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Opinion: Biden’s Tesla snub shows that clout, not innovation, is driving the American EV revolution
There was something missing during the Biden administration’s EV event at the White House on Thursday. While the event was promoted as a landmark meeting that signifies America’s commitment to embracing sustainable transportation, the world’s undisputed EV leader was noticeably absent. Eventually, one thing became quite clear — it is clout, not innovation, that is still driving the mainstream American EV revolution.
The Biden administration’s goals seemed good on paper, with the president announcing a national target of electric cars making up half of all new vehicle sales by 2030. Executives from the Detroit Big 3 were there, and for all intents and purposes, the event presented a venue for the administration and legacy automakers to somewhat pat themselves on the back for accepting sustainable transportation. This was despite the administration looking at hybrids, which are still equipped with a combustion engine, on the same playing field as zero-emissions vehicles like battery-electric cars.
Tesla’s absence in the White House EV event was noticeable. Elon Musk confirmed on Twitter that Tesla was not invited at all, and during the event, even netizens were quick to point out that an American automaker that practically forced the entire auto industry to shift to electric cars was strangely not invited to the White House. In a press briefing, White House press secretary Jenn Psaki was directly asked about Tesla’s absence, and her response was telling. “These are the three largest employers of the United Auto Workers (UAW), so I’ll let you draw your own conclusion,” she said.
The Elephant in the Room
Since its campaign days, the Biden administration has been clear that it supports electric vehicles. It was a good narrative, and it was the perfect foil to the Trump administration’s less-than-stellar commitment to zero-emissions transportation. Biden has always made it clear: he supports electric cars, especially those that are made by American labor. But over the past months, and amidst Biden’s appearances prior to the release of the Ford F-150 Lightning, one thing became clear: The administration is fond of EVs that are made in the United States — but only if they are produced through union work.
Electric cars that are made in America but not through union work like Teslas simply don’t get as much recognition — or any recognition at all. This was particularly evident in statements from Transportation Secretary Pete Buttigieg, who hobbled through his responses in a CNBC appearance in what appeared to be a conscious effort to avoid stating Tesla’s name. It was also very evident in the fact that the US President personally made it a point to mention union work numerous times during the White House EV event.
What is particularly interesting is that there is a reason why Tesla does not use union work in its Fremont Factory, unlike its Grohmann facility in Germany. It’s easy to run away with the narrative that Elon Musk is a tyrannical boss who intimidates employees to avoid them from joining the UAW, but the truth is more nuanced than that. It should be noted that the Fremont Factory, before it was bought by Tesla, was actually a plant powered by union work. And its closure, which effectively ended an ambitious project that was supposed to bring Japanese efficiency to American automaking, is something worth looking into.
A History Swept Under the Rug
The United Auto Workers’ mission is to fight for the rights of all workers, organize unions, and bargain and win fair wages and benefits of its members. But the Fremont Factory, even in its early days, was not exactly a picture-perfect example of how the UAW and an automaker could coexist together. Bruce Lee, a former running back from the University of Arkansas who was in charge of the GM Fremont Factory’s union before the facility became NUMMI, noted that tensions were typically high between unionized workers and management.
“It was considered the worst workforce in the automobile industry in the United States. And it was a reputation that was well-earned. Everything was a fight. They spent more time on grievances and on things like that than they did on producing cars. They had strikes all the time. It was just chaos constantly,” Lee said, adding that a 20% absenteeism was normal . This was echoed by noted author Jeffrey Liker, who interviewed workers at the GM Fremont plant’s early days. According to Liker, things were so bad at the plant that alcohol use, intercourse, and drug use were rampant among the employees. Defects in cars were typical too. Billy Hagerty, who used to put hoods and fenders on the plant, noted that quality of the cars from the GM Fremont plant was so bad that some Buick Regals had Buick Monte Carlo front ends, and vice versa.
The UAW was particularly powerful then, and this contributed to the GM Fremont factory’s workers practically running wild, with some workers intentionally putting coke bottles and loose bolts on door panels to spite the management and trigger customer complaints. GM eventually shut the plant down in 1982, laying off about 5,000 workers. The site was later transformed into New United Motor Manufacturing, Inc. (NUMMI) under a joint venture between Toyota and GM. But while the site hit the ground running thanks to Toyota’s highly efficient production techniques and its focus on teamwork, issues in the plant eventually arose. When General Motors filed for Chapter 11 bankruptcy in 2009, GM announced that it would pull out of the facility, which eventually resulted in NUMMI being shut down for good.
NUMMI’s shutdown was not received well by its unionized workers. During a meeting between NUMMI employees and UAW officials, things became so heated that an outraged older worker and union official ended up in a cussing match. A physical altercation almost happened. It was then no surprise that years later, and as CEO Elon Musk would note, the UAW would eventually fail to gain a foothold at the Tesla Fremont Factory. Tesla may not have hired the same workers from NUMMI, but some of those who work in the company today likely remember the history of the plant — and how it was let down by the UAW.
An Unrestrained Narrative — The UAW’s Favorable Streak
The Biden administration seems all too content to sweep this history under the rug. If his comments during the White House EV event were anything to go by, America’s electric vehicle shift is only lauded and recognized by the powers that be if unions are involved. This is almost ironic, considering that as recently as 2019, about 48,000 unionized GM workers held a strike because the company was looking to adopt electric vehicles. UAW Research Director Jennifer Kelly explained the workers’ reservations in a statement to CNBC then. “EV powertrains are simple compared to internal combustion engines. The simplicity could reduce the amount of labor, and thus jobs, associated with vehicle production,” Kelly said.
At this point, it seems high time to recognize that Tesla is an American success story that will not be celebrated, at least while the Biden administration is focused only on union-made electric vehicles. This means that Tesla would remain uninvited for landmark events such as this past Thursday’s EV meet at the White House, and it would likely remain a company that officials would refuse to acknowledge or name for its contributions to the country’s transition to electric cars.
This means that a narrative — even one that may not necessarily be accurate — could start settling in. A look at a statement from Ford Executive Chair Bill Ford following the White House event shows that such a thing is now happening. “I am proud that Ford is leading the electric revolution… Ford has always been a leader in sustainability,” he noted. Such a statement would likely be accepted as truth by many, or at least by those who are unfamiliar with the uphill climb that Tesla has gone through in its efforts to force the industry to embrace EVs.
And amidst this, the UAW would likely be painted quite favorably. A company like Tesla, not so much. What is rather interesting is that a similar event has happened in the past. Back when the NUMMI was under threat of being shut down, the UAW opted to point the blame at Toyota. This was despite GM being the first company that pulled out of the facility. An article from the The New York Times was panned by actual NUMMI workers after it stated that Toyota’s decision to close up shop was the “foulest form of ingratitude.” Ironically, even unionized workers from NUMMI had issues with how Toyota was painted then, with some stating that GM and the UAW must take just as much blame for the facility’s failure.
A Tesla-shaped Punching Bag and an Underdog Story
What is rather interesting about the Biden administration’s focus on union-made EVs is the fact that organizations such as UAW have actually been steadily losing power. The UAW’s power may have been evident in the Fremont Factory’s pre-NUMMI days, but today, both its influence and its membership are quite far from their heights. UAW membership declined by nearly 10% in 2018 alone, with the organization losing over 35,000 members, and that was a year when 264,000 new manufacturing jobs were added to the US.
If there is something that the Biden administration has done with its recent Tesla snub, it is to highlight the company’s image as an underdog. And this, in a lot of ways, could backfire. The world loves underdogs, after all, and Tesla has always been one, from its days as a small electric sports car maker with grand plans to change the auto industry, until today, when it serves as a punching bag of sorts for critics of both the climate crisis and EVs as a whole. Matt Johnson Ph.D., an author and a professor at Hult International Business School in San Francisco, noted that people will always be drawn to underdogs because they tend to drive feelings of empathy and hope.
This is something that is very true of Tesla. Tesla may dwarf legacy auto today by market cap, but things like the Biden administration’s White House snub helps the company maintain its underdog status. This is arguably one of the reasons why Tesla and its CEO, Elon Musk, have such a strong following. The “cult” of Elon Musk and Twitter controversies and debates aside, it is difficult not to give a nod of respect to a company that pulled legacy automakers kicking and screaming towards an electric age. And the more Tesla is ignored or snubbed, the more influence the company may actually have.
“When we are led to believe that a company succeeded against external disadvantages (like an economic recession, for instance), we identify with the situation. The more we identify and internalize the gravity of the story, the more we root for it. There’s evidence indicating that brands with an underdog story can increase the intention to purchase and influence brand loyalty,” Johnson noted.
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News
Tesla Semi wins over truck drivers with real-world praise amid latest upgrades
The consensus among participants is clear: the Semi feels quieter, quicker, and far less physically demanding than diesel rigs while delivering three times the power and dramatically lower operating costs.
Tesla’s all-electric Semi is proving more than just a flashy concept as it is winning converts among the professionals who know trucks best.
As fleets roll out Pilot Programs for Tesla across North America, drivers are raving about the Class 8 electric truck’s unique features, including a centered driver’s seat, massive touchscreen visibility, instant torque, and absence of gear-shifting fatigue.
These features are transforming long days behind the wheel into noticeably easier, less stressful shifts.
Tesla Semi pricing revealed after company uncovers trim levels
In a recent Wall Street Journal profile of early pilots, Dakota Shearer of IMC Logistics described backing out of a tight spot he had mistakenly entered:
“I backed right out of there, no problem. It’s like I’d never done it in the first place. That right there showed me that the technology the Tesla has makes a big difference.”
His colleague Angel Rodriguez of Hight Logistics, who switched from a 13-speed diesel, agreed:
“It’s just easier on your body. It’s less stressful because you’re not really having to engage the clutch and the stick shift.”
Veteran drivers in other tests echo the same enthusiasm. Tom Sterba, a Senior Driver at Saia, spent days testing the Semi and came away impressed with the navigation and overall feel:
“The navigation systems in these trucks are just unbelievable. That’s what I love about it.”
Sterba summed up the experience with a line that has since gone viral among trucking circles:
“I hope I retire in this truck.”
Pilot programs with ArcBest, thyssenkrupp Supply Chain Services, and Mone Transport delivered similar feedback. Drivers consistently praised the center-seat layout for eliminating blind spots, the smooth acceleration, and the overall comfort and safety.
Real-world data backed the hype, as ArcBest logged thousands of miles at efficient consumption rates, even over the challenging routes, like Donner Pass, while other fleets beat Tesla’s own efficiency targets.
The consensus among participants is clear: the Semi feels quieter, quicker, and far less physically demanding than diesel rigs while delivering three times the power and dramatically lower operating costs.
The latest chapter in the Semi’s story arrived just days ago on Jay Leno’s Garage, as Leno became the first outsider to drive the updated long-range production model, joined by Tesla Chief Designer Franz von Holzhausen, and Semi Program Director Dan Priestley.
Tesla reveals various improvements to the Semi in new piece with Jay Leno
The episode revealed major upgrades heading to volume production this year: the truck sheds roughly 1,000 pounds, adopts a 48-volt architecture, switches to fully electric steering with Cybertruck-derived actuators, and uses 4680 battery cells engineered for an over-one-million-mile lifespan.
Aerodynamics improved, enabling a 500-mile range on the long-haul version, and about 325 miles on the shorter-wheelbase standard-range model. Megachargers can now deliver up to 1.2 megawatts, adding roughly 300 miles in about 30 minutes.
Leno hauled heavy loads and marveled at the turning radius and effortless power delivery. “I don’t feel like I’m pulling anything,” he said during the episode.
With hundreds of Semis already accumulating over 13.5 million fleet miles and high uptime, the future of heavy-duty trucking looks electric. Drivers are giving raving reviews, and they’re ready to climb aboard the electric trucking industry for good.
Investor's Corner
Tesla and SpaceX to merge in 2027, Wall Street analyst predicts
The move, Ives argues, is no longer a distant possibility but a logical next step, fueled by deepening operational ties, shared AI ambitions, and Elon Musk’s vision for dominating the next era of technology.
Tesla and SpaceX are two of Elon Musk’s most popular and notable companies, but a new note from one Wall Street analyst claims the two companies will become one sometime next year, as 2027 could see the dawn of a new horizon.
In a bold new research note, Wedbush analyst Dan Ives has reaffirmed his long-standing prediction: Tesla and SpaceX will merge in 2027.
The move, Ives argues, is no longer a distant possibility but a logical next step, fueled by deepening operational ties, shared AI ambitions, and Elon Musk’s vision for dominating the next era of technology.
He writes:
“Still Expect Tesla and SpaceX to Merge in 2027. We continue to believe that SpaceX and Tesla will eventually merge into one company in 2027 with the groundwork already in place for both operations to become one organization. Tesla already owns a stake in SpaceX after the company’s $2 billion investment in xAI got converted to SpaceX shares following SpaceX’s acquisition of xAI earlier this year initially tying both of Musk’s ventures closer together but still represents <1% of SpaceX’s expected valuation. The recent announcement of a joint Terafab facility between SpaceX and Tesla further ties both operations together making it more feasible to merge operations given the now existing overlap being built out across the two with this the first step.”
The groundwork is already being laid. Earlier this year, SpaceX acquired xAI, converting Tesla’s $2 billion investment in the AI startup into a small equity stake, less than 1 percent, in SpaceX.
Regulatory filings cleared the transaction in March 2026, formally linking the two Musk-led companies financially for the first time. Then came the announcement of a joint TERAFAB facility in Austin, Texas: two advanced chip factories, one dedicated to Tesla’s AI needs for vehicles and Optimus robots, the other targeting space-based data centers.
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
Ives calls Terafab the “first step” toward full operational integration.
SpaceX’s impending IPO, expected as soon as mid-June 2026, will turbocharge these plans. The company aims to raise approximately $75 billion at a roughly $1.75 trillion valuation, far exceeding earlier estimates.
Proceeds will fund Starship rocket flights, a NASA-contracted lunar base, expanded Starlink services across maritime, aviation, and direct-to-mobile applications, and crucially, orbital AI infrastructure
A major driver is the exploding demand for AI compute. U.S. data centers are projected to consume 470 TWh of electricity by 2030, constrained by power grids and land.
🚨 Wedbush’s Dan Ives says that Tesla and SpaceX will merge in 2027. SpaceX will IPO soon, his new note says:
“According to media reports, SpaceX could file a prospectus for an IPO imminently with the goal of raising ~$75 billion above the prior expectation of ~$50 billion…
— TESLARATI (@Teslarati) March 27, 2026
SpaceX’s strategy, launching millions of solar-powered satellites to host data centers in orbit, bypasses Earth’s energy bottlenecks. Solar energy captured in space avoids atmospheric losses and day-night cycles, offering a scalable solution for AI training and inference.
The xAI acquisition ties directly into this vision, positioning the combined entity as a leader in extraterrestrial computing.
The merger would create a formidable conglomerate spanning electric vehicles, robotics, satellite communications, human spaceflight, and defense.
Ives highlights SpaceX’s role in the Trump administration’s “Golden Dome” missile defense shield, which would leverage Starlink satellites for tracking.
For Tesla, access to SpaceX’s launch cadence and orbital assets could accelerate autonomous driving, Robotaxi fleets, and Optimus deployment.
Musk, who has signaled his desire to own roughly 25 percent of Tesla to steer its AI future, views the combination as essential to overcoming fragmented regulatory scrutiny from the FTC and DOJ.
Challenges remain. Antitrust hurdles could delay or reshape the deal, and shareholder approvals on both sides would be required. Yet Ives remains bullish, maintaining an Outperform rating on Tesla with a $600 price target, implying substantial upside from current levels. The analyst sees the merger as the “holy grail” for consolidating Musk’s disruptive tech empire.
If realized, a 2027 Tesla-SpaceX union would not only reshape corporate boundaries but redefine humanity’s trajectory in AI and space exploration. It would mark the moment two pioneering companies become one unstoppable force, pushing the limits of what’s possible on Earth and beyond.
News
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
There have been many Tesla “Killers” over the years, all of which have either failed to dethrone the automaker from its dominance in the United States, or even make it to the market altogether.
The Sony Honda Mobility (SHM) project, known as AFEELA, is the latest to make it to the grave, as the company announced its intentions to abandon the project earlier this week, Bloomberg reported.
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
🚗 Tesla Killers Graveyard:
Sony-Honda AFEELA
The sleek, AI-packed luxury sedan with PlayStation integration. Officially cancelled in March 2026 after Honda scaled back its EV plans.Fisker Ocean
Stylish SUV with solar roof promises. Company filed for bankruptcy in 2024 amid… https://t.co/Om14UhISOy— TESLARATI (@Teslarati) March 26, 2026
The decision follows Honda’s March 12 reassessment of its electrification strategy, which scrapped several upcoming EV programs amid slowing demand, high costs, and shifting market conditions.
SHM stated that it could no longer rely on key Honda technologies and manufacturing assets, leaving “no viable path forward.” Reservation fees for early buyers in California are being fully refunded, and the joint venture’s future is now under review.
Launched with fanfare in 2022, the AFEELA was positioned as a tech-forward premium EV blending Honda’s engineering reliability with Sony’s entertainment and AI expertise.
Prototypes featured advanced autonomous driving systems, immersive in-cabin displays, and even PlayStation integration, earning it early media labels as a potential “Tesla Killer.”
Priced around $90,000, the sedan was slated for limited production at Honda’s Ohio plant with deliveries targeted for late 2026. Industry watchers saw it as a serious challenger to Tesla’s dominance in software, connectivity, and premium appeal.
Yet, like many ambitious EV projects, it fell victim to broader industry headwinds: softening consumer demand, persistent high interest rates, and intense competition from established players.
The AFEELA joins a long list of vehicles once hyped as “Tesla Killers” that failed to deliver. In the late 2010s, Fisker’s second act, the Ocean SUV, promised stylish design and solid-state battery tech but collapsed into bankruptcy in 2024 after production delays, quality issues, and financial shortfalls.
Faraday Future poured billions into the FF 91 luxury sedan, touting it as a hyper-tech rival with unmatched performance and features; the company delivered fewer than 100 vehicles before fading into obscurity.
Lordstown Motors’ Endurance electric pickup generated massive pre-order buzz and Wall Street excitement but imploded after exaggerated range claims, a factory sale, and eventual bankruptcy.
Even Lucid Motors’ Air sedan, frequently called a Tesla slayer for its superior range and luxury, has struggled with sluggish sales and missed growth targets despite strong reviews.
Rivian’s R1T and R1S trucks enjoyed similar early acclaim and a blockbuster IPO, yet production ramp-up challenges and profitability woes have prevented it from dethroning Tesla.
The AFEELA’s quiet demise underscores a harsh reality in the EV sector. While Tesla’s first-mover advantage in software, charging infrastructure, and brand loyalty remains formidable, legacy automakers and tech newcomers alike continue to underestimate the complexities of scaling affordable, desirable electric vehicles.
As market realities force tough choices, the graveyard of “Tesla Killers” grows longer, another reminder that innovation alone is rarely enough to topple an established leader.
Tesla Semi wins over truck drivers with real-world praise amid latest upgrades
Tesla and SpaceX to merge in 2027, Wall Street analyst predicts
Tesla lands on Fortune’s 2026 Most Innovative Companies and the Cybercab is why
Elon Musk says Tesla is developing a new vehicle: ‘Way cooler than a minivan’
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
