Energy
Tesla Solar Roof is becoming a legitimate bargain against high-end roofs + solar
Tesla took a while before it was able to start a serious ramp of its Solar Roof tiles, but it appears that the wait will be worth it. As the electric car maker continues to expand its Solar Roof installations in the United States, it is starting to become evident that the aesthetically-pleasing solar shingles are a bargain in its class. At its current prices, Tesla’s Solar Roof presents savings compared to high-end roof options plus a traditional solar system.
The Tesla Solar Roof is actually one of the least expensive in its class of building-integrated PV options. While it’s true that the Solar Roof’s competitors are fewer than, say, the Model 3’s rivals in the EV segment, the flagship shingles do have some competition. These include DeSol’s Power Tiles, as well as the Luma Solar Tiles, both of whom adopt the same concept as the Tesla Solar Roof. The Solar Roof undercuts both competitors in price.
The Tesla Solar Roof is estimated to cost about $2.11 per installed watt, as noted by Green Building Advisor. This is far more affordable than the price of the DeSol Power Tiles, which stand at about $7 per installed watt. Even the Luma Solar Tiles, which are closer in appearance to Tesla’s Solar Roof V3, command a price of about $4.50 per installed watt. But this is not all, as the Solar Roof could be a reasonable alternative to a setup that involves traditional roofing materials and conventional solar panels as well.
A rough comparison outlined in a previous webinar from Solar Oregon estimates that replacing an entire 2,000 square-foot roof with Tesla Solar Roof tiles will cost about $42,500. This is more expensive than installing a regular asphalt-shingle roof with a traditional racked solar system, but it is more affordable when compared to more premium materials like metal, slate, and tiles combined with a conventional solar array.
This was highlighted earlier this year by Tesla owner-enthusiast Ben Sullins, who estimated that a 9.2 kW Solar Roof system will cost about $56,000. And while a standard shingle roof with a 9.2 kW PV system will likely cost just around $42,000, premium roofing materials with solar panels are far more expensive. Sullins estimated that a metal roof with a comparable PV system will cost about $70,000, a tile woof with a 9.2 kW solar system will cost about $111,000, and a slate roof with traditional panels will set back homeowners around $134,000.
With this in mind, and with Tesla’s tendency to keep innovating, there is a good chance that the Solar Roof will get even more affordable in the near future. At an estimated $2.11 per installed watt, after all, the Solar Roof is already a disruptor in its segment, and it is already taking steps to get closer to the costs of conventional roofing materials plus solar panels. Granted, this disruption is yet to become evident as the Solar Roof is only available in some zip codes of 16 US states today, but the following year will likely be exciting for the flagship solar product.
This was highlighted by Elon Musk during Tesla’s Q3 2020 earnings call. When asked about that ramp of the flagship product, Musk noted that the potential of the Solar Roof will be evident in 2021. “I think a future where we’ve got beautiful roofs generating energy that are tough and resilient and better in every way than a regular roof and alive with energy, that’s the future we want. Solar Roof is a killer product. This will become obvious next year,” Musk said.
Solar Oregon’s webinar about solar roof systems could be viewed below.
Energy
Tesla Energy gains UK license to sell electricity to homes and businesses
The license was granted to Tesla Energy Ventures Ltd. by UK energy regulator Ofgem after a seven-month review process.
Tesla Energy has received a license to supply electricity in the United Kingdom, opening the door for the company to serve homes and businesses in the country.
The license was granted to Tesla Energy Ventures Ltd. by UK energy regulator Ofgem after a seven-month review process.
According to Ofgem, the license took effect at 6 p.m. local time on Wednesday and applies to Great Britain.
The approval allows Tesla’s energy business to sell electricity directly to customers in the region, as noted in a Bloomberg News report.
Tesla has already expanded similar services in the United States. In Texas, the company offers electricity plans that allow Tesla owners to charge their vehicles at a lower cost while also feeding excess electricity back into the grid.
Tesla already has a sizable presence in the UK market. According to price comparison website U-switch, there are more than 250,000 Tesla electric vehicles in the country and thousands of Tesla home energy storage systems.
Ofgem also noted that Tesla Motors Ltd., a separate entity incorporated in England and Wales, received an electricity generation license in June 2020.
The new UK license arrives as Tesla continues expanding its global energy business.
Last year, Tesla Energy retained the top position in the global battery energy storage system (BESS) integrator market for the second consecutive year. According to Wood Mackenzie’s latest rankings, Tesla held about 15% of global market share in 2024.
The company also maintained a dominant position in North America, where it captured roughly 39% market share in the region.
At the same time, competition in the energy storage sector is increasing. Chinese companies such as Sungrow have been expanding their presence globally, particularly in Europe.
Energy
Tesla Powerwall distribution expands in Australia
Inventory is expected to arrive in late February and official sales are expected to start mid-March 2026.
Supply Partners Group has secured a distribution agreement for the Tesla Powerwall in Australia, with inventory expected to arrive in late February and official sales beginning in mid-March 2026.
Under the new agreement, Supply Partners will distribute Tesla Powerwall units and related accessories across its national footprint, as noted in an ecogeneration report. The company said the addition strengthens its position as a distributor focused on premium, established brands.
“We are proud to officially welcome Tesla Powerwall into the Supply Partners portfolio,” Lliam Ricketts, Co-Founder and Director of Innovation at Supply Partners Group, stated.
“Tesla sets a high bar, and we’ve worked hard to earn the opportunity to represent a brand that customers actively ask for. This partnership reflects the strength of our logistics, technical services and customer experience, and it’s a win for installers who want premium options they can trust.”
Supply Partners noted that initial Tesla Powerwall stock will be warehoused locally before full commercial rollout in March. The distributor stated that the timing aligns with renewed growth momentum for the Powerwall, supported by competitive installer pricing, consumer rebates, and continued product and software updates.
“Powerwall is already a category-defining product, and what’s ahead makes it even more compelling,” Ricketts stated. “As pricing sharpens and capability expands, we see a clear runway for installers to confidently spec Powerwall for premium residential installs, backed by Supply Partners’ national distribution footprint and service model.”
Supply Partners noted that a joint go-to-market launch is planned, including Tesla-led training for its sales and technical teams to support installers during the home battery system’s domestic rollout.
Energy
Tesla Megapack Megafactory in Texas advances with major property sale
Stream Realty Partners announced the sale of Buildings 9 and 10 at the Empire West industrial park, which total 1,655,523 square feet.
Tesla’s planned Megapack factory in Brookshire, Texas has taken a significant step forward, as two massive industrial buildings fully leased to the company were sold to an institutional investor.
In a press release, Stream Realty Partners announced the sale of Buildings 9 and 10 at the Empire West industrial park, which total 1,655,523 square feet. The properties are 100% leased to Tesla under a long-term agreement and were acquired by BGO on behalf of an institutional investor.
The two facilities, located at 100 Empire Boulevard in Brookshire, Texas, will serve as Tesla’s new Megafactory dedicated to manufacturing Megapack battery systems.
According to local filings previously reported, Tesla plans to invest nearly $200 million into the site. The investment includes approximately $44 million in facility upgrades such as electrical, utility, and HVAC improvements, along with roughly $150 million in manufacturing equipment.
Building 9, spanning roughly 1 million square feet, will function as the primary manufacturing floor where Megapacks are assembled. Building 10, covering approximately 600,000 square feet, will be dedicated to warehousing and logistics operations, supporting storage and distribution of completed battery systems.
Waller County Commissioners have approved a 10-year tax abatement agreement with Tesla, offering up to a 60% property-tax reduction if the company meets hiring and investment targets. Tesla has committed to employing at least 375 people by the end of 2026, increasing to 1,500 by the end of 2028, as noted in an Austin County News Online report.
The Brookshire Megafactory will complement Tesla’s Lathrop Megafactory in California and expand U.S. production capacity for the utility-scale energy storage unit. Megapacks are designed to support grid stabilization and renewable-energy integration, a segment that has become one of Tesla’s fastest-growing businesses.
Tesla plans for largest Australian Supercharger yet
Tesla Model Y L gets new entertainment feature
