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Tesla Semi gets closer to production amid test drive event for reservation holder
If Elon Musk’s initial timeframe for the Tesla Semi is accurate, initial production for the all-electric long-hauler should begin sometime this year. While Tesla has been tight-lipped about where the vehicle would be manufactured, the company appears to be showing confidence that the Semi is getting closer to production. Take, for one, the test drive events that Tesla has been holding with some of the Semi’s reservation holders.
On Wednesday, truck leasing company TCI Transportation shared a post on its official Twitter account. The company noted that they were visited by the Tesla Semi, and that some of its employees were even given test drives on the vehicle. Images from the event show TCI’s employees inspecting the all-electric long-hauler, and everyone in the event sharing a meal together.
TCI Transportation is not one of the companies that announced reservations for the Tesla Semi immediately after the vehicle was unveiled. Instead, the truck leasing company posted about its electric truck order last April, stating that they have ordered 50 units of the Tesla Semi. In its announcement, TCI noted that co-Presidents Ryan and Andrew Flynn were able to take the Semi out for a spin.
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- Tesla Semi visits TCI Transportation. (Photo: TCI/Twitter)
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- Tesla Semi visits TCI Transportation. (Photo: TCI/Twitter)
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- Tesla Semi visits TCI Transportation. (Photo: TCI/Twitter)
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- Tesla Semi visits TCI Transportation. (Photo: TCI/Twitter)
Tesla Semi visits TCI Transportation. (Photo: TCI Transportation/Twitter)
Perhaps interestingly, TCI’s recent post about the Tesla Semi saw the truck leasing company describe the all-electric long-hauler as a “new Tesla Semi Tractor Prototype,” a curious way of describing the vehicle. In its announcement last year, TCI simply called the vehicle as the “new Tesla Electric Semi truck.” While this difference could simply be a matter of simple syntax, the Semi’s new description from the leasing firm invokes the idea that the electric truck has probably been improved to a degree over the past year.
Tesla, after all, has been doing real-world tests using the Semi’s silver test mule. Not long after the vehicle was unveiled, the Semi had been spotted doing cargo runs or running routes across the United States — and it has not really stopped since. Even the matte black Semi prototype, which was recently wrapped in a stunning red color, has been spotted several times testing on America’s roads.
Through these tests, Tesla continues to refine the electric long-hauler, ensuring that the truck is at its best iteration possible when it enters production. Elon Musk already teased some of these improvements in the past. For example, Tesla initially announced two range options for the Semi — a 300-mile short range variant and a 500-mile long range version. In later statements though, Musk stated that the long-range variant of the Semi would have closer to 600 miles of range per charge.
When the Tesla Semi was initially unveiled, the vehicle attracted a notable amount of skepticism from some established players in the legacy trucking market. Daimler Trucks CEO Martin Daum, for one, infamously even joked that the specs Elon Musk quoted for the Semi suggest that the vehicle defies the laws of physics. In a more recent statement, though, Daum was far less dismissive. While the Daimler Trucks CEO still maintained that Tesla would have challenges breaching the trucking market, Daum nonetheless admitted that Tesla has shown that it has the determination to move forward.
“They’re fun; it’s an interesting market. We take every competitor seriously; Tesla has proved they really have the tenacity to really go through huge losses to capture the market. But trucking is a difficult business. They will learn the hard way; trucking is not like passenger cars where one size fits all. There’s a lot of variety in trucking… the United States is a highly competitive market, so as I said, they’re fun,” Daum said.
The in-car Tesla Theater is among the most unique features available within the cars. When charging, parked, camping, or just hanging out, vehicle occupants can access a variety of streaming platforms on the large center screen, helping keep them entertained during downtime.
However, the Theater might be getting plenty more streaming platforms, something that owners have requested for some time.
Tesla owners recently discovered that visiting Apple TV in the vehicle browser can launch a fullscreen interface that looks and behaves like a dedicated application rather than an ordinary webpage:
Today I learned that if you go to Apple TV in the Tesla browser, it will open up an actual Apple TV app, fully functional. Not just the site.
Apparently there are more apps than just the few that show on the apps page. pic.twitter.com/os1Ypfm4JR
— Jason W (@jmwilt21) August 20, 2026
The experience drops the usual address bar and browser chrome, presenting catalogs, continue watching rows, and playback controls in the same window Tesla Theater already uses for its listed services. Independent testers soon found similar treatment for HBO Max, Paramount+, Peacock, Disney+, and Prime Video when those sites are opened from the car browser.
This shift is a plausible early signal that Tesla is widening Theater support without a formal software note. Theater has long been a set of web views rather than native applications, so recognizing extra domains and stripping the browser frame is a small server-side change that can expand the catalog quickly.
Owners still lack permanent Theater icons for the newly recognized services, and video remains limited to Park, yet the smoother launch is a meaningful step toward a broader lounge while charging.
Tesla Theater arrived with software version 10 in September 2019. The first video services were Netflix, YouTube, and Hulu, available only while parked and originally tied to WiFi. Spotify arrived in the same era as music rather than Theater video. Disney+ joined officially in July 2021 with the 2021.24 update, giving owners another major catalog on the center screen. Twitch and TikTok later appeared among the default Theater tiles, and Tesla Tutorials remained a persistent educational tile.
Not every addition stayed put. In December 2023, a Holiday software build removed the Disney+ tile for many United States owners after a public dispute involving advertising on X. Hulu stayed visible even though Disney owned it. Visiting disneyplus.com in the browser often restored the tile, which suggested the removal was a recognition list change rather than a complete block. Owners have also reported occasional blank Theater grids after updates, usually fixed by language toggles, resets, or later firmware.
Tesla axes Disney+ from vehicles with Musk-Iger rivalry, but there’s a workaround
Code archives from 2024 listed many unused source names, including Apple TV and Prime Video, that never became official icons, which now looks like groundwork for the current fullscreen browser behavior.
Now that this hint toward an expanded Theater experience has been recognized, Tesla could follow through with these additional shortcuts as a sign that more streaming platforms are available in Teslas than ever before.
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Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla Theater might be getting plenty more streaming platforms
Tesla Semi’s biggest adoptee gives an update on production timeline
