo — a task usually undertaken by pickup trucks. This is something that Rivian has focused on with its R1T pickup, with CEO RJ Scaringe stating in a recent interview that the luxury truck could actually tow far beyond its listed capacity of 11,00 pounds. Elon Musk, for his part, lightly noted on Twitter that the Tesla pickup truck would have a towing capacity of 300,000 pounds.

While very little is actually known about the Tesla pickup truck, Elon Musk has gone on Twitter last year to brainstorm some of the vehicle’s possible features. Musk responded positively to several suggestions from his followers, though he did note that the truck would have four-wheel steering, the capability to park itself, seating for six people, and a 240-volt connection for power tools.

Musk has been pretty transparent about his excitement for the vehicle. During his guest appearance at the Recode Decode podcast, Musk noted that among Tesla’s future projects, he is most excited for the pickup truck, which he describes as a “super futuristic” vehicle that would not look out of place in the Blade Runner franchise. Musk even noted that he is really unsure if the vehicle will be successful, but if it does not get well-received by the market, Tesla would be releasing a more conventional pickup truck.

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“I can’t talk about the details, but it’s gonna be like a really futuristic like cyberpunk, Blade Runner pickup truck. You know, I actually don’t know if a lot of people will buy this pickup truck or not, but I don’t care. I mean I do care, eventually, you know. Like sure, I care. We wanna get gasoline, diesel pickup trucks off the road. So, anyway, that’s personally I’m most excited about. But like I said, it could be just like, okay, I weirdly like it and other people don’t. That’s possible. But we’re gonna make it anyway, and then we will just have a niche audience, I don’t know. But if it does, then we’ll make a more conventional pickup truck,” Musk said. 

Musk later noted in the podcast that he is already iterating designs for the Tesla Truck with Chief Designer Franz von Holzhausen. Ultimately, Musk hopes that the vehicle would be something that people would want to buy, even if they are not into pickup trucks. If Elon Musk’s estimates in the recently held earnings call are any indication, it might not take too long before the company to take the wraps off its latest and possibly most ambitious vehicle yet.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Cybertruck

Tesla upfitter offers to keep Cybertruck alive

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Credit: Unplugged Performance

A Tesla upfitter has offered to take over Cybertruck lines from the company in a last-ditch effort to save the all-electric pickup from being completely canceled in the middle of 2027.

Unplugged Performance, the Hawthorne, California-based Tesla aftermarket specialist, has publicly offered to take over Cybertruck production from Tesla, funding the effort “through a consortium of investors.”

The proposal comes as Tesla prioritizes its Cybercab Robotaxi program and prepares to wind down Cybertruck assembly at Gigafactory Texas around mid-2027.

Founded in 2013 by Ben Schaffer and located adjacent to Tesla’s Design Studio and SpaceX, Unplugged Performance has become a leading provider of premium upgrades for Tesla vehicles, including extensive Cybertruck packages under its UP INVINCIBLE line.

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Through its UP.FIT division, the company has also developed purpose-built police and fleet versions of the Cybertruck, including deliveries to agencies such as the Las Vegas Metropolitan Police Department.

In an X post on Tuesday, Unplugged said:

“An open offer to Tesla: We fully support putting Cybercab first, and we’d be glad to take the Cybertruck line off your hands. We’d fund it with a consortium of investors and run it at no cost to Tesla’s floor space, headcount, or focus. All of that goes to Cybercab. Cybercab gets first call on battery cells too. We’ll wait our turn. Tesla gains incremental profit: a license fee, plus FSD and Robotaxi network revenues on every vehicle built. We’d build the Cybertruck, a three-row CyberSUV, and an unmanned CyberCargo hauler. More autonomous miles, across every surface of this planet and beyond. Worth a conversation?”

The arrangement would free Tesla resources and manufacturing capacity for Cybercab while allowing continued production of the stainless-steel pickup and expanded variants. Unplugged Performance indicated it would wait for battery cells after Cybercab needs are met and would generate ongoing revenue for Tesla through licensing and software/network services on the vehicles it produces.

Following strong initial interest, Unplugged Performance posted a follow-up inviting potential investors and strategic partners to email cyber@unpluggedperformance.com. The company clarified that the outreach is solely to gauge interest and does not constitute an offer to sell securities or acceptance of funds at this stage.

The proposal arrives shortly after Elon Musk indicated that Cybertruck production in Texas would be phased out by roughly the middle of 2027 to expand Cybercab output.

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Whether Tesla engages with the offer remains to be seen, but the public overture highlights both the aftermarket specialist’s deep experience with the Cybertruck platform and the growing focus on autonomy within Tesla’s manufacturing plans.

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Elon Musk says Tesla Cybercab future is ‘obvious to anyone with eyes and a brain’

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Elon Musk said the Tesla Cybercab will perform “a majority of all passenger miles” where it is allowed to operate and that point is “obvious to anyone with eyes and a brain.”

Musk used the point to double down on the company’s decision to ax the cult-favorite Cybertruck, as its production space will be removed and transitioned into additional Cybercab lines. The move has catalyzed a polarizing conversation on whether its right or wrong.

Whatever side you are on — it’s happening.

Regardless, Musk seems to be getting to the point that he is done talking about the choice. At some point, you have to think that this was truly a difficult decision for him and the company as well, and this is not something he took lightly. In fact, he’s probably a little bit disappointed with it, too.

But the point remains that the Cybertruck is gone. Musk’s focus is purely on developing an autonomous platform that the world will utilize for transportation, and he’s telling you that anyone “with eyes and a brain” can see it:

Tesla is betting that all of its passengers in the future will be okay with not owning their own personal cars and will be fine with ride-hailing for the rest of their lives. Every dinner, every errand, every trip to the airport and transportation thereafter, will all be operated by ride-sharing, and in Tesla’s perfect world, it will happen in a Cybercab.

As of now, Cybercab is only active in Austin, but it has been spotted all over the country with a driver behind the wheel in those prototypes. In Austin, the car has no steering wheel or pedals for people to control the vehicle.

The Cybertruck dilemma is one that has truly come across the entire Tesla community and while it seems to be a great idea to keep it because people love it, the business side of things is steering Musk and Tesla in another direction.

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Tesla slims Cybertruck offerings to only its most expensive trim

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Credit: u/dregonzz/Reddit

Tesla has slimmed its Cybertruck offerings to offer only its most expensive trim: the Cyberbeast.

After announcing that the Cybertruck would no longer be produced and the company would wind down manufacturing sometime in the middle of 2027, Tesla started to eliminate some of the configurations offered to customers.

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Now, only one remains: the $109,990 Cyberbeast. This is truly what seems like Tesla’s last effort to deter any remaining orders from coming in: eliminate the cheap trims and leave only the high-dollar vehicle within the lineup of Cybertruck options.

Those who want to take advantage of this last-ditch opportunity to own Tesla’s symbolic pickup have to pay to play.

Tesla says the reason for the wind down is truly because of Cybercab and its importance to the future.

Despite cries for Tesla to continue production of the pickup, Musk says it is too difficult to ramp a high-volume line instead of ending the truck altogether. He also says Cybercab is what will take passengers around for the “majority of all miles in any jurisdiction where it is not prohibited by law.”

Tesla is going all in on autonomy, and that’s never been a secret. But the commitment to a two-door, two-seat Cybercab truly limits people from having options for labor or hobbies. It also limits people from having their entire family in a single car.

Parents with even a single child will be required to take multiple vehicles if Cybercab is truly the only option Tesla plans to have.

Elon Musk keeps justifying Tesla Cybertruck’s cancelation, but it’s confusing

Tesla has stated the Robovan will also be in production eventually, but it still does not seem like the most ideal vehicle to own. It seems like it is geared more toward commercial uses, but Tesla might have something in the pipeline for families.

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